Remove 2021 Remove CPM Remove Embedding Remove Marketing
article thumbnail

1 video, 47 uses: Maximizing your Instagram content

Sprout Social

2021 data found 58% of viewers will watch a whole video if it’s under a minute, but only 24% of viewers will watch an entire video that’s more than 20 minutes. Instagram Story ads have been performing particularly well for brands, with a low CPM and high performance overall. — Sprout Social (@SproutSocial) June 15, 2021.

Instagram 141
article thumbnail

Seven Quick Tips for Winning Ways at Social Media on a Tight Budget

agora pulse

Your budget may not be reflective of the size of the organization … It may be reflective of the organization’s view toward social media marketing. Related Post: Social Media Marketing 101. Social media advertising investments will continue to grow, with a 17% compound annual growth rate from 2016 to 2021.