Dave Fleet
JULY 5, 2010
In recent months we’ve seen several interesting moves within the social media monitoring/social CRM space. Lithium Technologies. Acquired by. Jive Software. January 2010. February 2010. April 2010. April 2010. Scout Labs.
Net-Savvy Executive
MARCH 30, 2011
Aquisitions say something about the segmentation of social media analysis. The Radian6 deal says a lot about interest in social CRM, or the integration of social media monitoring and customer relationship management. Nobody else does the one-stop social media shop like they do.
Buzz Marketing for Technology
FEBRUARY 9, 2011
They also provide a unique service from any of the vendors I spoke to around “text mining into a central database with integration into a CRM system”. Which sounded like Social CRM meets Systems Integration company to me. They “don’t talk sentiment” they are “applying social strategically to business objectives”.
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