Is SMS Marketing Still a Viable Strategy?

Techipedia: Tamar Weinberg

SMS, really? In terms of rate of response, the simple SMS dominates the market. When you break down the figures involved in SMS marketing , the results can be quite staggering. Of all the SMS messages sent on a daily basis, 98% are opened, with 83% opened within 3 minutes.

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Everything You Need to Know to Run a Successful SMS Marketing Campaign

Convince & Convert

Image via If you haven’t started looking for ways to add SMS text message marketing to your marketing mix, now is the time. Some of the top brands invest heavily in SMS today to communicate with customers because over 90% of SMS messages are read within 3 minutes of receipt.

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Trending Sources

List of Social Media Management Systems (SMMS)

Definition: Social Media Management Systems are collection of procedures used to manage work flow in a disparate social media environment. List of Social Media Management Systems (SMMS), 20 total vendors Sorted by alphabetized order by parent company, not in priority or capability.

Google Acquires Twitter Assets Fabric, Crashlytics, Answers, Digits, Fastlane

SocialTimes Twitter

Other assets going from Twitter to Google are the Crashlytics crash-reporting platform, mobile app analytics tool Answers , SMS login system Digits and development automation system Fastlane. During the transition period, Digits, the SMS authentication services, will be maintained by Twitter. Google announced Wednesday that it acquired several technology assets from Twitter, most notably its Fabric mobile application development platform.

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Marketing Automation, Set It and Forget It

Puzzle Marketer

Whether you’re a B2B or B2C company, it’s advantageous to manage your customers and prospects in one of the many customer relationship management (CRM) systems. This obviously allows you to match your customers with sales transactions, but more importantly for marketers it allows you the option of layering on a marketing automation system that can deliver targeted messages at the right time without continuous management by additional personnel.

Hurricane Sandy & Social Media: 5 Must-Reads


By Barbara Ortutay Whether you call it Frankenstorm, Stormpocalypse or simply Hurricane Sandy, the giant weather system barreling into the East Coast is a favorite topic of conversation on social media from Facebook to Twitter.

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Role of Mobile Marketing to Grow Your Business

Social Media Marketing

Mobile phones have turned into a necessary piece of our life and steady utilization of cell phones in day by day life presents a thought for the improvement of this system. An organization can contact a client by means of versatile promoting systems.


9 Reasons QR Codes are Bad for Your Brand

Buzz Marketing for Technology

The QR (Quick Response) code was originally the trademark name for a two-dimensional barcode system. 2) The codes have limited uses and are only capable of translating into a text string that sends users to a website, phone number or SMS. Posted in QR Codes.

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Social Networking Stats: Facebook To Acquire WhatsApp, #RLTM Scoreboard

The Realtime Report

WhatsApp allows users to share messages (text, picture and video) across mobile devices with different operating systems, and is especially popular in Europe and other areas outside the U.S. The #RLTM Scoreboard: Social Networking Stats for the Week. Facebook: 1.23

Will India See a Rise in Digital PR?

Waxing UnLyrical

With the ever-increasing competitive eco-system and never-ending client demands, traditional PR is set to face new challenges in India. Pitching journalists via phone calls, e-mails, and SMS’ are not the only ways of securing media coverage anymore.

How advanced marketing automation tactics can increase sales

Razor Social

The system tracks user behavior on your website and creates individual behavioral profiles that can be supplemented with any transaction data (i.e. When we drive visitors from social media and other sources to our website, they are all at various stages of the buyer journey.

Facebook Stories: Everything You Need to Know About Facebook’s Latest Feature

Buffer Social

A Facebook spokesperson said in an email to Social Pro Daily : We’ve been testing the new camera in a few other countries for a while, and our goal for this next round of tests in these countries is to learn how people use all three parts of the new camera system, and we hope that eventually we’ll be able to show these sorts of features to the entire community of people on Facebook. Facebook has today begun to roll-out testing of Facebook Stories to a number of new countries.

Tips To Get You Started On TSU [For Personal Use, Business Use, Brand Use] - Social Media

Social Media Network Marketing

You want to miss out on the Social Media Platform that has Payment System built into it? ​ ​ Your Invite To Join TSU Is Right Here. ​ ​ Just Click And Register Here: [link] PervaraKapadia ​​ ​​ ​Below Are Tips To Get You Started On TSU [For Personal Use, Business Use, Brand Use]: 1. You can invite new members via email or SMS through the website and the app. Put it on Facebook, Twitter, SMS, EMAILS, LetterHeads and so on. Tsu is a great Opportunity.

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Top 5 Social Media Apps that All Marketers Need

agora pulse

Did you know WhatsApp, an SMS-based platform, has more users than Instagram, LinkedIn, Twitter, and Pinterest combined ? The messaging system is a great way to share videos and photos of your trip — with no international charges. We live in an increasingly-mobile world.

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Advice for startups: Focus on your super-fans

Communicate with them through SMS, email, Twitter, FB, push notifications. One time-honored way to do so is with a points system or leaderboard. Taylor Swift brought fans to her house, baked them cookies and invited them to her concerts for free, said Jordan Stone, CEO of Huckle.

SXSW 2011: Strong on Networking; Less on Content

Dave Fleet

Sadly, thanks to the panel picker system – which I think is a broken process that leads to catchy titles and popular people winning the day over interesting sessions – the quality is hit-or-miss at SXSW.

How to Grow Your Blog (the Right Way)

Rebekah Radice

Put systems in place to combat overwhelm. Make a Consistent Blog Schedule (and management system). Whether you use Google Calendar, Handle (my personal fave), or another reminder system – pick yours and stick with it.

Top 10 Apps for Windows Phones


One of the few great Windows apps we’ve found that’s not ported from another platform, Musix Match is a lyric search system that gives you access to over five million songs. Input your details once, then send them quickly and easily via SMS or email to new contacts.

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22 Twitter revenue streams – monetizing tweets

Laurel Papworth

SMS other social networks are built on SMS revenues such as SMSFun. Twitter has probably done their dash with doing SMS deals by now. Twitter solves both the escrow payment process and reputation challenges by offering a testimonial/points based system.

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The Surprising Places Marketers Plan to Increase Budgets in 2014

Convince & Convert

All-in-one marketing cloud systems (like ExactTarget, Oracle, et al) that can reduce complexity by baking many/most of the marketing processes into a unified technology stack. Marketers are evidently enthusiastic heading into 2014… about everything.

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Is the Financial Services Industry Poised for Market Disruption?


evolve the existing systems and processes that aren’t in sync with the market expectation. Millennials…have a lot of faith in the disruption of the financial system, so much so that 33% think they won’t need a bank in the near future.

19 productivity and time management apps for 2016


Compatible with various operating systems, Evernote comes with amazing features like online syncing and backup creation. The app will do the reminding work by alerting you of all the upcoming tasks- and events via e-mails and SMS/text messages. You know what they say, ‘time is money’.

[Case Study] Have you crossed the mobile threshold?


Diving into the long tail of search queries and correlating them with browser and operating system provided us with evidence of this general trend. A data point from an SMS campaign was another trigger for our approach to responsive design.

Five Reasons Why I Love Wordpress


Main | Stop tweeting about the # of followers you have » October 23, 2009 Five Reasons Why I Love Wordpress WordPress was originally made as a blog publishing application but has now evolved into a huge content management system (CMS). These are what turn the basic blog program into a full content management system. Essentially, the WordPress theme system is a way to skin your website.

10 Thought Leaders Share Thoughts on Curating Content

But when you start to think of things in terms of automation, I think that we’re just feeding the system for the sake of feeding the system. UPS Computer UPS Server UPS Network pos restaurant software restaurant program restaurant system ????????????????

Social Media Should Drop Dead

Twist Image

" DeadSwap removes the need to go to a fixed location and turns the off-line file sharing system into a real-world social network where individuals secretly pass USB sticks from one person to another (in a very James Bond -ish kind of way). The passing of the data is centralized and controlled by local, independently operated SMS (text message) gateways. You can't kill a good online social network.

Inman Connect NYC 2017 Key Take-Aways #ICNY

Katie Lance

The Preclose Team is working on integrations with other systems and they are super responsive. This is a brokerage product aimed at recruiting, and requires a subscription with Broker Metrics, and it uses SMS and BombBomb to foster relationships with agents you’d like to work with.

First Look: Starbucks Digital Network Is Here

Dev Ops Guru/Systems Admin/Ops Engine. Top Topics Twitter YouTube Facebook iPhone Google Video Google Buzz Apple Social media MARKETING Advertise Network Blippr iPhone App Mashable France MashDeck Twitter App Mobile Site Social Media Events Twitter Guide Book Facebook Guide Book Partners App Development WordPress Experts MaxCDN Content Delivery Dynect Managed DNS Rackspace Hosting Intridea About Us Submit a Tip!

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Why Apps Fail and Other Mobile Marketing Truths

Convince & Convert

You made it with the Amazon publishing system , which I know people have been talking about a lot. SMS – Still Valid, Still Underrated. Where’s your head at these days with SMS and text messaging? But yet, I feel like SMS still gets kind of a bad rep because it’s not cool. Simon: I’m still a huge advocate of SMS. SMS is to mobile what email is to the rest of digital marketing. Video production by my friends at Candidio.


6 Ways to Filter Your RSS Feeds - ReadWriteWeb

Buzz Marketing for Technology

ZapTXT also powers email, IM, and SMS alerts for sites like And dont look past Rasasa for RSS to SMS, IM, email. you tell the system when you see a post with the tag "atom", file it as "rss". What sets Vocal Nation apart though is that its also a collabortive filtering system, where all the postings are ranked democratically. ReadWriteWeb. RWW Network. ReadWriteWeb. ReadWriteTalk. Last100. AltSearchEngines. About. Subscribe. Contact. Advertise.

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Twitter versus Plurk: Not Even in the Same League

Techipedia: Tamar Weinberg

On the other hand, Plurk is really new, and thus, Twitter wins on followers (and the fact that mobile access — via SMS — totally owns), so the Plurk discussions (for now) are at a minimum.

7 FBML examples to rock your Facebook fan page.

home services Products.NET news system SMS product Articles Best of Subscribe forum contact Home > Marketing > Social Media > 7 FBML examples to rock your Facebook fan page. Mar 22nd 2010 7 FBML examples to rock your Facebook fan page. posted in: Social Media Facebook markup language or FBML for short is used in a variety of places within the social network.

How To Incorporate Twitter Into Your Event


June 19, 2010 Derek @mediafunnel Another great way is to let fans post to your stream via a ‘guest post’ widget, or via SMS or email. We have experienced that our system is one of the best available.

Facebook Email? Um, not really

Janet Fouts

If you’re a social media geek you already know about Facebook’s live session today to introduce their new messaging system. If you’d like to see the re-caps go here.

Avaya makes Business Communications more Social

Buzz Marketing for Technology

It's a very exciting day for me here at Avaya.


Why I Rarely Answer My Phone | Bare Feet Blog

Bare Feet Studios

And when we had our little earthquake here a few years back, phone did not work tho SMS did! That’s just my opinion, and I am glad that you have a system that works for you! Its a cool system we think for sharing information and compensation.

Izzonet Review – What Sets Izzonet Apart as an eCommerce Solutions Provider


They also offer an easy backup system so that your product information and templates are easily restored in case of an emergency. SMS Blaster will provide opportunities for the site owner to promote products, push sales and offer discounts to their target market.

Friday's Fun Online Finds


The Bee Simple online billing and payment system.


Jake's Take: A Slew of Social Network Ideas


only allows for acertain number of users and uploads before it pushes you to their paid system. Digitalia | Indianapolis Social Media Marketing « YouTube Tuesday: What The HELL Is Social Media? Main | Are We Addicted To Social Media?

Intro to Foursquare, Brightkite & Location-Based Social Media


The most widely understood method is through Global Positioning System (GPS) data obtained from navigational satellites in geosynchronous orbit. Most users would not find an automatic system appealing, as it removes control and might raise serious privacy issues.).