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This Week in Social Media – 4/24/2013

Social Media Marketing

Each week, I compose a newsletter that includes a series of links about current events and trends in the worlds of technology, social media, mobile, communications and marketing in order to keep the wider team up to date on changes, newsworthy items and content that might be useful in their jobs. These are those links.

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Can CMOs Master The Customer Experience For Hispanic Shoppers?

Buzz Marketing for Technology

Posted in Advertising Behavioral Targeting Communities Mobile Personalization Testing Web Design. So then I ask myself a simple but very important question: Are CMOS acting like mobile and social “agents” for Hispanic shoppers and giving them exactly what they want (i.e., According to the U.S.

Mobile 225
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Why Google Has the Hammer To Make Businesses Use Google Plus

Convince & Convert

I instead want to focus here on when Google Plus/Google + (jury is still out it seems) will become viable for company usage , and how it might impact Twitter and Facebook social outposts. Kissing Cousins: Search and Social Media. Android (the app for Plus is fantastic).

Google 166
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Why Google Has the Hammer To Make Businesses Use Google Plus

Convince & Convert

I instead want to focus here on when Google Plus/Google + (jury is still out it seems) will become viable for company usage , and how it might impact Twitter and Facebook social outposts. Kissing Cousins: Search and Social Media. Android (the app for Plus is fantastic).

Google 149
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Why Google Has the Hammer To Make Businesses Use Google Plus

Convince & Convert

I instead want to focus here on when Google Plus/Google + (jury is still out it seems) will become viable for company usage , and how it might impact Twitter and Facebook social outposts. Kissing Cousins: Search and Social Media. Android (the app for Plus is fantastic).

Google 147
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Four Social Media Game-Changers to be on the Lookout For

ProBlogger

According to a survey of 1000 people by UK internet security firm SecurEnvoy, two-thirds of people are afflicted by “ nomophobia ” – the mortal fear of having no mobile phone. The trend: Internet access via mobile has overtaken PCs. Mobilise . Get Appy . Stalk like a tiger .

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UGC and Social Hubs: #DigitalPR Chat with Alicia Whalen

Proactive Report

That’s followed by cars (54%), major appliances (53%), mobile phones (46%), hotels (45%), and travel plans (40%). comScore). Q1: We’re talking today about social aggregation. What exactly is social aggregation and how does it fit into Digital PR? . A4: Relevancy, Authenticity, Interaction, Truth.

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