article thumbnail

7 Tips for Staying on Top of the Social Wave

Direct Marketing Observations

Think of Wal Mart or Astroturfing. Marketers are realizing that Twitter is a consumption vehicle for content and thus they are catching on in continuing to push out content- but they realize they must disguise the content in a way that is appealing and doesn’t seem hook ladened. Focus on focus- Want to grow your product?

article thumbnail

The Results of Buffer’s Build Week: Introducing our Open Beta Program and new Transparent Roadmap (+16 More Projects)

Buffer Social

Quickly check which posts resonate on the platform to adjust your content strategy appropriately. Collect email addresses using Start Page Building a list of email subscribers is one of the safest and best marketing strategies for any small business. Available in beta. Available here.

Project 74
article thumbnail

Ethics in Social Media: A Glossary | Bare Feet Blog

Bare Feet Studios

Second – Conflicts of Interest As bloggers, podcasters, marketers and PR professionals adopt social media tools and tactics, they are often caught in the middle of problematic situations. The Word of Mouth Marketing Association (WOMMA) has an extensive code of ethics here. See “Astroturfing&# above for more.