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Is SMS Marketing Still a Viable Strategy?

Techipedia: Tamar Weinberg

DECEMBER 20, 2011

SMS, really? In terms of rate of response, the simple SMS dominates the market. Marketers are being forced to find ever more cost effective ways of engaging with users. When you break down the figures involved in SMS marketing , the results can be quite staggering. This is a guest post from James Bentham. Why it Works.

SMS 187
SMS Strategy Marketing Discount 187
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Twitter versus Plurk: Not Even in the Same League

Techipedia: Tamar Weinberg

JUNE 30, 2008

On the other hand, Plurk is really new, and thus, Twitter wins on followers (and the fact that mobile access — via SMS — totally owns), so the Plurk discussions (for now) are at a minimum. If you want to see two entirely different sides of Tamar Weinberg , go to Plurk now and compare it to my Twitter stream.

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Twitter Microblogging MySpace Comparison 199
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