• SOCIALNOMICS  |  MONDAY, JULY 28, 2014
    [Social Media] Social Context Done Right: The November Project
    I was recently served a Page Like ad on my Facebook timeline that provided the exact kind of social context Kim is talking about. . It was a shining example of how Facebook ads can be useful, attractive and welcome when social context is involved. Why Social: The ad caught my immediate attention by featuring friends of mine in their natural habitat (my News Feed). At the end of the day, the decline in organic reach from brands is meant to open the door for intelligent, relevant ads like this to shine by leveraging Facebook’s social context feature.
  • SOCIALNOMICS  |  MONDAY, JULY 28, 2014
    [Social Media] 25 years of the Internet: How it has changed the way we Interact
    And as a result, the rise of the internet and social media have changes the way we work, the way we live and the way we communicate and make and maintain friendships. While some may argue that the internet and social media has caused us to be more unsociable, taking us away from the physical world and hiding behind a screen, others believe that it has enhanced our relationships with people. Before the internet, people were restricted to a social network that was just local to them including neighbours, friends and family members that were just a short distance away.
  • DIVA MARKETING BLOG  |  MONDAY, JULY 28, 2014
    [Social Media] The Waffle House - A World Cup Battle To A Social Media Win With Meghan Irwin
    The Waffle House , an American, iconic, southern, restaurant company, walked away with the social media trophy. Paying not one of the 75k dollar sponsorship fees, the Waffle House''s followers organically helped score them the win via a social media waffle battle: s weet versus Belgium waffles. . She is part of the Communications Department where her role focuses on social media management and event execution. . In fact, there was no committee or even social media team brainstorming on how to get into the World Cup social conversation. 
  • FIREBELLY  |  MONDAY, JULY 28, 2014
    [Social Media] Facebook’s Growth Is A Digital Marketing Gold Mine
    'dolphfyn / Shutterstock.com The recent report of Facebook’s third quarter growth, in addition to the company’s opportunities for further growth, proves that the social network is still the most predominant, dependable and versatile social media site for marketers throughout the world. recent Business Insider article reports Facebook’s growth in the third quarter as outstanding in North. Facebook
  • PUSHING SOCIAL  |  MONDAY, JULY 28, 2014
    [Social Media] [Podcast] Episode #21: How to Boost Your Online Visibility with Denise Wakeman
    Push Me To Subscribe to the Pushing Social Podcast. We were able to get her on the PS Podcast to discuss her strategies for increasing your online visibility via your blog and social media. Why introverts may have an advantage as social media marketers! You can also subscribe to the Pushing Social Podcast on iTunes , SoundCloud , PodBean or Stitcher. '[link]. I''ve been following Denise Wakeman for a while and I''ve always found her business blogging advice very helpful. In this episode we discuss: 1. Enjoy. Right Click Here to Download This Episode.
  • SOCIALFISH  |  MONDAY, JULY 28, 2014
    [Social Media] Is your organizational culture ready for the Millennial Era?
    Becoming a “social organization” was just the tip of the iceberg. Reasons Why Content Marketing Doesn’t Work for Associations [Cool Infographic Friday] Big Data Big Profits How to Lead Your Way to a Social Organization Association Social Media: American Occupational Therapy Association (AOTA) Is your company culture getting in the way? Quote of the day: your culture can prevent you from being successful with social. appeared first on SocialFish - Social Media for Associations and Nonprofits. 'Got a spare hour? photo credit ).
  • CONVERSTATIONS  |  MONDAY, JULY 28, 2014
    [Social Media] Are Handshake Deals Good for Business?
    Related Stories Week in Review July 20 – 26, 2014: Posts and Podcasts Discovering the Infinite Power of Our Light #Thoughtography Social Media for Small Business – Pros and Cons Hacking Isn’t All Negative – Think Like MacGyver. 'Should You Practice Handshake Deals in Your Business? This was a recent question on the SmallBiz Tracks Daily Podcast (No. We love the romantic and nostalgic idea that deals can be done on a handshake. It’s how my grandfather conducted business and he did very well. That was a different time and a few generations ago.
  • DANNY WHATMOUGH  |  MONDAY, JULY 28, 2014
    [Social Media] ICYMI – Foursquare, Anniversary, Whatsapp and Bolt
    'Here’s my weekly round-up of things you need to know and might have missed this last week in the world of digital PR and social media. Want this in your inbox each week?  Subscribe here. My thoughts continue to be drawn to the crisis in Gaza and to my own previous experiences in Palestine. Please do anything you can to raise awareness of this horrible situation. There are suggestions Facebook might be thinking about changing its 20% rule for promoted posts. new app called Anniversary allows users to create posts that are delivered in the future. The headline? Campaigns.
  • MARKETING VOICES  |  MONDAY, JULY 28, 2014
    [Social Media] Professional perspective: Social media is 21st century marketing
    Many firms and GPs don’t see the potential of social media. Today, social media is no longer optional. Read what’s on social media about other firms and the technology and venture marketplace. HootSuite is great for managing and measuring the impact of your social media. Everyone on your team needs to work together on social media. Social media marketing done well is powerful and can add tremendous value to your firm. '28 March 2014 | By Jennifer Jones  source: Venture Capital Journal. Here are some tips.
  • MARKETING VOICES  |  SUNDAY, JULY 27, 2014
    [Social Media]  JJ&P Wins 2014 Award – Best Communications Firm
    Professional perspective: Social media is 21st century marketing Many firms and GPs don’t see the potential of social. 'JJ&P Wins 2014 Award again from M&A international. Best Communications Firm – Venture Capital and Private Equity Industries – North America. Related posts: Menlo Ventures Names Sales Expert Jim Dawson As Venture Partner Jul 2, 2014 source: WSJ Menlo Ventures named Jim Dawson, Cybersecurity is hot, but a bubble it’s not January 19, 2014 source: VentureBeat by Bob Ackerman, Allegis Capital. homepage
  • CONVERSTATIONS  |  SUNDAY, JULY 27, 2014
    [Social Media] Week in Review July 20 – 26, 2014: Posts and Podcasts
    Social Media for Small Business – Pros and Cons. Related Stories Social Media for Small Business – Pros and Cons Hacking Isn’t All Negative – Think Like MacGyver The Customers Love Cheese www.converstations.com/2014/07/tv-shows-watch-entrepreneurs-business-owners-clips.html. 'Week in Review July 20 - 26: Posts and Podcasts from ConverStations and SmallBiz Tracks Daily Podcasts. The repurposing of content to reach new audiences and extend the shelf life of your efforts is something we always coach. Your Face is a Conversation Station.
  • CONVINCE & CONVERT  |  SUNDAY, JULY 27, 2014
    [Social Media] Why It Might Be Time to Completely Change Your Social Media Strategy
    'I recently delivered the closing keynote at the Social Fresh Conference in Orlando (the next Social Fresh – a conference I very much endorse – is in October in San Diego). My presentation was called “Shotguns Trump Rifles: Why Social Success is Now a Volume Play” and was one of most controversial talks I’ve ever given about social media strategy. » Social Media Strategy Jeff Rohrs social fresh social media conference social media metrics social media statistics social media strategy touchpoint corral
  • CONVERSTATIONS  |  SUNDAY, JULY 27, 2014
    [Social Media] Discovering the Infinite Power of Our Light #Thoughtography
    Related Stories Social Media for Small Business – Pros and Cons Hacking Isn’t All Negative – Think Like MacGyver The Customers Love Cheese TV Shows to Watch for Entrepreneurs and Business Owners (Clips). 'Having a learning mindset, or a collaborative mindset, means we must have a certain sense of comfortability around being vulnerable. Trying new things, trusting new people, traveling different roads. It’s only by such exploration that we truly grow and reach new places. It’s a journey of discovering the infinite power of our light. Small Business
  • CONVERSTATIONS  |  SATURDAY, JULY 26, 2014
    [Social Media] Tutorials on Time-Saving Tools for Business (Clips)
    'Here are a few of the tools I most often recommend and use daily for business that saves time and increase productivity: Buffer App -  Buffer allows you to schedule updates in advance for your different social media accounts. Can''t see the video in your RSS reader or email? Click Here! Dropbox  - Dropbox allows you to save and share files to the cloud and retrieve them from any device. Can''t see the video in your RSS reader or email? Click Here! Snagit - Snagit allows you to capture images from any website, and modify size, color, or overlay text. Also an extension for Chrome.
  • TWIST IMAGE  |  FRIDAY, JULY 25, 2014
    [Social Media] Six Links Worthy Of Your Attention #214
    media hacks. social media. 'Is there one link, story, picture or thought that you saw online this week that you think somebody you know must see? "I''m a big believer that, as a society, we aren''t ready to deal with abundance; worse, that capital concentration will ensure that the boon of automation and software will be increasingly poorly shared among humanity. get into a lot of arguments with people, particularly stubborn everyone-for-themselves Libertarians, about such things. He posted this riposte to one of my recent Luddite polemics. " (Alistair for Hugh).
  • THE REALTIME REPORT  |  FRIDAY, JULY 25, 2014
    [Social Media] Social Networking Stats: Facebook Tops 1.32 Billion Monthly Active Users, #RLTM Scoreboard
    'The #RLTM Scoreboard: Social Networking Stats for the Week. if you have additional updates, or a social network that you feel should be on the list.    . Related Stories Social Networking Stats: Global Spending on Facebook Ads Increases 50%, #RLTM Scoreboard Health And Fitness Apps See 62% Increase In Usage In Last Six Months Social Networking Stats: World Cup Draws 58 Million Facebook Users On First Day, #RLTM Scoreboard. Facebook: 1.32 billion monthly active users. via  Facebook. YouTube. over 1 billion monthly unique users. via  YouTube. via  VentureBeat.
  • SOCIALNOMICS  |  FRIDAY, JULY 25, 2014
    [Social Media] 7 (little known) Digital Reputation Stats and How to Use Them to Your Advantage
    Tip: I’m not even going to pretend to advise people not to post scandalous pictures on social media because that is a given. 68 percent of hiring managers, hired candidates  because  of something they saw on social media. Use social media as a platform to share your message with the world. 'Digital Reputation is one of those topics where ‘what you don’t know ya don’t know’ could be very damaging. Here are some of the little known stats related to digital reputation. Keep it clean and stand out. percent. That’s ok!
  • SOCIALFISH  |  FRIDAY, JULY 25, 2014
    [Social Media] [Cool Infographic Friday] Do’s and Don’ts When Meeting with a VC
    Cool Social Tools: Double The Donation Healthcare and mobile technology [Cool Infographic Friday] Women dominate social media. The post [Cool Infographic Friday] Do’s and Don’ts When Meeting with a VC appeared first on SocialFish - Social Media for Associations and Nonprofits. 'Two reasons I like this one. First, these are good tips no matter what idea you are pitching and to whom. The reason I mention this here is that helping startups get pitch prepped is part of what we do. More like this. Are you a Millennial aged between 25-30? Potluck
  • WAXING UNLYRICAL  |  FRIDAY, JULY 25, 2014
    [Social Media] 8 Resources and 3 Tips for PR Job Seekers
    then did what I always do when I need to find out something: I turned to social media. So if you’re still in the camp that thinks social media sucks, think again. 'I did an informational interview with someone the other day. don’t have a job to offer, but I do have a large network. So whenever I can, I try to chat with folks who are looking for help (as long as they aren’t barfshiners, or bent on picking my brain ), to see if I can pay it forward a bit. This young woman is in need of some resume/interview coaching. ” I got a pic! Here goes.
  • TWIST IMAGE  |  FRIDAY, JULY 25, 2014
    [Social Media] Brands Can Have Real Conversations
    The point is this: I met them through (and because of) social media. Without blogs, podcasts, online social networking, I would have never met them. used to think that the true power of social media was the ability for brands to have real interactions between real human beings. They see social media as another advertising channel. don''t believe that social media has failed brands or consumers. They''re bystanders in social media. Don''t let social media turn into a one-way street. social media.
  • CONVERSTATIONS  |  FRIDAY, JULY 25, 2014
    [Social Media] Social Media for Small Business – Pros and Cons
    'Written by Jessica Davis of  Godot Media. Social Media for Small Business. Social media! According to a recent study conducted by the professional networking site LinkedIn and market research organization TNS, small and medium businesses are increasingly turning to social media to fulfill a variety of needs. This brings us to the question that is asked oftentimes by small businesses – is social media really that effective? Are there going to be no side effects of using social media at all? Small Business Social Medi
  • CONVINCE & CONVERT  |  FRIDAY, JULY 25, 2014
    [Social Media] How to Respond to Every Social Media Inquiry in an Average of 19 Minutes
    'Tweetable Moments You have to have great customer service before you attempt social customer service. dgingiss Tweet This Taking Customer Service Online Discover was the first credit card company to offer 24-hour phone support, and now they’re leading the way in social media customer support, as well. » Social Pros Podcast brand communities content creation customer service digital marketing integrated marketing social customer service social media Social Media Marketing Social Pros They were.
  • KOKA SEXTON  |  THURSDAY, JULY 24, 2014
    [Social Media] It was an Epic Social Selling #SalesforceLive Broadcast
    Today’s topic was focused on social selling and how to build relationships leveraging social media that turns into revenue. The entire discussion was very engaging and we took a few questions from the social stream. Social Media Social Selling Strategies Technology facebook LinkedIn social selling Twitter 'Today we had the Salesforce Live broadcast in the Salesforce San Francisco studio. This is my second broadcast for Salesforce and it was great to see so many familiar faces. had a blast! AMAZING. Powered by WP Bannerize.
  • WRITTENT BLOG  |  THURSDAY, JULY 24, 2014
    [Social Media] 9 Persuasive Writing Tips for a Copy that Sells
    Social Proof. Social proof is one of the most powerful tools around in persuasive writing. Flattering testimonials and large social media followings are two prime indicators of social proof. 'The most vital characteristic of copy that sells is persuasive writing. Once you have mastered the ability to weave words in a way that will persuade people to buy something, you’ve pretty much got it made as an Internet marketer. Persuasive writing is one of the most valuable skills you’ll ever learn … and, consequently, one of the hardest to grasp.
  • THE SOCIAL MEDIA INCUBATOR  |  THURSDAY, JULY 24, 2014
    [Social Media] Can Marketing Lessons Be Learned From Weird Al Yankovic?
    'Social media has become one of the fastest growing tools for many industries in the last decade. Each week we take a look at how social media has changed, as well as new trends in the industry. Weird Al Yankovic’s Social Media Experiment is a Lesson For Success. What social media stories intrigued you this week? This week: Facebook added a new feature to bolster their news service, Weird Al Yankovic provides a great marketing case study, and Google is giving prominent search placement to users.
  • THE REALTIME REPORT  |  THURSDAY, JULY 24, 2014
    [Social Media] Adidas Teams With Champs Sports To Create Instagram Mini Series
    Though this Instagram-specific video series may be the first of its kind, Adidas and Champs Sports are not the only companies to use the social network to share unique video content. Followers could ask the new car any question, through any social network using the hashtag, and the MINI would respond in a way that showed off the car’s new features. Related Stories 2014 World Cup: Social Media Campaign Round-Up The TSA’s Shockingly Real Instagram Account Social Media Campaigns Kick-Off 2014 World Cup.
  • SOCIALNOMICS  |  THURSDAY, JULY 24, 2014
    [Social Media] How To Get A (Strong) Recommendation on LinkedIn
    It’s important now, more than ever, in a time of limitless social connection, to use the tools (online and face-to-face) available to you to build your network before you need it. The recommendation below was written by a current student that works for my social media team at Rutgers and will be a senior this year. Featured LinkedIn Social Good Social Media Tips job Recommendation 'A few weeks back, I received a request from a former employee asking for a Linkedin in recommendation. Many times, as early as when you hit the “apply” button. Do the work.
  • SOCIALNOMICS  |  THURSDAY, JULY 24, 2014
    [Social Media] 6 Ways Your Social Media Team Can Improve
    'You’d be hard pressed to find a business owner or marketer out there who isn’t already well-aware of social media’s importance to their business. But even the most savvy marketing teams can struggle to use social media effectively, whether they’re having difficulty maintaining a rich presence on four different platforms or simply can’t think of anything to say on a consistent basis. If you’re feeling a bit burnt out or lost in the social media sphere, the following six tips will straighten you out. Make the Most of Social Media Tools.
  • SOCIALFISH  |  THURSDAY, JULY 24, 2014
    [Social Media] 3 Social Media Opportunities Your Nonprofit is Losing
    Since social media is the new frontier for marketing on a budget, you probably have a Facebook business page, a Twitter account, or both — but are they enough? You may miss out on opportunities you never thought of when trying to get the most out of social media. Use Multiple Social Networking Platforms. Many social networking sites not commonly associated with business or promotion can help you in the end. Use social media and other online resources to educate yourself and make the success of your NPO a reality. Think again.
  • CONVERSTATIONS  |  THURSDAY, JULY 24, 2014
    [Social Media] The Customers Love Cheese
    Conversations Marketing Small Business Social Media 'He didn’t like Facebook, so he didn’t have a Facebook page for his business. He didn’t use a smartphone, so he declined the idea of a mobile-friendly website. He didn’t watch YouTube, therefore he wasn’t interested in doing a video backstory of his 33-year old business. Our meeting went a bit long, but the owner wasn’t ready to stop – and he was needed in the kitchen, so we went there to talk while he helped get orders out. He smiled as he thought about that question.
  • CONVINCE & CONVERT  |  THURSDAY, JULY 24, 2014
    [Social Media] Samsung Puts Its New Phone To the Ultimate Test: An Underwater Selfie Challenge
    » Social Media Case Studies #underwaterselfie brand ambassadors content marketing samsung samsung galaxy s5 scuba stunts visual storytelling 'Picture this: it’s the first day of Spring and you’re in Switzerland, relaxing with friends along the picturesque banks of Lake Zurich. Then, out of nowhere, a person in a scuba gear pops out of the water with a ringing cell phone. Would you answer? Luckily for Samsung and its Swiss communications agency Serranetga, many did. Read the whole entry.
  • FIREBELLY  |  WEDNESDAY, JULY 23, 2014
    [Social Media] Nobody Comes Close To Beating (Or Even Touching) Facebook When It Comes To Social Media Referral Traffic
    'Denys Prykhodov / Shutterstock.com If one of the goals of your social media marketing efforts is referral traffic to your web assets, I hope you’re not ignoring Facebook. Despite legitimate concerns about decreased organic reach in the News Feed, a recent report by Shareaholic shows that Facebook was the Q2 2014 social media referral traffic leader and drove. Facebook
  • SOCIALNOMICS  |  WEDNESDAY, JULY 23, 2014
    [Social Media] Stay Safe: 4 Social Media Security Tips for the Summer
    'Now that summer has officially begun, many start firing up their social media profiles: whether it’s Facebook status updates about travel plans, Instagram pictures of family vacations or Pinterest pins of exotic locations, most of us seek to update old and attract new friends through our summer social media activity. Even though most users unfortunately don’t bother with them , essentially all social media platforms offer the option to customize your privacy settings. Social Media information Security summer technology
  • ENGAGE  |  WEDNESDAY, JULY 23, 2014
    [Social Media] An Editor’s Anthem
    In the past week, it’s made the social media rounds and amassed more than 9 million YouTube views. Weird Al’s musical humor fits right into our sharable, social media world. 'Editors, writers and English teachers rejoice! We finally have an anthem that highlights our grammar gripes using humor, wit and rhythm. It’s “Weird Al” Yankovic’s “ Word Crimes ,” a parody of Robin Thicke’s “Blurred Lines.”. Admittedly, I account for four of those views.). That’s because the video is just as clever as the lyrics. few quotes: You better slow down and use the right pronoun.
  • SOCIALNOMICS  |  WEDNESDAY, JULY 23, 2014
    [Social Media] How has the Internet and Social Media Changed the Music Industry?
    The advent of social networking also brought a whole new element to the music industry, with MySpace providing a platform for users to follow musicians and discover new bands. Viral videos and social media also have a huge influence on the music industry, with the song behind Psy’s Gangnam Style topping charts in many countries, where in the past music charts solely depended on the song not the video. Social Networks YouTube music industry 'The internet has transformed the world and the music industry as we know it.
  • CONVINCE & CONVERT  |  WEDNESDAY, JULY 23, 2014
    [Social Media] New Research: B2B Video Marketing on the Rise
    » Social Media Research b2b marketing brand awareness content marketing resources demand metric marketing budget video marketing video marketing challenges video marketing objectives vidyard website hub 'Consumer brands have long understood the importance of using video content as a marketing tool to deliver key messages to their audiences and to build brand affinity. Video marketing has been growing among B2B organizations as well. Although four out of five B2B marketing professionals reported. Read the whole entry.
  • SOCIALNOMICS  |  WEDNESDAY, JULY 23, 2014
    [Social Media] 7 Tricks for Successful Social Media Branding
    Your business probably already has several social media pages up and running. Of course, your business’s social media page needs to be handled differently from your personal accounts. Below are seven of the best tricks to turn your business’s social media page(s) into valuable parts of your branding campaign. Your social media campaign is just another way to make genuine connections with this niche, so make sure that whatever you post speaks to your audience. Your social media page should match all of your other marketing materials.
  • SMALL BUSINESS MAVERICKS  |  WEDNESDAY, JULY 23, 2014
    [Social Media] The Importance of Comments
    If you are not counting comments as important data in social media marketing , you are missing something good. 'How many blogs do you read? How many of the blogs that you read do you comment on? How different do you think the blogs you read would be if there were no comments? Or if people did comment? People who read blogs have a lot of power — the power of influence. can’t think of a single thing that a business needs more than the regular input from their customers. After all, businesses need is to know what people will buy, right? But that is why we need moderators.
  • VIPER CHILL  |  WEDNESDAY, JULY 23, 2014
    [Social Media] SquareSpace vs Wix (and Everyone Else): When Paid Links Work
    Social Media 'It still amazes me when SEO blogs blindly tout advice we’ve all heard before. “Write great content, build a quality site, don’t get shady backlinks” and so on. Of course, I know why they’re sharing the advice, but the “right way” certainly isn’t the only way that works. Take paid links for example, an SEO tactic that has seen Forbes, JC Penney, Interflora and Expedia penalised by Google. It’s probably the first thing that new SEO’s hear not to do when it comes to link building. Competitor #2: DoodleKit.
  • WRITTENT BLOG  |  WEDNESDAY, JULY 23, 2014
    [Social Media] 9 Pillars for a Killer Content Marketing Strategy
    80% of American Internet users interact with blogs and social media. Your content marketing strategy should be just one layer of your overall marketing campaign, which can include anything from television commercials to ads on social media. If you are focused on a younger crowd, social media may be best. Promoting your content on social sites like Twitter can make it go viral. 'Image source. Would you like to generate more leads, sales, and business? Want to improve conversions and effectively establish your brand? Two words: content marketing.
  • SOCIALFISH  |  WEDNESDAY, JULY 23, 2014
    [Social Media] Association Social Media: American Occupational Therapy Association (AOTA)
    'I am SO excited to present the first post in an ongoing series of interviews of Association Social Media Managers. In this series, you’ll be able to compare notes on what all of these fab organizations are doing with their social media management – from how they organize the roles and responsibilities, to how they manage content flow through the organization and out to social, to what campaigns they tried, to how they see the future of association social media. 6) Have you done any social media campaigns? Whoo hoo!
  • PWB MARKETING BLOG  |  WEDNESDAY, JULY 23, 2014
    [Social Media] Like Looking at Montana through a Keyhole
    One WordPress theme we’ve explored even builds an your entire site feeding from your social media streams. 'Do you browse web sites from your phone or a tablet? Do many sites feel like trying to look at Montana through a keyhole? Last year mobile devices finally outsold more traditional computers. 2014 is predicted to be the year more people access the web via a mobile connection than do so from a fixed one. So, in light of that, how’s your web site? Is it effective on everything from your desktop with a 24” monitor to an iPhone? Does everything work? Is it readable? And more.
  • WAXING UNLYRICAL  |  WEDNESDAY, JULY 23, 2014
    [Social Media] Twitter and Television: A Match Made In Heaven
    Just 19% of Olympic viewers posted about the games on social media, according to NBC. Your programming has to be live  in order for social media to drive it. How can you expect social media to drive ratings when social media  likely spoiled the outcome hours earlier?! My point is this: If social media has zero effect on drawing eyeballs to their shows, why are the networks (NBC included) so intent on promoting them on Twitter, Facebook, Instagram, etc.? Social media IS impacting TV ratings. Television. Doubtful.
  • TRADESMEN INSIGHTS  |  WEDNESDAY, JULY 23, 2014
    [Social Media] B-to-B Marketers: Are You Utilizing SlideShare?
    'When we think of utilizing social media in the marketing mix,  SlideShare is probably the most overlooked and underutilized tool. Plus, you get the added bonus of using the other social media tools to promote your Power Points. recently read an article by David Waring in Social Media Examiner - 7 Ways to Use SlideShare for Your Business , that I found to be very  useful. Marketing Tips Marketing Trends Social Marketing david waring manufacturers using slideshare slideshare slideshare marketing social meida examiner
  • CONVINCE & CONVERT  |  WEDNESDAY, JULY 23, 2014
    [Social Media] 3 Steps for Getting Your Brand on the Back-to-School Shopping List
    » Digital Marketing american eagle back to school brand personalities digital marketing influence marketing influencers instagram mattr Social Media Marketing targeting vine visual marketing visual storytelling walmart 'Let’s be honest. For being the second-largest retail opportunity of the year, back-to-school shopping is about as exciting as a trip to the DMV. Its bland predictability is a shame because there are nearly  $300 per household at stake. Think of the millions of backpacks, sneakers, and No. pencils smart retailers will sell before the first day of school.
  • CONVERSTATIONS  |  TUESDAY, JULY 22, 2014
    [Social Media] Pictures and Images and Words: A Thoughtography Assignment
    When you post it on your blog or a social network, use the Hashtag #Thoughtography. Blog Coach Social Media Thoughtography 'Pictures and Images are more important to your content delivery than ever before. Everyone is taking pictures, sharing pictures, and posting pictures. Your friends, your customers, your prospects. Your turn. Sites like Pixabay and MorgueFile are making quality photography more readily available for you to use with proper attribution. Tools like PicMonkey and Canva are making it easier to create your own images with text overlays.
  • THE REALTIME REPORT  |  TUESDAY, JULY 22, 2014
    [Social Media] Customer Satisfaction: Social Media Websites Rank Among The Worst
    'How satisfied are consumers with social media sites? Today, the American Customer Satisfaction Index (ACSI) released its yearly E-Business Report, which takes an in-depth look at user satisfaction with social media, as well as portals and search engines, and news and opinion websites. Social Media. The bad news: social media websites rank among the worst-performing companies researched by the ACSI. Pinterest has emerged as the new favorite social network for consumers, increasing 6% to an ACSI score of 76. Climbing 4.4%
  • KOKA SEXTON  |  TUESDAY, JULY 22, 2014
    [Social Media] The Evolution of Social Selling
    'The business of selling has always been social. Inevitability of social selling. This brings us to our newest sales tool, social media. Not just a tool for marketing, social media becomes a precision instrument for social selling. The social buying process has turned sales sideways and given more control over to the buyer. Now instead of having lengthy discovery calls, sales professionals are expected to have social insights on their prospects and an understanding of what’s going in the industry. A brief history of sales.
  • ENGAGE  |  TUESDAY, JULY 22, 2014
    [Social Media] Clever Quizzes That Don’t Involve Cats or Celebs
    The former drove 10,000 visits to Food52.com, according to Social Media Explorer , where readers got their answer and a link to a Food52 recipe for “their” cake (right next to the site’s online shop). 'Have you taken any quizzes lately? Perhaps “Which Cake are you?” on Food52.com. Or the most-shared of all time: the “Which State Do You Actually Belong In?” Buzzfeed record-breaker that racked up 41 million page views. Successful quizzes can drive a LOT of traffic to your website—even if you’re, say, a field service software solution company. Don’t believe me? quiz from ServiceMax.
  • PROBLOGGER  |  TUESDAY, JULY 22, 2014
    [Social Media] How Social Media Can Affect Your Search Engine Rankings
    'This is a guest contribution from digital media project manager Sandeep Sharma. Now more than ever, marketing experts are improving their marketing strategy with fewer resources, and they are shifting marketing budgets from traditional to digital tactics like search engine optimization and social media. Companies, too often, omit their social media marketing strategy from their SEO strategy, which is a grave mistake. You can see 38% of those doing very well with search engine optimization were also extensively integrating social media. Facebook.
  • ENGAGING BRAND  |  TUESDAY, JULY 22, 2014
    [Social Media] A Fun Truth of Social Media Marketing Success
    'Marketing needs reasons and social media is a great vehicle to share those reasons. So when you wonder what you should share, what social media marketing will work and what to write on social media…ask yourself these questions. Social media marketing is not a ‘thing’; social media is your brand demonstrating who you are. Social media marketing is not what YOU believe and think. Social media marketing demonstrates who you are, it is NOT  a presentation of who you think you are.
  • SOCIALNOMICS  |  TUESDAY, JULY 22, 2014
    [Social Media] School Yourself on Social Media
    Social media has reached into almost every aspect of our lives. Click on most college websites and one of the first things you’ll see is links to their social media feeds. For instance, go to Georgia Tech’s website – you’ll see no less than nine social media platform links. You can find feeds to their social media sites on their home page, or click around to virtual tours, sign up for a mobile app or follow Greek life on Twitter or Facebook. Featured Social Media College education Students
  • WEBBIQUITY SMM  |  TUESDAY, JULY 22, 2014
    [Social Media] 23 Outstanding Social PR Guides
    Foremost among these developments is the shift from communicating primarily to a closely-guarded list of traditional “media’ contacts (editors and paid journalists) to working with an amorphous and expanding pool of influencers in specific industries and specialties: vendors, buyers, brand advocates, bloggers, freelance writer, peers, and others. This shift has led to today’s emphasis on “social” PR. What are the best practices for social PR? Social PR Strategies and Tactics. How to Find Key Online Influencers by MyBeak Social Media.
  • CONVINCE & CONVERT  |  TUESDAY, JULY 22, 2014
    [Social Media] How a Bank Used Digital Media to Put People Back to Work, Increase Brand Awareness
    » Digital Marketing digital marketing earned media fifth third bank nextjob owned media paid media retweet to reemploy shannon paul social media case study Social Media Marketing the curious bank twitter marketing video marketing 'Two years ago, Fifth Third Bank identified the reason that some of its customers were behind on their mortgage payments was due to job loss. Rather than focusing on late payments, we asked ourselves if there was a way we could help these customers get back to work. By helping them with the true root of the.
  • BLUE FOCUS MARKETING  |  MONDAY, JULY 21, 2014
    [Social Media] #TEDx: The @SocialEmployee: How Authenticity & Trust Generate #SocialSelling #SocBiz #Salesforce
    'A few weeks ago, I was proud to unveil my TEDx Navesink talk, “ The Rise of the Social Employee.” It has been quite a lot of fun to watch the response to this speech, and encouraged to see that it is catalyzing conversations around social business communities. One of the essential themes in my talk was the concept of trust—specifically why employee use of social media can establish connections with communities in ways that traditional advertising has never been able to. Learn how you can encourage your social employees to become trust builders after the video.
  • TWIST IMAGE  |  MONDAY, JULY 21, 2014
    [Social Media] Adventures In Visiting Google, Facebook And Apple In Silicon Valley
    It''s not a long segment - about 5 to 10 minutes every week - about everything that is happening in the world of technology and digital media. digital media. social media. 'Every Monday morning at 7:10 am, I am a guest contributor on CHOM 97.7 FM radio broadcasting out of Montreal (home base). The good folks at CHOM 97.7 FM are posting these segments weekly to SoundCloud , if you''re interested in hearing more of me blathering away. morning show. The segment is called, CTRL ALT Delete with Mitch Joel. My job was designed to be around interesting people. Listen here.
  • SOCIALNOMICS  |  MONDAY, JULY 21, 2014
    [Social Media] How Has Technology and Gaming Affected Gen Y and the Millennials?
    In their spare time, digital natives use new media like social networking and instant messaging to help them to maintain an ongoing stream of multiple conversations that mix different media formats, for them, the internet is linked with a strong sense of community. Be it their smartphone, the computer or the television they are likely dividing their attention across two screens – research shows that 96% of 16-24 year olds use another media device while they are using the internet. Apps General Web iPad Social Media hours watching TV and 1.5
  • SOCIALNOMICS  |  MONDAY, JULY 21, 2014
    [Social Media] Best Practices for Integrating Social and Email
    'Email marketing providers are starting to catch on to the idea that integrating social media in anyway possible will make their platform seem more appealing to customers. There are two ways social media is generally being integrated. Second is allowing email recipients to share the web version of the email with their own social networks with social sharing features. Traditionally an online content strategy that encompasses both email and social would clearly want to separate the content between the two. Does that sound like a double standard?
  • SOCIALNOMICS  |  MONDAY, JULY 21, 2014
    [Social Media] Smile, Get More Social
    Do you follow any dental-oriented social media pages, such as Twitter or Instagram? Dentists can – and should – use social media to promote not only their business, but also the importance of healthy teeth, getting regular check-ups and having proper dental health insurance. Benefits of dentists using social media. Social media includes Facebook, Twitter, LinkedIn, Google Plus, Instagram, YouTube and all other websites that promote “sharing” of content. Drill Home Fun When Using Social Media.
  • PROBLOGGER  |  MONDAY, JULY 21, 2014
    [Social Media] How I Earned $15000 from The Problogger Job Board
    sometimes go to networking events as much for the socialization now as I do for the business referrals. All communication is through email and social media. 'This is a guest contribution from Andy Nathan, of Smart at the Start. have a secret formula for using the Problogger job board that will enthrall many, and bring others to tears with their boredom. That is OK! do not want everyone to use what I am about to explain below, because that just means more business for me. . Pardon my laziness, but I don’t want to work to get clients business. My Ideal Client. Automation.
  • DANNY BROWN  |  MONDAY, JULY 21, 2014
    [Social Media] How to Build the Commodities of Identity and Trust in Social Media
    'Depending who you listen to or read in the social media space, the best reason to use social media for your brand varies. It While these are all solid enough reasons to be on social media from a brand’s point-of-view, they mean nothing unless you have an audience. So how do you build that most valued of commodities in social media (and business in general) – identity and trust? The big mistakes that brands make when jumping into social media is they see their competitors doing it, so think they need to as well. Wrong
  • THE REALTIME REPORT  |  MONDAY, JULY 21, 2014
    [Social Media] Social Media News Ticker: Facebook Tests ‘Buy’ Button, Twitter Acquires CardSpring
    'Check out all the latest social media news from the last two weeks, including changes and new features for Facebook, Twitter, Foursquare, Tumblr, YouTube and Vine: Facebook. – Facebook is now testing a “buy” button that would allow consumers to purchase products directly from ads on the social network; so far the testing has included “a few small and medium-sized businesses” in the U.S. Any social media updates that we missed? Social Media News Ticker: Foursquare Launches Swarm, YouTube Reportedy Buying Twitch.
  • GEOFF LIVINGSTON  |  MONDAY, JULY 21, 2014
    [Social Media] 7 Signs of the Post Social Media Era
    'Social media is not a new driver of the Internet, relatively speaking. At best, social data is harnessed to serve larger technology trends like contextual media, marketing automation, and more. In turn, social media and related marketing conversations are no longer groundbreaking. This “post social media” trend crystallized for me at SxSW V2V last week. What wasn’t central to the V2V conversation was social media. Several larger stories and trend corroborate this post social trend. No big U.S.
  • SOCIALFISH  |  MONDAY, JULY 21, 2014
    [Social Media] The Importance of Testimonials and Social Media
    Additionally, social media is a huge component of increasing leads for new customers. In fact, lead generation is the top objective for B2B marketing programs according to a recent survey , and 54% of these B2B respondents said that they have generated leads through social media. With that being said, it seems like it is more important than ever for B2B marketers to not only focus on quality testimonials from other business, but also on sharing these testimonials via social media. That is where social media comes into play. Social Sharing.
  • THE REALTIME REPORT  |  MONDAY, JULY 21, 2014
    [Social Media] Social Networking Stats: Global Spending on Facebook Ads Increases 50%, #RLTM Scoreboard
    'The #RLTM Scoreboard: Social Networking Stats for the Week. if you have additional updates, or a social network that you feel should be on the list.    . ” The price for social ads on Facebook has risen 54% over the last year; the price of cost-per click search ads rose 8% in that time. Facebook ad spending increases over 50% [Kenshoo] “The large growth for Facebook spend demonstrates that advertisers are now increasingly confident about allocating ad budgets to social advertising. Social Media Statistics Facebook Kenshoo social networking statistics
  • JEFF KORHAN  |  MONDAY, JULY 21, 2014
    [Social Media] Here’s How to Communicate with My Business
    This is vital for converting your content marketing , SEO, and social media into profitable outcomes. Your telephone number should not only be listed on your primary website, but your social media networks too – at least the more trustworthy ones, such as LinkedIn. Track Everything and Don’t Forget Social Media. When I started my first business inquiries were limited to the telephone, then email, and now social media. If you think social media takes time, imagine using the telephone or email to do this ! Tweet this.
  • LAUREL PAPWORTH  |  MONDAY, JULY 21, 2014
    [Social Media] RSS Extensions for Browsers & Social Media Dashboards
    howto social media Workshop Notes Chrome extension Facebook feedly Firefox addon Internet Explorer monitoring netvibes panels rss Safari Twitter 'RSS Extensions to Omnibox/URL box for Browsers (for my students). This is what you want in your browser right? sometimes it’s IN the URL box (Chrome for example), sometimes its on the buttons of the menu bar (IE for example). Here’s Chrome: Add these extensions/addons/plugins to your preferred browser if you want the browser to find the RSS feeds for you. These links/extensions may or may not work! Safari. FeedButton  [link].
  • T2 SOCIAL  |  SUNDAY, JULY 20, 2014
    [Social Media] 5 Things to Keep in Mind when Running a Contest on Social Media
    'If you’re planning on running a contest on social media, be sure to keep these best practices in mind. There is no shortage of brands that have found great success from running a contest on social media. Contests are easy to design, simple to execute and are great ways of activating your social audiences (that can often find themselves dormant). When running a contest on social media, however, it is important to keep a few things in mind both from a superficial level (i.e. Take Advantage of Social Advertising. Conclusion.
  • CONVINCE & CONVERT  |  SUNDAY, JULY 20, 2014
    [Social Media] 6 Questions Your Boss Should Ask Before Approving Your Content Marketing
    upload a new, 3-minute video every business day, where I talk about social media, content marketing, business and life. 'Last week, I launched a brand-new video podcast called Jay Today. It’s a way for me to talk about what’s in my head RIGHT NOW. Here’s a Jay Today video about how to get approval for your content marketing programs in a company environment (transcript below, if you prefer) JayToday is available on Youtube , iTunes (as a video podcast), and at. Read the whole entry.
  • SHERRILYNNE STARKIE  |  SATURDAY, JULY 19, 2014
    [Social Media] Managing Facebook ads from your phone
    Facebook Featured Headline Marketing Social Media advertising Mobile Web 'This is one of our Facebook Ads (Photo credit: The Cyphers Agency). Now advertisers have a new way to manage Facebook ads on the go.  Ads Manager is now available on mobile devices. Using the Facebook (iOS, Android and mobile site) apps, marketers can now: Pause or resume campaigns. Edit budgets and schedules. View insights. Respond to alerts. The global roll out of this feature started this week.  Marketers can access Ads Manager on mobile from the Ads Manager bookmark in the Facebook app. Related articles.
  • TWIST IMAGE  |  SATURDAY, JULY 19, 2014
    [Social Media] Six Links Worthy Of Your Attention #213
    media hacks. social media. 'Is there one link, story, picture or thought that you saw online this week that you think somebody you know must see? "Ouch. That''s a pretty harsh title. But this piece by Tom Engelhardt is a bit of an eye-opener. As corporations get their own votes, their own religions, and their own place in society, it''s hard not to recognize that the government has lost its ability to make big, sweeping changes or undertake vast enterprise. We rely on the Elon Musk s of the world to do what we once elected people to. " (Alistair for Hugh). gigaom.
  • TWIST IMAGE  |  FRIDAY, JULY 18, 2014
    [Social Media] 10 Business Books That Aren't Out Yet (But You're Going To Read)
    If you are on social media, you are in marketing. 'There is a whole new slew of great business books that are coming your way in the next little while. Here are ten of the ones that look the most interesting (ranked by date of publication): The Power of No: Because One Little Word Can Bring Health, Abundance, and Happiness by James Altucher and Claudia Azula Altucher. Without a doubt, James Altucher is one my most favorite writers out there today. Well, he just released his latest book and I''m about to get started on it! To standards that no longer serve you. Levitin. He''s back!
  • TWIST IMAGE  |  FRIDAY, JULY 18, 2014
    [Social Media] The End Of The Dial Tone
    You have your social media fully integrated into your website, which matches up to the retail experience and beyond. social media. 'Things change quicker than most of us realize. If you speak to marketers about how they are doing in relation to consumers and their mobile usage, it will be a disappointing conversation. If you speak to consumers about how brands are doing in terms of truly connecting with them at the mobile level, it will be a disappointing conversation as well. It''s a long, hard slog for most brands. The true omnichannel. Accepting the reality.
  • TWIST IMAGE  |  FRIDAY, JULY 18, 2014
    [Social Media] Marketing Fails When You Shift Instead Of Elevate
    Digital media advertising is now bigger than TV advertising. So, what does this have to do with media? It''s crazy to me that my job involves going to places like the Google , Facebook and Apple headquarters, and getting to spend time with some of the most fascinating minds in the technology and media space. All media is the same media. If you go back to the first sentence in this post, I wrote that digital media advertising is now bigger than TV advertising. digital media. media. social media. didn''t make that up. amazon.
  • ABSOLUTE PA  |  FRIDAY, JULY 18, 2014
    [Social Media] 10 healthier business choices that lead to growth and prosperity
    Schedule your social media posts instead of ‘on the fly’ posting. When you upload your social media updates to be dripped out at the times you specify automatically it has 3 massive advantages: You save loads of time because you do it in one sitting. Your key messages are being posted so that the time you spend using social media positively impacts your business with leads and sales. Two tools I use for managing and scheduling my social media updates are Hootsuite and Buffer. Often the choices we make come from an uninformed place.
  • SMALL BUSINESS MAVERICKS  |  FRIDAY, JULY 18, 2014
    [Social Media] The Top Reason Email Still Is Effective
    86% of the respondents use email marketing regularly but they also use social media marketing (72%), SEO(70%) and content marketing(64%). Budget plans vary according to the size of the budget but social media marketing(38%), content marketing(28%) and email marketing(25%) are definitely in the mix. Interestingly, one thing many marketers(52%) say is that social media marketing is tricky to measure. It looks to me, from this survey, that the business who has money to gamble is putting it on social media. Why Would Email Be Effective?
  • THE REALTIME REPORT  |  FRIDAY, JULY 18, 2014
    [Social Media] 2014 World Cup: Social Media Campaign Round-Up
    'The 2014 World Cup was host to countless ad campaigns, and record breaking social media statistics. Here are some of the brands that created tons of social media buzz during the month-long tournament: Adidas . million new followers across all of its major social media platforms during the tournament. What was your favorite World Cup social media campaign? Related Stories Social Media Campaigns Kick-Off 2014 World Cup Most-Tweeted Sports Event In History: Germany vs. Brazil NBA Announces 2014 Social Media Award Winners.
  • SOCIAL MEDIA NETWORK MARKETING  |  FRIDAY, JULY 18, 2014
    [Social Media] Social Media As Customer Service
    'Do you think that your Social Media Page could work well in attending to customer complains and requests? Perhaps now is the time to start to look at Social Media in many ways. They could join your Page to perhaps know and connect with similar minded people in case of professional interest or causes and social issues. When your customer connects with your Social Media site it is all part of customer care. You need to gear up and empower your Social Media team with the relevant knowledge. And so on. Share your views here
  • CONVERSTATIONS  |  FRIDAY, JULY 18, 2014
    [Social Media] 13 ½ Business Blogging Tips to Effortlessly Impress Your Readers and Skyrocket Your Sales
    But, do go to leading blogs in your niche, see which posts get the most social shares, and write your own opinion on the same topic. Social media, guest posting on influential blogs, and telling your LinkedIn network are all musts in the modern blogging world. Blogging Marketing Small Business Social Media 'Written by Dan Stelter . Fact : this infographic from 2012 says more than 2 million blog posts were written per day that year! That data’s more than 2 years old – what do you think that number looks like now? Use Specific, Actionable Content. Guarantee.
  • DANNY WHATMOUGH  |  FRIDAY, JULY 18, 2014
    [Social Media] ICYMI – Twitter analytics, out-app purchases, Airbnb, Kindle
    'Here’s my weekly round-up of things you need to know and might have missed this last week in the world of digital PR and social media. This is a  great new site that links to guidelines and assets for all the main social sites. Want this in your inbox each week?  Subscribe here. This is BIG. Twitter takes aim at Facebook by pushing its organic reach potential and releasing a new analytics dashboard. Facebook is now including ‘suggested videos’ when you watch a video on the mobile app. Unbelievable. No-one likes change. per month (in the US). Campaigns.
  • SOCIALFISH  |  FRIDAY, JULY 18, 2014
    [Social Media] [Cool Infographic Friday] Content for SEO
    The post [Cool Infographic Friday] Content for SEO appeared first on SocialFish - Social Media for Associations and Nonprofits. 'Quoth this post : “The power of content for SEO is clear, as 92 percent of marketers cite  content creation as effective for search engine optimization. In MarketingSherpa’s latest  Search Marketing Benchmark  report, content came out a winner, named a top-performing strategy by survey respondents. Web pages are the leading content for SEO gains, cited as “very effective” by 50 percent of marketers. ” More like this.
  • WAXING UNLYRICAL  |  FRIDAY, JULY 18, 2014
    [Social Media] 15 Blog Headlines That Don’t Suck
    The thing is, recently my blog (and news) consuming habits have been very “un” SSMG [Supposed Social Media Guru]-like. 'I confess. If you came here looking for 15 blog headlines that don’t suck… you were sucked in. By a blog headline that didn’t suck! “Find ways to get people to your blog !” ” “Draw your audience in!” ” “ Make sure your headline doesn’t suck !” ” How many times have we heard all that? So I won’t go over all that again. That photo? Suzy Q. rolling in the grass.
  • CONVINCE & CONVERT  |  FRIDAY, JULY 18, 2014
    [Social Media] Is Podcasting the Most Underrated Content Marketing Tactic?
    » Social Pros Podcast content creation content marketing content strategy integrated marketing podcasting social media Social Media Marketing Social Pros 'Tweetable Moments You need to have commitment, because your audience has committed to you. BobKnorpp Tweet This Podcasting Is Alive and Well Bob Knorpp is a podcasting legend and pioneer. His weekly podcast The BeanCast is the “definitive conversation on trends that impact your brand.” ” So when did he start? “Right after Chris Brogan proclaimed that podcasting was dead.”
  • SIMON MAINWARING  |  THURSDAY, JULY 17, 2014
    [Social Media] What The Lego PR Crisis Can Teach You About How To Protect Your Brand
    'Much has been written about the impact of social media on marketing and the demand for greater transparency and accountability from brands. If your company fails to recognize the reality of the world in which they live, to authentically put their shoulder behind the core values of their brand, and to demonstrate their authentic commitment to social change through all their efforts including partnerships, they only have themselves to blame for an inevitable PR crisis. The level of accountability now demanded of brands is only getting higher. What do they stand for?
  • DIVA MARKETING BLOG  |  THURSDAY, JULY 17, 2014
    [Social Media] Beyond The Ink Smudge To Digital Relevancy
    Diane Everson , publisher of The Edgerton Reporter in Edgerton, WI wasn’t the only one whose newspaper spanned generations at the 2014 Inland Press Mobile and Social Solutions Conference last month. The room, where I had the pleasure of talking about social media in newspapers, was filled with people who had a passion for their papers and their industry. Like many small business owners, nonprofits and yes, larger brands, publishers struggle with how to critically and strategically enter the 21 st century digital and social content world. She was the daughter.
  • ARI HERZOG  |  THURSDAY, JULY 17, 2014
    [Social Media] July 17: Turning a New Twitter Leaf
    'July 17, 2014 was the day when I scrolled through the people I was following on Twitter and realized they were a mix of political people, cultural people, social builders , influencers , tomorrow’s leaders , and others. It was the day when I decided to write a blog post for the first time in nearly a month as a way of trying to find meaning in something even larger: I am tired of working in the social media industry and I am looking for the next chapter in my professional life. Those are the social sites I use the most these days. Thanks for reading.
  • PROBLOGGER  |  THURSDAY, JULY 17, 2014
    [Social Media] 10 Ways to Exponentially Grow Your Traffic in 30 Days
    For virtually all of the projects that I run, I have a degree of social media automation using a combination of tools like IFTTT and Buffer, with a virtual assistant. 'This is a guest contribution from Marcus Taylor of Venture Harbour. In Western cultures, there is a prevailing belief that you ‘work your way to the top’, ‘climb the ladder’, and make slow and steady efforts to achieve success. This way of thinking is undoubtedly a smart approach, particularly for bloggers. At the beginning of 2014, I decided to get smart about my blogging. How to grow your blog exponentially.
  • DANNY BROWN  |  THURSDAY, JULY 17, 2014
    [Social Media] Are We In Danger of Losing the Right to an Opinion?
    For me, that experience with Melrose showed the growing “allure” of blogging and social media – the ability for businesses to be challenged on questionable practices, and be held to a higher standard. originally appeared on Danny Brown - the human side of media and the social side of marketing - all rights reserved. Related Stories The Ballad of Safe, Potential and Already There The Top 14 Billion People You Should Definitely Do Something With List Three Mobile Social Networks to Keep an Eye On. Ridiculous, right? Or worse. Source. Total.
  • GET SOCIAL PR  |  THURSDAY, JULY 17, 2014
    [Social Media] Marketing Failures: What would make your plan fail
    'TweetRecently, I read The 10 Biggest Social Media Marketing Fails of 2013. All of us know that there are some good and successful marketing plans out there, while there are also some failures in marketing. Unfortunately, people tend to remember your bad rather than the good. That’s why failures always win and, yes, they are […]. Commentary Marketing Failures
  • CONVERSTATIONS  |  THURSDAY, JULY 17, 2014
    [Social Media] At Least One
    is this exercise a conversation with my blog – or an attempt to prove there is only one immutable law in social media ? 'I’m thinking. about not writing a blog post today. missing a day isn’t a bad practice. apologizing for missing a day (or any amount of time) could be a bad practice. if nobody shares my stuff, does that mean they don’t like it? if I write a post that nobody shares, should I still share it later? once wrote a post about eye rests. still share that via email at least three times weekly. also wrote an update which I should share more often.
  • FIREBELLY  |  THURSDAY, JULY 17, 2014
    [Social Media] Agile, Data-Driven, Burgers And MixWest: An interview With Duncan Alney
    Blog Interviews Social Media agile marketing; duncan alney; mixwest 'Your Current Approach to Marketing Could Make You Irrelevant. If you and your marketing team are still operating in a paradigm of business as usual, you are in a very difficult position. In fact, you might be facing extinction. These strong words are part of Duncan Alney’s upcoming keynote presentation — Agile Marketing: How.
  • ENGAGING BRAND  |  THURSDAY, JULY 17, 2014
    [Social Media] Don’t Forget This Fact About Social Media Connections
    Everything you read about social media is about connections. If you try and connect to everyone through everything, everywhere then you dilute the sense of your brand on social media. To understand what type of disconnections you need to think about to improve your social media success, think about… What will you NOT do ? Which social media tools do NOT warrant 100% focus? Social media connections become valuable when you can both create value for each other. Social Media 'Connections. Connecting. Share.
  • KOKA SEXTON  |  THURSDAY, JULY 17, 2014
    [Social Media] Should Sales Professionals Be Blogging?
    That being said when you have a sales professional that wants to write and has a basic skill set for storytelling, as a marketer and a social business, you should be doing everything you can to enable them to practice this craft. A5: Just think if you could train a salesforce of 500 or 5,000 to blog, use 1-2 social networks. Social Media Social Selling Strategies sales sales_tips selling_tips social selling first wrote about this topic in 2011 with enthusiasm. Over the years I have adjusted my belief that not all reps should be blogging. fear it to be.
  • SOCIALFISH  |  THURSDAY, JULY 17, 2014
    [Social Media] 21st Century Collaboration in Action: The Path To Belgium’s First AMC
    How to Lead Your Way to a Social Organization Humanize in Action: great social media is possible even in a regulated industry BREAKING: LinkedIn is Shutting off the Jobs Tab for Groups NEW! Artomatic Diaries, A Living Social Media Case Study [Artomatic Diaries] Getting started with Twitter branding and follow strategy Work Should Suck Less. The post 21st Century Collaboration in Action: The Path To Belgium’s First AMC appeared first on SocialFish - Social Media for Associations and Nonprofits. Here’s looking at you, AMC! Report:  [link].
  • CONVINCE & CONVERT  |  THURSDAY, JULY 17, 2014
    [Social Media] Could #BuyMyBarina Be The Best Used Car Ad Ever?
    'It’s rare to find a used car ad with a slick video, website, and dedicated social media campaign. » Social Media Case Studies #buymybarina cause marketing community content marketing passion and purpose social image of the week social media case study social media image of the week visual storytelling Then again, if asked, owner David Johns might argue that there aren’t many used cars as special as his beloved 1999 Holden Barina. At press time, the video has 522,000 views and counting.
  • PROBLOGGER  |  WEDNESDAY, JULY 16, 2014
    [Social Media] Top Tips to Help You Nail That Blogging Job Application
    As an employee, a blogger might be dealing with general copywriting for web and print, creating ebooks or whitepapers, managing a team of content creators, or updating social media. Companies aren’t just looking for a blogger – the role you’re applying for may cover both print and web/social media, and may include elements of SEO, web copy, PR, internal communications, and many other elements. Increased social media likes or improved the bounce rate? 'Image via flazingo.com. This is a guest contribution from Steff Green, of WorkflowMax. Who am I?
  • THE REALTIME REPORT  |  WEDNESDAY, JULY 16, 2014
    [Social Media] Bubblews: The Social Network That Pays Users To Post
    'Today marks the official launch of  Bubblews (the combination of “bubbles” and “news”), a new social media website that pays its users for each view, like and comment.  With a minimum of 400 characters per post, social media users are encouraged to use the new “global community” to share their interests, feelings and passions — all while being paid to do so. The real question is, are social network users looking for a new type of social networking site? The main newsfeed on Bubblews.
  • CONVERSTATIONS  |  WEDNESDAY, JULY 16, 2014
    [Social Media] 5 Actions and Behaviors to Play Well With Others
    Sometimes it seems that social media and reality television have created a spectator sport of failure and mistakes. 'Along the lines of our 5 Profitable Practices (PROS) here are 5 Actions and Behaviors that can influence your business presence. Connecting – Networking with Others. recently read the results of a survey  that showed how networking was not only where the largest marketing spend is, but that networking is also the most profitable of marketing activities. Connecting, whether online or offline, leads to other connections. Contributing – Sharing with Others.
  • ENGAGING BRAND  |  WEDNESDAY, JULY 16, 2014
    [Social Media] How honourable are your social media intentions?
    'People often ask in social marketing workshops how to use social media to grow your business. Great question, but I always start a workshop well away from the mechanics of social media and indeed social marketing. It can initially confuse people why we don’t get stuck straight into the tricks of Twitter, the anatomy of a blog post or how to measure the right social media analytics. So why do I start with the mindset and intentions of great social media? The reasons for social media are numerous. Share.
  • SOCIALFISH  |  WEDNESDAY, JULY 16, 2014
    [Social Media] Calling all Association Social Media Managers
    'Are you an association social media manager? I’m looking for folks who would like to be interviewed for SocialFish by yours truly… and you will get to show off your good social media stuff and get a big bump of traffic your way in return, along with my eternal gratitude! Those of you who have been reading us since the early days, when we were mere guppies in the social media pond, may remember I did a series like this a whole 4 years ago (along with an Associations Now article way back when too). Then I want to hear from you! Excited!!
<< 1 2 3 ... 304 305 >>
 

Social Media Informer can personalize the content based on your interests, your LinkedIn profile, what you share on Twitter and LinkedIn, and what content people similar to you are sharing. More on Content Personalization

Sign-in using your social networks so we can begin to personalize your experience.

Sign in with LinkedIn

Sign in with Twitter

or

We need your email and password to allow you to log into your personalization features.

Forgot password?

I don't have an account

 
 

Enter your email address to reset your password. A temporary password will be e-mailed to you so that you may log in.

 
 

Based on...

  • Your interests
  • Your LinkedIn profile
  • What you share on Twitter
          and LinkedIn
  • What people like you are
          sharing

Learn more about Content
Personalization...

 
b2b-blogging-white-paper-181