Waxing UnLyrical

OCTOBER 25, 2010

October 25th, 2010 Tweet A couple of weeks ago, I noticed my friend Kim Wells was sporting a purple ribbon on her Twitter avatar. Even if more and more people are starting to question the efficacy of these initiatives , it seems companies don’t want to be left out in the cold by not jumping on the pink bandwagon.

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Class Avatar Cause marketing Postrank 248

Waxing UnLyrical

JANUARY 25, 2011

This includes your username, Public Profile , item titles, tags, avatar, banner, and/or shop sections.” Yes, they ARE a third-party provider of a service (a “space” for artisans to sell crafts online) but they’re a company valued at over $100 million, with a clearly defined policy on hateful and offensive items. was about time!

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Class Policies Flickr Comments 215

Waxing UnLyrical

SEPTEMBER 28, 2010

Waxing UnLyrical personal, possibly poetic, musings on public relations, media, communication, and everything in between About Shonali Powwowing With Pepco on Social Media September 28th, 2010 Tweet I haven’t been the biggest fan of my local energy company, Pepco, recently. That, I understand. Read All About It!

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Social Media Postrank Energy Tourism 153

Convince & Convert

SEPTEMBER 21, 2010

Your company needs to be part of that conversation. It’s about having a strategy for making your company or organization more like a person and less like a machine. If your customers and prospects feel like your company is more human and actually cares about them, they’ll want to be part of it.

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Social Media Strategy Consultant Web 2.0 149