Social Media Marketing

APRIL 3, 2013

Each week at Ford, I compose a newsletter that includes a series of links about current events and trends in the worlds of technology, social media, mobile, communications and marketing in order to keep the wider team up to date on changes, newsworthy items and content that might be useful in their jobs. These are those links.

Social Media 160

Social Media Flipboard Storify Reddit 160

Techipedia: Tamar Weinberg

JANUARY 5, 2010

Tips include being active and tweeting daily, limiting using Twitter for broadcasting, focusing on company-wide social media policies, and more. 101 Ways to Promote a New Blog (Daily Blog Tips): Some of these ideas are rather unconventional, but I like ‘em. Instead, focus on your analytics. Here’s how.

Marketing 265

Marketing SEO Journal Engineering 265

Techipedia: Tamar Weinberg

JANUARY 5, 2012

Creating a Corporate Blogging Policy? Here are Six Areas to Consider : Corporate blogging policies should surround the following areas: the general policy, policies for writers, and internal comment policies. 21 Types of Social Content to Boost Your SEO : Viral content helps build links.

Marketing 264

Marketing SEO Case Study Small Business 264

Techipedia: Tamar Weinberg

MARCH 17, 2010

Look at Boring Stats — and Make Them Interesting This has a little to do with the Social Media platforms, but mostly with analytics. I remember sitting in an ROI webinar with New Marketing Labs’ Justin Levy , and he more or less skimmed through 5 or 6 different measuring tools like Grader, and of course, Google Analytics.

Communities 237

Communities Twitter Web 2.0 ROI 237

Techipedia: Tamar Weinberg

JANUARY 5, 2011

Local/Mobile Search. 10 Indicators Your Business Should Rethink Its Twitter Strategy (Klout): Megan Berry of influence analytics provider Klout provides some best practices on how to build loyal Twitter followings. Sadly, there are some downsides of social media that we’re going to need to address. SEO: Strategy.

Marketing 279

Marketing Affiliate marketing Small Business SEO 279

Techipedia: Tamar Weinberg

JULY 8, 2008

Chris McGill , Founder of Social News Site Mixx.com : To me there are mostly social media enthusiasts: we call them “media hubs.&# Also interesting is the “digital nomad&# trend – increasingly mobile computing, from laptops to cell phones and beyond. At any rate, another great, comprehensive post.

Social Media 163

Social Media Marketing Consultant Communities 163