agora pulse

MAY 29, 2018

Social media has become increasingly data-driven which means that social media managers today must prove social ROI (return on investment) to their boss. Businesses use ROI to calculate dollar/cents return on a dollar/cents investment and social media is no different. Social ROI- A Story.

ROI 108

ROI CPC eBook URL 108

agora pulse

MAY 29, 2018

Social media has become increasingly data-driven which means that social media managers today must prove social ROI (return on investment) to their boss. Businesses use ROI to calculate dollar/cents return on a dollar/cents investment and social media is no different. Social ROI- A Story.

ROI 108

ROI CPC eBook URL 108

agora pulse

APRIL 5, 2017

Since we keep a record of the changes we make on Basecamp, we can easily look back to see which changes contributed to the difference in the comparison. Once you’ve finalized your targeting, set a Cost per Click (CPC) bid (similar to Google AdWords). Or you can start conservatively from $1 CPC. Landing page URL.

Adwords 133

Adwords Metrics CPC Campaign 133

Sprout Social

JULY 26, 2019

They are responsible for managing and nurturing a brand’s relationship with its community – not to be confused with social media manager. CMS – Content management system. CPC – Cost per click. The amount of exposure that your company owns in comparison to the competition. SOV – Share of voice.

Social Media 112

Social Media Software CPM CPC 112

agora pulse

SEPTEMBER 1, 2020

If you need to confirm basic metrics like spend, impressions, or cost per click (CPC), you often have to sort through a mountain of data in your Facebook Ads account. Key metrics like spend, revenue, impressions, clicks, click-through rate (CTR), and CPC appear at the top with helpful comparisons to the previous period.

Social Media 210

Social Media Tools CPC URL 210