• GREG VERDINO  |  TUESDAY, FEBRUARY 9, 2016
    [Social Media] Love Your Haters Redux (2007)
    So with Valentine’s Day just around the corner and social media guru Jay Baer’s similarly themed Hug Your Haters on shelves in a couple of weeks, I thought this might be the perfect time to revisit a pair of posts I wrote back in 2007 — one for my own (old) blog and one for Drew McLellan’s long-running Drew’s Marketing Minute blog, both titled “Love Your Haters” These two companion pieces appear here, more or less in their original form, as part of my look back at A Decade in Digital. LOVE YOUR HATERS (PART 1). Some people hate you. Right?
  • FEVER BEE  |  TUESDAY, FEBRUARY 9, 2016
    [Social Media] The Convincing Illusion (and internal buy-in)
    Social media messages  isn’t going to have a powerful impact (or even be seen) by most of the audience. Paid social ads might be seen, but are likely to be ignored. We get convinced and persuaded confused often. Persuasion is far more valuable. You can be convinced without taking action. You can be persuaded without being convinced. We’re convinced of the benefits of exercise and dangers of climate change without taking action on either. We’re persuaded to vote for political candidates without ever reading a single policy document in detail. Start small.
  • SOCIALNOMICS  |  TUESDAY, FEBRUARY 9, 2016
    [Social Media] Social Media User Statistics 2016
    Facebook, Instagram, Twitter, YouTube…the list of social media networks goes on. Just how many people are using these social networks? Global Media Insight broke it down for us with this infographic. Facebook Social Media Social Networks Socialnomics Twitter statisticsMonthly Active Users. 1. Facebook | 1.609 Billion. 2. YouTube |  1+ Billlion. 3. WhatsApp | 950 Million. 4. Google+ | 440 Million. 5. Instagram | 430 Million. 6. LinkedIn | 420 Million. 7. Twitter | 325 Million. 8. Tumblr | 230 Million. 9. Pinterest | 110 Million.
  • SOCIALNOMICS  |  TUESDAY, FEBRUARY 9, 2016
    [Social Media] Get Your Social Game Ready for the Internet of Things
    Even as social is becoming just another fact of life for both consumers, brands, and marketing pros, a new wrinkle is starting to emerge. Healthier Social Conversation. In the commercial sector, many businesses are still catching on with the idea that social media is the best, most direct, and powerful way to connect with customers. The best way to survive this transformation is to get more active on social media now, and learn to make different platforms work well for your brand or organization. Welcome to the Internet of Things. Keep Things Personal.
  • CONVINCE & CONVERT  |  TUESDAY, FEBRUARY 9, 2016
    [Social Media] New Research Shows How Fast Companies Have to Be in Social Media
    How Fast Do You Need to Answer Complaints in Social Media? In social media and beyond, haters’ expectations for a speedy response are quite different. Just 32 percent of social media complainers are happy with how fast businesses respond. This is despite the fact that 63 percent of social media complaints that are addressed are handled within twenty-four hours. Today, 39 percent of social media complainers who expect a reply want it to come within sixty minutes, yet the average response time from businesses is five hours. 
  • CONVINCE & CONVERT  |  TUESDAY, FEBRUARY 9, 2016
    [Social Media] How Publix Loves Their Customers in Social Media
    Social Speed Dating. Social media can seem like a never-ending round of speed dating. With stores spread across five states, Kandi has helped make Publix Super Markets an eligible find for super market social fans. She has helped grow their social presence to a whopping 2.5 How centralizing a chain’s social media leads to deeper connections with customers. How promoting technologically unskilled but teachable dedicated employees leads to the perfect social advocates. What’s your one tip for becoming a social pro?
  • BLUE FOCUS MARKETING  |  MONDAY, FEBRUARY 8, 2016
    [Social Media] At #IBMConnect, @Jeff Schick Demos #IBMVerse and Unveils #ProjectToscana IBM #SocBiz
    From the time we first began writing The Social Employee (McGraw-Hill) to this year’s event, I have seen firsthand the vision IBM has for the future of business—and it begins with employee engagement. With more and more data coming out demonstrating the power of social employee engagement and collaboration, even social business leaders like IBM have showed a renewed focus in their efforts. These cutting-edge brands have all come to the same realization: the path to social business lies through empowering the social employee. Working Smarter with IBM Verse.
  • SOCIALNOMICS  |  MONDAY, FEBRUARY 8, 2016
    [Social Media] Super Bowl Ads Are Trending
    PepsiCo’s, Doritos and Allstate’s Esurance were social media favs. Facebook Featured Social Media SocialnomicsWhat to Say When Your Friends Talk Through the Super Bowl Ads… Can you please go refill the guacamole? Today is everyone’s favorite holiday, the day where we talk about Super Bowl ads. record was set yesterday with around 60% of individuals watching Super Bowl ads on their smartphones and tablets rather than PCs. Esurance won over tweeters with their #EsuranceSweepstakes. Miss the big game? We of course have you covered. Source Forbes ). Hijarbie.
  • SOCIALNOMICS  |  MONDAY, FEBRUARY 8, 2016
    [Social Media] How Can Social Media Be Useful For Students?
    Today, social media has become an important part of our society, especially for the kids and teens. Kids are using various social media platforms that parents are not cool enough to know about them. Furthermore, students are using social media sites during class time. Social media platforms may distract students from classroom activities. Keeping that in mind, most schools are following a different procedure by introducing social media into the educational system. Final World on Social Networking Sites.
  • SOCIALNOMICS  |  MONDAY, FEBRUARY 8, 2016
    [Social Media] Let Social Media Care for Your Parents
    Fortunately, social media is the perfect place to start researching retirement homes and elderly care facilities in your area. With social research in mind, here are just a few ways social media can assist you in your parent’s retirement process: Reach Out to Social Audiences. Social media is one of the most effective forms of communication, especially when you’re trying to reach a large number of people. There’s a good chance your social followers have first-hand experience in the retirement process. Read Reviews.
  • YMARKETINGMATTERS  |  MONDAY, FEBRUARY 8, 2016
    [Social Media] Social Media Updates January
    There have been some important social media updates in January. These updates will keep you informed of the latest changes to social media channels, and in turn, give you the knowledge to help you optimize and improve social media marketing for your business. Read more detailed information from Social Media Examiner. Examples of How to Maximize Local Awareness Ads  by Social Media Today. The post Social Media Updates January appeared first on yMarketingMatters. Blog Social Media UpdatesFacebook.
  • FIREBELLY  |  MONDAY, FEBRUARY 8, 2016
    [Social Media] Heather Chapman Joins The Firebelly Team
    We’re excited to announce that Heather Chapman has joined the Firebelly team as a social media manager. Favorite social networks: Snapchat and Pinterest. The post Heather Chapman Joins The Firebelly Team appeared first on Firebelly | Social Media Marketing & Management Company. Get to know a little bit about her below! Most-used hashtag: #MyKindOfCrazy. Favorite emoji: Thoughts on selfie sticks: I don’t own one, but do what you’ve gotta do. My wing span is pretty legit. Because my arms are so long, I’m the automatic selfie taker.
  • SOCIALNOMICS  |  MONDAY, FEBRUARY 8, 2016
    [Social Media] Most Talked About Super Bowl Ads of 2016
    Social Media SocialnomicsWith Super Bowl 50 comes with what some would argue are more important than the actually game – the ads. With a 30 second ad spot going for up to $5 million, it’s go big or go home. Here are the most talked ads from Super Bowl 50: Budweiser | #GiveADamn. Helen Mirren slams drunk drivers in this PSA.  “If your brain was donated to science, science would return it” aka everyone’s new favorite insult. Mobile | Restricted Bling. Heinz | Wiener Stampede. Dachshunds dressed as hot dogs is all you need to know. Shock Top | Unfiltered Talk.
  • MYRLAND MARKETING  |  MONDAY, FEBRUARY 8, 2016
    [Social Media] Will The Real Super Bowl Advertisers Please Stand Up? #SB50 #SuperBowlAds
    Nancy Myrland is a Marketing, Conten t, Social and Digital Media Strategist, Speaker & Trainer, helping lawyers, law firms and legal marketers grow by strategically integrating all marketing disciplines. As an early adopter of social media and digital technology, she also helps firms with blogging, podcasts, video marketing and livestreaming. All Posts Branding Hashtags Social Media #HashtagBowl #NFL #SB50 #SuperBowl #SuperBowl50 #SuperBowlAds Advertising Effective Advertising Marketing Marketing Budgets Promotion Promotional Campaigns
  • SOCIALNOMICS  |  MONDAY, FEBRUARY 8, 2016
    [Social Media] How to Create a Social Media Campaign That Can Get You 100% Social Engagement?
    billion social media users worldwide in 2016. And a fair share of these social media users are your prospects and target audience. Quite obviously, it makes sense for you to devise a strategy to engage these users on social media platforms. But over the years, social media marketing has become noisy, ineffective, and focused primarily on bombarding people with static social content. Resultantly, it has become difficult than ever for businesses to boost social engagement. Tools to Boost Social Engagement.
  • SOCIALNOMICS  |  MONDAY, FEBRUARY 8, 2016
    [Social Media] 9 Tips to Improve Your Content Marketing
    fantastic white paper writer might not be a great social media poster. 2. Have a comment section on blogs, and keep your social media comment section available (it’s okay to require approval first to vet out trolls). Social Media TipsThe biggest mistake we make with content marketing is thinking that it’s easy. Creating quality, original content that’s also SEO-friendly and marketed well is no easy task. Unfortunately, content is where many businesses (especially startups) try to save money. Hire a professional writer: It’s obvious, right?
  • GEOFF LIVINGSTON  |  MONDAY, FEBRUARY 8, 2016
    [Social Media] RIP Spammy Twitter Marketers (#RIPTwitter)
    A Twitter meme — #RIPTwitter — took the social network by storm over the weekend. So no, Twitter algorithms won’t kill the social network. But based on the incredible amount of spammy marketing junk and bad content on the social network — even those based on popular topics and hashtags — well, an algorithm can only improve the experience. No, this was an experiment to get rid of what Malcolm Gladwell would call weak ties on my social network. Social Media algorithm Buzzfeed Dorsey Jack marketing RIPTwitter spam twitter
  • WAXING UNLYRICAL  |  MONDAY, FEBRUARY 8, 2016
    [Social Media] Monday Roundup: Making Your Business a Valentine
    Top 10 Influential Social Media Campaigns of 2015. Why: “While it’s still true that you can’t force a post to go viral, there are plenty of creative methods you can explore to make your social posts much more persuasive and far more influential,” says  Eunice David as she talks about great campaigns from 2015. How to Build a Social Community: 4 Tips. Homies! You gearing up for V-Day? “Go steady” with your audiences via these creative ideas that illustrate how you can show some love to your community. 1. ” 2.  ” 3. 
  • JEFF KORHAN  |  SATURDAY, FEBRUARY 6, 2016
    [Social Media] Editorial Guidelines: How to Publish Content that Builds an Audience
    About the Author:  Jeff Korhan, MBA, is the  author of  Built-In Social: Essential Social Marketing Practices for Every Small Business  and host of  This Old New Business podcast. He helps organizations use media to create exceptional customer experiences that drive business growth in a digital, social and global world. Blogging content marketing How-To Marketing Online Marketing Podcast Selling Small Business Social Business Social Media Success blogging Content Marketing Institute editorial guidelines Jeff KorhanKey Take-Aways.
  • SOCIAL MEDIA NETWORK MARKETING  |  SATURDAY, FEBRUARY 6, 2016
    [Social Media] Are You Making Space For Spammers? - Social Media
    A Facebook Page which is not administered regularly becomes a free space for spammers
  • SOCIAL MEDIA NETWORK MARKETING  |  SATURDAY, FEBRUARY 6, 2016
    [Social Media] 10 Tips To Gain More Followers On Twitter! - Social Media
    Social Media is about Relationship, be it Twitter, Facebook , the recently launched TSU [which has over 2 Million People] and so on. How have you treated Customer A differently from Customer B on a Platform called Social Media?! Be Positive, Be Transparent, Be Human, Be informative, Be Social Gaining Followers has become a Trend. Many People see the Number of Followers as a benchmark of Popularity and 'Good Branding'. However there is no use of having a million Followers when your ROI is not going anywhere. It is about Interaction. Get People to Interact.
  • SOCIAL MEDIA NETWORK MARKETING  |  SATURDAY, FEBRUARY 6, 2016
    [Social Media] Planning Social Media
    Planning Social Media
  • TWIST IMAGE  |  FRIDAY, FEBRUARY 5, 2016
    [Social Media] Six Links Worthy Of Your Attention #294
    social media. Is there one link, story, picture or thought that you saw online this week that you think somebody you know must see? Check out these six links that we're recommending to one another:  . When a Video-Game World Ends - The Atlantic. When you die, you can be memorialized on Facebook. One day, there will be more dead people than living people on the Internet. But what happens when a platform ends, and everyone winks out of existence? If you played World of Warcraft , you probably spent a lot of time (not sure? All that work vanishes. Alistair for Hugh). Priceonomics.
  • TWIST IMAGE  |  FRIDAY, FEBRUARY 5, 2016
    [Social Media] Digital Transformation And The Big Bet
    Say what you will about events like Davos (and, yes, there are many people and media who are quick to criticize the event), there are often moments that provide a batch of insights that make it worth our while to stop, watch, take notes and then reflect upon. I've been in the room of many corporations who are talking up business transformation, while behind the scenes they're using Lotus Notes , older BlackBerry devices, and frown up things like social media and mobile device usage at the office. social media. Is digital transformation the future of work.
  • SOCIALNOMICS  |  FRIDAY, FEBRUARY 5, 2016
    [Social Media] Social Media and the Cloud Make Great Partners
    Whether you use social media for business or personal reasons, there’s a good chance that you are on social networking sites a fair amount of the time. As the popularity of social media has increased in recent years, so too has the technology in making the social experience as smooth as possible. With that in mind, have you stopped to think about how the Cloud has had a significant impact on how you and millions of others use social media? Stop and think for a moment as to what are some of the most popular portions of social media.
  • SPIN SUCKS  |  FRIDAY, FEBRUARY 5, 2016
    [Social Media] Gin and Topics: Bernie Sanders is a Radio Star
    Social Media Top 5 bad lip reading bernie sanders Cam Newton dakota johnson eden spodek italian boy jimmy fallon led zeppelin leslie mann liana miller lubna sadik mr. d pam oliver snowboarding in NYC susan celluraOn this week's Gin and Topics, Jimmy Fallon uncovers a record by Bernie Sanders. Not only is it amazing, but it will help you decide who to vote for in the presidential election. That, an adorable Italian baby, and more. The post Gin and Topics: Bernie Sanders is a Radio Star appeared first on Spin Sucks.
  • ARI HERZOG  |  FRIDAY, FEBRUARY 5, 2016
    [Social Media] Meet 7 Twitter Influencers Who Follow Millions
    Most of the time I’ll respond to tweets at the moment, but I also use Social Engage to only show me tweets that need responses. Social Engage has a feature that will show only replies. Tools used: Twitter.com, Social Engage. It’s the ephemeral nature of social, and I just have to hope it doesn’t alienate people. Related Stories Unfriend, Defriend, Kill Your Friend Why You Should Follow Me on Facebook Why Sharing on Social Media is the Water Cooler. Media TwitterHow do you know if you are following one too many people on Twitter?
  • SOCIALNOMICS  |  FRIDAY, FEBRUARY 5, 2016
    [Social Media] Facebook Makes Up A Holiday
    In order to celebrate, the social media site showed users who their friends (or squad as the kids call it now) are in a short video. What to say when your friend makes up their own nickname… Woa. Facebook literally made up a holiday to celebrate their birthday. Does that mean we can do the same? The holiday called “Friends Day” takes place February 4th and marks Facebook’s birthday (they turned 12 yesterday – #HBD). No cards from Hallmark yet. Users flocked to Twitter to show their excitement/confusion for the holiday. Source Mashable ). Source TechCrunch ).
  • SOCIALNOMICS  |  FRIDAY, FEBRUARY 5, 2016
    [Social Media] How to Use Social Media to Engage with Local Audiences
    “Engage local audiences” is a popular term especially when social media is involved. However, the tricky question is how to engage in social media? Questions are not always one sided, local audience sometimes ask you questions on social media. It is important to ensure that all social media platforms you engage with your client are visible on your websites. Your local audiences must find it easy to find the Facebook, Twitter and other social media icons on your site. What does your local audiences want?
  • SOCMED SEAN  |  FRIDAY, FEBRUARY 5, 2016
    [Social Media] Social Media Comic – Anti-Social Social Media Experts
    You know them…the social media “experts”, “wizards”, or “gurus” who are just too important to make time for the “little people” of the world. They love to present case studies at conferences, but have no practical experience actually engaging in the social media space because they are too busy jetting from conference to conference to actually do any real work. Social media gurus who behave in anti-social practices are the slimy, smarmy used-car salesman of the digital marketing space.
  • SOCIAL MEDIA NETWORK MARKETING  |  FRIDAY, FEBRUARY 5, 2016
    [Social Media] Acquisition, Retention, And Building Loyalty In Social Media
    Acquisition, Retention, And Building Loyalty In Social Media
  • SOCIALNOMICS  |  FRIDAY, FEBRUARY 5, 2016
    [Social Media] How To Create An Effective Social Media Calendar
    Social media marketing combines creativity, ingenuity and scalability: The three characteristics which are very hard to combine, and yet people often barrel forward into the process without any thought or concern for what they are posting. Chances are you will be posting on social media a lot more than you will be publishing content. Too many social media accounts, especially Twitter, are just link publishers. Direct engagement is an important part of social marketing – which is why you shouldn’t be posting links along.
  • WAXING UNLYRICAL  |  FRIDAY, FEBRUARY 5, 2016
    [Social Media] 4 Ways To Put a Little Love In Your PR
    Among other comments he made, this one stood out to me: “The modern-day work environment doesn’t do a whole lot to help the situation either, especially for those of us who work in public relations and find ourselves communicating more and more via social media platforms.” How do we leverage social media and social technologies to “ put a little love in your heart ”? Or First, because the subject matter is so interesting, and a huge part of Social PR. Kirk Hazlett wrote a terrific guest post here on WUL a couple of days ago. In closing.
  • CONVINCE & CONVERT  |  FRIDAY, FEBRUARY 5, 2016
    [Social Media] 6 Types of Iteration Every Content Strategy Needs
    How do you find those optimal sweet spots with your social media followers? Media Types. You don’t need to have all six of these iteration types running all at once—just keep an eye on all of these aspects of your campaign, from the landing page to social media posts, and always be looking to discover another way to hone and improve. A seasoned pro can make reasonably informed guesses about what a given target audience will respond to. It’s the starting point of any new campaign. What works for you now may not work so well next year. Post Timing. Frequency.
  • SPIN SUCKS  |  FRIDAY, FEBRUARY 5, 2016
    [Social Media] The Spin Sucks Inquisition: Danny Brown On Video
    FollowFriday follow Social Media for bloggers by bloggers influence marketing play the pencil sam fiorellaDanny Brown sits on this week's Spin Sucks Inquisition. He and Gini Dietrich discuss everything from playing the pencil to rude people. Check it out! The post The Spin Sucks Inquisition: Danny Brown On Video appeared first on Spin Sucks. Comments You'd think she'd know by now, eh? Clearly not…. by Danny Brown Axel? It's Stevie Van Zandt, dammit!! by Danny Brown OMG, I seriously snort-laughed when Gini asked about marketing. by Karen Wilson SEE?! by josephgier Plus 8 more.
  • DEVUMI  |  FRIDAY, FEBRUARY 5, 2016
    [Social Media] How to Pin on Pinterest: A Visual Guide
    Pinterest users are actively looking for new things to do in the DIY spirit of the social phenomenon, and are building communities that you can join. Beginners Pinterest Resource content marketing online marketing pinterest pinterest board strategy pinterest business account pinterest marketing pinterest strategy social media marketingLearning how to pin on Pinterest is a great way to share your ideas, projects, and products online. There are a number of different ways to pin on Pinterest, […]. The post How to Pin on Pinterest: A Visual Guide appeared first on Devumi.
  • UNSPOKEN  |  THURSDAY, FEBRUARY 4, 2016
    [Social Media] Catching the Customer Click: Better CTAs and Subject Lines
    Social Media Monitoring vs. Customer Intelligence Analytics. Arguably, the most important words in any email you send are your subject line. Those few precious words stand between your message and the trash bin…or worse, the spam folder. Email use isn’t growing as steadily as it once was, but the average consumer still sends and receives roughly 88 emails per day. Who has time to open that many emails? No one. How to Pique Their Interest. There are many approaches to crafting the perfect subject line, and many of the principles also work to earn CTA clicks. Oh, Bing.
  • SOCIALNOMICS  |  THURSDAY, FEBRUARY 4, 2016
    [Social Media] #BeforeFacebookI…
    Miramir (pronounced mir-a-mir) is a new social media platform that’s gaining traction through their Kickstarter campaign. The social media mogul recently celebrated its 12th birthday and people are sending their congrats by posting the witty hashtag #BeforeFacebookI…… People are reminiscing about their lives before social media and some of the posts are making us ROFL. The hashtag started trending on social media after the Comedy Central’s midnight show. Story of an Underdog. Step away Facebook we’ve got a new kid in town.
  • KIKOLANI  |  THURSDAY, FEBRUARY 4, 2016
    [Social Media] The Digital Marketing First Timer’s Guide to Generating Leads
    Infographics can be posted in place of an article, shared easily on social sites like Pinterest or Facebook, or included in an email blast to a company’s mailing list. Find Leads with Social Media. Social media is more than a place to share cat pictures or talk about your new blog post. All social media platforms allow the opportunity to search for leads, but some may be more preferred than others. Use social media to find influencers who can talk about your company or its products. Guest Blogging. Influencer Marketing. eBooks.
  • SPIN SUCKS  |  THURSDAY, FEBRUARY 4, 2016
    [Social Media] Four Types of Blog Posts Proven to Generate Organic Traffic
    Communication Content blog posts generate traffic grow traffic infographics list posts organic traffic organic visitors posts containing thought leadership reviews posts search engine results pages SERP social media engagementTo increase the number of organic visitors to your blog you need to produce content that is so compelling to your visitors that they deem it worth sharing. Your blog posts must be well-written, unique, useful, and frequent. Here are four types of blog posts that are most successful at attracting organic traffic.
  • DAVE FLEET  |  THURSDAY, FEBRUARY 4, 2016
    [Social Media] Four theories on the declining trust in Canadian social media
    One of the interesting notes in this year’s Canadian Trust Barometer results was that trust in social media has fallen over the last year. In fact, social media was the only one of the five media types we examined to experience a decline in trust. This might seem strange, given the various media scandals that Canada faced over the last year ( Gomeshi , Roberts , Lang ) – yet despite this, trust in traditional media still rose from 2015. Meanwhile, trust in social media fell by six per cent. Social still matters.
  • SOCIALNOMICS  |  THURSDAY, FEBRUARY 4, 2016
    [Social Media] Graduating from Social Media User to Legitimate Strategist
    The workplace is starting to flood with a generation who grew up with social media. Yet, as digital natives who have only known Tumblr and never used LiveJournal,  we don’t necessarily know more about social media simply because we grew up with it. While us millennials in social media startups are naturally linked to social platforms, both dictating the consumer market and as part of it, we still have to develop the skills that will benefit the brands we work for. Try out e-learning. Could you be doing things better? Absolutely.
  • CONVINCE & CONVERT  |  THURSDAY, FEBRUARY 4, 2016
    [Social Media] 3 Quick Ways to Drive Conversions on Pinterest
    million, representing almost 30 percent of American social networkers, predicts eMarketer. study conducted by Shopify reveals that Pinterest users are 10 percent more likely to make a purchase than users referred from other social media sites. Convertro study indicates that Pinterest drives more revenue per click than Facebook, Twitter, or any other social network.  According to Psychology Today , unlike users of Facebook, Twitter, or other social networks, Pinterest users aren’t prompted to think before posting new content. alone will reach 59.3
  • SOCIALFISH  |  THURSDAY, FEBRUARY 4, 2016
    [Social Media] Are You STILL Trying to Sell Social Media at Work?
    At some point, almost EVERYONE at wants to lay claim to a company’s social media presence. have been at this for a long time, and I STILL see the need (almost weekly) to convince someone influential at my employer that social media matters. If you are planing to try to sell social media, you are the expert and the person to whom others will look to for information and persuasion. You can just sell social to sell social. Social media will enable us to find and talk with them, but social interaction is what will bring them in.”
  • FIREBELLY  |  WEDNESDAY, FEBRUARY 3, 2016
    [Social Media] 3 Facebook Tips For Restaurants & Coffee Shops
    The post 3 Facebook Tips For Restaurants & Coffee Shops appeared first on Firebelly | Social Media Marketing & Management Company. Community Management Facebook Social Media Management Social Media MarketingHere are three tips for restaurants or coffee shops struggling to manage their Facebook pages. 1) Promote your page. You’ve got a Facebook page, but what you really want is fans—right? Surely you have many happy customers who’d love to like your page. But do they know about it? If you build it, they will not come. We can help !
  • SOCIALNOMICS  |  WEDNESDAY, FEBRUARY 3, 2016
    [Social Media] Uber Gets A New Logo
    Featured Social Media GoPro uber YahooUber Gets A Facelift. Uber users may have noticed an email in their inboxes this morning titled, “Introducing a more colorful Uber”. Well it turns out that Uber isn’t making their cars more colorful, just their branding. Same ride, new look” is what they’re saying. The app logo has changed from the U to a circle thing with a square? People are confused but Uber has a reasoning for it. The new look and feel of Uber is to celebrate technology and the cities Uber serves according to a press release. Source Mashable ). Source Mashable ). Promise.”
  • SOCIALNOMICS  |  WEDNESDAY, FEBRUARY 3, 2016
    [Social Media] 4 Reasons Why You Need Social Media for SEO
    Many people wonder why there is all the fuss about social media when it comes to search engine optimization. You, however, should know that SEO is not complete without Social media. If you are looking for the fastest way to rank your site, you need to think about social networks. As you can see, you actually never know where your content will end up when you use it across social networking platforms. All the popular social media websites are free to join and use. You do not need to hire an expert to help you with social networks.
  • MYRLAND MARKETING  |  WEDNESDAY, FEBRUARY 3, 2016
    [Social Media] Lawyers: Do These Questions About Social Media Sound Familiar?
    I write a lot about Social Media and Social Networking because I find that lawyers have many questions. Nancy Nancy Myrland is a Marketing, Conten t, Social and Digital Media Strategist, Speaker & Trainer, helping lawyers, law firms and legal marketers grow by strategically integrating all marketing disciplines. As an early adopter of social media and digital technology, she also helps firms with blogging, podcasts, video marketing and livestreaming. Why Should I Use Social MediaWho do I follow? Which sites should I use?
  • WAXING UNLYRICAL  |  WEDNESDAY, FEBRUARY 3, 2016
    [Social Media] Teamwork Is a Contact Sport
    The modern-day work environment doesn’t do a whole lot to help the situation either , especially for those of us who work in public relations and find ourselves communicating more and more via social media platforms. Social media interaction isn’t exactly a team sport. wrote about this myself a short time ago in a piece subtitled “ We All Play in the Same Band.” I also try to instill the “we’re a team” ethic in my PR Concentration students at Curry College , all of whom came of age in the “social” era…or should we say “ anti -social” era??? Play ball!!
  • SOCIALFISH  |  WEDNESDAY, FEBRUARY 3, 2016
    [Social Media] Announcing the Workplace Genome Project
    The Genome is a unique survey instrument that ties together all the research we’ve been doing over the last several years (including the impact of social media on management in  Humanize , generational differences in  When Millennials Take Over , and more), and it allows companies to get a clear and compelling picture of their own “genetic makeup” as an organization. Here’s our vision and mission: We know that powerful cultures are achievable, and we are called to work with leaders who are ready to take a stand and create the future of work. photo credit ).
  • SOCIAL MEDIA NETWORK MARKETING  |  WEDNESDAY, FEBRUARY 3, 2016
    [Social Media] BitCoin Will Not Vanish just Because It Is Virtual - Social Media
    Bitcoins are Digital Currency which are sent easily through the Internet, without the hassle of seeking a third party. The Transactions are secured. They are irreversible by design. They are fast. Funds received are available for spending within minutes. They cost very little, especially compared to other payment networks. The supply of Bitcoins is regulated by software and the agreement of users of the system and cannot be manipulated by any Government, Bank, Organization or Individual. Bitcoin payments are irreversible. This means they can only be refunded by the person receiving the funds.
  • SOCIALNOMICS  |  TUESDAY, FEBRUARY 2, 2016
    [Social Media] Don’t Be Too Social in Browsing the Web
    Whether you run a business or are just an individual who spends lots of time on social media, it is important that you don’t open the doors up to identity theft and other computer-related problems by being too social. With that in mind, what are you doing to make sure your time spent on social media is not proving to be too risky for you and/or your brand? If someone has hacked into one or more social media accounts, they can quickly learn pertinent client details by monitoring a Facebook conversation between two employees.
  • BUZZ MARKETING FOR TECHNOLOGY  |  TUESDAY, FEBRUARY 2, 2016
    [Social Media] Omni-Channel Marketing: Creating the Right Mix for Your Brand
    This week I moderated another Social Media Today webinar as part of their Best Thinker webinar  series, this time on the topic of Omni-Channel Marketing: Creating the Right Mix for Your Brand. This webinar featured Martin Jones (@ martinjonesaz ) Senior Marketing Manager & Social Media at Cox Communications, Jahvita Rastafari (@ Jrastafari ) Social Media Manager at Act-On and Matt Hannaford (@ mhannaford ) Integrated Marketing Analyst at Union+Webster. This webinar was sponsored by Act-On. Convenience is no longer a benefit – it is an expectation.
  • GREG VERDINO  |  TUESDAY, FEBRUARY 2, 2016
    [Social Media] Multifamily Social Media Summit 2016 Keynote: Get Big Results
    Last week, I gave the Day 2 opening keynote at the Multifamily Social Media Summit , the only conference specifically focused on how apartment building owners and managers can use social media and content marketing to attract and retain residents. If you’d like more context, continue reading below… Get Big Results: Multifamily Social Media Summit 2016 [Keynote] from Greg Verdino. More importantly, it comes with an important corollary — the simple interaction is the most basic form of social currency. Social media = common sense.
  • SOCIALNOMICS  |  TUESDAY, FEBRUARY 2, 2016
    [Social Media] Twitter Predicts Winner of Iowa Caucus
    Featured Google Alphabet Google vs Apple social media news tech news Twitter prediction Iowa Zika virus newsTwitter Predicts Winner of Iowa Caucus. It seems like the winner of the Iowa Caucus was actually Twitter. Twitter decided to channel their psychic abilities to predict the winner and Twitter got pretty close to getting it right. On the Republican side, tweeters thought that Ted Cruz was #1 followed by Donald Trump and Marco Rubio. No surprise to anyone that Trump took to his Twitter to talk about how he did. Source Mashable ). Source Gizmodo ). In Case You Didn’t Hear….
  • SOCIALNOMICS  |  TUESDAY, FEBRUARY 2, 2016
    [Social Media] How To Connect With Non-Tech-Savvy Customers In The Age Of Social Media
    Social media services like Facebook and Twitter are a wonderful way for businesses to connect with their customers. In an increasingly social world, customer support over Twitter or Facebook is also an opportunity to build a brand reputation. Forget social media, a lot of these customers may not have an email ID to begin with. It thus becomes difficult to use the power of social media to connect with such customers. But this is not an option. But how do you go about it when you deal with customers who are not tech savvy?
  • TWIST IMAGE  |  TUESDAY, FEBRUARY 2, 2016
    [Social Media] Should We Rate Ads Or Just Watch Them? Or Neither
    Make no mistake about it, while social media did usher in an opportunity for brands to engage in conversations with their consumers and provide them with digital products and services to better (and more deeply) connect, it has not gone as hoped (or predicted by people like me). Still, it is an idea that always get floated to the media at this time of year, because we're all going to be voting on just how good those Super Bowl ads performed. social media. We have been voting with our eyeballs. It's plain and simple. And, they are. Nothing new here. ad format.
  • CONVINCE & CONVERT  |  TUESDAY, FEBRUARY 2, 2016
    [Social Media] Social Media Authenticity Lessons From Nicki Minaj
    But how does one stay engaged with such a large and diverse array of participants across all social networks? Does it involve masterminding a complicated series of social personas and accounts, each with its own unique calendar catering to the interests of each and every brand that they represent? Or perhaps a multi-layered collaboration with each brand’s social team and contracts that dictate how much social time is allocated to each brand depending on the volume of sales and interest? What’s your one tip for becoming a social pro? Thankfully, no.
  • TRADESMEN INSIGHTS  |  TUESDAY, FEBRUARY 2, 2016
    [Social Media] Professional Tradesman Email Contacts: The Holy Grail of B to B Marketing
    Heidi Cohen  gives us several reasons why email trumps social media: Email provides directly measurable ROI  – You know immediately how many opened and read your message. Marketing Tools Marketing Trends Social Marketing Traditional Marketing heidi cohen how to reach contractors how to reach contractors using email how to reach professional tradesman John Sonnhalter professional tradesman why email is important in reaching the professional tradesmanBy John Sonnhalter, Rainmaker Journeyman, Sonnhalter. some sort of calculator to help them estimate projects. white paper.
  • CONVINCE & CONVERT  |  TUESDAY, FEBRUARY 2, 2016
    [Social Media] Brain Chemistry and How Not to Take Complaints Personally
    In modern social media customer service, it’s important to answer every customer complaint in every channel, every time. Nearly four in 10 haters in social media expect a response within an hour, yet the physiological impact of negativity on our brains and our judgment can last 26 hours. They don‘t want to say they‘re sorry, explains Dave Kerpen from Likeable Media. Image via BigStockPhoto.com. That’s the thesis of my new book, Hug Your Haters. But almost no companies follow that advice. This is especially true for small businesses. We can‘t fight this.
  • WEBBIQUITY SMM  |  TUESDAY, FEBRUARY 2, 2016
    [Social Media] 20 Tremendous Digital Marketing Stats and Facts
    But likely the most significant finding from recent research (see below) is this: the average person now spends more time online than with TV and all other media (newspapers, magazines, etc.) Here are five more key takeaways from the digital marketing stats and facts detailed below: Digital, social media marketing budgets will grow. Social media’s share of the total marketing budget will grow from 10% in 2015 to 14% this year, while spending on offline advertising will fall 2%. Social ad spending has doubled over the past two years. combined.
  • SIMON MAINWARING  |  MONDAY, FEBRUARY 1, 2016
    [Social Media] New Year, New Speaking Topics: Cultural Leadership, Brand Innovation, Customer and Consumer Engagement
    These new topics build on the thinking that went in to my first book, We First ( there’s another on the way ) and speeches I have done in the past focused on Sustainable Capitalism, Brand Purpose, Social Branding, CSR and Philanthropic Marketing. – How to leverage the latest social technology to build your reputation and business. Marketing: Reinventing storytelling for a digital, social and mobile world. Digital, social and mobile media are rapidly overtaking television, print and radio. Leadership: Positioning your organization to lead the future.
  • SOCIALNOMICS  |  MONDAY, FEBRUARY 1, 2016
    [Social Media] Twitter Automation and YOU
    If you’re someone interested in or currently involved with online marketing, you’ve likely come to realize that social media plays a huge part in this field. Fortunately, there are a handful of tools out there capable of expediting a lot of the mundane tasks involved with managing marketing related social media accounts. Digital Footprint How To Social Media Social Media Small Business Social Networks Social Search Socialnomics Tips Twitter tips tools for social media Twitter automation
  • GREG VERDINO  |  MONDAY, FEBRUARY 1, 2016
    [Social Media] Beyond Knowledge: Toward a Connections Economy (2008)
    In the time since I wrote these thoughts, more and more of our IT infrastructure and software services have moved toward open source and into the cloud , the pace of social sharing has only accelerated, we’ve witnessed the rising tide of social business , newly posited models for leadership and the future of work , and even bold moves like Tesla’s release of their patents for free use by any other business that wishes to innovate around them. OK – right – so fast forward to the Internet Age and more specifically the Social Media Age. 
  • CONVINCE & CONVERT  |  MONDAY, FEBRUARY 1, 2016
    [Social Media] GoPro’s Partners with Periscope to Allow Realtime Brodcasting of Action Sports
    times as many mentions as all the GOP candidates COMBINED on Wednesday: And our Word Clouds show the degree to which Trump has filtered into the digital and social media conversations involving every other GOP candidate: With the developments of this week, Trump may be seen as in a league of his own. Subscribe now  to get the full This Week in Realtime Media delivered directly to your inbox. Politics: #DemTownHall & Trump. It has been another big week in politics—on both ends of the red-and-blue spectrum. Did that stop the businessman from making noise? Realtime Today
  • SOCIALNOMICS  |  MONDAY, FEBRUARY 1, 2016
    [Social Media] Common Mistakes When Promoting Financial Services Through Social Media
    Nowadays, all companies can benefit from social media exposure. The problem is that there are some industries that have to be extremely careful when they use social media. The freedom that is associated with what people say and where they say it can easily lead towards having the brand negatively affected by its online social presence when it is improper. This is how trust is created and that will help you to eventually get new leads through social media. This is quite obvious. Image source: pixabay.com. Over-Promotion Of Financial Services.
  • CONVINCE & CONVERT  |  MONDAY, FEBRUARY 1, 2016
    [Social Media] 4 Tips for Honing Your Content to Reach Gen Z
    Holistic Approach to Social Media. 76% of teens use social platforms. While the debate wages on as to whether or not they’re heavily addicted, you can safely bet money that the content you are sharing across your social media channels will be seen by Gen Z. The holistic approach to social media content curation is perhaps the only strategy that involves a give-and-take between brand and buyer. and, “What associations and social networks does Victoria belong to?” So what does this mean for the marketing world? highlight to tweet).
  • TWIST IMAGE  |  MONDAY, FEBRUARY 1, 2016
    [Social Media] Uber, The End Of Newspapers And What's A Society To Do?
    It's not a long segment - about 5 to 10 minutes every week - about everything that is happening in the world of technology and digital media. There is a deep and powerful social cost to companies like Uber. The same can be said about local media, newspapers, radio and how we, as a society, get the depth of news and information that we need. Us media people are still deeply into Twitter, but are the masses coming along with us? digital media. local media. social media. morning show. The segment is called, CTRL ALT Delete with Mitch Joel.
  • WAXING UNLYRICAL  |  MONDAY, FEBRUARY 1, 2016
    [Social Media] Monday Roundup: Communicating Across Boundaries
    Why: “Thanks to social media, anyone can have a loud voice and a megaphone (a tough combination to beat) so online issues sprout up like weeds and can hit you from any direction. The whole point of communication is to bring people together. In the past, location could hinder one’s ability to communicate effectively, whether with one’s target audiences, or even one’s co-workers. Fortunately, in 2016 we’re no longer so bound thanks to the marvels of technology. Realities of Working From Home. The 3 Essentials of Expanding Into Other Countries.
  • CONVINCE & CONVERT  |  MONDAY, FEBRUARY 1, 2016
    [Social Media] Why You Need a Business Strategy, Not a Social Strategy
    There’s no shortage of how-to articles and blog posts on leveraging the power of social media. And with this endless sea of social media-touting commentary, it’s natural to think you’ve got to jump headfirst into the social sphere to keep your brand from getting left in the dust. Although the need to engage with social media in business is undeniable, it’s easy to miss the bigger picture in all this: your business goals. Your business strategy should come first; your social media strategy should follow. Social as a Support System.
  • SOCIAL MEDIA NETWORK MARKETING  |  MONDAY, FEBRUARY 1, 2016
    [Social Media] BitCoins As Universal OnLine Social Currency - Social Media
    guess it can be safely said that BitCoins is a 'OnLine Social Currency'. There is a lot of OnLine Socializing taking place. One OnLine World - One Currency. Makes sense? Bitcoin is an innovative payment network and a new kind of Currency. Interesting? Yes this Currency can be transferred to your Bank Account and you will have your own Currency. Well you do have BitCoin Banks that enable this process. You can earn BitCoins in various ways. For example by Mining it OnLine, by playing games, by winning contest, by doing OnLine Freelance Jobs. Makes life good. What say.
  • CONVINCE & CONVERT  |  SUNDAY, JANUARY 31, 2016
    [Social Media] How to Remove Fear as Your Ultimate Motivator
    Monty Minute branding business strategy fear marketing monty minute motivation politics social media strategyAs marketers, we’re primed to use emotion to gain attention and connect with customers. Emotion can take many forms, from joy to sympathy and many in between. But the ultimate emotional motivator is fear. Fear defined is “a vital response to physical and emotional danger.” But if you’re using fear to promote a product or service that has nothing to do with protecting someone from danger, then you’re abusing this technique.
  • TWIST IMAGE  |  SATURDAY, JANUARY 30, 2016
    [Social Media] Six Links Worthy Of Your Attention #293
    Even if you set aside race-to-the-bottom politics, social media in the modern world has helped polarize people, putting opinion ahead of scientific rigor. social media. Is there one link, story, picture or thought that you saw online this week that you think somebody you know must see? Check out these six links that we're recommending to one another:  . Read The Plaque. "So much of the Internet is cats and nonsense, we forget it's a pretty good place to track and organize things. Here's an example: someone set up a project to photograph and annotate plaques." sadly."
  • SHERRILYNNE STARKIE  |  SATURDAY, JANUARY 30, 2016
    [Social Media] The word of the year is an ‘un word’
    Such nerds are often journalist and so, just in advance of the holiday season, it’s the annual campaign that just keeps giving by delivering massive, global media coverage. Recent past words of the year have derived from social media and Internet parlances. Both these selections got massive traction in social media, taking Oxford’s campaign to the next level. An emoji, ‘Face With Tears Of Joy’,  has been chosen by Oxford University Press as the 2015 ‘word of the year’. For the first time ever, something that is not even a word has been given this accolade. .
  • SHERRILYNNE STARKIE  |  SATURDAY, JANUARY 30, 2016
    [Social Media] Hey PR pro! Are you using paid?
    If you are like a lmost half of PR professionals  you do not use paid promotion or social media advertising as part of your communications strategies and plans. Likely, you are a PR purist who believes that earned media coverage is the Holy Grail. And, those who think this are not wrong; gaining mainstream media coverage for a story is incredibly powerful. Thanks to broad scale market consolidation there are much fewer media outlets, reporters and other news professionals than, say, even four or five years ago. Paid promotion provides great value for money.
  • SHERRILYNNE STARKIE  |  SATURDAY, JANUARY 30, 2016
    [Social Media] Is it an ad or an article? Going native!
    Getting organic reach on social networks is almost impossible, as Facebook, SnapChat, Twitter and rest strive to monetize their platforms. What is new is the extent of native advertising being used by mainstream media outlets. Featured Headline Marketing Social Media native advertising sponsored contentPeople have a lot of trouble discerning between online native advertising and editorial content, according to a recent survey by Contently, the content marketing software company. Publishers will be interested in the data too. There is a clear baby/bathwater risk.
  • SOCIAL MEDIA NETWORK MARKETING  |  SATURDAY, JANUARY 30, 2016
    [Social Media] SEO Search Engine Optimisation - Social Media
    quick tip: You need to get your Site, Blog, Social Media Page on to being Indexed by Search Engines. Do join me at my Social Media Network Page on Facebook. We know that SEO means Search Engine Optimization. We also now that SEO is important for us to rank higher on Search Engines. This is a a process wherein you administer and focus on how you are going to bring your Page higher on chronological search of Google for instance. In this post we will consider on-page SEO techniques. Change content and share fresh content. There are various ways to get onboard. Simple?
  • SPIN SUCKS  |  FRIDAY, JANUARY 29, 2016
    [Social Media] Gin and Topics: Frolicking, Dancing, and Singing
    Social Media Top 5 africa alina kelly American Idol beth kanter dancing barista dax shepard eden spodek harry connick jr HIMYM How I Met Your Mother kate nolan keith urban kelly dietrich kristen bell laura petrolino national zoo panda in snow robin sparkles safari tamara mcphersonThis week's Gin and Topics is full of emotion: You'll laugh, you'll cry, your heart will warm. Watch the frolicking panda, the dancing barista, the singing audition, and the lip-syncing vacation to experience it. The post Gin and Topics: Frolicking, Dancing, and Singing appeared first on Spin Sucks.
  • SPIN SUCKS  |  FRIDAY, JANUARY 29, 2016
    [Social Media] The Spin Sucks Inquisition: Amanda Cleary-Eastep
    FollowFriday follow Social Media five second rule laura petrolino netflix binge word ninjaAmanda Cleary-Eastep sits on the Spin Sucks Inquisition hot seat this week. She and Gini Dietrich discuss writing, baking bread, raising chickens, and more. The post The Spin Sucks Inquisition: Amanda Cleary-Eastep appeared first on Spin Sucks. Related Stories The Spin Sucks Inquisition with Andy Crestodina The Spin Sucks Inquisition: Laura Petrolino on Video Gin and Topics: The Five Second Rule.
  • SOCIAL MEDIA NETWORK MARKETING  |  FRIDAY, JANUARY 29, 2016
    [Social Media] SEO Tip On Loading - Social Media
    A very important part of SEO is page - loading. It is critical that your page loads fast
  • SOCIAL MEDIA NETWORK MARKETING  |  FRIDAY, JANUARY 29, 2016
    [Social Media] 10 Tips To Gain More FriendsFansFollowers On Social Media
    10 Tips To Gain More FriendsFansFollowers On Social Media
  • SOCIAL MEDIA NETWORK MARKETING  |  FRIDAY, JANUARY 29, 2016
    [Social Media] Simple Philosophy In Social Media
    Simple Philosophy In Social Media Watch your thoughts; they become words. Watch your words; they become actions. Watch your actions; they become habits. Watch your habits; they become character. Watch your character; it becomes your destiny
  • SOCIAL MEDIA NETWORK MARKETING  |  FRIDAY, JANUARY 29, 2016
    [Social Media] Social Media - A Site That Tells Your Age In Your Photo!
    Here is a website that tells you your age. Or let me put it as, it has algorithms that sense your photo and the tell your Age that you look in the photo. Microsoft engineers Corom Thompson and Santosh Balasubramanian developed the site to test out the company's new face-detection API. API is Application-Programming Interface is simply a set of computer instructions that allows a program to interact with a website]. When they were testing their face-detection API, they were hoping for, at most, 50 respondents to use the technology. The response was overwhelming. Here it is: [link
  • WAXING UNLYRICAL  |  FRIDAY, JANUARY 29, 2016
    [Social Media] You Had Me At “Giant Snow Lizzard”
    Sometimes all you need to do to build community – which is what fuels Social PR – is to make people laugh. And even though I know my pastor is a past master (say that quickly, “pastor past master pastor past master”) at social media, seeing this extremely humorous – and unexpected – communication made me feel all warm and fuzzy and a little bit more cockleshelly toward the church as a whole. So… we had a bit of snow in my neck of the woods this past weekend. can stop smirking. You guys are prepared for it. We’re not, dammit!
  • SMALL BUSINESS MAVERICKS  |  FRIDAY, JANUARY 29, 2016
    [Social Media] 5 Reasons to Invest in Social Media Promotion
    You should plan on having a strong social media promotional campaign. Here are five good reasons to invest in social media promotion : Search engine optimization (SEO) – Social media promotion itself is SEO. It builds back links to your important landing pages and can even achieve respectable search engine rankings for your social media profiles. By finding your social media accounts in the search engines, you ensure that people who are already aware of your brand are finding you. You may not be investing enough.
  • DEVUMI  |  THURSDAY, JANUARY 28, 2016
    [Social Media] Get More Vine Loops: 5 Tactics You Need
    Uncategorized content marketing hashtag marketing online marketing social media marketing video marketing vine loops vine marketingVine is the coolest mashup between YouTube and Twitter from some tech geek’s dream that is possible. You get the video fun of YouTube combined with the quickness of Twitter. And, what the heck, why not throw hashtags into it as well? If you’re new to the Vine game, or just looking to get more […]. The post Get More Vine Loops: 5 Tactics You Need appeared first on Devumi.
  • SPIN SUCKS  |  THURSDAY, JANUARY 28, 2016
    [Social Media] An Agency that Embraces the PESO Model
    Agencies Communication B2B CMO Google's Panda Marketing Directors online media buying agency Panda algorithm PESO model PR PR firm PR managers PR programs SEO expertize social media experts ThreepipeWe could talk about the PESO model until we're blue in the face, but it's totally different to execute it. Here is Jim Hawker from Threepipe in the U.K. talking about how the use it every day with their clients.and what you can implement yourselves. The post An Agency that Embraces the PESO Model appeared first on Spin Sucks.
  • ARI HERZOG  |  THURSDAY, JANUARY 28, 2016
    [Social Media] You and Your Online Friends
    They mirror you socially, geographically, demographically, vocationally, politically, and intellectually. This applies to traditional networking and social media. If you think about your friends — not the Facebook ones but the real offline friends who you talk to and see on a regular basis — they’re all the same. And the best of them are your clones. Because these weak and absent ties don’t mirror you and your strong ties aka besties, wouldn’t you welcome their insights? It’s more important online , though. Don’t be that person.
  • DIRECT MARKETING OBSERVATIONS  |  THURSDAY, JANUARY 28, 2016
    [Social Media] Does Transparency Need a Filter?
    We think the aforementioned groups share too much and have no concept of what should and shouldn’t be shared in social media , but I digress. communities social business business communicationsIf we thought millennials shared too much, what are we to think of the YouTube generation or as they might be called, Gen C? Better yet, what are we to think of anyone with zero filter nowadays? product of the times? All at the expense of the others on the call and at the expense of the allotted time for the call. At worst, it was awkward and uncomfortable.
  • SOCIALNOMICS  |  THURSDAY, JANUARY 28, 2016
    [Social Media] 7 Worst Mistakes That Are Eating Up Your Content Marketing Success
    Participating on Every Social Media Platform: Believe it or not, but content marketers actually run the risk of damaging business reputation by signing up for more networks than they can manage. Trying to occupy as much “social media space” as possible is an overwhelming and ineffective strategy. Not every social media platform is best for a particular business. Instead start out with just one or two social media network(s). Socialnomics content marketing tips Marketing Strategy provide value social media how to's tips
  • CONVINCE & CONVERT  |  THURSDAY, JANUARY 28, 2016
    [Social Media] 5 Tips to Ensure Your Visual Content Is Seen
    Via photos and videos, mostly on the internet and across social media. Countless images were shared during NAIAS, and those that were shared from visual social media sharing sites (Instagram, YouTube, Vine, etc.) The most productive content is that which can be repurposed across mediums and social networks. To lengthen the life of your visual, try posting it multiple times on multiple social platforms such as Twitter or Instagram. Image via BigStockPhoto.com. ” (highlight to tweet). And how did attendees share what they saw? Use Your Imagination.
  • CONVINCE & CONVERT  |  THURSDAY, JANUARY 28, 2016
    [Social Media] 4 Ways to Find the Right Eyes for Your Amazing Content
    Ask your clients about the hot-button issues plaguing their day-to-day lives, and browse social media to see what your target audience is talking (and complaining) about. Use listening platforms to track their activity on social media. When it comes to getting your content seen, your employees and their thousands of connections on social media can be incredibly helpful. According to Nielsen, peer recommendations are the most trusted form of marketing today, so encourage your employees to share and discuss content on their social accounts.
  • SOCIAL MEDIA NETWORK MARKETING  |  THURSDAY, JANUARY 28, 2016
    [Social Media] Ingredients To Create A Re-Sharable Post - Social Media
    We often make content that we hope will be shared. This way our Posts become Viral. Right! But, How does any Post become Viral? Well have you really experimented? Things that touch Emotions is what goes through. Mind you am saying Emotions. This means it is not Intelligence. You try to put Logic and Common Sense then there will be no Re-Share. Try it! You put something that appeals to the Emotions then it goes all over the internet. Check it. What is your experience
  • SOCIALFISH  |  THURSDAY, JANUARY 28, 2016
    [Social Media] Getting to the Heart of Association Success
    And as I’m sure you know, we created Culture That Works in 2014, because we both realized that whether we called our work conflict resolution, or social media, or organizational effectiveness, or digital strategy, we were both ultimately doing the same thing: culture work. Both Maddie and I care deeply about the association community. Maddie used to be a COO at a small association and has been consulting full time in this community since 2008. We’ve been writing and speaking and living and breathing associations for years. So what will? ———-.
  • BUZZ MARKETING FOR TECHNOLOGY  |  WEDNESDAY, JANUARY 27, 2016
    [Social Media] The ROI of Influencer Marketing
    This week I moderated another Social Media Today webinar as part of their Best Thinker webinar  series, this time on the topic of The ROI of Influencer Marketing. Tung ( @ EricTTung ) Brand Ambassador for companies like Ford, Microsoft, Verizon and MasterCard, Kathleen Hessert (@ KathleenHessert ) CEO of Sports Media Challenge and Eric Berkowitz (@ tracx ) SVP of Global Services at Tracx. Advocates Content Marketing Influencer ROI Social Media Advocate Marketing Influencer Marketing InfluencersThis webinar featured Eric T. This webinar was sponsored by Tracx.
  • SPIN SUCKS  |  WEDNESDAY, JANUARY 27, 2016
    [Social Media] Seven Brutal Truths About Digital Marketing Trends
    Related Stories The White House is Killing it on Social Media and You Can, Too Facebook Instant Articles: Why Should I Care? Social Media Social Media Strategy data digital marketer digital marketing digital marketing strategy digital marketing trends ecommerce facebook Google mark zuckerberg Marketing Automation Tool mobile strategy NBA Snapchat visual content integration visual strategyRoger Gallager doesn't mince words when he talks about digital marketing trends and the habit some have of proclaiming them, but not living them.
  • VIPER CHILL  |  WEDNESDAY, JANUARY 27, 2016
    [Social Media] How to Steal the Next Billion Dollar Website Idea: A Case Study
    year later, the biggest rivals of each would launch in the form of Living Social and Kickstarter. Social MediaOn the 15th of January 2008 the domain name Groupon.com went live for the first time. 2008 was also the year that IndieGogo became one of the first ‘crowdfunding’ websites. At the start of 2012 Uber – previously known as Ubercab – started to expand internationally. Just a few months later, Logan Green would launch ride sharing competitor Lyft , which rode on the back of Uber’s success to a $4bn valuation. Send me the link.”
  • SOCIALNOMICS  |  WEDNESDAY, JANUARY 27, 2016
    [Social Media] Success In A Snap: How Small Businesses Can Make Snapchat Work
    This is especially true when it comes to social media strategy since the field changes so quickly. Snapchat is all the buzz with teenagers, but does your business know how to use this social media tool? Part of what makes social media effective in the broadest sense is the feeling of personal connection it allows users to have with a company. Your choice of social media platforms says a lot about who your company is. Small Business Social Media how to use Snapchat Marketing Strategy Millennial marketing snapchat social media tips
  • CONVINCE & CONVERT  |  WEDNESDAY, JANUARY 27, 2016
    [Social Media] Why Awesome Influencer Campaigns Combine Many Kinds of Marketing
    Use Employees and Social Followers as Influencers. To help spread the word and encourage sharing, Toyota tapped into their social following and employees. Make sure they are kept up-to-date with the campaigns you are running, and equip them with assets they can easily share on their own social channels. The Power of Paid. I’m not a fan of using paid content as a standalone strategy, but it can be a great way to power earned and owned media. Instead Incorporate influencers, coworkers, consumers, or social influencers. Image via BigStockPhoto.com.
  • SMALL BUSINESS MAVERICKS  |  WEDNESDAY, JANUARY 27, 2016
    [Social Media] Do You Have An Online Marketing Strategy?
    Social Media Promotion – Where do you plan to publish and promote your content. Social promotion includes other things like widgets, communities and forums, and any aspect of social media that involves hard and soft promotion. Online Marketing Articles content online marketing online marketing strategy SEO Social Media website design website developmentOnline marketing strategies are a dime a dozen. Some companies don’t even have a strategy. In effect, the strategy is no strategy at all. Elements of an Online Marketing Strategy.
<< 1 2 3 ... 331 332 >>
 

Social Media Informer can personalize the content based on your interests, your LinkedIn profile, what you share on Twitter and LinkedIn, and what content people similar to you are sharing. More on Content Personalization

Sign-in using your social networks so we can begin to personalize your experience.

Sign in with LinkedIn

Sign in with Twitter

or

We need your email and password to allow you to log into your personalization features.

Forgot password?

I don't have an account

 
 

Enter your email address to reset your password. A temporary password will be e-mailed to you so that you may log in.

 
 

Based on...

  • Your interests
  • Your LinkedIn profile
  • What you share on Twitter
          and LinkedIn
  • What people like you are
          sharing

Learn more about Content
Personalization...

 
Social Media Marketing and Measurement