The Realtime Report

DECEMBER 31, 2012

What were the most popular social media case studies in 2012? Both Toyota and Twitter learned an important lesson about social media campaigns that involve automated messaging, and LocalResponse no longer runs this type of campaign.

Case Study 194

Case Study Study Social Media Film 194

Hootsuite

JANUARY 13, 2022

Chances are you’ll snap a pic and post it on your social profiles. Bonus: Read the step-by-step social media strategy guide with pro tips on how to grow your social media presence. Employee-generated content (EGC) shows the value and story behind your brand. Not clued in just yet? Don’t worry, we’ve got you covered.

UGC 145

UGC Content HootSuite Authentication 145

SocialFish

MARCH 4, 2011

This is a guest post by Wendy Harman, Director of Social Media for the American Red Cross. Wendy and Sean kindly gave us permission to repost – we thought you would appreciate the behind-the-scenes stuff that happened that night – and most importantly, Wendy’s “lessons learned&#. I was not awake.

Twitter 279

Twitter Communities Organization Activities 279

Hootsuite

JULY 29, 2020

Being verified on YouTube prevents copycats or impersonators from stealing any traffic that should go to your channel. Like other social media platforms, YouTube asks you to verify your account by adding a phone number the first time you create an account. First, let’s talk about some basics. What is YouTube verification?

YouTube 139

YouTube Badge How To HootSuite 139

agora pulse

DECEMBER 13, 2018

For social media managers this time of year is less about decking the halls with boughs of holly and more about planning for 2019. The social media landscape is changing fast and with tougher KPIs, changing technologies and new techniques, it’s more important than ever to stay ahead of our game. GDPR Seeps Into Social.

Social Media 132

Social Media UGC Adwords Influencer 132

Buffer Social

JANUARY 25, 2022

Prioritizing One-on-One Interactions Alison Hazinski, owner of One and Only Paper Alison Hazinski, the owner and designer behind stationery and gifts brand One and Only Paper , has found that one-on-one customer interaction is the strongest channel for business growth, so she’ll be prioritizing those opportunities.

Small Business 91

Small Business Marketing Retail Education 91

Audiense

JULY 8, 2016

Wimbledon is ruling the social media roost this week. All this, plus what caught Team Audiense’s eye on the Internet in the world of social trends. Go behind-the-scenes with Andy Murray on our Virtual Reality shoot #FeelWimbledon https://t.co/SPUMIwWjQI. Hendrick’s Ministry (Of Transport). SPUMIwWjQI. v9vEDvimmh.

Transportation 108

Transportation Brands API Travel 108

Buffer Social

DECEMBER 3, 2020

IFundWomen , the go-to funding marketplace for women-owned businesses, aims to support women entrepreneurs as they navigate building their businesses. Read on for a behind-the-scenes look at how IFundWomen integrates their marketing and community building to foster inclusive digital spaces. Their strength is in their community.

Communities 81

Communities Engagement Community building Instagram 81

Bill Hartzer

SEPTEMBER 30, 2014

Ello is a new social network that has literally exploded onto the social networking scene. Think Facebook and Twitter combined into one social media network–without all of the ads, retweets, and “likes” And there’s no algorithm behind their newsfeed or timeline.

Social Networking 117

Social Networking Avatar Notification Sample 117

Audiense

JULY 8, 2016

Wimbledon is ruling the social media roost this week. All this, plus what caught Team Audiense’s eye on the Internet in the world of social trends. Go behind-the-scenes with Andy Murray on our Virtual Reality shoot #FeelWimbledon https://t.co/SPUMIwWjQI. Hendrick’s Ministry (Of Transport). SPUMIwWjQI. v9vEDvimmh.

Transportation 99

Transportation Brands API Travel 99

Sprout Social

MAY 11, 2020

Social media and journalism are one and the same these days. Perhaps that’s because over 50% of people rely on social as a news source. That said, social media for journalists can be tricky. 9 best practices of social media and journalism. So much of social media and journalism boils down to looking the part.

Journal 121

Journal Social Media How To Hashtag 121

Sprout Social

JANUARY 2, 2019

For social marketers, this is the most exciting time of the year. Because coming up with a social media marketing plan means making some big decisions well before the new year gets into full swing. And after all, the social landscape took quite a few twists and turns in 2018. How to use this social media marketing plan.

Campaign 111

Campaign Social Media Metrics Trends 111

SocMed Sean

OCTOBER 31, 2009

But what many execs don’t realize is that they actually have the potential for this exact type of information at their disposal…if they were to invest in a social Intranet platform. As Social Intranets are becoming more commonplace, however, a unique phenomena is occurring.

System 279

System Compete Software Forums 279

Later

OCTOBER 17, 2018

If you’re still on the fence about IGTV, struggling to find inspiration on what to film, or aren’t sure how to incorporate the new platform into your social strategy, we’re sharing 10 brands who are finding creative ways to use IGTV for business: Getting Started with IGTV For Business.

Video 70

Video Brands Fashion Film 70

Sprout Social

MAY 2, 2018

But if your practice wants a piece of the profit, it’s incredibly important to start a social media marketing plan for dentists and your specific industry. But it’s 2018 and more likely than not, your audience is on social. Why Does Social Media Marketing Matter For Dentists? Let’s get started!

Social Media 111

Social Media Marketing Industry Instagram 111

Sprout Social

MAY 8, 2019

Because the platform’s rapid evolution and growth mean that what worked in the past isn’t going to score you the same sort of engagement today. To figure out what performs the best among your audience, you’re going to need to experiment. Cross-promote your Instagram posts across other networks. Bite-sized videos.

Instagram 110

Instagram How To Hashtag Feed 110

Sprout Social

AUGUST 30, 2016

While the agency expects that number to increase to roughly 71% by 2017, there’s still a lot businesses can learn about the social network. Pew Research found 35% of Instagram users visited the network multiple times a day in 2015. A behind-the-scenes look at the making of @scotchproducts. You Build Trust.

Instagram 71

Instagram Brands Collaboration Hashtag 71

Twist Image

SEPTEMBER 6, 2014

While there, I got a pretty serious infection in my arm that needed medical treatment. Evidence Grows That Online Social Networks Have Insidious Negative Effects - MIT Technology Review. They conclude that ''the overall effect of networking on individual welfare is significantly negative.'' " (Alistair for Mitch).

Wikipedia 90

Wikipedia Sentiment Price Analytics 90

Hootsuite

OCTOBER 8, 2019

Social media in higher education provides an indispensable resource to students and alumni — not to mention the school itself. Social media in higher education is a perfect avenue for that. This means one thing: Establishing a presence on a social media for higher education institutions is more important than ever.

Education 111

Education Social Media Tips Policies 111

Devumi

FEBRUARY 18, 2015

The Devumi blog is chock full of ideas to help move your social media marketing forward. The most successful social media business accounts will be massive, sprawling communities bursting with users, comments, and information. How you can make a bit of sense of all this is through social media data analysis.

Analysis 60

Analysis Data Social Media How To 60

Later

JUNE 2, 2019

While Photoshop takes time and effort to master, the free Lightroom app allows you to use mobile presets to quickly edit your images on the go. Looking to be more productive and save time on Instagram? . And the good news is that it doesn’t need to take up a ton of time to get right!

Instagram 70

Instagram Template Templates Hashtag 70

Almost Savvy

JUNE 5, 2009

If we are not going to put our best selves out there, why bother showing up at all? Lately, I’ve been speaking about social media more often than ever and doing more individual coaching and business consulting. While what the reader saw up front appeared clear and functional, behind the scenes was quite another story.

Construction 215

Construction Brands WordPress Sites 215

Writtent Blog

OCTOBER 15, 2013

The inclusion of brand characters has been found to increase engagement on social media networks as much as 585%. IdeaLaunch reports that publishing user-generated Halloween content to social channels lead to 300% increases in website traffic. If it isn’t an official marketing term, it definitely should be.

Content 109

Content Marketing Upcoming Retail 109

Techipedia: Tamar Weinberg

OCTOBER 22, 2009

Effectively, they’re porting their press release information to the wide open, and perhaps going a little more granular by featuring content specific to elements of iTunes. First, I’m going to say kudos to Apple for trying involve themselves in the world of social media. I’m going to stop there, though.

Apple 154

Apple Twitter Forums Policies 154

Later

JANUARY 1, 2020

It’s a new decade, and Instagram is no longer just a social platform, but also an economic engine for small and big brands alike. The “no-edit” edit was a big trend in 2019, and it doesn’t seem to be going anywhere in 2020. Wondering what the big Instagram marketing trends of 2020 will be? View this post on Instagram.

Trends 87

Trends Instagram Marketing Influencer 87

Twist Image

NOVEMBER 1, 2013

One of the companies that presented was Nordstrom , and they took us behind the scenes of how they analyze data. "My good friend, Shane , has a newly-tweaked blog, which every reader of these links should subscribe to because Shane is brilliant and funny and subversive. It''s fascinating--and beautiful. Answer: who knows?).

iPhone 78

iPhone Apple Journal Policies 78

Rebekah Radice

NOVEMBER 1, 2016

Sure, some might predict the social media giant’s impending downfall, but for now… …It’s clear to see that Facebook is alive and well. Each one has been the driving force behind our success. In social media, almost every interaction… …Be it a like, click through or comment – is measurable.

Facebook 116

Facebook Marketing Atlassian Analytics 116

Hootsuite

JUNE 25, 2019

A little inspiration goes a long way when it comes to brainstorming social media contest ideas. PS: before launching your social media contest be sure to make sure it doesn’t violate the platforms’ T&Cs or R&Rs.). 7 Social media contest ideas to increase engagement. 7 Social media contest ideas to increase engagement.

Examples 111

Examples Social Media Instagram Hashtag 111

Jason Yormark

AUGUST 25, 2010

Most achieved a Postrank of higher then 6, and 9 out of the 10 articles dealt with social media. For those not familiar, Postrank is a nifty little WordPress plugin that provides some analysis into the social engagement factor of the content you create. But I like anyone loves to see people visit. My analysis and thoughts follow.

Data 184

Data Postrank WordPress Course 184

Waxing UnLyrical

SEPTEMBER 30, 2010

Her vlogs are a mix of talking to the camera and acting out awkward scenes that have or haven’t actually happened. One of my favorites is his parody of makeup gurus: “Today I’m going to be teaching you: HOW TO BE MAKEUP. &# Fun Fact Carl’s Jr. Image: Jixar ‘s Flickrstream, CC 2.0 This guy is super funny.

YouTube 135

YouTube Postrank Class Tourism 135

Sprout Social

AUGUST 15, 2016

Social networks are changing all the time. By the time you get comfortable, an update occurs and changes your social media marketing strategy. Instagram has roughly half-a-billion users and more than 300 million active users on the network each day. That’s why we’re here to help you. Longer Videos on Instagram.

Features 40

Features Instagram Brands Notification 40

Jeff Esposito

APRIL 12, 2012

So needless to say, an article about the behind-the-scenes modern digital technology that makes the experience just fit this week’s edition. Google Doesn’t Understand Its Own Social Network – I wish I could feel bad for Google and how they are misplaying G+, I really do. Man I love the spring. How was your week?

Google 36

Google Conference Social Networking Activities 36

Sprout Social

JANUARY 29, 2024

Your business’s online reputation may be digital, but that won’t stop it from making a serious impact IRL. This work is important everywhere but especially online, where good and bad customer experiences live on in perpetuity through social media posts and reviews. A lax approach, on the other hand, can alienate both audiences.

Reputation 120

Reputation Review Sentiment Software 120

Buzz Marketing for Technology

JUNE 27, 2008

the social webâ??has I heard this message at a conference on global health in Geneva last week, but I also heard that the barriers to these potential achievements are social and cultural, not technological. RSS feeds, blogs, wikis, podcasts, social networking sites, mash up technology, etcâ??but Search the BMJ.

Web 2.0 188

Web 2.0 Journal Film Education 188

Rebekah Radice

NOVEMBER 1, 2016

Sure, some might predict the social media giant’s impending downfall, but for now… …It’s clear to see that Facebook is alive and well. Each one has been the driving force behind our success. In social media, almost every interaction… …Be it a like, click through or comment – is measurable.

Facebook 60

Facebook Marketing Atlassian Analytics 60

Later

SEPTEMBER 12, 2019

UGC is an affordable way to share high-quality content that generates sales for your brand — it’s the social media equivalent of a word-of-mouth recommendation! . If you’re looking to make a big splurge-worthy purchase, what’s going to sway your decision? We’d guess you’re going to heed the advice of a real, impartial person.

UGC 60

UGC Content Instagram Hashtag 60

Convince & Convert

AUGUST 24, 2012

This is Episode 30 of the Social Pros Podcast : Real People Doing Real Work in Social Media. This episode features Eric Schwartzman , online social media training provider, entrepreneur and the best-selling co-author of Social Marketing to the Business Customer. We’re going to talk about that in just a second.

Social Media 115

Social Media API Training Class 115