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Why User-Generated Content is More Eco-Friendly Than Traditional Content

Pixlee

Companies had gone from allocating huge budgets to billboards and print ads to hiring software developers and content managers to build their online presence. This is where user-generated content (UGC), media created by regular customers and often shared on social media, comes in.

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How to Engage Eco-Friendly Customers on Instagram

Pixlee

Naturally, social media had to catch up. . Users on Twitter, Facebook, and Instagram frequently express their concerns about the environment, urging companies take Corporate Social Responsibility (CSR) more seriously. Show, Don’t Tell, How Your Company Minimizes its Carbon Footprint.

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How to Develop an Authentic eCommerce Brand to Drive Holiday Sales

Pixlee

This messaging will then feed into your entire social media and marketing strategy, from email marketing to replies to customers on Twitter. The holidays are a great time to finally give customers what they want: a business that helps push social issues forward. Be Transparent on Social Media.