Ignite Social Media

JANUARY 30, 2017

UGC (user generated content) has been a buzz word in social media for a while now. According to a report by BazaarVoice , shoppers that interact with UGC are 97% more likely to convert than customers who do not. Brands see a 78% lift in conversion rates when customers interact with UGC. What type of UGC do you want?

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UGC Campaign Social Media Bazaarvoice 60

Sprout Social

JANUARY 12, 2022

Positive comments. Customer conversations are among your most valuable marketing assets. With a defined word of mouth marketing strategy, you can create a consistent flow of customer conversations that regularly result in new business. What is word of mouth marketing, anyway? What is word of mouth marketing, anyway?

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Conversation Review Marketing How To 136

Sprout Social

SEPTEMBER 22, 2016

A Bazaarvoice study on UGC and millennials found that 84% of the demographic are at least somewhat influenced by this type of content when making a purchasing decision. We’re a manufacturing company; technically, we build tools,” Marketing Associate Aaron Flick said. “On Leverage User-Generated Content.

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Communities Instagram Bazaarvoice UGC 40

Ignite Social Media

JANUARY 22, 2020

With that in mind, why not tap into the positive experiences your own consumers are posting and turn UGC into campaigns for your brand? The good news is that quality UGC is right at your fingertips. Use your brand’s hashtags, fan comments, and mentions to search for fan-made posts that feature or mention your brand.

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Types Delicious UGC Bazaarvoice 177