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The social media customer service metrics that experts measure

Sprout Social

For example, maybe you’re completely loyal to the airline whose customer service rep magically found you the perfect flight. Even in the face of price increases and flight cancellations, you’ll never book with another airline again. And they’re not alone. The report compares the number of assigned tasks with the total completed tasks.

Metrics 100
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The 2023 Guide to Social Media Reputation Management

Hootsuite

Over 2,000 executives surveyed attribute 63% of their companies’ value to their online reputations. And you’ll create an online reputation that endears your company to your customers. Your organization’s online reputation is built on the references people make about your company. The stakes are high.