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The Social Media Analytics Compass: What and How to Measure

Razor Social

Download the PDF version for future reference! In an audience you will typically have the following: Lurkers – People that monitor what you share but don’t interact. Brand, Keywords and Hashtag monitoring – Get email alerts based on criteria you set. Download the PDF version for future reference!

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The Ultimate List of Social Media Definitions You Need to Know

Hootsuite

On social media, the term “avatar” also refers to your profile picture—the image that represents you on the platform. Learn more : Social Media Image Sizes: A Quick Reference Guide for Each Network. Captions can include text, hashtags, @ mentions, and emojis. Comments can include text, hashtags, @ mentions, and emojis.

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Reddit Marketing: What Is Reddit & How Can You Use It As A Marketer?

Keyhole.co

Referring to themselves as “the front page of the internet,” Reddit is a spellbinding mix of news, social annotation, product reviews, interesting links, and general geekery all rolled into one gargantuan platform. Redditors will often reference OP when they are referring to something said in the original post or comment.

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How I Went Viral on X (Formerly Twitter): An In-Depth Analysis

Buffer Social

  Use hashtags strategically  As noted in Tanay’s X algorithm breakdown from earlier, hashtags do still have relevance on the platform, but not the viral effect they used to. When a hashtag is trending, more users are likely to engage with associated content, offering a chance for broader exposure.