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PR needs to Focus on Conversations

Buzz Marketing for Technology

PR should be trying to help us OWN as much digital media land as we can – that specifically relate to the conversations that are important for your company to be a part of. Seed this on Newsvine. We go from targeting Tier 1, Tier 2 and Tier 3 publications to targeting Tier 1, Tier 2 and Tier 3 conversations! Share this on Mixx.

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How Marketers are Using Social Media for Business: New Report

Webbiquity SMM

This new report does point out that the use of social media outsourcing does vary by company size, but still only 25 of medium to large enterprises are taking advantage of outside expertise. It would seem logical that for many companies, marketing costs would be shifted, but not necessarily reduced, by the use of social media.

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ITunes Allows Radiologists To Save, Sort And Search Personal Learning Files

Buzz Marketing for Technology

12, 2006) — Working with support from the National Science Foundations Small Business Innovation Research (SBIR) program, Imaginestics, a company located in West Lafayette, Ind., Doodle Search: New Software Can Hunt Through Online Catalogs Using Only A Sketch (Mar. has created 3D-Seek: a new kind. > > read more. del.icio.us.

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From The Information Age To The Connected Age " GigaOM

Buzz Marketing for Technology

You can see this shift both in the practices of individual workers and in the strategies of technology companies. Companies do too. Across the company, Google uses a more evolutionary development style, seeking innovation by spreading bets over many possibilities, most of which have little chance of success. vs. web 2.0

Web 2.0 263
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Nuggets from Social Media workshops as of late. : Community Group Therapy

Buzz Marketing for Technology

That said, if you are a large company, it could take you 3-4 months just to coordinate calendars to get all the right people gathered! 9) Most companies have “hearing systems&# not “listening systems.&# Nuggets from Social Media workshops as of late… Community Strategy: Are you company-centric or customer-centric?

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The Rapid eLearning Blog

Buzz Marketing for Technology

Another person I talked to was a one-person shop who is responsible for building elearning courses for a company that serves a number of organizations in developing nations. A big issue with the presentation template is that they’re branded with logos or company brand elements. Insert your company Intranet.

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Web Worker Daily " Archive Busyness vs. Burst: Why Corporate Web Workers Look Unproductive "

Buzz Marketing for Technology

Busy : Manage the hierarchy inside your company. Burst : Connect laterally outside your department and company. Bursters see that opportunities to take 2,000 steps forward in one hyperleap are more likely to happen through connections with people outside the company. Busy : Always available during working hours.

Wiki 247