• WAXING UNLYRICAL  |  WEDNESDAY, MAY 25, 2016
    [Social Media] 3 Lady Parts and a Frisbee Walked Into a Bar…
    Did you know that these are some of the random facts that you’ll learn when you sign up for my Social PR Virtuoso Master Course ? Much as I did several years ago, Elise recently realized she needed to bring a much more cohesive, strategic approach to PR – for herself and her clients – in a world increasingly ruled by social media. “The worksheets are forcing me to take a hard look at my messaging structure and business goals, helping me map specific goals to Social PR outcomes. Did you know that lady kangaroos have three lady parts?
  • GEOFF LIVINGSTON  |  WEDNESDAY, MAY 25, 2016
    [Social Media] The Fundraising Wall
    So when the initial launch euphoria passes, a fundraising wall occurs as companies, individuals and nonprofits try to slog their way through their campaign one email, one social update at a time. Then peer-to-peer online (or social if you want to be hip) fundraisers were still pretty unorthodox. Peer-to-peer backing for art projects happens every day on our social networks. Consumers — people in our core social networks and communities — are now accustomed to seeing online fundraisers. You experience a great sense of relief when things start moving again.
  • SPIN SUCKS  |  TUESDAY, MAY 24, 2016
    [Social Media] How to Improve Your Internal Communications Using Social Media
    Social media is already a part of your employees daily lives. The post How to Improve Your Internal Communications Using Social Media appeared first on Spin Sucks. Communication Internal company newsletter Dedicated Social Media System Develop a Stronger Open Door Policy Improve Your Internal Communications Integrate Video Content internal communications internal communications strategies Melcrum survey Remote Communication Social MediaHere is why it's important.
  • CONVINCE & CONVERT  |  TUESDAY, MAY 24, 2016
    [Social Media] 11 Things Donald Trump Stole From the Gary Vaynerchuk Playbook
    “His social is 100% wrong in a lot of ways. Social Media Case Studies breather donald trump gary vaynerchuk twitter wine library tv YouTubeImage via BigStock. Donald Trump’s machinations are routinely described as “shocking” and “revolutionary” by political observers. They claim he has “reinvented modern politics.” ” And maybe he has. But when you remove Trump’s (and to a certain degree, Bernie’s) actions from the context of campaigns and elections, they are neither shocking nor revolutionary. Or vice versa?
  • TALKWALKER SM  |  TUESDAY, MAY 24, 2016
    [Social Media] Image Recognition in Action: Are You Nutella?
    Using our groundbreaking image recognition technology , we looked at the types of visual posts that users have shared about Nutella and prepared a short video about the story that Nutella lovers are telling on social media. . To learn more about image recognition and social listening, read our report “ Why Visual Listening is the Next Big Thing for Marketing “ SOCIAL MEDIA NEWS image recognition Nutella storytelling Talkwalker ugc user generated content visual listening visual storytellingCustomers are telling great stories online.
  • CONVINCE & CONVERT  |  TUESDAY, MAY 24, 2016
    [Social Media] How 3M Uses Daily Science to Maximize Social Results
    Data Driven Social Success. But how do you even begin to create a social strategy when your products run such a wide spectrum and are sold to a truly global audience? By using a focused, data-driven approach to content and social strategy, Amy has created a unified voice for 3M across five different social channels while simultaneously curating content that will appeal to key stakeholders in each medium. Why success for a global, multi-faceted company means connecting dots across B2B, B2C, and consolidation of social. With data. In This Episode. Resources.
  • SPIN SUCKS  |  TUESDAY, MAY 24, 2016
    [Social Media] How to Build a Marketing Funnel for Facebook Ads
    Related Stories The Spin Sucks Inquisition: Shonali Burke The Facebook Trending Topics Debacle Creates Bias Debate Promote Social Media to the Integrated Communications Bullpen. Facebook Social Media danny iny Email Marketing fast lane content HubSpot infusionsoft jeff walker landing pages online courses scott oldford sidewalk content slow lane contentBuilding a marketing funnel specific to Facebook ads can be a little intimidating and daunting, but the truth is, it's fairly easy if you follow a process.
  • WEBBIQUITY SMM  |  TUESDAY, MAY 24, 2016
    [Social Media] B2B Marketing Trends 2016-2020: Social Media Breakfast Wrap
    Those were among the key questions I had the opportunity to address in a recent presentation at the Social Media Breakfast – Minneapolis St. The event generated nearly 500 tweets (Social Media Breakfast attendees do like Twitter). Among the most noteworthy: If you’d like to clip any of the stats or insights, here’s the presentation on SlideShare: B2B Marketing Trends 2016 – Social Media Breakfast Minneapolis from Tom Pick. What trends will drive B2B marketing over the next three to four years? Paul ( #SMBMSP90 on Twitter).
  • PROBLOGGER  |  MONDAY, MAY 23, 2016
    [Social Media] How to Write Engaging Content About “Boring” Subject Matter
    Anna Johannson is a freelance writer specializing in entrepreneurship, technology, and social media trends. This is a guest contribution from Anna Johansson. Unfortunately, if you’re an industry expert in construction, finance, software development, or other similar “dry” field, you’ve already been handed the short end of the content stick. Your industry is important, and the subject matter is interesting to you and other industry gurus, but it just isn’t that exciting to the average web user. . Consider the following tips for rousing interest in your topic. 1. Be Helpful. Climax.
  • WAXING UNLYRICAL  |  MONDAY, MAY 23, 2016
    [Social Media] What I Learned from my Social PR Makeover
    If you watched Shonali’s #SocialPR Blab with Corina Manea and Rebekah Radice , I was ambushed, much like Stacy and Clinton do on “What Not to Wear,” but this was a Social PR makeover. Ed: We’re in the home stretch of registrations for my  Social PR Virtuoso Master Course : registration closes on May 26 at 11:59 pm ET. Emma Hawes is currently working as a freelance social media content creator, while attending graduate school online at Purdue University. What I Learned from my Social PR Makeover. Career Development Events social pr makeover
  • TALKWALKER SM  |  MONDAY, MAY 23, 2016
    [Social Media] What Social Media Thinks of Brexit – The Real-Time EU Referendum Dashboard
    Over the last couple of months, coverage online and discussions on social media have reached fever pitch and we decided to use Talkwalker social media analytics to analyze these online discussions. We’ve put everything together in a real-time social media dashboard that anyone can use to understand how the discussion around a potential Brexit is developing on social and online. To learn more about tracking major political, business and entertainment events using social media analytics get in touch with us today.  .
  • SOCIALFISH  |  MONDAY, MAY 23, 2016
    [Social Media] [Cool Social Tools] Awesome-ize your Instagrams and Vines with VideoSound
    Here’s what the app can do to help you create engaging social media clips: ▪ add your favorite songs from the iTunes store as background music. Cool Social ToolsStartups and tech vendors are welcome to contact me at maddie[at]socialfish[dot]org to submit guest posts about their platforms – SocialFish readers love to read about new tools and apps! ———-. great video has to be accompanied by great music in order to deliver pure entertainment. share on Instagram, Facebook or Vine or send via email. The app is currently priced at $0.99.  .
  • PROBLOGGER  |  MONDAY, MAY 23, 2016
    [Social Media] PB117: Case Study – How One Blogger Used a Blog Post, SlideShare Deck, Lead Magnet, Email Sequence and a Webinar to Earn Over $28,000
    Shared some tips on using social proof to make people look twice. Features Influencers (social proof). 50 Shortcuts to Create Visual Content for Social Media. Note: this episode can be listened to in the player above or on iTunes or Stitcher. Blogger Shares How She Made $28,000 Using The 4 Stages of Warming Her Readers Up. She did this by using a single blog post, a SlideShare presentation, a lead magnet, an email sequence, and a webinar. Recap of Episodes in Warming Your Readers Up Series. Episode 112. walk you through the 4 stages of warming your readers up.
  • FIREBELLY  |  MONDAY, MAY 23, 2016
    [Social Media] Social Media Marketing For Mobile Games: Firebelly Works With Tap & Smash
    Social media marketing for mobile games. Since the game is new, their developers approached Firebelly with the goals of getting people to download their app, as well as growing (and engaging) an audience on their social media channels. To help them achieve these goals, Firebelly is providing a variety of social media marketing services—including strategy, social ad management, and content development. Firebelly News Social Media MarketingAbout TAP & SMASH. Want to play? TAP & SMASH is free to download. iPhone user?
  • YMARKETINGMATTERS  |  SUNDAY, MAY 22, 2016
    [Social Media] Why Inbound Marketing Is So Important For Your Business
    Social Monitoring – Keep track of the social conversation. Make sure you have strong consistent social media presence where you are sharing and delighting your customers with your fantastic content and timely communication and response. Marketing Online & Digital Marketing Social Media for Business Social Media Marketing Digital Marketing for 2016 Inbound Marketing Marketing For Business Owners Online Marketing for 2016 social mediaNow that’s marketing people can get involved with. Inbound equals interactive. Sales.
  • PROBLOGGER  |  SUNDAY, MAY 22, 2016
    [Social Media] 10 Tips and Strategies for a Better Facebook Marketing Campaign
    When it comes to social media website players, Facebook is too huge to be ignored. Likely, this is because the Internet is such a visual media, particularly today. Page admin targeting is an excellent tool if you wish to reach out to business owners and social media managers. This is a guest contribution from Jerry Low of  Web Hosting Secret Revealed. With over 1 billion daily users , 934 million mobile daily users as of April 2016, one thing is obvious: you simply must market on Facebook if you want to reach highly targeted users. Present and Solve a Problem.
  • TWIST IMAGE  |  SUNDAY, MAY 22, 2016
    [Social Media] Our Narrowing World View Is Not Facebook's Fault
    and turning to social media for their news, there is a sudden expectation (demand?) that a social media platform should have the same moral, ethical and social contracts that news organizations have had within our society. Social media is not news. Back when social media took hold (over a decade ago), I had written several pieces about how - in a world where we're all going to be more connected - our world view will shrink and become more repressive than ever. media channel. social feed. social media.
  • TWIST IMAGE  |  SUNDAY, MAY 22, 2016
    [Social Media] Great Curation On Farnam Street
    social media. Episode #515 of Six Pixels of Separation - The Mirum Podcast is now live and ready for you to listen to. This is where I typically wax poetic about this week's guest. This time, I think Farnam Street 's chief, curator and smarty pants, Shane Parrish , can best explain who he is: "My goal is to help you go to bed each night smarter than when you woke up. I'll do this by giving you tools, ideas, and frameworks for thinking. I'm I'm not smart enough to figure all of this out myself. I try to master the best of what other people have already figured out. audio. blogging.
  • TWIST IMAGE  |  SATURDAY, MAY 21, 2016
    [Social Media] Facebook Made The Right Move. Regardless Of What Marketers Think.
    Brand and media companies have options.  That was the general message from the Social Times piece titled, Is Facebook Dead to Brands? Instagram posted the highest follower growth among the three social networks in 2015, but it peaked in February and began trending downward, while Facebook and Twitter were more stable. Instagram topped Facebook and Twitter in terms of engagement rate, and brand with the smallest followings (1,000 or fewer) on all three social networks boasted the strongest engagement rates.". Don't assume it's all paid media. earned media.
  • TWIST IMAGE  |  SATURDAY, MAY 21, 2016
    [Social Media] Six Links Worthy Of Your Attention #309
    This was a well-used, much loved cartoon that made the rounds - for years - as connectivity and social media took hold. social media. Is there one link, story, picture or thought that you saw online this week that you think somebody you know must see? Check out these six links that we're recommending to one another:  . Big Imagination 747 - One Month Progress Report - Big Imagination - YouTube. This project tried to get to Burning Man last year, failed pretty spectacularly because -- who knew--they underestimated the challenges of acquiring a jumbo jet. amazon.
  • DIVA MARKETING BLOG  |  FRIDAY, MAY 20, 2016
    [Social Media] 5 Ways to Build Online Authority Using Content Marketing - A Guest Post By Paul Chaney
    He’s written four books that cover the topics of business blogging, social media marketing, and social commerce, the most notable of which is entitled "The Digital Handshake: Seven Proven Strategies to Grow Your Business Using Social Media," published by John Wiley and Sons in 2009. Just as you would not construct your house on rented land, you wouldn’t want to build your online authority on digital real estate that you don't own, such as a social network. Actively Participate in Social Media. About Paul Chaney. Erect a Digital Home Base.
  • SPIN SUCKS  |  FRIDAY, MAY 20, 2016
    [Social Media] Gin and Topics: Strange, Cheesy Videos
    Social Media Top 5 anna kendrick cold drinks dog dancing guacamole song i'm on a boat jimmy fallon justin timberlake the lonely island the roots true colors wendy's training videoOn this week's Gin and Topics, we'll admit it's both strange and cheesy. You have everything from The Guacamole Song to JT and Anna Kendrick. The post Gin and Topics: Strange, Cheesy Videos appeared first on Spin Sucks. Related Stories Gin and Topics: Happy Mother’s Day! Gin and Topics: Lip Sync Conversations Gin and Topics: Taylor Swift Is My Hero.
  • PROBLOGGER  |  FRIDAY, MAY 20, 2016
    [Social Media] Reading Roundup: What’s New in Blogging Lately?
    This Entrepreneur Built His Business on Social Media (and you can too) | Entrepreneur. 14+ Tools for Bloggers | Social Media Examiner. Okkkkk I think it’s time I just outsourced this stuff now. I am really impressed with the lengths they’ve gone to to discuss how to make your blog easier to find for people with disabilities. 5 Top Ways to Strengthen Your Social Media Marketing Skills | Socialnomics. Stuff I think will do well totally flops and some other thing I forgot I scheduled has everyone buzzing. Unless you fussed. Did you fuss?
  • CONVINCE & CONVERT  |  FRIDAY, MAY 20, 2016
    [Social Media] Infuse Your Content with Small Stories for a Big Effect
    used the following to describe what it feels like when a company uses social media listening, gathers data, and immediately tries to sell you something: “Imagine you are sitting in your living room talking to a friend about a 10-pound bag of potatoes you just bought, and the doorbell rings. Marketers are constantly hearing about the importance of storytelling in their marketing. They should be trying to tell their brand story. Lead with a story. Connect with a story. For the average marketer, this can feel like a daunting change. And now you have to tell them a story. Be Creative.
  • ABSOLUTE PA  |  FRIDAY, MAY 20, 2016
    [Social Media] The touchy-feels: Creating chemistry to get your business noticed
    Social media updates. Social Media & Online Marketing business blogging business marketing tips business support business tips small business marketing social media tipsPicture this: You’re out and about, and fancy a coffee. Where do you go? The closest coffee shop? Or the one further down the highstreet that you really love? No brainer, right? You’ll go the little bit extra to hang out in the coffee shop that you love. They both sell coffee, in about a billion (approx) variations. So why trek to that particular one? See these Jimmy Choos?
  • SPIN SUCKS  |  FRIDAY, MAY 20, 2016
    [Social Media] The Spin Sucks Inquisition: Shonali Burke
    FollowFriday follow Social Media adjunct professor johns hopkins university online courses social pr virtuosoOn today's Spin Sucks Inquisition, we feature Shonali Burke, who is a communicator, professor, professional speaker, and PR advocate. The post The Spin Sucks Inquisition: Shonali Burke appeared first on Spin Sucks. Related Stories Gin and Topics: Seven-Year-Old Romancer The Spin Sucks Inquisition: Roger Friedensen The Spin Sucks Inquisition: Lou Draper.
  • DEVUMI  |  FRIDAY, MAY 20, 2016
    [Social Media] 6 SoundCloud Music Marketing Mistakes to Stop Making
    Beginners SoundCloud music marketing music promotion online music marketing social media marketing soundcloud soundcloud marketing soundcloud plays soundcloud promotion soundcloud tipsWe all know it’s hard enough out there for a musician to get by and make money. It’s even worse when your SoundCloud music marketing is full of common mistakes you may not be aware of. SoundCloud is a huge opportunity to find new listeners, new collaborators, and even a few record company reps. Let’s […]. The post 6 SoundCloud Music Marketing Mistakes to Stop Making appeared first on Devumi.
  • JANET FOUTS  |  THURSDAY, MAY 19, 2016
    [Social Media] Is it time for a social media purge?
    Social media is slowly becoming more social. Facebook mindful social Social Media Networks mindfulsocial social capitalThat initial urge to have more "friends" than anyone else is fading as we realize the consequences of connecting for the sake of numbers and perceived influence.
  • CONVINCE & CONVERT  |  THURSDAY, MAY 19, 2016
    [Social Media] This Customer-Inspired Kotex Campaign Takes on Taboo Topics
    Social Media Case Studies brand engagement kotex social media campaign social media case study storiesIt’s one thing to discuss taboo topics—it’s another to create experiences around them. This is the inspiration behind the world’s first-ever “Period Shop,” a bold new pop-up shop Kotex has set up in New York City to tackle taboos around “that time of the month.” ” The idea came from a woman with a vision. Sarah M. And we’re only getting started.”. Does it get prettier than a glowing pink Period Shop? RT for a chance to win!
  • CONVINCE & CONVERT  |  THURSDAY, MAY 19, 2016
    [Social Media] Supercharge Your Sales Funnel Velocity With Content
    Blogging also gives you exposure on social media sites, which dramatically broadens your audience. To maximize webinar ROI, make sure you delve into a topic with search potential ; thoroughly promote it well in advance through multiple channels, including your website and social media networks, and don’t be afraid of your own pitch (it is expected; don’t apologize for selling on a webinar). I don’t mean to get personal here, but do you have a leaky sales funnel? Are you losing some customers somewhere along their journey from initial contact to final sale? Awareness.
  • TALKWALKER SM  |  THURSDAY, MAY 19, 2016
    [Social Media] Image Recognition in Action: How the Green KitKat Conquered the World
    And even with the help of a social listening solution, many tools quickly reach their limits when users don’t mention the brand in text. Talkwalker image recognition takes social listening to the next step and adds a whole new dimension to what brands can learn from online conversations.  . SOCIAL MEDIA NEWS image recognition kitkat kitkat green tea marketing product strategy ugc user generated content visual listeningFor brands, that’s a strong case for leveraging the power of UGC. But how should they go about finding this content? Here’s what we discovered.
  • PROBLOGGER  |  WEDNESDAY, MAY 18, 2016
    [Social Media] The Best Research Tools for Finding Kick-Ass Content
    Check out the following tools, all of which are free, have a free version or come with a free trial: Hashtagify : Not only is Hashtagify great for tracking critical social media influencers, but it acts as a hashtag search engine. This is a guest contribution from Jonathon Ohayon of Brilliance.com. From infographics to Slideshares, articles to memes; marketers and bloggers can never have too much help coming up with ideas for compelling, relevant content. However, ideas can be elusive and trending subject matter can be hard to nail down. Answer the Public. Why is music important?
  • CONVINCE & CONVERT  |  WEDNESDAY, MAY 18, 2016
    [Social Media] Marketing Success Depends on Asking the Right Questions
    Her book titles include, “ Content Marketing: Think Like a Publisher—How to Use Content to Market Online and in Social Media”  and “ The Truth About Search Engine Optimization” Formerly with Altimeter Group, Rebecca currently works with Netswitch Technology Management Inc., How to combat the newest forms of ad blockers and developing media. In the News:  Confessions of a social media exec on influencer marketing: ‘We threw too much money at them ’. Q’s and A’s. Haven’t you ever wanted to know everything about everything?
  • SPIN SUCKS  |  WEDNESDAY, MAY 18, 2016
    [Social Media] Use the PESO Model to Supercharge Your PR Program
    Communication Planning content marketing content marketing institute content marketing trends coschedule earned media Facebook advertising infinitus Joe Pulizzi Marketwired paid media scott oldford shared media Social MediaIn today's digital world, where a prospect has hundreds of touchpoints into your organization, it's important to use a PESO model for your PR program. The post Use the PESO Model to Supercharge Your PR Program appeared first on Spin Sucks.
  • SOCIALFISH  |  WEDNESDAY, MAY 18, 2016
    [Social Media] We Are Still Doing It That Way 10 Years Later – WTF
    Using social security numbers as database identifiers. Embracing social media in general. Using video within social. To be honest, I don’t really know if the social security number thing has changed, but I’m giving the community the benefit of the doubt on that one. So I am finding this hard to believe, but it has been 10 years since we published We Have Always Done It That Way: 101 Things About Associations We Must Change. Seriously, I looked at every post in the book this week, and nearly all of them felt like they could have been written today.
  • GEOFF LIVINGSTON  |  TUESDAY, MAY 17, 2016
    [Social Media] Flickr Enters Downward Spiral
    It seems like every year or two you see a Flickr is dying post that sparks a major conversation about whether or not the photography social network will survive. Unfortunately, it seems that the time may finally be arriving for one of the longest standing social networks out there. That one was sparked by Photoshelter CEO Allen Murabayashi’s Petapixel rant (I am a Photoshelter user) and sparked a strong defense by Thomas Hawk (I am an active friend of Thomas’s on several social networks). still get occasional media inquiries to use my pics from Flickr, too.
  • CONVINCE & CONVERT  |  TUESDAY, MAY 17, 2016
    [Social Media] How Live-Tweeting is Carrying the NBA Playoff Conversation
    As seen below, Monday’s Warriors game generated nearly 30,000 more mentions than the MVP announcement: As we learned from monitoring media reactions to the NBA Playoffs , sports fans love taking to Twitter during televised games. In looking at the response to this on social media, the majority of reactions are not in English. Subscribe now  to get the full This Week in Realtime Media delivered directly to your inbox. Steph Wins MVP (again!). Stephen Curry experienced a little déjà vu last week, as the NBA superstar collected his second straight MVP award.
  • PROBLOGGER  |  TUESDAY, MAY 17, 2016
    [Social Media] 30 Practical Tips for Producing Great Facebook Live Videos
    Recently at Social Media Marketing World I talked to many people who had been experimenting with FB Live and I asked many of them how long their videos went for. Social Media Writing ContentThis week we’ve been digging deep into Facebook Live Video. Earlier in the week I shared 10 benefits of building Facebook Live into your strategy and yesterday shared 12 different types of Facebook Live videos that you might like to create. Today I want to get practical and give you some tips on how to create the best Facebook Live Videos you can. Click this. Be Yourself.
  • KIKOLANI  |  TUESDAY, MAY 17, 2016
    [Social Media] 6 Ways to Bring More Traffic to Your Social Media
    And that’s not so strange, as it’s the first thing people see on most social websites. You're reading 6 Ways to Bring More Traffic to Your Social Media , originally posted on Kikolani , authored and copyrighted by Ethan Dunwill. Social Media social media TrafficThe competition is getting fiercer out there. Everybody and your Uncle Tom who runs the deli down the street now think they can boost their popularity or their business by running a blog, pushing a newsletter and getting a followers. It comes in at about 2000 to 2500 words. Joy at 14%.
  • SPIN SUCKS  |  TUESDAY, MAY 17, 2016
    [Social Media] The Facebook Trending Topics Debacle Creates Bias Debate
    by Tracy Corral Related Stories How NOT to Build a Following on Social Media Seven Brutal Truths About Digital Marketing Trends What is Peach and Why Should I Care? Facebook Social Media beetlejuice chumhum inside pr justin osofsky mark zuckerberg martin waxman PESO model PR metrics the good wife voldemortThe Facebook Trending Topics debacle creates an interesting debate over whether or not content creators have a responsibility to not be biased. The post The Facebook Trending Topics Debacle Creates Bias Debate appeared first on Spin Sucks. Comments Hmmm.
  • CONVINCE & CONVERT  |  TUESDAY, MAY 17, 2016
    [Social Media] Why The Facebook Ecosystem Dominates Social Media Budgets {research}
    Facebook (and its sister network, Instagram) are beginning to dominate how social marketers spend their paid amplification budgets. As we know, paid amplification of social media is more important than ever in this era of disappearing organic reach. As I’ve written about many times, Facebook’s goal is to increase their revenue, not yours , and when they shut off the free impressions spigot they gambled that social marketers would grumble for a while but eventually pay up. Why Do Facebook and Instagram Dominate Social Advertising?
  • FIREBELLY  |  MONDAY, MAY 16, 2016
    [Social Media] Lauren Johnson Joins Firebelly As A Social Media Manager
    We’re excited to announce that Lauren Johnson has joined the Firebelly team as a social media manager. Favorite social network(s): Instagram, Facebook and Snapchat. Favorite celebrity to follow on social media: @sir_twitch_alot Dance will forever be a part of me. The post Lauren Johnson Joins Firebelly As A Social Media Manager appeared first on Firebelly | Social Media Marketing & Management Company. Firebelly News Social Media ManagementGet to know a little bit about her below! The struggle is real!
  • TWIST IMAGE  |  MONDAY, MAY 16, 2016
    [Social Media] We're Watching Too Much Netflix, People!
    It's not a long segment - about 5 to 10 minutes every week - about everything that is happening in the world of technology and digital media. digital media. social media. Every Monday morning at 7:10 am, I am a guest contributor on CHOM 97.7 FM radio broadcasting out of Montreal (home base). The good folks at CHOM 97.7 FM are posting these segments weekly to SoundCloud , if you're interested in hearing more of me blathering away. morning show. The segment is called, CTRL ALT Delete with Mitch Joel. This week we discussed:  . How much TV did you watch growing up?
  • PROBLOGGER  |  MONDAY, MAY 16, 2016
    [Social Media] 12 Types of Facebook Live Videos that You Could Create to Help You Grow Your Blog and Business
    Immediately after Social Media Marketing World in San Diego I decided to do a recap of the event. love the experiments that Social Media Examiner have been doing on their Facebook page with Live video. Related Stories 3 Blogger Monetisation Lessons from Facebook’s Branded Content Policy Update Four Social Media Game-Changers to be on the Lookout For A Quick way to Get More Facebook Likes for Your Facebook Page. Social MediaMake sure you get notified in the final post in this series by subscribing to ProBloggerPLUS below. Reviews.
  • WAXING UNLYRICAL  |  MONDAY, MAY 16, 2016
    [Social Media] Monday Roundup: The Nuts & Bolts of Social PR Strategy
    Over the years, I’ve offered a plethora of  tips here on the blawg to help you build your Social PR strategy. And the reason I’m such a diehard Social PR fan is that, by putting such a strategy in place, you’re building a community of supporters to back your cause  … which means you don’t have to rely solely on media relations to get the word out. Social Media, Social Karma. The Ultimate Guide to Social PR Strategy: A Blueprint for Success. ” Want to turbo charge your Social PR strategy? ” 2. 
  • SPIN SUCKS  |  MONDAY, MAY 16, 2016
    [Social Media] The Campfire Strategy for Online Community Building
    Your online community is like a campfire. Do you help it burn, or do you dampen the flame? Laura Petrolino explains the campfire strategy for community building will help you create strong, engaged, and effective communities. The post The Campfire Strategy for Online Community Building appeared first on Spin Sucks. Comments Really like this analogy
  • SOCIALFISH  |  MONDAY, MAY 16, 2016
    [Social Media] 7 Common Mobile Fundraising Mishaps and How to Avoid Them
    Other media outlets. That’s not to say, though, that your nonprofit needs to become an expert in every single social media site. How do you balance all of the different media and websites that are out there? Here are some of the top strategies for making the most of each social media site: Instagram. You’ve kept your branding consistent, and you link out to your page all over social media.You even post flyers with QR codes that lead donors straight to your online donation page. But suggested posting calendar for social media.
  • PROBLOGGER  |  MONDAY, MAY 16, 2016
    [Social Media] PB115: How to Get More Subscribers, Follows and Connections From Your Blog Readers
    Social media is important too, but it is secondary and there is more risk. Promote from other social networks, use a tool like SumoMe or Hellobar, cross promote. Ian Cleary from Razor Social. Note: this episode can be listened to in the player above or on iTunes or Stitcher. Getting Blog Readers to Subscribe, Follow and Connect. Welcome to episode 115. Today we are continuing our series on warming up your readers. This series began in episode 112 where I presented 4 stages of warming your readers up. Today I am talking about building a connection with your readers.
  • PROBLOGGER  |  SUNDAY, MAY 15, 2016
    [Social Media] 10 Reasons Why You Should Give Facebook Live Video a Go
    One of the biggest benefits of using live video as part of my social media strategy is that I feel like it allows my blog readers to get to know me in a deeper way and helps them to understand who I really am. Have you tried using Facebook Live Video to communicate with your audience? If not – you might like to give it a go, because right now it’s a pretty hot medium that I’m seeing quite a few bloggers use with great benefits. This week I want to explore Facebook Live in a little more depth than I’ve done before. Here’s what to expect. reaction.
  • TWIST IMAGE  |  SUNDAY, MAY 15, 2016
    [Social Media] The Power Of Small Data
    social media. Episode #514 of Six Pixels of Separation - The Mirum Podcast is now live and ready for you to listen to. He's got a big brain, and he's always thinking about marketing, advertising and brands. You can hear the excitement in his voice. Martin Lindstrom was made for this business. He has a unique sense of curiosity mixed with academics and layers it all on top with science. He doesn't guess why people make the choices that they make. He dives in deep and cracks the nut open as to why. Enjoy the conversation. audio. blogging. brand. brandsense. brandwashed. buyology.
  • DEVUMI  |  SATURDAY, MAY 14, 2016
    [Social Media] YouTube Views Update (Region Targeting & More Relevant Viewers)
    At Devumi, we’re constantly improving by studying social media trends and changing our tactics to be as effective as possible. We’re excited to launch our new YouTube Views service! We’ve revamped our YouTube Views services to provide our clients with more effective, higher quality, higher retention views to kickstart their video marketing campaigns. At a […]. The post YouTube Views Update (Region Targeting & More Relevant Viewers) appeared first on Devumi. Devumi Updates YouTube Announcement Geo Targeting Region Targeting updates youtube views
  • TWIST IMAGE  |  SATURDAY, MAY 14, 2016
    [Social Media] A More Elegant Question About Publishing And Money
    That is the question that everyone in the media wants an answer to. It's not just traditional media outlets that are scrambling to digitize their content, increase advertising revenue on their existing products or - worse - attempting to stabilize the loss and shrinkage that is happening. media. media agency. media outlet. social media. traditional media. How are publishers going to make money? This is the million dollar question? Scratch that, this is the multi-billion dollar question. No one likes having to pay for things, after all. 75%
  • TWIST IMAGE  |  SATURDAY, MAY 14, 2016
    [Social Media] Six Links Worthy Of Your Attention #308
    social media. Is there one link, story, picture or thought that you saw online this week that you think somebody you know must see? Check out these six links that we're recommending to one another:  . New Seminar Apps and Long Now Video Archive - The Long Now Foundation. The Elders of the Internet geek out about something called the Long Now Foundation. They build thousand-year clocks, and worry about humanity at scale. Their talks are legendary, and now they're all free. literally plan on binge-watching all of this." Alistair for Hugh). How Music Taste Evolved - Polygraph. apple.
  • SPIN SUCKS  |  FRIDAY, MAY 13, 2016
    [Social Media] Gin and Topics: Seven-Year-Old Romancer
    FollowFriday Social Media cake by the ocean ellen emirates george clooney gwen stefani james corden julia roberts kai langer learn excel LeBron James nike university of texas at austinOn this week's Gin and Topics, Ellen treats us with Kai, a seven-year-old who sings "Cake By the Ocean." That, James Corden, LeBron James, and more. The post Gin and Topics: Seven-Year-Old Romancer appeared first on Spin Sucks. Related Stories The Spin Sucks Inquisition: Roger Friedensen The Spin Sucks Inquisition: Lou Draper Gin and Topics: A Tribute to Prince.
  • CONVINCE & CONVERT  |  FRIDAY, MAY 13, 2016
    [Social Media] 3 Hidden Neuroscience Tricks Behind Instagram’s New Logo
    Some have reacted passionately against it, expressing their disgust on social media. Personality and Social Psychology Review ,  19 (4), pp.395-410. (4) Bornstein, R.F., Social Media Strategy branding instagram logo design neuro-design neuroscience social mediaInstagram, the photo sharing app, has launched a new logo. Early reactions are dividing fans, but I believe it will become well-loved in the long run, as it uses some clever neuroscience tricks to appeal to our subconscious minds. highlight to tweet). call this new approach neuro-design.
  • PROBLOGGER  |  FRIDAY, MAY 13, 2016
    [Social Media] Reading Roundup: What’s New in Blogging Lately?
    How to Identify Your Podcast’s Top Social Media Influencers (So They Can Market Your Show!) | Podcast Motor. We all know word of mouth is the best kind of advertising, and these conversations are happening on social media every day. 18 Epic Marketing Tips from Social Media Marketing World | Buzzsumo. I was watching Darren’s Snapchats from his time in San Diego – it looked amazing! Love these tips too, especially “experiment constantly”, the stuff on automation, and the qualitative social media benefits.
  • WAXING UNLYRICAL  |  FRIDAY, MAY 13, 2016
    [Social Media] Why I love the word “audit”
    A version of this post originally appeared on Media Bullseye. But if there’s a single five-letter word that should be at the top of every Social PR pro’s vocabulary, that’s the one. We did a media analysis. We set up and embarked on a massive social media analysis. Because when used well, it truly is the wind beneath our Social PR wings. Today I’m going to walk you through how you can get started with your very own Social PR audit. I’m going to take you inside my head (a bit of a crazy place at times!) Puppy. Marry. Beach. Salsa.
  • SPIN SUCKS  |  FRIDAY, MAY 13, 2016
    [Social Media] The Spin Sucks Inquisition: Roger Friedensen
    Related Stories The Spin Sucks Inquisition: Lou Draper The Spin Sucks Inquisition: Bill Smith How NOT to Build a Following on Social Media. FollowFriday follow Social Media catevo group epley associates forge communicationsOn this week's Spin Sucks Inquisition, we feature Roger Friedensen, a communications pro in Raleigh and a professional guitarist. The post The Spin Sucks Inquisition: Roger Friedensen appeared first on Spin Sucks.
  • SOCIALFISH  |  FRIDAY, MAY 13, 2016
    [Social Media] [Cool Infographic Friday] How Social Recruiting Can Attract Top Talent to Your Organization
    ———— Have you tried using social media as a recruiting tool for your association or nonprofit? If you learn how to use social media for recruiting, you’ll find it’s one of the best ways to attract top talent. Employers know this – 89 percent of them use social media to find candidates, and 70 percent of hiring managers have successfully recruited with social media. Plus, if you’re looking to attract millennials to your workforce, social is possibly the best method. Umm… yeah.
  • DEVUMI  |  THURSDAY, MAY 12, 2016
    [Social Media] Pinterest for Business: Get Followers and Repins!
    Beginners Pinterest content marketing pinterest pinterest board strategy pinterest business account pinterest marketing pinterest strategy social media marketingUsing Pinterest for business, both for direct marketing and indirect brand exposure, is quite popular lately. With clicks on Pinterest averaging 4 times more revenue than Twitter, my only wonder is why every business isn’t using it! Your biggest assets on Pinterest are going to be your followers, and the number of repins you can […]. The post Pinterest for Business: Get Followers and Repins! appeared first on Devumi.
  • SPIN SUCKS  |  THURSDAY, MAY 12, 2016
    [Social Media] 10 Ways to Be Compelling on Instagram
    With Facebook no longer social media’s cool little brother and Twitter having plateaued, businesses and marketers start looking elsewhere. by Paula Kiger Related Stories How NOT to Build a Following on Social Media Social Media is Like the Telephone Social Media Contests with Real ROI. Instagram is the new cool kid on the block. Patrick Cole looks at ways to engage on Instagram. The post 10 Ways to Be Compelling on Instagram appeared first on Spin Sucks. Comments Interesting tips! Instagram IS fun, and definitely has a.
  • TALKWALKER SM  |  THURSDAY, MAY 12, 2016
    [Social Media] DHL and F1: Proving Sponsorship Value with Social Listening and Image Recognition
    But despite this vast expenditure, measuring the ROI of sponsorship remains a tricky business , especially with social media changing the game when it comes to measuring the reach of a brand or logo. We’ve previously written about how brands can get some idea of sponsorship ROI through using text-based social listening. Social networks have extended sponsor reach even further with snapshots of key sporting moments shared instantly on social networks. Tip: Divide reach and engagement figures by media type and location for more accurate figures.
  • CONVINCE & CONVERT  |  THURSDAY, MAY 12, 2016
    [Social Media] How Pepsi Removed Language Barriers From Its Global Campaign
    Layer in centralized campaign reporting and paid media optimization, and the hub and spokes can collaborate while fine-tuning their efforts to drive the necessary changes needed for maximum success. Emojis are hugely popular, with research from Swyft Media  indicating that six billion emoticons or stickers are sent every day through messaging apps. Social Media Case Studies emoji global marketing pepsi social media campaign social media case study world emoji dayDon’t say it with words, #SayitWithPepsi ! SlZKt0oncc. We love summer scenery!
  • KIKOLANI  |  THURSDAY, MAY 12, 2016
    [Social Media] Why Podcasting Is The New Marketing For 2016 (And Beyond)?
    The following is an overall guide to podcasting and how you can discover the advantages of what this media tool can offer you and your business. For those who are unfamiliar about this media marketing tool, podcasts are digital media files which feature an audio (and sometimes video) recording that is usually produced in a series. Social media exposure. Podcasting is becoming a fast and innovative new media marketing tool for businesses right around the world. Why Podcasting Is The New Marketing For 2016 (And Beyond)? Not sure how to do this? Reviews.
  • PROBLOGGER  |  THURSDAY, MAY 12, 2016
    [Social Media] A Commenting System to Rule them All: Why Choosing the Right Comment System can Make or Break your Blog
    Because users have to sign in through social media or email accounts, it’s easier to filter out spam and prevent people from trolling. Like Disqus, Livefyre has the goal of boosting user engagement through promoting conversation and delivering a better social experience. The two tools are alike in that they require users to sign up with their social media accounts. In addition to the comments themselves, Livefyre also blends tweets and other social media content for a more robust discussion. That’s where comments come in. The Basics.
  • CONVINCE & CONVERT  |  THURSDAY, MAY 12, 2016
    [Social Media] 5 Expert Tips for Converting Your Webinar Audience
    ” It can be reused for other marketing purposes, including content for your website, social media channels, and blog. My last two posts covered my most important lessons for attracting your webinar audience and engaging your webinar audience. Let’s now complete the arc with how to convert your webinar audience into customers and future advocates. For attracting your webinar audience, I covered how to: Choose a relevant topic. Use industry disruptions to your advantage. Develop an audience profile that aligns with your topic and value proposition. Send Thank-You Emails.
  • PROACTIVE REPORT  |  THURSDAY, MAY 12, 2016
    [Social Media] Visual Content and your Brand
    Social media has become a melting pot of white noise. The pay off is huge – the media, the public and search engines pay more attention to good original content. However, it seems that there is an even bigger issues – almost half (42%) of companies that would like to do more visual content say that getting stakeholders to participate in strategic conversations about visual media. Social Media Case Studies attention content digital online PR strategy visualIt’s no wonder then that visual content is the top marketing trend for 2016.
  • JANET FOUTS  |  WEDNESDAY, MAY 11, 2016
    [Social Media] YouTube rolls out a built in chat feature on mobile!
    Social Media in Action Video chat YouTubeYouTube is rolling out a messenger like feature called Native Sharing' Share videos and chat with your friends without leaving the mobile app.
  • TALKWALKER SM  |  WEDNESDAY, MAY 11, 2016
    [Social Media] 5 Things Social Listening Data Can Tell Us About Zika
    Social media has changed the way information about global or local health crises spreads and it is in the process of changing how pharmaceutical companies are using this information to gather more insights about their products and customers.  We’ve used the Talkwalker social listening platform  to dig deeper into the conversation and find some insights into how the Zika virus has been discussed online in the past six months. SOCIAL MEDIA NEWS brazil Instagram pharma pharmaceuticals sanofi social listening social media analytics twitter virality map zika
  • CONVINCE & CONVERT  |  WEDNESDAY, MAY 11, 2016
    [Social Media] How Social Selling Will Dominate the Future of E-Commerce
    From its once vaunted status as every Internet marketer’s favorite golden goose, social media’s had a tough go of it recently. So So why would you believe a headline that includes the phrases “Social Selling” and “Will Dominate the Future of E-commerce”? ” In other words, social media is banking on the dominance of social selling and could basically care less how your company’s non-paid, organic efforts suffer as a result. When it comes to your own social selling, three lessons stand out. The whole point of social is to be social.
  • PROBLOGGER  |  WEDNESDAY, MAY 11, 2016
    [Social Media] How to Choose a Blog Topic That’s Pre-Programmed for Success
    After taking a look at search traffic you can digitally put your ear to the ground: are people asking about your topic on sites, blogs, forums, or social platforms? Can you easily find sites, blogs, forums, groups, or social media destinations that cater to your topic? This is a guest contribution from Jason Gracia. As I write these words, dedicated men and women struggle to grow their blogs and they don’t have a clue as to the cause. Could it be effort? Could it be talent? Could it be that just one more course is needed? Could it be that I’m not good enough? It’s natural.
  • WAXING UNLYRICAL  |  WEDNESDAY, MAY 11, 2016
    [Social Media] Media Relations Is Not Dead Nor Is It Dying
    My public relations career began with media relations. Although I’d never recommend someone go through the “boot camp” experience I had, it did teach me how to secure media opportunities quickly and make them stick. As you can imagine, I’m a big proponent of media relations. I’ve seen how it can establish trust early on in a client relationship, spike sales overnight and lead to valuable partnerships. I’ve also seen great opportunities come to fruition without tangible results beyond media impressions. Media relations can be tough. Guest Post by Kate Finley.
  • MINDJUMPERS  |  WEDNESDAY, MAY 11, 2016
    [Social Media] The Context of Images and Text
    It’s just that on social media, images and words are interconnected in a way we’ve only ever been used to seeing in comic books and graphic novels. Both words and images are fundamental to storytelling on social media, as evident in this infographic. Social Engagement Is More Important Than Ever. The Rise and Rise of Emojis – Is The Way We Communicate on Social Changing? Advertising Community Management Engagement Infographic Marketing & Communication Social Media Social Media Marketing Tips Visual content
  • CONVINCE & CONVERT  |  TUESDAY, MAY 10, 2016
    [Social Media] How #StarWarsDay Dominated Social Media
    ” Even though “May the  Fourth  be with you” is not recognized as a holiday by LucasFilm, observance of May 4th still explodes each year across the Internet and social media. Throughout this past Wednesday, “May the Fourth be with you” dominated social media, with mention volume reaching its highest peak around 3:15 PM PST: Who was responsible for this rise in “the Fourth” mentions? Subscribe now  to get the full This Week in Realtime Media delivered directly to your inbox. May the Fourth Be With You. Realtime Today
  • PROACTIVE REPORT  |  TUESDAY, MAY 10, 2016
    [Social Media] The Instagram Revolution for Small Business
    Hashtags are a way for folks to search within Social Media platforms like Twitter and Instagram. The filters and editing techniques available to you mean the amount you have to shell out to get maximum impact is minimal compared to the massive advantages of using social media to your advantage. Content Marketing Mastering Social Media content instagram social media strategy visualsThe internet is everywhere – the mobile revolution has put the Internet into the hands of your customers anywhere, anytime.  Test the Market. Use Hashtags.
  • CONVINCE & CONVERT  |  TUESDAY, MAY 10, 2016
    [Social Media] 3 Ways to Strengthen Your Marketing Leadership
    When a piece of educational content goes viral on social media, let everyone know. These days, marketers don’t just want a chair at the table—they want to lead the meeting. But no matter how smart and fast your marketing team is, it’s only one piece in a larger puzzle that runs your company. Whether you’re part of an in-house team or a member of an agency brought on to assist, it’s your job as a marketer to ensure the rest of the business understands that marketing influences all areas of a company. But before you can lead, you have to gain the respect of the company.
  • KIKOLANI  |  TUESDAY, MAY 10, 2016
    [Social Media] 7 Ideas for Seriously Growing Your Subscribers
    Fortunately, there are a number of proven tactics for getting more subscribers for your blog, which in turn can result in more subscribers and followers for your blog’s newsletter and social media as well. Combined with other visible elements surrounding it – like social media links and the author’s information – the platform exudes passion and experience, which makes the likelihood of those interested in subscribing very high. That may be enough for some, but a notification isn’t enough for most to input their name and/or email. Reduce Your Bounce Rate.
  • CONVINCE & CONVERT  |  TUESDAY, MAY 10, 2016
    [Social Media] Why the Future of Social Community is Omni-Social
    It’s no longer enough to rely on social networks for community infrastructure. Smart companies are now combining owned and rented community functions into a 1+1=3 scenario I call Omni-Social. You can grab the slides and watch the reply of the “ Omni-social: How to create community in the digital places you own AND the places you rent “ session here, and if you care at all about community, I guarantee it will be time well spent. Click for the replay of the Omni-Social Webinar. Omni-Social is the Offset to Paid Social.
  • CONVINCE & CONVERT  |  TUESDAY, MAY 10, 2016
    [Social Media] How to Go From Collecting Fans to Social That Works
    It’s accepted as fact that your reach and impact on social is directly related to the numbers of views, likes, fans, followers, retweets, and plays your posts receive. With 18 years of experience at Cox Communications, Martin heads a team that oversees the evolution, placement, and evaluation of social that appeals to several different verticals. On the surface, their millions of followers would give you the impression of a robust social plan that works. Why reliable reach means tuning out historical views of social media. Right? Well… not really.
  • SPIN SUCKS  |  TUESDAY, MAY 10, 2016
    [Social Media] Promote Social Media to the Integrated Communications Bullpen
    Social media is often left to the interns or young professionals. The post Promote Social Media to the Integrated Communications Bullpen appeared first on Spin Sucks. Customer Engagement Social Media american family insurance digital marketing Email Marketing interns jack salzwedel kitedesk social ceo reportHere we make a case for promoting it to the integrated communications mix. Related Stories The Spin Sucks Inquisition: Bill Smith Six Powerful Tips to Increase Online Engagement Gin and Topics: Happy Mother’s Day!
  • WEBBIQUITY SMM  |  TUESDAY, MAY 10, 2016
    [Social Media] The Nine Best Facebook Marketing Tools
    Not surprisingly, an ecosystem of developers and vendors have created tools to extend the marketing capabilities of the world’s largest social network. Showcase reviews: RazorSocial, Buffer Social, BuzzBlogger, Rebekah Radice. 2) Static HTML. Enables creation of promotions apps on Facebook, including contests, sweepstakes, coupons, surveys, product shows, and social apps. ” —  Social Media Examiner. Showcase reviews:  Social Media Examiner. 7) Fanpage Karma. Showcase reviews:  Buffer Social. 9) AdsEspresso. Buffer Social.
  • DIVA MARKETING BLOG  |  MONDAY, MAY 9, 2016
    [Social Media] Influencer Marketing: Interview With Danica Kombol
    However, with the onset of multiple social media channels e.g. Facebook, Twitter, Instagram, Periscope, Blogs, YouTube, Snapchat and technology that provides in-depth metrics, more brands are creating marketing promotion and content initiatives that include people who have significant followings and well -- influence. About Danica Kombol: -  I’m an entrepreneur, a mom, a pie baker and passionate about communications. I run the social media marketing firm, Everywhere Agency. The impressions, which are how we measure our social conversations, topped 36 million.
  • SPIN SUCKS  |  MONDAY, MAY 9, 2016
    [Social Media] Should You Rely On Google Alone for Online Visibility?
    Marketing SEO adwords affiliates bing Bing's AdCenter black hat SEO diversify your business visibility DuckDuckGo Email Marketing Google Google organic results Google policies Google rules keywords offline promotion online visibility ppc advertising search engines social media following traditional advertising yahooCould you be relying on Google too much for online visibility? Chris Hickman explains why you shouldn't put all your eggs in one basket and how to diversify. The post Should You Rely On Google Alone for Online Visibility? appeared first on Spin Sucks.
  • CONVINCE & CONVERT  |  MONDAY, MAY 9, 2016
    [Social Media] How Suggested Replies Can Increase Your Social Response Rate
    Each quarter, a brand receives an average of 9,052 inbound social messages that require a response. Any social media manager or social customer care agent knows that there’s a great deal of overlap in the Tweets a brand attracts. Whether it’s a repetitive Tweet asking what time your restaurant starts serving brunch or an influx of entries for a social campaign, crafting and managing the same response over and over again without sounding robotic or disingenuous can be time consuming. This is where Suggested Twitter Replies from Sprout Social comes in.
  • CONVINCE & CONVERT  |  MONDAY, MAY 9, 2016
    [Social Media] How to Create a Scrappy Brand Blueprint
    In fact, data from Edison Research’s Infinite Dial study shows that over a third of Americans age 12 and up knowingly follow brands on social media. The “marketing megaphone” we use to tell our stories continues to change dramatically as new networks like Snapchat and Instagram gain in popularity, but these new forms of media still require strong brands behind them. Ben & Jerry’s spark is social justice; it informs everything about their ice cream. “Branding is dead!” ” “Long live branding!” highlight to tweet).
  • PROBLOGGER  |  SUNDAY, MAY 8, 2016
    [Social Media] How to Update Old Posts On Your Blog (and When You Should Consider Doing it)
    The posts I’m most likely to update are any old posts that are getting constant traffic either from search engines, referral traffic from other sites or social media. The old post is one I want to feature in social media. Last year I shared how I’ve been using the tool Edgar to highlight posts in my archives on social media. Do you update old posts on your blog? It’s something that I’ve done regularly over the years, and a task that I think many blogs could benefit from. Reasons to Update an Old Post. Changed Opinions. Updates.
  • TWIST IMAGE  |  SUNDAY, MAY 8, 2016
    [Social Media] Ethics In Newsjacking
    Social media is becoming very complicated. From Prince's death to global news moments , brands are being pushed to be ever-more careful when, how and what they post in social media spaces. Famed marketing author and speaker, David Meerman Scott , coined the phrase " newsjacking." It an opportune moment for brands to capture attention from something major that is happening in the media for their own gain. social media. Episode #513 of Six Pixels of Separation - The Mirum Podcast is now live and ready for you to listen to. Enjoy the conversation.
  • JANET FOUTS  |  SATURDAY, MAY 7, 2016
    [Social Media] Influencers! Must read > New Facebook guidelines for branded content
    Facebook Social Media Networks Social Media Tips and Tricks Content Marketing Facebook ads influencer outreachAn influencer must have a verified Facebook page and tag the marketer's page in any post that mentions a third party brand, product, or sponsor.
  • TWIST IMAGE  |  FRIDAY, MAY 6, 2016
    [Social Media] Social Media. You're Doing It Wrong.
    It's getting harder and harder to do social media right these days. There is a collective frustration with brands and organizations playing in the social media space. Is that social? social media. On one hand, we want brands and organizations to listen to consumers. To be present. To engage and connect in a much more human way. On the other hand, the collective "we" likes to not only judge, but pass judgement. This judgement is never binary, because we all have different thresholds, values and beliefs. Be corporations. Is that reasonable? Smart?
  • TWIST IMAGE  |  FRIDAY, MAY 6, 2016
    [Social Media] Six Links Worthy Of Your Attention #307
    social media. Is there one link, story, picture or thought that you saw online this week that you think somebody you know must see? Check out these six links that we're recommending to one another:  . All Prior Art. "If you can't beat 'em, join em. If you can beat 'em, do it with an algorithm. This software generates pretty much anything you can invent, then publishes it, establishing prior art. The pull tab is attached inside the bag between the two perforated lines and has at least has one loose end extending outside the bag. Alistair for Hugh). It's just so damned good. amazon.
  • SPIN SUCKS  |  FRIDAY, MAY 6, 2016
    [Social Media] Gin and Topics: Happy Mother’s Day!
    Comments Whatever he does, I hope Obama keeps his media team. Social Media Top 5 bad moms bad moms movie couch commander forest fires fort mcmurray four-year-old sings frankie macdonald jimmy kimmel Michelle Obama obamas potus texts from mom tonight you belong to meIt's the Mother's Day edition of Gin and Topics, with the "Bad Moms" trailer and Kimmel staffers reading texts from their moms. That and more in today's episode. The post Gin and Topics: Happy Mother’s Day! appeared first on Spin Sucks. So funny.
  • IDACONCPTS  |  FRIDAY, MAY 6, 2016
    [Social Media] 5 Partnerships That Will Increase Your New Small Business’s Chance for Successs
    Promote one another on social media. In many ways, there has never been a better time to start a small business. Interest rates are low, the economy is doing well , and technologies that can make your work more efficient and effective are getting less and less expensive. Still, even the best-run and best-funded small businesses could use a little help in the revenue-generating department. Depending on the industry you’re in, a partnership may go a long way in shoring up your bottom line. Reseller Services. Usually, resellers add value to what they’re selling.
  • PROBLOGGER  |  FRIDAY, MAY 6, 2016
    [Social Media] Reading Roundup: What’s New in Blogging Lately?
    So apparently you guys were just as confused as the rest of social media with the Facebook brand promotion brouhaha? How Social Media is Ruining Your Business | Kickpoint. So how do you measure engagement on your blog and social media channels? 15 Sure-Fire Ways to Boost Your Social Media Marketing in Under an Hour | Buffer Social. When was the last time you updated the bio on your social platforms? For Social Media Marketers, Facebook Produces the Best ROI | eMarketer. Read on! He won’t steer you wrong!
  • CONVINCE & CONVERT  |  FRIDAY, MAY 6, 2016
    [Social Media] 5 Ways to Woo Last-Minute Mother’s Day Shoppers
    Enlist relevant influencers to share their favorite last-minute gift picks from your brand right on their social channels, primarily Instagram. Feature UGC from your customers directly on your social media channels, where shoppers are most likely to see it. Digital Marketing holidays influencer strategy marketing strategy mothers day online shopping social media strategyMother’s Day is almost here. With less than one week until the annual day of motherly celebrations, last-minute shoppers are wracking their brains to find the perfect gifts for Mom.
  • SPIN SUCKS  |  FRIDAY, MAY 6, 2016
    [Social Media] The Spin Sucks Inquisition: Lou Draper
    Related Stories The Spin Sucks Inquisition: Bill Smith The Spin Sucks Inquisition: Howie Goldfarb How NOT to Build a Following on Social Media. FollowFriday follow Social Media draper mccormack loud in public new zealand wellingtonOn this week's Spin Sucks Inquisition, we have someone from halfway around the world (literally). Introducing Lou Draper, from LOUD in Public and Draper Cormack in Wellington, New Zealand. The post The Spin Sucks Inquisition: Lou Draper appeared first on Spin Sucks.
  • DEVUMI  |  THURSDAY, MAY 5, 2016
    [Social Media] The Smartest Way to Use our Twitter Follower Service
    Beginners Twitter hashtag marketing social media marketing twitter followers twitter marketing twitter marketing strategy viral marketingGetting the most out of your Twitter experience, in the shortest amount of time possible, takes some help. You can get this help in any number of ways, and one of the best types of help comes from our Twitter followers service. Make no mistake, as soon as you buy Twitter followers from us your […]. The post The Smartest Way to Use our Twitter Follower Service appeared first on Devumi.
  • CONVINCE & CONVERT  |  THURSDAY, MAY 5, 2016
    [Social Media] How the Recent Surge in Pharma Deals is Dominating Media Headlines
    As this continues to occur, news of mergers and acquisitions seem likely to make waves across the media spectrum, not just social media. Subscribe now  to get the full This Week in Realtime Media delivered directly to your inbox. Abbott Laboratories Buys St. Jude Medical. Yesterday, it was announced that Abbott Labs would acquire St. Jude Medical in a $25 billion deal to expand heart device research and business. According to Fortune, there was a $221 billion surge in pharma deals during the first half of 2015 , with similar growth anticipated for this year.
  • GEMMA WENT  |  THURSDAY, MAY 5, 2016
    [Social Media] Expert Q&A – All about Instagram
    This week’s Simply Smart Social Expert Q&A was all about learning to us Instagram to find new followers, strengthen your brand and build your business. Expert Q&As Social Media expert Q&A Instagram simply smart social visual contentHosted by Desha Peacock of Sweet Spot Style, this was a fab session. For 24/7 access to our community of brilliant minds, join us here. Is there a business benefit […]. The post Expert Q&A – All about Instagram appeared first on Gemma Went.
  • DIRECT MARKETING OBSERVATIONS  |  THURSDAY, MAY 5, 2016
    [Social Media] Sports and Social Media-What have We Learned?
    Recently via ESPN,  a social media drama played out nationally as a Texas A&M  football recruit and one of their coaches sparred via Twitter , over the perception of each other’s veiled tweets. The fall out is additionally bad because it also shows how recruiting athletes in a social media world can go terribly awry. What’s happening is, we’re collectively realizing at the same moment, it seems, that we have become the media. Which brings me to these quick thoughts: Have we done a poor job of explaining the power of social to each other?
  • CONVINCE & CONVERT  |  THURSDAY, MAY 5, 2016
    [Social Media] Why a Little Social Banter Goes a Long Way
    To promote the upcoming Invictus Games, both famous families came together through the magic of social media to raise awareness with a generous helping of friendly banter. So, how can you bring a little #BOOM to your social engagement? Social Media Strategy barack obama humor justin trudeau royal family social media campaign social media case study video contentSometimes, a little competitive banter goes a long way—especially when the Royal Family and Obamas are involved. Hey, @KensingtonRoyal ! Are you ready for @InvictusOrlando ?
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