Social Media Strategery
OCTOBER 15, 2012
How did I go from annoying everyone around me by my incessant yammering about social media to the guy who grows increasingly annoyed when people talk about everything social media will do? You can buy thousands of Facebook likes. I haven't blogged here in more than a month. There are Google+ master classes.
Convince & Convert
MAY 24, 2012
This episode features Maria Ogneva of Yammer. The RSS feed is: [link]. Before we get rolling, I will thank our sponsors, which includes my company, Argyle Social , developers of social media management software used by all of today’s brightest social marketing stars, including our guest today, Maria Ogneva from Yammer.
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Ignite Social Media
MAY 31, 2016
When we look at the channels that female and male millennials visit regularly, we see that the male audience is much more likely to visit the “micro-social networks” and/or messaging applications, such as LinkedIn, Reddit, WhatsApp, We Chat, Vine, and Yammer, than their female counterparts.
Social Media Strategery
NOVEMBER 30, 2008
I walked them through how to use both RSS feeds and del.icio.us , and showed them how they could use simply tag their relevant media coverage using whatever tags and descriptions made sense to them. They could then create an RSS feed for those tags that is placed onto their internal Intranet site. Add RSS feeds to your website.
Convince & Convert
MAY 18, 2012
The RSS feed is: [link]. So, that’s my first sort of weird thing that happened today, and the second thing, we were just talking about this off air, the very interestingly timed announcement that General Motors is pulling a $10 million media buy from Facebook because they don’t believe that Facebook advertising is effective.
Social Media Strategery
JANUARY 7, 2010
Include the link to your content in your team newsletters, meeting agendas/minutes, email signatures, briefings, Yammer messages, and any other communications vehicles you use. People have asked me to go out to Yammer and link back to their wiki pages. Post your blog entry, wiki content, forum thread, etc. Cross-promote. So, patience.
Social Media Strategery
DECEMBER 30, 2008
Use email less (internally) – One thing I’ve realized is that if I keep answering people’s emails, people will continue to send them to me, even if I explicitly tell them that they’re more likely to get a hold of me by posting their question/comment to my internal blog, contact me on Yammer, use my internal wiki page, etc.
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