Sherrilynne Starkie

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Five content marketing tricks of a great social media consultant

Sherrilynne Starkie

As in most professions, an experienced social media consultant knows certain tricks of the trade to content marketing work better, faster, easier. Search engines love sites that have several pieces of content on the same topic; it will boost a website up the ranking for a desirable keyword. Special Tricks.

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Gartner: fake social media reviews

Sherrilynne Starkie

As the FTC begins to crack down on this practice of fake reviews/ratings, some social media sites identifying fake and defaming reviews and requesting they be taken down. The site already filters suspected fake reviews but is introducing alerts that will stay on a business’ page for 90 days or longer.

Review 368
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Infographic: A decade of social media

Sherrilynne Starkie

The English ones include the main site, Engadget Mobile , Engadget HD and Engadget Al t. Since it was launched 10 years ago, Engadget has been updated daily and continues to covers a lot more than just ‘gadgets’; it gives a broad overview of technology industry news, including social media. Infographic: selling in social media.

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Embarrassing updates in social media

Sherrilynne Starkie

” The site attracted more than 100,000 visitors in the first 27 hours of its launch. No information is posted that hasn’t been published by the social media users themselves. There’s a feature which which allows anyone highlighted on the site to request the removal of their post. Path: the sequel.

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March 28: this week in social media

Sherrilynne Starkie

March 28: this week in social media. March 28: this week in social media. What's new and cool in social media. That's the promise from social networking web site LinkedIn with its revamped search capabilities. Gartner: Fake social media reviews. Edit items to tag.

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Industry certification a must for social media career success

Sherrilynne Starkie

But still today, I find it difficult to assess what someone actually knows about social media. Almost all candidates claim to have knowledge and experience of social media and, given the demographic, I’d expect them to. Social Media Certification. Choosing an Online Social Media Course.

Industry 170
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Using social media for research: Social Capital 2012

Sherrilynne Starkie

The Social Capital 2012 conference took place on Saturday in Ottawa and more than 220 people turned up to share and learn about the latest in social media thinking, issues and technologies. One highlight was Kelly Rusk’s session on using social media for research. Three biggest myths of social media.