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Best Internet Marketing Posts of 2011

Techipedia: Tamar Weinberg

User Friendly SEO : These are the tactics that search engine optimizers should use to optimize for search engines and user experience. How Social Media Affects Content Relevance in Search : Why is social media so important? Wouldn’t you want your image to be associated with local places? Communication is key!

Marketing 264
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Data Mining: The Ultimate Guide to Niche Analysis

Viper Chill

Niche research is a little like viewing your website analytics where it’s really pointless checking your stats if they don’t lead to you making any site changes. For example there are a lot more people talking about search engine optimi z ation than there are search engine optimi s ation (which is how I would usually write it).

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11 Characteristics of Highly Influential Blog(ger)s

Techipedia: Tamar Weinberg

Search Engine Roundtable is an excellent example of a successful unique blog in a saturated market. Analytical Blogs that take a good look at data and analyze it clearly are hugely resourceful. Brian Solis does this with regular status updates of everything in the social media marketing and PR universe.

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Best Internet Marketing Posts of 2010

Techipedia: Tamar Weinberg

How to: Calculate the ROI of Your Social Media Campaign (Mashable): Jamie Turner offers suggestions on understanding qualitative, quantitative, and ROI metrics. The Perfect Social Media Measurement Plan (Search Engine Land): Brian Massey illustrates a system that gives reliable conversion data to a spreadsheet automatically.

Marketing 279
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Why SEO is Easier than Social Media Marketing

Techipedia: Tamar Weinberg

Despite this, social media marketing is much more difficult than search engine optimization. The Quest for Knowledge What exactly does it take to become a search engine optimization expert or a social media marketing expert? In both of these aspects of search engine marketing, you begin by learning.

SEO 178