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8 Tips to Improve Online Sales During the Holiday Season

Harp Interactive

Online retailers plan the holiday sale season months in advance; designing and executing special promotions and marketing campaigns to promote these sales events through various media channels. Businesses primarily rely on email, CPC & CPM campaigns besides traditional marketing.

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5 Social Media Tactics to Enhance Your 2020 Holiday Marketing Strategy

Ignite Social Media

The holiday season has traditionally been the largest revenue generator of the year for major brands and retailers, but 2020 has marketers taking their typical playbooks and throwing them out the window. Also, if you have stepped foot into retailers like Costco and Sam’s Club, the holiday decorations are in full swing.

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A Beginner’s Guide to Using Google Ads (Previously Google Adwords)

Hootsuite

This means increasing leads, conversions, and sales. Cost-per-mille (CPM). In fact, the more clear and defined about who you’re targeting, the more leads and conversions you’ll be able to make. Like if you offer physical products or retail in Chicago, you probably wouldn’t want to include Los Angeles in your target.

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