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Content Marketing and Social Media: 25 Insights and Stats from Three Research Reports

Webbiquity SMM

And lead gen campaigns on Facebook and Instagram are 10X more expensive than brand awareness advertising. Image credit: WordPress VIP Not surprising: the top four goals of content marketing (like marketing in general) revolve around creating brand awareness, increasing brand credibility, and generating leads or sales.

Research 257
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7 Social Media Trends You Need to Add to Your 2017 Strategy

Rebekah Radice

Create a branded experience from your logo to colors, fonts, message and more across all channels. Check the analytics on potential online customers engaging with your product and turning away or abandoning shopping carts. Although Facebook Live is still the most popular live video channel, other brands are rising in the ranks.

Trends 146
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7 Social Media Trends You Need to Add to Your 2017 Strategy

Rebekah Radice

Create a branded experience from your logo to colors, fonts, message and more across all channels. Check the analytics on potential online customers engaging with your product and turning away or abandoning shopping carts. Although Facebook Live is still the most popular live video channel, other brands are rising in the ranks.

Trends 60