Hootsuite

FEBRUARY 18, 2022

As the unofficial member of your social team, Hootsuite’s promise is to empower all organizations—large and small—to strategically grow your brand, business, and customer relationships with social media. We want you to feel confident using social media to increase your brand awareness and customer engagement.

HootSuite 112

HootSuite Advertising Analysis Campaign 112

Laurel Papworth

MARCH 10, 2011

There are seven stages to social media engagement from shallow monitoring to deep peer to peer economies. How deep is the rabbit hole of social media? I put together this diagram to show the steps from shallow engagement such as just monitoring to full engagement including co-creating products and services.

Engagement 111

Engagement Social Media Diagrams Yammer 111

Razor Social

APRIL 17, 2019

NLP systems are still not good at detecting the sentiment of text or spoken word. mobile monkey ) which allow you to easily create a chatbot. The more sophisticated ones also use sentiment analysis to understand the emotion behind the user’s words. Not sure if we’ll use this…may come up with a new diagram.

Marketing 109

Marketing Software Data Curation 109

Webbiquity SMM

JANUARY 24, 2012

The notion of using social media for business has gone from cutting edge to commonplace in an amazingly short time. And for those laggard firms still resisting social media, recent changes by Google now make it all but imperative. While certain aspects of social media have stabilized (e.g.,

Social Media 190

Social Media Tips ROI Nielsen 190