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Book Review: Social Media Marketing

Webbiquity SMM

With Social Media Marketing: Strategies for Engaging in Facebook, Twitter & Other Social Media , the inimitable Liana “Li&# Evans has provided the definitive handbook for social media marketers. Explain your goals and establish clear guidelines for any mention of the company on social media sites.

Review 152
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Unilyzer Social Media Dashboard Review

Bill Hartzer

You need a social media dashboard. Unilyzer , a social media dashboard, seems to be a great fit for social media and search engine marketers like myself. With the Unilyzer Social Media Dashboard, my laborious search for a robust online marketing tracking tool may be over.

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Social Media Does Not Exist

Adam Cohen

I had an interesting discussion recently about Social media strategies. When discussing inputs to a social media strategy, an admitted “social media skeptic&# replied that she thought there shouldn’t be a need for them; rather that social media strategies were really just customer relationship strategies.

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Shifting Focus From The Traditional Marketing Funnel To Personalized Messaging Using Social Media

SocMed Sean

There’s a lot of confusion about social media these days, and marketing professionals aren’t making it any easier. As a result, agencies and marketing professionals are being asked more frequently by executives how they can “use social” or get social” by engaging in the social space.

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How to Get People to Your Social Sites and Keep them Coming Back.

Saying It Social

Saying It Social Your Social Media Marketing Resource Home About Polls Our Services Testimonials How to Get People to Your Social Sites and Keep them Coming Back You have all of these great social sites but nobody knows about them! Add Social Networking buttons to your email signature.

Sites 204
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What’s the Best Social Media Monitoring Tool? It Depends

Webbiquity SMM

Other than your company’s website, most mentions were likely in well-known online news sites or trade industry publication sites. You can find a list of more than 150 social media monitoring tools here or close to 200 here , but—that can seem overwhelming. Social Mention. Alterian SM2 Freemium.

SM2 202
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Top Social Media and Marketing Books of 2010

Webbiquity SMM

Since you don’t want to take the chance of buying a sleeper however, or a book that’s inappropriate for the recipient, here are nine ideas—books reviewed on the Webbiquity blog this year. Despite its airy title, Social Media Marketing: An Hour a Day by Dave Evans is anything but a lightweight treatment of this topic.