Why User-Generated Content is More Eco-Friendly Than Traditional Content
Pixlee
JUNE 30, 2021
This is where user-generated content (UGC), media created by regular customers and often shared on social media, comes in. 74% of consumers rely on social media to inform their purchasing decisions, and 41% of consumers only need to see between 1 and 4 UGC reviews in order to be influenced to purchase. Here’s where UGC comes in handy.
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