2014 CPC Feed Twitter 
Sprout Social
APRIL 19, 2019
Both Snapchat and Instagram are more popular among those ages 18 to 24 than Twitter is. In 2014, it was noted to be 7% while it was 14% in 2017. This includes ads across Facebook Stories, Instagram feed, Instagram Stories and Messenger. According to Wordstream , the average cost per click (CPC) for a Facebook ad is $1.72.
Convince & Convert
MARCH 19, 2018
In fact, social advertising budgets doubled from $16 billion in 2014 to $31 billion in 2016. Create value for the user instead of another sales pitch in their news feed. But did you know Twitter’s targeted ad features allow you to tap into 316 million monthly users?! And it doesn’t stop at Twitter. Optimize Quality Score.
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