Five Social Media Trends for 2016
DECEMBER 30, 2015
It’s the time of the year that everyone talks about their social media trends. This time last year, I got my New Year’s resolutions written and planned how to focus on the latest trends. I am excited I was given the opportunity to share what I think will be the hottest social media trends for next year. I’ll discuss how to do this in the third trend below.
A Clever Way One Retailer Brings Pinterest From Online To In-Store
JULY 27, 2015
This weekend I walked in to World Market, a speciality retailer selling mostly home decor, and walked out with something I wasn’t planning to purchase—all because of Pinterest. It was a bright red Pinterest logo on a shelf a few feet away—claiming the product above was a “top trending pin.” “Top trending pin” tells me a lot of people like it.
How Social Media Changes Retail Storefronts
AUGUST 30, 2012
There is a trend among small business marketing in stores. I was taught that the area closest to door handles was more valuable then retail space on 5th Avenue. Please continue reading How Social Media Changes Retail Storefronts and leave a comment if inspired. This is a guest blog post by Matthew Cool. My background is important. Your experience is changing. Got a question?
3 Social Media Trends in Fashion that Retailers Should Leverage
Ignite Social Media
JULY 8, 2016
At Ignite Social Media, we know a thing or two about social media trends in the fashion and beauty industry, being Social Media Agency of the Year and all. So with that, here are three social media trends fashion and beauty retailers should leverage. Looking for more information on social media trends? When social media shakes up the fashion industry , what do you do?
5 Top Online Marketing Trends for the Rest of 2013
JULY 1, 2013
Whether you work in the b2b world, in non-profit marketing or with a brick-and-mortar retailer, you know that having the right online presence can bring even more customers to your organization. Here are a few of the top online marketing trends for the second half of 2013 that may help you grow your sales both online and off faster than you expected. Quality content will be key.
Where Social Media Is Headed in 2017: The Biggest Trends to Watch For
NOVEMBER 21, 2016
So let’s take a look at some of social media’s biggest platforms (Facebook, Instagram, Snapchat, and Twitter) and discuss where they’re heading and what trends to look out for in 2017. Before we jump into each platform individually, I first wanted to touch on something that’s been a trend throughout the year. 15 trends to watch out for. Ready to jump in?
Back-to-School Is the Second-Biggest Retail Holiday. Are You Ready? [INFOGRAPHIC]
AUGUST 8, 2016
“Back to school” is the second-biggest retail holiday in the U.S. How mobile and digital trends are affecting purchasing decision-making. Education & Analysis News & Events Social Media Social Media TrendsThis year, it’s expected to rake in $828 BILLION! But e-commerce brands are still trying to figure out the magic recipe for generating awareness and sales in such a crowded field on social. This digital infographic guide, care of The Shelf , can help. What the customer journey looks like in the digital age. Courtesy of: The Shelf.
Marketing Trends for 2011
Blue Focus Marketing
JANUARY 9, 2011
Consumers in greater numbers are using their mobile devices to assist in-store shopping, from browsing retailer websites to scanning barcodes to get product and price comparison information, to checking in to search for deals.”. From Twitter to blogs to Facebook, consumers are in control and this trend is red hot. “It’s all about protecting and nurturing the brand. s hit song.
What Social Marketers Need to Know From Mary Meeker’s Internet Trends Report 2016
JUNE 7, 2016
Mary Meeker’s annual KPCB Internet Trends Report is a legendary and much-anticipated document for every person in business. 10 Social Media Trends You’ve Been Ignoring Download. In 16 years, eCommerce sales have risen from less than 2% of retail sales to 10% of retail sales. Internet User Growth Is Slowing Down. 2016 Instagram Strategy Kit Download. Social buying.
The Best Way to Keep Up With Marketing Technology and Trends
Convince & Convert
JUNE 18, 2014
Have you ever been on a major retailer’s website and seen that section that says “if you like this product, you might like these?” If you are an e-retailer and are looking for a way to get on the cutting edge (or at least catch up to where the big dogs have been for years), iGoDigital should be on your vendors wishlist. marketing education marketing trends technology
2012 Social Media Business Trends
Blue Focus Marketing
DECEMBER 5, 2011
As the end of the year draws near, it’s time to start looking at social media trends for 2012. One of the hottest business social trends in 2011, leveraged by both large and small size businesses, has been social commerce. But you should be aware of some of these emerging social trends and tools as you consider how to capitalize on opportunities and achieve your business goals.
Internet Retailer ranks Vistaprint 27th in highest social media impact for online retailers
JULY 2, 2012
About a week or so back, I came across the Internet Retailer’s Top 500 Guide (top 500 online retailers) and was looking at the areas where Vistaprint ranked. After thumbing through the traditional marketing, I came across the publication’s inaugural list of Retailers with the highest Social Media Impact (full list below). Vistaprint ranked #27 on the Internet Retailer: Retailers with the highest Social Media Impact List in 2012. We work hard to stay on top of the social trends and we’re grateful to have accumulated such an engaged and loyal fan base.
The digital marketing trends & ideas to take into 2017, and beyond
DECEMBER 19, 2016
In an age when industries can seemingly pivot on a dime, keeping one eye on digital marketing trends to avoid getting caught out is a no brainer. From: Business from the buzz: Social Chain looks beyond trending ). Gartner has outlined artificial intelligence as its number one strategic technology trend of 2017. Smart solutions bring agencies, brands, and retailers together.
Marketing Doubleshot Podcast – Ep.8 – Digital Marketing Career Trends & Online Engagement Driving Offline Action
The New Strategist
JULY 27, 2015
In this episode, Jonathan Barrick and Josh Muirhead discuss three recent trends in digital marketing careers and an initiative by Google to more effectively measure the effects of online engagement (specifically SEM) on retail store visits. The post Marketing Doubleshot Podcast – Ep.8 – Digital Marketing Career Trends & Online Engagement Driving Offline Action appeared first on Foglyte. Links and resources mentioned in this episode: Fast Company -> www.fastcompany.com/. Search Engine Land -> AdWords Brand CPCs Rising?
Mix of Social Media Trends 2011
JANUARY 7, 2011
Digital Influence Mapping Project Home About John Speaking & Events Papers Contact Archives Links Useful Tools December 28, 2010 My Mix of Social Media Trends 2011 It's trendy to write a "trends" post at the end of the year. I found three different trends projections that are onto something and pulled the 3-4 important trends. Which doesn't make it wrong.
Tweet, Pay, Love: The Modern-Day Social Media Pop-up
The Realtime Report
SEPTEMBER 9, 2014
This is a guest post by Rupa Ganata, co-founder of men’s grooming online retailer Yes Sir , and of Brand us Social (BUS). Pop-up shops have become a regular and vital part of high streets around the world—but the latest trend is the exchange of free goods and services in return for tweets, Facebook posts and Instagram posts: the “Social Media” pop-up.
6 mobile app trends to watch in 2017
JANUARY 25, 2017
Here are six trends that will impact mobile and contribute to its continuously staggering growth. 5 Imagine walking into your favorite retail store and almost immediately your phone signals that you have a notification. The mobile trends of 2017 are laying the foundation for another all-star performance. Post by Andrew Gazdecki. The year of the small business app. Conclusions.
Where to Find Twitter Trending Topics for your Online Marketing
JANUARY 23, 2015
Marketing with Twitter trending topics is a strategy that combines careful planning, even more careful research, and a bit of dumb luck. I’m going to show you all of the web resources that are going to help you find Twitter trending topics, and give you examples of what works. For contrast sake, I’ll show you a complete trending hashtag marketing #fail while I’m at it!
A Clearer View Of Augmented And Virtual Reality
SEPTEMBER 25, 2016
Next week is the National Retail Federation and Shop.org 's Digital Summit In Dallas. Augmented reality and virtual reality are on a collision course with retail, and Joel was willing to offer a few thoughts in advance of his keynote session next week at Retail's Digital Summit, a Shop.org event in Dallas. For retailers, this is huge because stores can -- literally -- look and feel like they are no longer limited by location and square footage." But with AR and VR, "you can move within and through the retail experience. national retail federation.
Is the REI Black Friday Announcement Just a PR Stunt?
NOVEMBER 3, 2015
Here is what REI president CEO, Jerry Stritzke, says: Any retailer that hears this will be startled by the idea. PR stunt or not, the company has more than made up its retail sales in earned media. I hope more retailers follow suit. Communication Trends +Spark Edelman jerry stritzke stitchfix Target the home depot venables bell and partnersBy Gini Dietrich. optoutside.
Five Social Media Trends To Watch in 2011
NOVEMBER 16, 2010
Home About Archives How To Pitch SME Newsletter SME-TV Speaking Work With Me Five Social Media Trends for 2011 November 16, 2010 · View Comments Share Where is social media headed? So read on… Social Commerce I started out thinking about this trend as two trends: Group Buying and Facebook Commerce. I'm not quite there on the gaming trend, though.
Finding Keywords: The First Step to Blogging Success
MAY 2, 2013
Google Trends. Also, it’s worth understanding that trends is looking at the headlines written in news articles as being indicative of the relative power of those phrases. Whether those are sales people, account managers, customer service, or retail workers, they are the people who are continually interacting with your customers. Guest post by Sean McGinnis. Let’s dig right in.
Hawaii Social Media Trends 2011 – SMCHI, Jan 18
Bare Feet Studios
JANUARY 25, 2011
If you are in retail or consumer products and services, how many people are checking in to your business with location-based services? Social Media Strategy #SBOSM apps hr it mobile smchi smcjournal smcobserver trendsThose smiling faces are Malia Yoshioka of WhyGoHawaii and Randi Okuhara of the Sheraton Princess Kaiulani Hotel. Mobile Interactivity and Smart Phone Apps.
87 More Vital Social Media Marketing Facts and Stats for 2012
OCTOBER 16, 2012
What will likely be the hot trends in social media over the next couple of years? 60% of people who use three or more digital means of research for product purchases learned about a specific brand or retailer from a social networking site. 48% of these consumers responded to a retailer’s offer posted on Facebook or Twitter. YouTube and Video Marketing Trends. Pingdom ).
10 Blogosphere Trends + 34 Handy Grammar Tips
AUGUST 12, 2011
Online retailer Zappos has recently seen a “substantial” increase in revenue after correcting the grammar and spelling of reviews on its site. 10 Blogosphere Trends + 34 Handy Grammar Tips. The sentiment of the reviews was not changed, but New York University research has shown that well-written reviews—even negative ones—inspire confidence. Why does that matter? Because the same principles hold true on your blog. Good grammar can do more than just help you avoid admonishment in the comments; it can also help your blog build trust and authority. Problem 3 (?): It’s not a word.
Is Marketing About To Get Really Creepy Or Really Good?
MARCH 28, 2013
It is the ability for a brand to deliver contextual and highly targeted marketing at the local retail level. Applications range from step-by-step indoor navigation, to product-level retail customer engagement, to proximity-based social networking." It turns out that consumers are looking forward to more technologies at the physical retail level. In short, retailers want to capture this new, connected and highly untethered consumer. Amazon has been hard at work capturing tons of consumer information at the retail level. future of retail. retail.
The New Disruption
DECEMBER 9, 2011
Being a retail creature of habit, I realize how bad this is for the retailer, but the truth is that reading, buying and storing my books in the cloud trumps all. Retail is going to have to change. Amazon just released a new mobile app called, Price Check , that allows consumers at the retail level to use barcode scanning, their camera or speech to text search to price check and compare with Amazon (and their merchants). Once again, Amazon is changing not only online shopping but the entire retail experience. retail. retail experience. apple.
How To Curtail Showrooming: Charge Admission
MARCH 29, 2013
There have been a couple on instances in the news this week that highlight the general challenge that retailers face in the age of showrooming. In short, they're getting the full, physical retail experience - which could even include some consultation by the sales associate - only to lose the sale to the online channel or another retailer who is offering a better price. Best Buy has been at the center of this mobile trend and his been fighting - with all guns blazing - by offering matching prices and more. mobile trend. retail. retail environment.
The Pinterest Debate Between Two Friends
JANUARY 25, 2012
But if you’re a retailer, in fashion, have a restaurant, or sell anything that is visual, Pinterest is something you definitely should be considering for your 2012 marketing plans. Social Media Trends future comms paul sutton pinterest pinterest duelThis post is running concurrently on Future Comms. It won’t be a surprise to you that I commented. so I accepted. Not yet.
Welcome To The Video Generation
The Realtime Report
FEBRUARY 16, 2017
Peer to peer influence and video content is impacting retail like never before. Today’s consumers are always on and more selective on what messages they respond to, and forming new affinities with brands and retailers based on authentic storytelling. It was designed to help brands understand key trends in influencer marketing, video content and ecommerce. Investment Trends.
Shopping on Instagram: Get the Complete Details and What it Means for Businesses Like Yours
NOVEMBER 7, 2016
based retail brands including Kate Spade, JackThreads, and Warby Parker for this test feature. Higher retail sales and tracking ability. News and TrendsThis year alone, Instagram has released business profiles and features like Stories and Zoom. Lucky for us, Instagram has something new to share again: Shopping is coming to Instagram! Incredibly, nothing. How exciting!
FEBRUARY 9, 2012
I was recently in New York City giving a presentation at the National Retail Federation 's Big Show 2012 event. I was part of the Shop.org First Look series and talked about the massive changes that retail will face as technology, Social Media and mobile collides at the retail level. It truly is a sight to see if you're into retail, commerce, fashion and a unique in-store experience. Attribution is one of those hotly debated topics when it comes to the world of retail meets digital and these types of converged interactions (doing e-commerce from the physical store).
Case Study Crunch: Retail Social Media Case Studies « The Cube
JULY 8, 2010
Skip to content The Cube Home About us Speaking/Training Contact us Pitch us Subscribe Case Study Crunch: Retail Social Media Case Studies 08/07/2010 tags: Case Studies , Marketing , Social Media , Social media case studies by Annalisa Morgan In retail, social media is everywhere. and an unfathomable Facebook fan count of 7.5 million – and counting. Larry Danna). Einstein Bros.
A First Look at New Instagram Business Tools (And What They Mean for Your Business)
MAY 31, 2016
During their research, a retailer in Austin explained that many analytics are overwhelming and hard to apply to its marketing. News and TrendsBusinesses have been using Instagram as a way to build their audience and connect with customers for a while now without too much insight on how their content is performing. And third, businesses want to reach even more customers. Insights.
What the Changing World of PR Means to Today’s Organizations
OCTOBER 2, 2012
A boutique retailer has the same opportunities, and access to the same customers, as the big box stores. Communication Trends business destiny changing world of pr communications PR Public RelationsLast week was an interesting week in the high-tech, social media, Internet geek world. And rage on the social networks helped get the NFL referees back to work. PR in the Past. PR Today.
The Year Of More
JANUARY 3, 2012
Will this trend stop in the future? This is going to be especially true for brands that sell their products and services through third-parties (like retailers or value-added resellers). retail. While many article and columns look back at the year that was or posture on the year that will be, it's becoming abundantly clear that 2012 will - without question - be the "Year of More.". It sounds a little incredulous to say this when we're in a world that is struggling for stability. More social. More global. Connect your business to everyone." More local. More devices. android.
70% Of Users Visit Pinterest For Inspiration On What To Buy
The Realtime Report
OCTOBER 23, 2012
67% of of Pinterest users visit the site to keep up with the latest trends; only 22% of Facebook users visit the social networking giant to do the same. . Pinterest is also “a stronger vehicle for brand association:” 43% of users say they “associate with retailers or brands with which I identify” on Pinterest, vs. less than one-quarter (24%) of Facebook users.
Create a Winning Sponsored Content Strategy
MARCH 11, 2015
By Laura Petrolino At the end of 2013, Gini Dietrich listed sponsored content as one of the top four content marketing trends to watch for in 2014. Forrester says the web will account for or influence 59 percent of retail sales by 2018, it is this type of integration of both on- and offline influence which will make that number a reality. They have you… quite masterfully.
The Problem With The Status Quo
OCTOBER 19, 2011
It is a striking acceleration of the retailer's fledging publishing program that will place Amazon squarely in competition with the New York houses that are also its most prominent suppliers. They have trending to know when the best time of the year would be to release your next book and they also know all of your writing peers (and everything about them too). retail. Stop me if you've heard this one before: "technology is the great disruptor." From the article. "Amazon will publish 122 books this fall in an array of genres, in both physical and e-book form.
50 Amazing Mobile Marketing Statistics That Will Move You to Action
JULY 10, 2013
Mobile isn’t just a trend, it’s a total revolution in the way consumers interface with technology and businesses. We’ve curated 50 of the freshest mobile marketing statistics to inform you, as well as some analysis and action items to inspire your strategy: Mobile Marketing Statistics on Global Trends. Content Creation Marketing Trends Source: HubSpot ). There are 6.8 53.2%