Buzz Marketing for Technology

OCTOBER 4, 2008

Talent Management, and Employee Engagement (a PDF file) that finds: 52% of organizations that adopt blogs, wikis, and social networking tools (among others) achieved best-in-class performance levels compared to 5% for those that didnâ??t. software that links to networking site (e.g. ability to connect with potential recruits.

Project 265

Project Web 2.0 Module Wiki 265

Buzz Marketing for Technology

SEPTEMBER 30, 2008

Though one should write with robots in mind, this is still a human network, so write as if you want someone to actually read your profile. Here’s the first paragraph of my summary: I show businesses how to use social media technologies for external community building and outreach, and for internal collaboration.

LinkedIn 279

LinkedIn Badge Project Comments 279

Buzz Marketing for Technology

JUNE 27, 2008

Track things like audience/community sentiment (positive/negative) if you want to map effort to results. Passports are accounts on other social networks and social media platforms. Twitter.com is a must if you have a social media audience. Remember that community and marketplace are two different things.

Social Media 280

Social Media Brands Technorati RSS 280

Buzz Marketing for Technology

JUNE 27, 2008

I believe we’re going to shift back to thinking customer service and community management are the core and not the fringe. I believe we’re going to move our communications practices back in-house for lots of what is currently pushed out to agencies and organizations. Disagree with me in the comments. Dr. Wright.

Cymfony 113

Cymfony Badge Skills Comments 113