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Mindset in the Moment- What’s In It For Them

Ignite Social Media

Think about who you’re competing with in your audience’s news feed— other brands (probably your competitors), their favorite sports team, their college buddies, their mom, bands they follow, news sources … and the list goes on. How will you create thumb-stopping content?

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Like This Post? Share it on LinkedIn!

Ari Herzog

The top right corner of every blog post on AriWriter now sports a LinkedIn share button. And, now with our new LinkedIn’s share button, we’d like to offer readers an effective way to share relevant professional content – news, thought pieces, white papers, or presentations on slideshare – with their business network on LinkedIn.

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The New Social Currency, a research from Social Listening to Audiences Analysis

Audiense

Last week I read a white paper that Pulsar recently published (Pulsar is a platform that has recently been added to the list of Audiense partners). Crypto Geeks (18%): Thought leaders, developers, and investors who self-identify as participants in the cryptocurrency space; most likely to be early adopters.

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Just Because You Run the Same Plays Doesn’t Mean You’ll Get the Same Results

Social Media Strategery

Over the course of eight years in the consulting industry, I’ve noticed an increasing number of colleagues, peers, and clients thinking that just because they read/downloaded/heard a white paper, strategy, or presentation, (a play, a swing, or a catch) they too can go out and be a communications or social media expert too.

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The 12 Best Chatbot Examples for Businesses

Hootsuite

Source: Acquire White Paper. People turned to them to order at-home sporting goods as a result of gyms and fitness centers closing. The results speak for themselves; they clocked 1,000 sales conversations in the first two weeks. Decathlon UK nurturing sales opportunities.

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What is the Value of a Tweet or Facebook Fan?

Laurel Papworth

Active.com Team Sports Directory. White Paper: Value of a Facebook Fan - An Empirical Review. At Active.com , we've found that: each link shared on Facebook is worth about $1.45 in either race registration conversions or ad impressions. Twitter is much more in-line with EventBrite's number - around $0.40 per shared link.

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A Challenge to Government 2.0 Camp Attendees

Social Media Strategery

Become intimately familiar with your organization’s strategic plan and develop a briefing or write a white paper advocating why social media would help your organization. Developed a briefing, white paper, blog post, etc. Before next year’s Government 2.0 Club to meet other like-minded individuals?

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