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How Scotts Uses Social Media for Maximum Customer Support

Convince & Convert

This week: From ExactTarget , a free white paper called “ 3 Truths Every CMO Needs to Know About Social Media and the Customer Experience “ From Expion , a case study about how H&R Block mobilized 90,000 tax professionals in social media using Expion to guide their activity. The RSS feed is: [link]. Listen Now .

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StartupNation Blog " Blog Archive " Learn how to draw out your vision

Buzz Marketing for Technology

In The Back of the Napkin , Roam shows the actual drawing made on the back of a napkin by the founders of Southwest Airlines to illustrate their concept for a new airline that would become one of the great success stories of airline history (did someone say, Ding!?). Comments RSS. Entries RSS. Comments RSS.

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Be Here Now Marketing: How United Airlines Can Take Advantage of.

Bare Feet Studios

Here’s a real life example with several free ideas I have for United Airlines , or any airline really. How over-booked are the airlines to not have a few extra seats across several flights to two different destinations? UA was willing to rebook us on American Airlines, for a flight at 8 p.m.

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Q & A: How to Solve Every Blogging Problem You’ll Ever Have

Viper Chill

There’s no way somebody would get that many subscribers to a typical blog page set-up, especially if they’re relying on something like RSS or Twitter only. I work in tech during the day (Mobile Security) and so am lucky to do what I love. I just try to see it as an opportunity to develop patience and move on.

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