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9 tips for designing TikTok marketing campaigns (and examples to show them in action)

Sprout Social

With engagement like this, the network is quickly moving away from the fringes of the social media landscape and into the center of forward-thinking brands’ strategies. Between its rapidly growing global user base and its investments in brand features, there are a number of reasons to use TikTok for marketing in 2022. onlineoptimism.

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Instagram SEO: 6 Ways to Increase Your Discoverability

Later

As part of the Explore page , Instagram Search is the directory to every Instagram account on the app. . Just like your Name field, your bio should be optimized with keywords for your brand and business. . This isn’t just a great way to let your new followers know what your brand is about. Check out our ultimate guide!

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How to Run Social Media Contests That Actually Increase Revenue

Sprout Social

Social media contests have been used by brands of all sizes to get more followers, increase engagement and generate buzz. User-generated content (UGC): You’ll have a much better chance of going viral if entrants are creating original content as a part of the contest. Increase Social Engagement. Photo Contests.

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How to Get More From Instagram (Without More Work!)

Later

As Instagram Stories continue to grow in popularity, brands are taking them as seriously as their regular Instagram posts by creating highly designed stories that stop people from swiping past! You’ve probably already spotted brands and influencers on Instagram seamlessly using Instagram Stories templates as part of their strategy.

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The Top 15 Hashtag Analytics Tools in 2021

Keyhole.co

Hashtags are essential for creating a successful marketing campaign, as they label the content and are used to increase brand recognition. Using hashtags is a win-win situation for both brands and audience. Making it easy to follow and react to all comments and brand mentions. Believe us, you are in for a surprise.

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Top 15 [Paid + Free] Hashtag Analytics Tools in 2023

Keyhole.co

Hashtags are essential for creating a successful marketing campaign, as they label the content and are used to increase brand recognition. Making it easy to follow and react to all comments and brand mentions. Believe us, you are in for a surprise. Hashtags Analytics and Social Media Marketing. Price: $99-$249 per month.

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Social Media Terminology: Social Media Words You Need to Know

agora pulse

Brand advocate. And this person talks up your brand. A brand advocate is literally “a helper” that shares positive reviews about your company, extols its virtues, shares excitement about upcoming events, posts content about your brand, and, at the core, cares about your brand’s well-being. Brand authenticity.