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Justifying Social Media to the Big Wigs

Social Media Strategery

Use an open source microblogging service like Yammer or QikCom. If your organization already uses Instant Messaging, microblogging offers the potential to turn those one-on-one conversations into group collaboration. 101 , buy-in , marketing , social media , web 2.0 ″ del.icio.us

Gov 2.0 56
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Tamar Weinberg is a Media Snacker ยป Techipedia | Tamar Weinberg

Techipedia: Tamar Weinberg

The internet and technology ownership has changed everything: digital TV, mobile phones, iPods, weblogs, instant messaging, [and] social networking. Totally connected groups are average sharers, creating as much as they can consume and using free sites to display it all. Crucially, their expectations have changed.

Meme 100
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Learn to Walk Before You Run | Social Media Strategery

Social Media Strategery

Asking this group of users to go from this to using a wiki was a gigantic step that they weren’t ready to take. Before rolling out ANY type of social media application, whether it’s blogs, or a wiki, or microblogging, make sure that you do an assessment of your user culture first. They need to first learn how to walk.

Gov 2.0 63
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Why You Should Have a Secondary Twitter Account

Techipedia: Tamar Weinberg

It’s not enough to be insular and focus on your groups of friends. At business networking events, try to get to know people outside your group of trusted colleagues. We may be slightly different versions of ourself when with each of these different groups. I created an additional account for people in that group.

Twitter 205
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An Open Letter to Facebook

Techipedia: Tamar Weinberg

I was a Facebook purist in its former form and I liked having access to select group of exclusive folks knowing that these were trusted people and that only certain groups of individuals were allowed to have access. It’s a bit like group therapy. Yup, it’s true. It felt good to be exclusive.

Facebook 277