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  • IDACONCPTS  |  THURSDAY, DECEMBER 27, 2012
    [Social Media] Four Handy Windows Phone Apps
    DotDot gives you the exclusive Windows Phone access to App.net, an up-and-coming social network. It’s not quite like any of those other run of the mill social networks either. The app connects up with social media sites to let all of your online friends know your erudite listening habits. It must be difficult for Microsoft. They have had to get used to playing second and even third fiddle in this thing called the Mobile Operating System competition. Back in the tech boom 90’s, everything was ‘Wintel this’ and ‘Wintel that’. Podcasts! Podcasts! With Podcasts! DotDot.
  • PUSHING SOCIAL  |  THURSDAY, AUGUST 12, 2010
    [Social Media] Why Most Bloggers are in the Wrong Business
    Home About Pushing Social #FF Gratitude Journal 4 My Tweeps Archives Contact Subscribe Pushing Social Why Most Bloggers are in the Wrong Business by Stanford on August 12, 2010 Spread it! My recent post Ten social media and technology mega-trends to watch Reply pushingsocial August 12, 2010 at 9:56 am That's a great post Mark. Hopefully Pushing Social can help with that! Then you should sit down. Because even though everything you do is important –   It may not be enough. Here’s what I mean. You Have Fans :  Your fans care about you.  Stoke yours.
  • TREY PENNINGTON  |  THURSDAY, NOVEMBER 18, 2010
    [Social Media] Triumph by trashing the tyranny of either/or
    Here are some good ones you can use at an upcoming office party or networking event: social media OR traditional media. The newspapers who exist in 2014 will be the ones who satisfy readers through both print AND online outlets (and through whatever media delivery comes next) and remove the walls between them. From the looks of the help-wanted ads in the newspaper, everyone’s hiring social media experts to handle their social marketing. quantity OR quality. safety OR liberty (a la TSA , for instance). digital OR physical.
  • DIRECT MARKETING OBSERVATIONS  |  TUESDAY, SEPTEMBER 30, 2014
    [Social Media] How do you Measure Success?
    This makes complete sense and yet runs counter to the quote, but is a perfect segue’ into how we all measure success in digital and social marketing. Two questions that I always ask of every friend or client who either wants to get themselves or their company in to the digital game, whether it’s social media, mobile marketing, web design, search engine optimization or otherwise: What do you want to do and why do you want to do it? So, needless to say, there is a bit of an accumulation. It simply said: How do you measure success? Maybe it’s the timing of words. My success?
  • PUSHING SOCIAL  |  TUESDAY, MARCH 12, 2013
    [Social Media] Blogging Commandment 3 – Thou Shalt Build an Email List
    Internet marketers took this strategy and added a dash of technology using content marketing, well before the social media crowd got a hold of it, to attract and retain subscribers. Email has absolutely ignited Pushing Social’s performance. Bloggers love comments. Bloggers love retweets. Bloggers love a hockey stick spike in traffic. Not many people mention email subscribers as their goal. think this is because email is tainted. We’ve all been spammed. We’ve all been the victim of bad email marketing. But…this is a mistake. The Gold is in the List”. Lights out.
  • THE RELATIONSHIP ECONOMY  |  SATURDAY, JANUARY 22, 2011
    [Social Media] The New Value Movement
    currency is a social system designed to store and exchange value. Not so obvious is that a particular type of currency may not be very good for storing and exchanging a particular type of value.  It is obvious that dollars may adequately representing the physical value of a computer, however, those same dollars may not be very good at representing the social value of a community using computer systems to interact with each other. Convertibility between New Value and old currency will be conducted using a yet unknown New Currency that many now call “Social Currency”.
  • BLOG.WEBDISTORTION.COM  |  WEDNESDAY, OCTOBER 27, 2010
    [Social Media] 7 FBML examples to rock your Facebook fan page.
    home services Products.NET news system SMS product Articles Best of Subscribe forum contact Home > Marketing > Social Media > 7 FBML examples to rock your Facebook fan page. posted in: Social Media Facebook markup language or FBML for short is used in a variety of places within the social network. FLV video) (Image) Monitor your pages with Google Analytics A great social media campaign should focus on measurement over reach. social solutions to boost your website signups The rise and rise of the digital dashboard. FBML needed.
  • SOCIAL WAYNE  |  FRIDAY, APRIL 15, 2011
    [Social Media] Coming Soon! 4 New Location Based iPhone apps by minority founders with awesome landing pages, +1
    In October of last year while speaking at the  Blogalicious conference I bumped into James Andrews , founder of Social People.TV. James, busy traveling and working with celebrity clients discussing social media strategies and I spent most of last year speaking about location-based marketing, apps and TriOut. Both of us were speaking at the conference and had a quick moment to catch up. Fast forward to the end of quarter one of 2011 and four new minority founded location based iPhone applications are prepping to establish their own footprint in the space. Mosion. Arrived.
  • CONVINCE & CONVERT  |  MONDAY, DECEMBER 19, 2011
    [Social Media] Now THIS is How You Do Video Marketing as a Brand
    The video (my new favorite Social FAQ ) hasn’t been promoted yet to customers – not even emailed to them. That’s a lot of social media for science geeks, all of it nicely organized in a social media hub on their site. And we have a management team that supports it, and systematically embraces and implements social media. If a global biotech behemoth can use social media to humanize the company and get closer to customers, why can’t everyone? video marketing life technologies social FAQ video annotation
  • GREG VERDINO  |  THURSDAY, APRIL 15, 2010
    [Social Media] Greg Verdino: Thinking small is a big idea
    Greg Verdino Marketing, Media, Technology & Trends Home About Me Book Me to Speak microMARKETING Journal On Twitter On Flickr Personal Blog Verdino Bytes My Company « We arent what we do. This blog looks at trends in media and marketing, as these industries grapple with the changes being brought on by disruptive technologies, new business imperatives and the rise of the empowered consumer. Pre-Order from AMAZON Pre-Order from BARNES & NOBLE Pre-Order from BORDERS Downoad My eBook Download my FREE marketing and social media eBook. We should do what we are.
  • GREG VERDINO  |  WEDNESDAY, JUNE 9, 2010
    [Social Media] No such thing as a BEST lunch
    Greg Verdino Marketing, Media, Technology & Trends Home About Me Book Me to Speak microMARKETING Journal On Twitter On Flickr Personal Blog Verdino Bytes My Company « microMARKETING through the eyes of an indexer | Main | Look for the book: a microMARKETING update » No such thing as a BEST lunch New!  This blog looks at trends in media and marketing, as these industries grapple with the changes being brought on by disruptive technologies, new business imperatives and the rise of the empowered consumer.   Improved!    Bigger! Biggest! 
  • STEPHEN P SMITH  |  THURSDAY, DECEMBER 27, 2012
    [Social Media] Journaling Expo Coming in January!
    Sam had approached me a while back with some guest blog posts ideas and we both new Journal in a Box from social media. My colleague Mari McCarthy has a cool new presentation coming up next month, the Journaling Expo! Do you want to be more creative, pro-active, and successful? Do certain circumstances seem to lead to failure every time for you? Are you lonely, bored, or afraid? Does stress have you dangling by a thread? Are you devastated by something that happened, and feel like you will never recover? Do you simply want to make note of the wonder of the world? Get the Spirit.
  • KYLE LACY  |  FRIDAY, AUGUST 27, 2010
    [Social Media] Foursquare versus Facebook Places
    Truthfully, I haven’t figured out whether or not she was right… but Foursquare must be doing something right in the world of social media. Facebook and Foursquare at war? Well, not really but Facebook has launched their new Facebook Places … trying to create a product that could become a leader in geolocal-applications. Foursquare stands on its own as the most popular or most heard of geolocation based application…however their biggest problem is Facebook’s size… over 500 million users. What are you going to do Foursquare? What do you think?
  • BRASS TACK THINKING  |  FRIDAY, JUNE 11, 2010
    [Social Media] Adding Author to My Resume…
    social media and digital strategy consultancy , and author of the popular blog by the same name. This isn’t a book about how to do social media marketing. It’s a book about the new demands placed on businesses because of the web and social media, and frameworks for how to adapt to them. Tagged With: announcements , book , Jason Baer , Social media [link] DanBlank Wow – congratulations on the big news! You guys are the two I've learned the most from since jumping into social media — no lie. Promise.
  • PR AT SUNRISE  |  FRIDAY, JULY 22, 2011
    [Social Media] 5 Reasons Why Being a PR Intern Isn’t Easy.
    FIrsthand Response To How Social Media is Being Taught In Our Classrooms. Every Friday, PR at Sunrise will continue to offer articles that are written by PR students. As rewarding as your internship can be, there are some key challenges to be aware of when taking on an internship, such as: 1. Knowing your boundaries:  By the time you approach your internship, you typically have mastered many basic PR skills. An important understanding that you will have to come to get over the course of your internship is when to speak up to your boss and when to stay silent. 2. About the Author.
  • THE RELATIONSHIP ECONOMY  |  FRIDAY, DECEMBER 10, 2010
    [Social Media] Social Currency Takes Flight
    Private Aviation is the first of several industries planning to launch a new class of business methods built on a “Social Value Game” developed by  The Ingenesist Project. Social Flights is a virtual airline which aggregates communities according to their interests, knowledge assets, and social graph.  Social Flights matches people with mid-distance transportation options that deliver them exactly where they want to go in a shortest period of time and the least amount of harassment. Enter Social Entrepreneurs. Social Value Conversion Factor.
  • WEB METRICS GURU  |  THURSDAY, APRIL 7, 2011
    [Social Media] Social2011 Introduction – Radian6 Insights Platform and the new era of Social Listening
    Listening to Marcel Lebrun introduce #social2011, starting with a reference to the very ideas I built my Social Media Analytics book on’ the Medium Is the Message … McLuhan … The very thing I spoke about at McGraw Hill last week – and that left a grin on my face. Marcel referred to the Salesforce acquisition (closing at the end of May) and Cloud2 (social, mobile, etc) where customers moved into Cloud2. He very well could have quoted me, for all I know. again, quoting McLuhan, the Cloud is the Medium ( and then we have to figure out the message).
  • TWIST IMAGE  |  THURSDAY, APRIL 21, 2011
    [Social Media] Defensive Branding
    Social Media has brought brands - kicking and screaming - into a world where they must defend their values (on a daily basis) in many different spaces (Blogs and YouTube to customer review sites and Twitter ). Trust me, regardless of the brand they would much prefer if Social Media went away tomorrow so that they can go back to the good old days of spinning the story, controlling the message and resolving matters privately. Entering Social Media with a defensive posture ( "we're here to respond to all complaints!" media theorist. rocky.
  • MOBILEGROOVE  |  MONDAY, DECEMBER 6, 2010
    [Social Media] IMPACT: Holiday Shopping Super-Charges Mobile Commerce
    Based on the massive response to mobile commerce apps, sites and approaches (as part of a cross-media push) I have to say 2010 will go down as the year that mobile shopping crossed the chasm. Mobile and social have been traveling on separate paths until now. Sure, mobile subscribers worldwide use their devices to access and post to social media properties – 200 million use Facebook mobile, for instance – but brands and marketing agencies continue to put social and mobile in two separate silos. Over a week into the holiday shopping season.
  • MR. RYAN CONNORS  |  TUESDAY, NOVEMBER 27, 2012
    [Social Media] How I Built a Website and Ranked #1 on Google in 90 Days
    obsessed over things like the site loading time , usability and social netwo rks integration and I found solutions -all within my total budget of less than $100. Though I’m not personally a fan of Google Plus, I make an effort to +1 everything I create because I considered the crazy idea that Google might value its own social network for its own search engine. Business Marketing Strategies and Tactics Social Media creating a blog how to build a following how to rank on google marketing a website search engines results pageSee #1. Not too farfetched right?
  • TAYLOR MAREK  |  TUESDAY, JUNE 9, 2009
    [Social Media] Top result in Bing.com!
    Home About Contact Archives Testimonials Speaking Podcast Chat LIVE Social Media Vault My Inner Circle Plugins eBook Hire Me Top result in Bing.com! Go to this link: [link] Taylor is a 21 year old New Media Visionary on a Journey to change the World. June 9, 2009 by Taylor Marek This is fascinating to me. After I had updated (roughly 6 days ago) all the links and other backend things on my website, I browse over to see my website stats. found someone came from Bing.com, and that was the exact day Bing.com launched. Don’t believe me? 150) I was bought by Mashable!
  • SCOTT GOULD  |  TUESDAY, MARCH 8, 2011
    [Social Media] Buyology Lesson 1: The Logo is Broken
    Of course those of us who are part of the social revolution know that traditional marketing is becoming more and more ineffective, but this book not only says in a way that your boss will listen, but goes one step prover and scientifically proves it (to a degree – the samples are small.). Starbucks provide our coffee, Ooyala provide our video platform, Optix provided a social media survey, etc. Every wondered how you know an advert is for a product without seeing the logo or the product? One of the hot new trends in marketing circles at the moment is neuromarketing.
  • SCOTT GOULD  |  TUESDAY, MARCH 8, 2011
    [Social Media] Buyology Lesson 1: The Logo is Broken
    Of course those of us who are part of the social revolution know that traditional marketing is becoming more and more ineffective, but this book not only says in a way that your boss will listen, but goes one step prover and scientifically proves it (to a degree – the samples are small.). Starbucks provide our coffee, Ooyala provide our video platform, Optix provided a social media survey, etc. Every wondered how you know an advert is for a product without seeing the logo or the product? One of the hot new trends in marketing circles at the moment is neuromarketing.
  • SAYING IT SOCIAL  |  TUESDAY, JUNE 22, 2010
    [Social Media] How to Create a Custom URL for Your Facebook Business/Fan Page.
    Saying It Social Your Social Media Marketing Resource Home About Polls Our Services Testimonials How to Create a Custom URL for Your Facebook Business/Fan Page I often get the question, “AK, I thought I created a username/custom URL for my business page but when I type in the address it takes me to my personal profile… what happened?&# « Previous | Next » About Saying It Social, LLC provides Social Media Marketing & Local SEO Services for Franchisees & other Small Businesses. Log into Facebook. 2. Hope this helps!
  • JUSTIN LEVY  |  FRIDAY, AUGUST 21, 2009
    [Social Media] 7 Simple Fitness Tips | Justin Levy
    Justin Levy Marketing and Social Media Home About Archives Contact Disclosures Newsletter Speaking 7 Simple Fitness Tips Written on August 21, 2009 by Justin Levy in exercise , fitness , healthy 26 Comments - Leave a comment! link] This comment was originally posted on Twitter lewsabbag Great set of tips Justin - We met way back at AMA Boston's social media session. If youre new here or just an old friend, Id love it if you subscribed via RSS feed. Thanks for taking time out of your day to come hang out here! Working out doesn’t have to be that difficult. 
  • BILL HARTZER  |  WEDNESDAY, MARCH 27, 2013
    [Social Media] Marketplace to Buy, Sell Links Based on Google Authorship and Klout Launched
    Rather than basing the price of a link on an outdated metric like Google PageRank and maybe even overall link data such as SEOMoz’s MozRank or Majestic SEO’s ACRank , with AuthorLinks, the emphasis is based on how popular an author or web site owner is socially. Social signals such as having verified Google Authorship, having followers on Google Plus , and having a good Klout score are going to be much more important in the future–and indicate that the site who will be linking to your web site is more trusted than others. AuthorLinks is 2017 Link Building. link].
  • ATOM THOUGHT  |  THURSDAY, APRIL 22, 2010
    [Social Media] David and The Goliaths of the Job portals!
    Candidates do not restrict their job search to job portals but also social media. Get a Free vanity URL, and be able to share your profile via, Social network and email. 3. Question: Why would you want to launch a job portal in a market which is already dominated by 2 mammoths who control over 80% of the market both in terms of traffic and resumes? Answer: Precisely why! Both the portals are huge and overlapping, offer similar services , own similar resumes and display similar openings. This signifies that: 1. there is a clear need for differentiation. 2. Answer: Maybe not!
  • PUSHING SOCIAL  |  THURSDAY, MARCH 8, 2012
    [Social Media] What Marathon Training Can Teach You About Blogging
    You can join a membership site like the Third Tribe or Exploring Social Media. [Thrilled to have this guest post from Laura Click. Enjoy!]. Three years ago, I would have never dreamed I would run a half marathon. In fact, prior to January 2010, the longest I had ever run in my life was two miles – and that was in high school. Now, I have three half marathons under my belt and I’m training for my fourth race next month. Yes, it’s hard. But, it’s incredibly rewarding. Much like blogging. In fact, long-distance running and blogging have quite a bit in common. Don’t believe me?
  • PUSHING SOCIAL  |  THURSDAY, MARCH 8, 2012
    [Social Media] What Marathon Training Can Teach You About Blogging
    You can join a membership site like the Third Tribe or Exploring Social Media. [Thrilled to have this guest post from Laura Click. Enjoy!]. Three years ago, I would have never dreamed I would run a half marathon. In fact, prior to January 2010, the longest I had ever run in my life was two miles – and that was in high school. Now, I have three half marathons under my belt and I’m training for my fourth race next month. Yes, it’s hard. But, it’s incredibly rewarding. Much like blogging. In fact, long-distance running and blogging have quite a bit in common. Don’t believe me?
  • GEOFF LIVINGSTON  |  SUNDAY, MARCH 20, 2011
    [Social Media] Anti for the Sake of Being Anti Sucks
    For example, there’s a lot wrong with social media marketing, including an oft ridiculed influencer bubble. When anti social media is tied to personal or organizational profiteering, anti moves at light speed from punk to poser. Image by Anonymous. There is a lot wrong with the online space. Heck, make that with the world. It is really easy to pick apart people, industries and society. But in the end, a constant anti-attitude really sucks, and it gets boring, too. What works better and makes life interesting is providing a solution. No one will listen anyway.
  • SOCIALFISH  |  TUESDAY, SEPTEMBER 11, 2012
    [Social Media] Join us for the Mashable Social Good Summit Global Conversation on September 24
     RSVP HERE to join us for the Mashable Social Good Summit Global Conversation in DC!  I went to the Social Good Summit last year and was blown away by great speakers and really powerful content. From September 22-24, the third annual  Social Good Summit  will unite global leaders as they share how to use the power of innovative thinking and technology to solve the greatest challenges facing the world today. To get started, visit the  Mashable Meetup Everywhere page  and either find a Social Good Summit meetup in your city, or start your very own! Are you in DC?
  • KIKOLANI  |  FRIDAY, NOVEMBER 18, 2011
    [Social Media] Fetching Friday – Resources Mashup & Petting Owls
    This post is part of a weekly series, Fetching Friday, featuring the best posts of the week in blogging, making money online, SEO, and social media on kikolani.com. The secret is to tap into the power, speed and instant accessibility of social media. Social Media / Social Networking. 10 Reasons Why I Opted-Out of Klout – Reasons why one social media persona decided to leave Klout which links to a post on how to do so yourself if you so choose. The Resources Mashup. Blogging / Writing. It’s probably in these recaps!
  • SOCIALNOMICS  |  TUESDAY, JANUARY 10, 2012
    [Social Media] Tim Tebow Sets Twitter Record
    #Tebow: After Denver Broncos quarterback Tim Tebow threw the game winning touchdown pass in overtime he set several playoff records and one social media record. The name “Tebow” was tweeted a record 9,420 times per second breaking the previous record held by Beyonce Knowles of 8,868 tweets per second when she revealed her baby bump at the MTV Music Awards. Tim Tebow is a Twitter phenomenon. Tim Tebow's Twitter Handle is @TimTebow he is closing in on 1 million followers. Tebow was helped by such celebrities as Lady Gaga and Kobe Bryant tweeting about him.
  • CREATIVE RAMBLINGS  |  THURSDAY, NOVEMBER 7, 2013
    [Social Media] You never know who is watching you
    Here is a quote from the companion article he wrote: You could have 100 followers, or 1,000,000 followers, all it takes is for one tweet to be noticed by one person, and the word-of-mouth plumbing that social networks are can take care of the rest. The beauty of social media is that it gives people from all walks of life a voice and the ability to make or break your business. In social media, you never truly know who is watching. “Brought to you by Cendrine Marrouat, who I think is simply brilliant.” then sent her a “thank you” message.
  • T2 SOCIAL  |  SUNDAY, SEPTEMBER 28, 2014
    [Social Media] 5 of Your Marketing Questions Answered
    What exactly is a Social Client Persona? What are some criteria to help determine influence on social media? Feel free to send in your questions on any one of our active social networks and it might be featured in one of our videos! These are a few of your marketing questions that we answered in our Q&A with t2 video segments! We regularly review your marketing questions – either sent in over LinkedIn, Twitter, other networks or asked at a conference where we are present – and put together Q&A with t2 segments where we answer them.
  • CONVERSTATIONS  |  TUESDAY, MARCH 3, 2015
    [Social Media] More Than a Reboot: The Art of the Start 2.0 by Guy Kawasaki
    While the wisdom of the previous version still carries a lot of sound and truthful advice, this new edition adds insights and practical advice about social media, crowdsourcing, cloud computing, and many other tools and tactics we’ve seen explode into the business world in recent years. Related Stories Seven Social Media Tools that Help Save Time and Increase Effectiveness Developing Good Habits for Your Telecommute Conversations: Competition or Collaboration? “If You Make Meaning, You’ll Probably Also Make Money.” Consider leaving a comment!
  • GAURAVONOMICS  |  SUNDAY, JULY 11, 2010
    [Social Media] Forbes Story on SMS-Based Social Messaging Platform SMSGupShup.
    Gauravonomics Blog For Marketers, Entrepreneurs and Activists How To Organize and Energize Your Evangelists Blog Speaking Writing Bio Media Subscribe Slideshare Twitter LinkedIn Facebook IdeaSliver Labs Tumblr « Business World Story on the Seven Deadly Sins of Social Media Marketing Is Game Mechanics Enough to Create Meaningful Social Games? » Forbes Story on SMS-Based Social Messaging Platform SMSGupShup Welcome to the Gauravonomics Blog for Marketers, Entrepreneurs and Activists ! “Can we make it social? Globally there are 1.8
  • CONVERSTATIONS  |  TUESDAY, NOVEMBER 26, 2013
    [Social Media] The Scent of a Storefront
    Spice it up with your social media presence on display (3 tips from Kim) or bring it alive with bring it alive with planters and window boxes (good hints from Kristi). Does the scent of your storefront or office make pedestrian traffic linger? As I walked into the jewelry store, I anticipated a short wait to see the owner. It was shortly after lunch and the foot traffic around the town square was pretty busy, even with a few of the nearby storefronts vacant. Approaching the counter, the jeweler stepped up to greet me. We were the only ones in the store. Gosh, I loved that smell.”
  • CONVERSTATIONS  |  TUESDAY, NOVEMBER 4, 2014
    [Social Media] 12 Ways to Finish Strong in 2014 and Accelerate into 2015
    This time of year, many business owners are pushing to reach goals and planning ahead to next year. Whether Whether you’ve reached all, some or none of your 2014 goals, the end of the year push is crucial for your business!  Want to start 2015 strong?  Then it’s time to end 2014 strong! I am excited and honored to be participating in a special event with some of the world’s top rock star trainers! Accelerate University is an online event designed to give you the skills and information you need to reach your business goals. Wishing, hoping and planning is not enough! Small Business
  • HARP SOCIAL  |  TUESDAY, APRIL 20, 2010
    [Social Media] Directory Submissions for Backlinks: Tips n’ Tricks to Get Some Love from Google
    Additionally, you can create social media accounts that link back to your website. The more that relevant websites link to your website, the better Google likes you. It is authority by association. Think of it this way: you have a LinkedIn profile and the more your colleagues/clients recommend you the better your professional standing. Similarly, when a website links to your website,  Google considers it a recommendation or a vote of confidence and increases your ranking. The best way to get back-links is to create valuable content; create it and they will link!
  • TRADESMEN INSIGHTS  |  MONDAY, JULY 2, 2012
    [Social Media] Ways to Optimize Your Blog for Professional Tradesmen
    It’s true optimization is usually associated with search, but you can insure that your content performs well on social media platforms. Make content spreadable - RSS feeds, emails or social media. Marketing Tips Social Marketing Traditional Marketing blogs for professional tradesmen heide cohen optimizing your blog professional tradesmenFor those of us who write blogs, we do it with the sole purpose of sharing insights and tips that hopefully make your job easier. Make your posts easy to read - use headings and bullet points. Those are some thoughts.
  • SOSHABLE  |  MONDAY, DECEMBER 20, 2010
    [Social Media] Crossroads: 7 Questions that Twitter, Digg, and Others Must Answer in 2011
    Most people who are passionate about their favorite social media sites are often blinded by their feelings. Social media is mercurial with it’s rate of change and as a result many (most?) To say social media will be bigger in 2011 is like saying a 5-year-old will be bigger when she’s 6-years-old. It is still in its infancy and while many people are engulfed in some form of social media, there are still billions of people who haven’t been on Facebook or its kind before. How Do We Get More Into The Social Media Game?
  • BRASS TACK THINKING  |  TUESDAY, AUGUST 17, 2010
    [Social Media] Small Changes, Big Results
    Shes a writer, professional speaker, community and social media strategist, and has worked with businesses of all sizes to solve business problems through better communication. Brass Tack Thinking Make Things Happen Home About Amber Naslund Tamsen McMahon Contact Speaking Amber Naslund Tamsen McMahon Brass Tack Reading Archives Small Changes, Big Results August 17, 2010 | by Tamsen McMahon View Comments Sometimes an idea is easier to express visually. This is one of those. Update! : Our friend Ron Ploof turned this into a movie for us. You can watch the video version here.
  • ARI HERZOG  |  THURSDAY, OCTOBER 18, 2012
    [Social Media] 3 Benefits for Small Business Cloud Computing
    When he's not blogging, Ari helps brands improve their digital media marketing. Comments Comments Related Stories Why Alps Bethneck is 5 Years Old How Social Media Changes Retail Storefronts Wondering If Mobile Technology Kills Creativity. This is a guest blog post from Megan Totka of ChamberOfCommerce.com. It is the first in a monthly series whereby she will write for me and I will write for her. hope you enjoy. As an advocate for small businesses, I am always looking for resources and innovations that can help them to compete and succeed. Lower costs. Ease of access.
  • TWIST IMAGE  |  SATURDAY, AUGUST 11, 2012
    [Social Media] Unbranded Content Marketing
    While the tickertape parade and confetti may be over for the excitement about social media in business, there's a cold, harsh reality hitting brands right about now: once you're on social media and making yourself look busy, it's all about the content. The content we're seeing being produced and shared through social media is unique - in and of itself - and so to think that we're all going to close our eyes, make a wish and blow for this all to come to fruition is crazy. social media. Everyone is all excited about content marketing. brand.
  • MOBILEGROOVE  |  THURSDAY, OCTOBER 14, 2010
    [Social Media] ForumOxford Tomorrow(!); Showcases Mobile Thought Leadership, Apps & Action
    Jeanette Carlsson , Business Strategy and New Media Leader, Communications at IBM Global Business Services. Presentation: Social Media on the Web. Presentation: The Influencer Tipping Point: How the collision of social media has enabled influencer relations to be a reality. Tomi Ahonen, my friend and esteemed colleague, calls ForumOxford THE thought leadership event of the year. And if you check out the stellar line-up of mobile thinkers and doers (after the jump), you will have to agree. No sales pitches here. Register here. Conference Speakers 2010.
  • TWIST IMAGE  |  SUNDAY, DECEMBER 25, 2011
    [Social Media] How To Be A Marketing And Sales Lion
    media hacks. online social network. social media 101. social media marketing. Episode #285 of Six Pixels of Separation - The Twist Image Podcast is now live and ready for you to listen to. Are you ready for some tough love? often find that that brands have millions of questions about sales and marketing, but most of them are thinly veiled complaints about how they don't have the time or budget to make a lot of the strategies and tactics come to life. " kind of motion. Enjoy the conversation. advertising. bite size edits. blogging. blue sky factory.
  • KIKOLANI  |  FRIDAY, MAY 17, 2013
    [Social Media] Fetching Friday – Resources Mashup & The Future of Google Author Rank
    This post is part of a weekly series, Fetching Friday, featuring the best posts of the week in blogging, business, SEO, and social media on kikolani.com. How to Generate More Leads With Your Blog: 5 Tips – Learn how businesses with top marketing blogs generate leads with social media and content marketing. How Your Domain Name Will Impact SEO & Social Media Marketing – Let’s examine how a domain name impacts SEO and SMM and then analyze the factors that make a good domain name. Social Media / Social Networking.
  • GAURAVONOMICS  |  FRIDAY, NOVEMBER 26, 2010
    [Social Media] One/ Two Day Social Web Strategy Masterclass Workshop
    I am doing a series of social web strategy masterclass workshops all over Asia in November and December, in Mumbai, Delhi, Beijing, Shanghai, Hong Kong, Taipei, Singapore and Tokyo. Some of these workshops are for senior MSLGROUP staff, others are for senior MSLGROUP clients, and yet others are public workshops for senior client-side marketing and communications professionals (like my workshop at the recent Marcus Evans Social Media Marketing conference in Mumbai). So, here are the slides for the one day version of the social web strategy masterclass workshop.
  • CONVINCE & CONVERT  |  WEDNESDAY, JANUARY 7, 2015
    [Social Media] Is SEO Still Relevant?
    And it never will be. I’m a huge proponent of content marketing and social media. Sprout Social Shoutout. Today’s Sprout Social Shoutout is for my friend Arnie Kuenn. You should definitely be following Arnie in social media. This video is f rom  Jay Today is my near-daily 3-minute video where I talk about social media, content marketing, business and life. The show is sponsored by Sprout Social (which I use for my social media), and Candidio (a great video editing service). Number one was big data analyst.
  • SMALL BUSINESS MAVERICKS  |  SUNDAY, FEBRUARY 12, 2012
    [Social Media] Is Pinterest Just Another Fad?
    We discussed this site several weeks ago in a post titled Pinterest – A Social Media Site Worth Consideration. Everywhere I look I see stories about a site called Pinterest. Since then, everyone seems to have an opinion about the site, and they all appear to be positive. One wonders how a site that is still in beta and is invitation only could generate such interest; that in itself should have marketers sitting up and taking notice. Of course, Pinterest could be just another fad that will rise quickly and fall just as quickly. To begin with, it’s already monetized.
  • THE RELATIONSHIP ECONOMY  |  THURSDAY, FEBRUARY 7, 2013
    [Social Media] Think of Your Business As A Platform
    In the old days businesses defined themselves by their products and services which framed the brand.  In the Social Era businesses are defined by the value created, added, distributed and consumed as a result of having a robust “platform” A successful business platform does three things: Provides efficient and effective c onnectivity : how easily can suppliers, internal resources and buyers  create, add, distribute and consume value. The Magnet creates pull that attracts participants to the platform with a kind of social gravity.
  • KIKOLANI  |  WEDNESDAY, APRIL 25, 2012
    [Social Media] Why Bloggers Need to Build a Subscriber List
    As bloggers, your focus is much like mine – creating great content to share with our readers, staying active on social media, connecting and promoting your blog. And unfortunately, your audience may not always follow your blog or follow you on social media. Even your other social media outlets can go away. This is a guest post by Christine Brady of Insightful Mommy. If you have been blogging for any length of time, you have no doubt heard the phrase list building or building a list of subscribers. You need a way to reach them. First, the Basics.
  • CREATIVE RAMBLINGS  |  WEDNESDAY, APRIL 24, 2013
    [Social Media] 9 tips to make your website stand out from competitors (Infographic)
    Nowadays, companies spend a lot of time maintaining social media profiles, often to the detriment of their own websites. Of course, audiences like hanging out on Facebook or Twitter. However at the end of the day, should they like you, they will be interested in visiting your digital home. If you want to be taken seriously, you have to make sure that this home looks professional and appealing, and reflects who you are as a brand. So, how do you design a website that allows you to stand out from the crowd? Here are some tips below. Branding Tips infographic website design
  • JASON YORMARK  |  TUESDAY, SEPTEMBER 7, 2010
    [Social Media] Why I Choose Whrrl For My Location Based Time | jasonyormark.com
    jasonyormark.com Home About Me My Videos My Resume Contact Me Browse > Home / Social Media / Why I Choose Whrrl For My Location Based Time | Subcribe via RSS Why I Choose Whrrl For My Location Based Time September 7th, 2010 Posted in Social Media Tweet Share I have to admit, it took me awhile to actually spend any real time with the location based social networks.  I didn’t see the value in it, not to mention, 90% of the time I would never really remember to pull out my phone to check in anywhere.  So why I’m I on board the Whrrl train? 1. Beyond Checking In.
  • PUSHING SOCIAL  |  TUESDAY, MAY 20, 2014
    [Social Media] Is It OK to Publish Good Posts That Aren’t Great?
    Many bloggers are nursing a guilty conscience about post frequency, post length, and social media involvement but the good vs. great post debate is a stickler. There’s a lot of guilt about blogging. The dilemma starts when a blogger reads a post from a successful blogger who says -. Every post you publish should be great!”. The blogger then opens up Microsoft Word and starts writing. Two hours later they have a post but they hesitate to publish it because it’s good but not great. They decide to revise it the next day with a fresh perspective. Time to end the madness. By the way….
  • CONVINCE & CONVERT  |  WEDNESDAY, SEPTEMBER 10, 2014
    [Social Media] Marketing is the NFL Quarterback of Business
    click to tweet ) Sprout Social Shoutout Today’s Sprout Social shoutout is for Brian Clark who got this conversation started. If you’re not following Brian Clark in social media, you absolutely need to do that, and go ahead and make that happen. This video is from  Jay Today is my near-daily 3-minute video where I talk about social media, content marketing, business and life. The show is sponsored by Sprout Social (which I use for my social media), and Candidio (a great video editing service). It really got me thinking.
  • TRADESMEN INSIGHTS  |  TUESDAY, FEBRUARY 28, 2012
    [Social Media] Why a Mobile Strategy Is So Important to Reach the Professional Tradesman
    million people accessed social networking sites or blogs on their mobile devices. mobile users access social media sites daily. What’s Your Mobile Media Strategy for 2012? Marketing Tools Marketing Trends Social Marketing Traditional Marketing comscore jason miller lead generation using mobile marketo mobile marketing strategy mobile strategyWe all know how busy contractors and the trades are. Most of their time is spent on the job site. They rely on their smartphones, and more and more are using tablets in the field. Mobile is not going away.
  • BLUE FOCUS MARKETING  |  THURSDAY, MAY 24, 2012
    [Social Media] Unveiling New Logo for #Nifty50 Kids
    Members of the marketing and social media communities were thrilled to see their hardworking colleagues gain the recognition they deserved, and we are very proud to be bringing the awards back for a second year. finance, education, B2B, health, sustainability, security, media, etc.). This year, we also wanted to add a social brand purpose to the event and its sponsors. After careful consideration, we finally settled on our third goal: 3) Provide positive social good through the contribution of technology devices to underprivileged children. Nifty50
  • SMALL BUSINESS MAVERICKS  |  TUESDAY, MARCH 20, 2012
    [Social Media] PPC For Small Business – Are You Attracting The Wrong Traffic?
    Banners are not big converters, social media can be time consuming, and paid search expensive. Small business owners often feel a little overwhelmed when it comes to advertising online. When a small business owner does run an advertising campaign, the most common complaint we hear is that their campaign was a complete flop.  What makes matters worse is that many of these businesses do see a remarkable increase in traffic to their websites, they just don’t see the same sort of increase in sales. The problem is obvious – these sites are attracting the wrong traffic.
  • SOSHABLE  |  THURSDAY, DECEMBER 13, 2012
    [Social Media] Killing Birds: How to Get SEO Value from Engaging Content
    If you use content marketing properly, you can enhance your SEO while still bringing value to the website and social media sites at the same time. The goal is to get traffic, links, and social signals. The goal is to build a page that is engaging enough to be shared on social media to generate social signals for the domain as well as have the potential to be linked to by other websites that find the content interesting or useful. Would YOU be interested in sharing the content on social media sites if you didn’t work there?
  • TRADESMEN INSIGHTS  |  TUESDAY, SEPTEMBER 21, 2010
    [Social Media] What's Your Company Value Proposition?
    How Do You Measure Social Media Success? 50 Power Twitter Tips to Help B-to-B Marketers Twitter: Steps to Insure Success Adding Social Icons Helps Drive E-mail Marketing Campaigns Whats Your Company Value Proposition? Reach Tradesmen Using a Social Media Map STAFDA Convention-Phoenix Category Cloud Marketing Tips Marketing Tools Marketing Trends Social Marketing Traditional Marketing Twitter Uncategorized Theme Contempt by Vault9. Sometimes we get caught up in selling product and making quotas and we lose site of what we’re really selling.
  • GREG VERDINO  |  TUESDAY, MARCH 8, 2011
    [Social Media] What an enchanting Guy.
    Enchantment is not "spin"--it's reality. Q: On the flipside, let's take a look at a current social media darling - Groupon. This must be book review month here at gregverdino.com, because my mail has been overflowing with freebies and my posts are full of read this, buy that, download the other one for free. Next up, Guy Kawasaki's new book, Enchantment: The Art of Changing Hearts, Minds and Actions. You'll find full reviews elsewhere - my buddy C.C. Chapman gave it a rave, and Guy has compiled a long list of reviews from blogs and the mainstream press. Step one is to fix the pig.
  • WEB METRICS GURU  |  TUESDAY, JANUARY 31, 2012
    [Social Media] My VenueLabs Webinar Presentation on 1/31/12 – Recorded Session will be available shortly
    For those of you who are interested, here’s the presentation I gave today with Venuelabs.com on Social Media Analytics for Retail Stores.  The webinar went very well and I think we got to some interesting questions and insights – it was for a select audience, no doubt, that needed what Venuelabs has to offer (with [.]. Venuelabs marshall sponder Retail Store Analytics venuelabs Webmetricsguru
  • TRADESMEN INSIGHTS  |  TUESDAY, OCTOBER 26, 2010
    [Social Media] Enhanced Profitability and Competitive Advantage Through New.
    How Do You Measure Social Media Success? 50 Power Twitter Tips to Help B-to-B Marketers Twitter: Steps to Insure Success Adding Social Icons Helps Drive E-mail Marketing Campaigns Whats Your Company Value Proposition? Reach Tradesmen Using a Social Media Map STAFDA Convention-Phoenix Category Cloud Marketing Tips Marketing Tools Marketing Trends Social Marketing Traditional Marketing Twitter Uncategorized Theme Contempt by Vault9. He’s written books, is an international speaker and co-authored STAFDA’s Foundations of Business 2007. Enjoy.
  • SPRING CREEK  |  MONDAY, AUGUST 13, 2012
    [Social Media] 2012: The Year of the Socialympics
    Social media played a bigger role in the 2012 Olympics than it ever had before. 2012 was the year of the Socialympics. News about event results spread with lightning speed thanks to the increased adoption of Facebook and Twitter. According to the Wall Street Journal, “in 2008, Twitter had about 300,000 tweets per day. Now it has 400 million. Facebook had about 100 million active users in the summer of 2008. As of April 2012, it had 900 million &rdquo
  • WAXING UNLYRICAL  |  FRIDAY, FEBRUARY 7, 2014
    [Social Media] Happy 4th Birthday, #measurePR: The Queen of Metrics Returns!
    Media + Google Analytics + behavior metric on one dashboard #measurepr. measurePR will next come your way on Tuesday March 4, 12-1pm ET. I’m psyched that online social media training provider, author, and entrepreneur Eric Schwartzman will join us as our featured guest. Do you know what Feb. 2nd was? Go on, guess, I’ll wait… It was #measurePR’s 4th birthday! Yes, the chat which has become somewhat of an institution as far as industry-wide digital PR events go (and I am thrilled about that), has been going strong for four whole years. Whodathunkit?!
  • WEB METRICS GURU  |  FRIDAY, JANUARY 7, 2011
    [Social Media] Web Journal – late December 2010 – early January 2011
    A discussion of the value of Social Rank for SEO was underway last month in the SEO community (focusing on real vs. fake ways to boast SEO rankings) lead by Danny Sullivan’s question and answer session with Google and Bing on December 1st.  On another note, a case study  in my book on Social Media Analytics dealing with the effects of linkbait generated by infographics ties into SEO Strategy in a way I had not considered previously. Personally,  it seems like these discussions are as much about “link bait&# as any real sharing of information. 
  • SOCIALNOMICS  |  THURSDAY, MARCH 12, 2015
    [Social Media] Five Ways to Engage Potential Customers Through Facebook
    Customer interaction has been completely revolutionized with the rise of social media. You shouldn’t use social media just for broadcasting your own message. People are generally very competitive, so challenges are a great way to get people excited on social media. Where customer relationships used to be based on simply transactional relations, these days the relationship is much more about engagement and trust. Facebook is one of the best tools for engaging with your potential customers and creating a stronger brand image for your business.
  • TAYLOR MAREK  |  TUESDAY, DECEMBER 29, 2009
    [Social Media] How Checking Your Writing Makes You A Better Blogger
    Home About Contact Archives Testimonials Speaking Podcast Chat LIVE Social Media Vault My Inner Circle Plugins eBook Hire Me How Checking Your Writing Makes You A Better Blogger December 29, 2009 by Taylor Marek © Stephen Poff You are in the art museum marveling at a masterpiece when you notice there is a green smudge running across the bottom of the painting that should not be there. Taylor is a 21 year old New Media Visionary on a Journey to change the World. Regardless of whether it was a careless stroke by the artist or not, what just happened?
  • SOCIALNOMICS  |  TUESDAY, MARCH 1, 2011
    [Social Media] Best 11 Facebook Promotion Apps
    Facebook Queen Mari Smith recently listed her favorite Facebook promotion apps on Social Media Examiner : What apps are best for running contests? Momentus Media. One of the most widely used apps is Wildfire app. Easy to use and competitive pricing. Wildfire app. You can choose among 10 different types of promotions , including photo, video, quiz, trivia and more: Wildfire app promotion choices. Wildfire app promotion choices. See Wildfire’s FAQ to decide among running a sweepstakes, contest or coupon/giveaway campaign. Check out any of the following: Fanappz. Vitrue.
  • SMALL BUSINESS MAVERICKS  |  WEDNESDAY, APRIL 27, 2011
    [Social Media] The Perfect Website For Off-Line Marketing
    About the Mavericks | Services | Social Media | Proffessional Speaking | Resources | Case Studies | Why Small Business Mavericks? About Us What’s a Maverick? Yahoo! Unloads Delicious » The Perfect Website For Off-Line Marketing Ever wonder how you can use online sources for off-line marketing? There actually is a website that is perfect for this and that was created specifically for that purpose. It’s called Meetup. Meetup allows you to create groups on any topic. You pick a location, start a group, and start congregating. Really simple, right? Yes, sort of.
  • KIKOLANI  |  FRIDAY, JANUARY 9, 2015
    [Social Media] Fetching Friday – 23 Posts on Business, Content, Search, and Social
    Each week, I’ll share with you the top posts on business, content marketing, search marketing, and social media marketing. Social. What Are The Best Times to Post on Social Media by Neil Patel. 15 Digital Marketing and Social Media Trends That Will Shape 2015 by Stephanie Frasco. How To Market Your Personal Online Brand On 10 Social Media Networks (Infographic) by Jeff Bullas. The post Fetching Friday – 23 Posts on Business, Content, Search, and Social appeared first on Kikolani. Business. Content. Search.
  • GEOFF LIVINGSTON  |  MONDAY, FEBRUARY 21, 2011
    [Social Media] The Good, the Bad and the Ugly of Online Cause Marketing
    It focused on lessons learned integrating social media into cause marketing campaigns, and how the influx of conversations requires a new level of authenticity from causes and nonprofits. Primarily a Facebook effort , AMEX integrated the application with a media push that included a launch with New York City Mayor Michael Bloomberg, as well as a Twitter campaign. Small businesses were featured on the page, and 10,000 small business owners received $100 worth of social advertising from Facebook. Civic media is the great opportunity to embrace customer voices.
  • BUZZ MARKETING FOR TECHNOLOGY  |  THURSDAY, OCTOBER 10, 2013
    [Social Media] Using Big Data To Target The Right Consumers With The Right Offers
    If not, you could be missing a golden opportunity to improve hotel, call center, direct mail, social and mobile experiences. CRM practices were born and bred in the offline world, but today marrying offline, online and mobile consumer data through new technologies can help you achieve better CRM and multichannel marketing outcomes: more precise targeting, personalization and consumer connections across all media channels, and delivered at the time most appropriate to increasing conversion—a very important factor in online marketing. Love Your Loyalty Programs. Sync Your Channels.
  • BILL HARTZER  |  MONDAY, OCTOBER 10, 2011
    [Social Media] Search Engine Optimization: 7 Important Considerations for Link Building Strategies
    Social media websites are very important and help you greatly in this regard. The easiest way to get your content attention on the net is to promote it on popular social media websites like Facebook and Twitter etc. The most popular searching forums for such content are social media websites. 3. It is important to note however, that different social media websites have different kinds of crowds. Place your content on any social media website accordingly. 5. The popularity of any web page is dependent on its reaction off-page.
  • ALMOST SAVVY  |  WEDNESDAY, OCTOBER 28, 2009
    [Social Media] Guess Who's An Official Blogger for LeWeb 09!
    Home About Testimonials Events Services Webinars Twitter Getting Started on Twitter Webinar Twitter Webinar: Tools and Tips (Intermediate Level) LinkedIn LinkedIn 1 – Getting Started LinkedIn 2 – Building and Leveraging Your Network Ask Calendar Contact Blogging Branding Business Career Facebook LinkedIn Networking Social Media Tips Twitter Lijit Search Guess Who’s An Official Blogger for LeWeb 09! Posted by Irene Koehler in Blogging , Social Media on October 28, 2009 | one response Me? Really? look to someone right behind you? What is LeWeb? Right.
  • MINDJUMPERS  |  THURSDAY, AUGUST 19, 2010
    [Social Media] Facebook Introduces Location Service: Places
    Blog About Clients Cases Tribesourcing Video People & Contact Bloggers « For Companies: 10 Questions to ask yourself before entering social media Facebook Goes Live with New Video Channel » Facebook Introduces Location Service: Places Posted by Anne Herngaard Aug 19th, 2010 Tweet Geolocation has been buzzing for some time now – especially with the location based services Foursquare and Gowalla. But for many Facebook users, I guess this will really add something new to the social experience. But no one really knows how long it will take. How does Places work?
  • CONVINCE & CONVERT  |  WEDNESDAY, APRIL 7, 2010
    [Social Media] Ignore Foursquare at Your Peril - An Analysis of Potential.
    There are three primary benefits: awareness via virality and social proof; loyalty and rewards; and market research. Recently, I had the good fortune of hosting the weekly #socialmedia chat (Tuesdays 9am Pacific) where social media types congregate on Twitter and answer three questions posed by the host. Let me hear about it: View Comments | Subscribe To This Blog | Sign Up For Our Newsletter Share This Post: Similar Posts That You Might Enjoy: 14 Things I Think I Think About Social Media Is Starbucks the Most Dangerous Competitor to Facebook? link].
  • SPIN SUCKS  |  THURSDAY, APRIL 7, 2011
    [Social Media] PR’s Problem Is A Familiar One
    Neicole Crepeau is a partner in  Coherent Interactive , which specializes in web, mobile, and social media design and implementation for small and midsized businesses. I’m not a PR person. We have a tendency to think, “I hired them, so it’s up to them to deliver and make me, the client, happy.”  But PR, social media consulting, website development–one thing all of these services have in common is that they require a lot of input from the client. When you hire a PR firm (or a website developer or a social media consultant), you are hiring them for their expertise.
  • DIVA MARKETING BLOG  |  THURSDAY, JULY 3, 2014
    [Social Media] 7 Tips To Rockin' Facebook Engagement A La Frank Somerville
    During my time heading social media at Cox Media Group I had the pleasure of working with some great folks. There was a special journalist, from California Bay Area KTVU , that was an inspiration when it came to understanding the importance of social media, how to build community and the critical nature of engagement. As anyone who has built out a social network page can tell you this is no small feat. Frank''s 7 Tips To Succeed In Social Media. 1. Any brand, media or not, can benefit from Frank''s insights. especially on Facebook.
  • CONVINCE & CONVERT  |  SUNDAY, MARCH 10, 2013
    [Social Media] 4 Ways the Twitter You Know is Changing Forever
    An exclusive partnership with Nielsen , buttressed by its recent acquisition of social TV data firm BlueFin means Twitter itself will provide data that analyzes tweets and provides ratings for the social impact of television shows. This is going to dramatically increase costs for brands using Twitter as a major part of their social marketing program, as paying Twitter to increase distribution will join paying Facebook to increase distribution as teeth-gritting must-dos. 4. Jay is the founder of [link] and host of the Social Pros podcast. Twitter as a Ratings Service.
  • TAYLOR MAREK  |  SUNDAY, SEPTEMBER 6, 2009
    [Social Media] What If
    Home About Contact Archives Testimonials Speaking Podcast Chat LIVE Social Media Vault My Inner Circle Plugins eBook Hire Me What If September 6, 2009 by Taylor Marek What if I had… …posted everyday? Old media is crumbling, and new media is on the verge of taking over. Social Media as well has been a powerful influence, scooping news reporters time and again on breaking news before it even becomes “breaking&# news! Taylor is a 21 year old New Media Visionary on a Journey to change the World. Would I be more popular?
  • GAURAVONOMICS  |  THURSDAY, MAY 5, 2011
    [Social Media] Master List of Ideation, Innovation and Collaboration Communities Created by Brands
    If you liked this post, consider inviting me to speak at a conference or workshop , or asking MSLGROUP to create a social media strategy for your brand. TBWA’s Social Activism 2.0 Report Explores the Intersection of Purpose and Participation Participation and Purpose Are the Fifth and Sixth Ps of Marketing Marketers as Movement-Makers How is the Social Web Disrupting the Agency Ecosystem (in India and China)? I am doing research on public ideation, innovation and collaboration communities created by brands. Here are some good examples I have found so far.
  • KYLE LACY  |  TUESDAY, JANUARY 24, 2012
    [Social Media] If You Feel Comfortable You Are Dead
    Whether social media or mobile, the consumer is moving faster than we could ever imagine. Last night, I was reading a blog by Christopher Stuzman of Forrester called The Five Habits of Adaptive Marketers. Great post. You should definitely check it out. In the blog Chris discusses the different steps marketers need to take in order to survive the fast changing climate of marketing (both digital and traditional). ” He continues to say that most marketers are living the “all pain and no gain” world of digital marketing. ” We know and then we don’t. It’s
  • TWITIP  |  WEDNESDAY, DECEMBER 23, 2009
    [Social Media] How to Use Twitter for a Product Launch
    As social media networks, particularly Twitter, become adopted by the mainstream media and corporate marketing firms, we’re seeing an evolution in the way that products are launched. The difference between marketing methods of old and social media marketing is that customers have a say. The success of a social media campaign is dependent not upon how much money is spent, but upon the people being marketed to. If the message works and they like the product, the masses will Tweet it to the rest of the masses. Now that’s power. Cheers.
  • JASON YORMARK  |  WEDNESDAY, JULY 22, 2009
    [Social Media] Community Bootstrapping: Tools & Strategies To Build A Community.
    Step 1: Hit The Big Three (Facebook, Twitter, LinkedIn) It’s no secret that social networking is all the rage, so it doesn’t take a genius to point out that you need to start there. By far, Facebook , Twitter and Linked In are where I think most businesses should start their community building. I’m sure many digital marketers will tell you that there are hundreds of 2nd tier social networks that exist that you should consider, but the fact is, this post is about people or businesses on a budget, and while using these networks don’t cost money, they do cost time. Socialgo –
  • GET SOCIAL PR  |  MONDAY, SEPTEMBER 30, 2013
    [Social Media] Why Use SoCXO to Feed Your Community
    The immediate problem of that is wading through mounts of content to find gems your social media audience will like, which takes time — a lot of time. For example, I am interested in social media marketing, so I program SoCXO to send me content related to that topic. Additionally, it exposes me to new perspectives and broadens my understanding of marketing, social media, and online communication. Making yourself relevant to people is being what they are interested in, and a good way to that is through sharing helpful content. Of course not.
  • PUZZLE MARKETER  |  TUESDAY, AUGUST 14, 2012
    [Social Media] 3 Website Metrics to Watch Daily
    Promote your deals and discounts on social media sites like Pinterest , LinkedIn, Facebook, and Twitter. If you own a website or blog then naturally you should be monitoring whether it is accomplishing your goals or not. Of course, that’s easier said than done in today’s world of endless numbers. Do you monitor your bounce rate, number of page views, sites referring your traffic, views on mobile, inbound links, outbound links, page rank? Well yes, but not necessarily every day. There are just too many numbers to consistently watch if you’re only one person.
  • ABSOLUTE PA  |  MONDAY, AUGUST 8, 2011
    [Social Media] Digital Done For You: Your digital marketing served on a platter
    Marketing your business using social media and online takes time, consistency and effort. Alicia’s expert knowledge of social media marketing and mastery of all things technological has enabled me to kick my business up a gear. Services blogging for business business support Facebook for business increase productivity Internet Marketing Services social media for business Twitter for businessThere are no shortcuts for successful digital marketing and there’s no getting around it. This is Digital Done For You. look forward to hearing from you.
  • CONVINCE & CONVERT  |  THURSDAY, DECEMBER 26, 2013
    [Social Media] Is Twitter Crossing the Line Between Useful and Creepy
    Maybe it’s a sign of the social media times, where we know people by their avatar more so than their street address of phone number. For marketing professionals and those who willingly allow social media to envelop them like a dense fog (guilty), Nearby is a real advance. For “real” people, however, it’s the manifestation of everything they fear about social. . Jay Baer is a hype-free social media and content strategist & speaker, and author of Youtility: Why Smart Marketing is About Help not Hype. Location Always.
  • CONVINCE & CONVERT  |  THURSDAY, NOVEMBER 15, 2012
    [Social Media] 5 Lessons to Make an Effective Animated Demo
    But, TweetReach also suffers from a malady shared by most social media management and analytics software companies, which is that the. Software from TweetReach offers a compelling value proposition: allowing users to figure out precisely how many potential impressions a tweet, brand name, or hashtag has accumulated on Twitter recently. They’ll even show you which Twitter users are spreading a particular message the most. Note: they now have similar data for Tumblr, which is very handy).
  • SCOTT GOULD  |  MONDAY, JUNE 14, 2010
    [Social Media] Like Minds Conversation Helsinki
    My itinerary is arrive in Helsinki on Tuesday, and then meet with the local press and media as well as locals in general during the day. Then Friday I am privileged enough to take our team of speakers and guests and spend a day with Visit Finland , the tourist board of the country, discussing and developing a Social Media plan for the country. I can’t begin to tell you how humbled I am that I find myself in this position – it doesn’t seem real to be honest to think I’ll be consulting a country – and I certainly feel the weight of the responsibility.
  • KIKOLANI  |  FRIDAY, AUGUST 12, 2011
    [Social Media] Fetching Friday – Resources Mashup & Cows
    This post is part of a weekly series, Fetching Friday, featuring the best posts of the week in blogging, making money online, SEO, and social media on kikolani.com. Did new media kill the copywriter ? Social Media / Social Networking. What’s so exciting about Google+ – great overview of the Google+ network including why you need another social network, comparisons to Facebook, and more. How anyone can become incredibly popular on Twitter or any social network – if your goal is social media fame, this is the post for you.
  • THE SOCIAL MEDIUM  |  FRIDAY, AUGUST 15, 2014
    [Social Media] “Engagement” isn’t Always a Love Story
    Through online and social media we seek to connect, to  engage  in a way that gets our current and potential clients interested in hearing (and doing, and buying) more. Engagement is a necessary element of a successful social media strategy, but clearly there is more to captivating an audience than putting on a virtual happy face and bombarding them with links to coupons and videos while building followers. Think of someone you know with an “engaging” personality. It’s probably someone who gets you thinking outside your box. Maybe she agrees with what you’re saying.
  • TWIST IMAGE  |  SUNDAY, FEBRUARY 20, 2011
    [Social Media] The Rise Of The Online Influencer
    Since then, Valeria has been a fireball of passion around the arenas of Digital Marketing, Social Media, Online Community and the true power of an online influencer. media hacks. online social network. social media 101. social media marketing. Episode #241 of Six Pixels of Separation - The Twist Image Podcast is now live and ready for you to listen to. In the early days of online communities, Valeria Maltoni helped build Fast Company Magazine 's online community. We met many years ago, but never got around to recording a Podcast. blogging.
  • DANNY BROWN  |  MONDAY, MAY 30, 2011
    [Social Media] Planning Ahead
    Planning Ahead originally appeared on Danny Brown | Social Media Marketing Blog - The Human Side of Media and the Social Side of Marketing under a Creative Commons license. I took this picture on the way to a meeting the other day. As you can see, the lady driving the car has her little dog right up front with her in the driver’s seat. Because we were driving (and I know how some of our local drivers are – think New York cabbies!), I couldn’t help but think of some of the things that could go wrong: A car suddenly brakes in front of her. But do we?
  • PROBLOGGER  |  TUESDAY, APRIL 28, 2015
    [Social Media] 7 Digital Marketing Skills Every Professional Needs
    Social Media Savvy  . The only person who can acceptably say things like, “Oh, I just don’t get social media” is your grandmother…and even she’s probably posting funny pictures on Facebook. Social media know-how may have once been a bonus, but it decidedly necessary by now. In the digital marketing field, it’s essential to keep up with trending topics, modifications to the Google search algorithm and new social media policies, just to mention a few things. This is a guest contribution from Brian Burt. Whatever you are, be a good one.”.
  • CONVINCE & CONVERT  |  THURSDAY, MARCH 8, 2012
    [Social Media] Social Pros 6 – Instagram Lessons from a Giant B2B Company
    This is Episode 6 of the Social Pros Podcast : Real People Doing Real Work in Social Media. This episode features Jonathan Wichmann  the head of social media for Maersk Line , the world’s largest container shipping company. Read Read on for insights from Jonathan, our “Work It Out” advice segment, and Eric’s Social Media Stat of the Week (this week: are we unfriending each other more than ever?). Social Pros Transcript For Your Reading Enjoyment. make ball bearings. I’m B-to-B. I can’t do social media.”
  • ENGAGING BRAND  |  THURSDAY, NOVEMBER 21, 2013
    [Social Media] Don't Let the Computer Stop You From Thinking
    Now I know that sounds obvious but think about how the format of the web or social sites can subconsciously restrict your thinking. In a sense that is why some people struggle with social media. What social marketing needs is for you to speak with a human voice - the screen is just your interface. Once you have the words then.only then.use social media as your printing press. Can you remember a time when life wasn''t ruled by a screen? He said this. It made me think about how we use technology. They forget how to speak away from the screen interface.
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