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Square vs. Landscape Video – $1.5K Worth of Experiments: Here’s How They Compare

Buffer Social

In an effort to get to the bottom of what makes videos successful on social media, we set out to answer two not-so-simple questions: Where does video perform best? But one stat really stood out to us: Square video (1:1) takes up 78% more real estate in a person’s mobile newsfeed than does landscape video (16:9).

Video 111
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How to Use Instagram for Business: A Practical Step-by-Step Guide

Hootsuite

A good social media strategy starts with a sound understanding of your audience. Check the analytics on your other social media channels to learn who follows you there. With your goals defined, it’s easier to identify important social media metrics to monitor. Step 2: Create a winning Instagram strategy.

Instagram 145
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35 (of the) Best Guides to Facebook Marketing, Advertising, Search and More of 2010 (So Far)

Webbiquity SMM

Also included are a few posts from Facebook proponents, and skeptics, to help you determine if you even really need to be concerned with any of this — or if your social media marketing efforts might be best directed elsewhere. How to Better Engage Facebook Fan Page ‘Fans’ by Social Media Examiner.