Mindjumpers

JULY 22, 2011

Take a look at the infographic: Similar Posts: Save Your Brand Reputation With Social Media. Finally, repeated positive advertising and regular engagement together create a good impression in the mind of customers. Companies’ Use of Content Marketing Is On the Rise [infographic]. How to Use Twitter As a Marketing Channel.

Privacy 243

Privacy Reputation Advertising Social Media 243

Mindjumpers

JUNE 26, 2012

Keeping a blog up to date does require a fair amount of time investment, but it offers a great opportunity for companies to display their ideas, discuss industry issues and establish their reputation or maybe to draw attention to other social media campaigns on other platforms.

Social Media 229

Social Media Sports Statistics B2B 229

Mindjumpers

MAY 6, 2011

Social gives brands the opportunity to build their reputation online, and building a reputation takes time. Social for companies and brands is all about return on investment (but then again, who are we kidding, what isn’t?!).

Social Media 180

Social Media Loyalty Cost Reputation 180

Mindjumpers

MARCH 4, 2012

Improve customer service efforts – identifying conversations will reveal perceptions of your brand and enable you to manage brand reputation as well as handling real consumer issues real-time. This makes it increasingly more effective to create whatever kind of efforts and developments needed customized to their needs and preferences.

Social Media 237

Social Media How To Sentiment Data 237

Mindjumpers

MAY 18, 2011

Similar Posts: Save Your Brand Reputation With Social Media. There are several different applications to do that job, just try and search for it. In a later post I will take a further look at some cases where QR codes are used for marketing. How To Post Effectively on Facebook. Facebook Real-Time Analytics.

Posterous 242

Posterous How To Smart Phone Reputation 242

Mindjumpers

APRIL 18, 2011

Save Your Brand Reputation With Social Media. What you share can and will be used against you. The internet as a long memory. When in doubt, ask for guidance. Similar Posts: What To Remember In Social Media Marketing & PR. Use of Social Media to Inspiration for All Businesses.

List 243

List Engagement Social Media Guidelines 243

Mindjumpers

APRIL 28, 2011

Best Reputation Management. You can find more information about this on the page , where you can also see a list of the nominees in the following categories: Best 140 Characters (SMS, Tweet). Best Use of a Micro-Blogging Platform. Best Use of a Social Media Platform. Best Use of Mobile. Best Relationship With Blogs. Best Crisis Management.

SMS 170

SMS Social CRM Reputation Campaign 170

Mindjumpers

SEPTEMBER 9, 2010

Don’t let your fear for a “ negative reputation &# get you locked up in a defensive social media policy approach. But of course social media policies also are drafted as guidelines for your employees. That might include some rules, but don’t see them as strict “laws&# that suffocate your employees. So why not?

Policies 186

Policies Education Social Media Marketing 186

Mindjumpers

NOVEMBER 23, 2011

Conversations from which you can draw insights on the reputation of your company, increase your consumer loyalty with real-time proactive customer service. My prediction is that 2012 will be the big real-time data year! One of the key points with social data is the real-time factor of conversations going on right here right now.

Data 182

Data Nielsen Buy Loyalty 182

Mindjumpers

FEBRUARY 17, 2011

Most bloggers from time to time write about brands and products whose reputation they approve of and can identify with. This makes the blogosphere a powerful entity reflecting many people’s opinion. And bloggers read other blogs as a source of information.

Blogosphere 195

Blogosphere Technorati Microblogging Blogger 195

Mindjumpers

NOVEMBER 15, 2010

The fact that it does happen so often can be destructive for the company’s actions and reputation and it gives social media marketing in general a bad image as well. However, there is no reason to exclude social media marketing from a broader framework, and to approach it as an ‘island’ stripped of any form of strategy.

Social Media 235

Social Media Marketing Survey Forums 235

Mindjumpers

MAY 12, 2011

Save Your Brand Reputation With Social Media. How would you characterize brands to be human in social media? Do you have good advice to share? Similar Posts: How to Leverage Today’s Consumer Influencers [slideshow]. Check-in on Product Discussion and Get Rewarded on German Rating Site.

Social Media 211

Social Media Brands Authentication Reputation 211

Mindjumpers

MAY 6, 2011

Best Reputation Management: Prime (Sweden). Best Use of Social Media Platform: AgênciaClick Isobar (Brazil). Best Use of Mobile (Nominees): Grape (Russia). Best Relationship with Blogs (Nominees): JWT New York (US). Best Crisis Management: Weber Shandwick (US). Best Engagement with Customers: OMD (US).

Social Media 188

Social Media Social CRM Project Film 188

Mindjumpers

FEBRUARY 2, 2011

If it had not had that reputation, getting into social media and not knowing what to do exactly could have caused some damage. . - It’s had a few stumbles along the way, but it sees clear positives and high regard for its effort. Before getting into social media, Southwest Airlines was already an established brand.

Airlines 232

Airlines Social Media Collaboration Travel 232

Mindjumpers

AUGUST 12, 2010

Your blog is about building reputation through credibility, which can be achieved through personalizing your blog, allowing your bloggers to have and reflect their own opinions (without them contradicting the company’s ethos), show that your company has a face, can add value to that face, and express sincerity.

Tips 193

Tips Guidelines Blogger Policies 193

Mindjumpers

SEPTEMBER 24, 2010

Furthermore, blogs play a crucial role in search engine marketing and a brand’s reputation, among many others. Blogs are the online properties to which companies can link their social media presences and where dialogues with clients and prospects also effectively take place.

Social Media 220

Social Media Forums Disqus Social Networking 220

Mindjumpers

JANUARY 11, 2011

People talk, reputations are made or destroyed online and it’s about time this was realised. My hope is that people see how effective Fullrate has been, and how this has turned me from being an unhappy customer, publicly complaining about them, to a very satisfied customer – very publicly defending them!

Social Media 276

Social Media Wireless Privacy Technorati 276

Mindjumpers

JULY 17, 2012

A crisis will inevitably have an impact on a company’s image and reputation, and the image depends entirely on the stakeholders’ perception of the organisation as being responsible or not responsible for the crisis. Moderate reputational threat occurs when a company has accidentally performed the operation that led to the crisis.

Reputation 193

Reputation How To Strategy Course 193

Mindjumpers

JULY 12, 2010

A simple example: someone whose influence leads to a substantial spreading of your content is not the same as someone whose influence strengthens your brand reputation. Remember that people mostly trust persons they know, like family and friends, experts, bloggers, and other influencers with a solid reputation are often being trusted as well.

Influencer 216

Influencer Forums Reputation Blogger 216

Mindjumpers

FEBRUARY 8, 2011

It is true when you have a visible brand, there will be some anti-elements that will try to spoil your reputation. So stay active and make more friends who will protect your image in case there are some bad omens lurking around you. During those tumultuous times, your consumers will be a boon in disguise.

Conversation 276

Conversation Social Media ROI Collaboration 276

Mindjumpers

JUNE 22, 2011

To present some good advice, I will here list a couple of the key findings from the white paper called “Facebook For Social SEO: Best Practices To Drive Organic Search Performance With Facebook”: Leveraging social media for search can help you: - manage your company’s reputation. – increase your brand visibility.

Facebook 245

Facebook How To SEO Reputation 245

Mindjumpers

JANUARY 25, 2013

Additionally, analyzing real-time social media sentiment, by using social media management systems to track down all mentions of the brand’s name, will provide insights on the brand’s reputation and how its name is being perceived.

ROI 245

ROI Metrics Crowdsourcing Sentiment 245

Mindjumpers

MARCH 22, 2011

Save Your Brand Reputation With Social Media. Today, Twitter has hundreds of millions of users and the number increases with a great amount each day. Check out Twitter’s new Discover Twitter video here: Similar Posts: Digital Death In The World of Social Media. What People Love And Hate On Twitter [infographic].

Video 187

Video Twitter Reputation Social Media 187

Mindjumpers

AUGUST 9, 2012

Submitted by social media super users, these comments hit the head on the nail: Brand ambassadors will guard your social reputation. Yesterday, FastCompany shared some of the best social media advice from their readers. These loyal fans become brand ambassadors who will protect and defend your brand when the brand is criticised by others.

Social Media 235

Social Media Loyalty Airlines Marketing 235

Mindjumpers

JUNE 19, 2014

This is an all too familiar fear of social media managers who defend increasingly vulnerable brand reputations online. She has specifically investigated “restricting the spread of firestorms in Social Networks” and how exactly to best put them out. Facebook data was collected from over 60k users and 1.5m

Research 194

Research Data Social CRM Wikipedia 194

Mindjumpers

MAY 24, 2012

Best Reputation Management – Ideas for Good Campaign by Saatchi & Saatchi LA. Best Engagement With Consumers - Quicar – The Volks-Campaign by kempertrautmann gmbh. Best Relationship with Blogs – Prius Inspired Bike by Saatchi & Saatchi LA.

Social Media 213

Social Media Social CRM Airlines Guidelines 213

Mindjumpers

SEPTEMBER 6, 2010

. - Taking Responsibility : As mentioned above, employees represent their company at all times and so should be respectful to other colleagues and not write anything that should put their company’s reputation at risk. They should not be disclosing anything that is confidential or proprietary.

Policies 235

Policies Social Media Guidelines Privacy 235

Mindjumpers

AUGUST 25, 2010

. - Taking Responsibility : As mentioned above, employees represent their company at all times and so should be respectful to other colleagues and not write anything that should put their company’s reputation at risk. They should not be disclosing anything that is confidential or proprietary.

Policies 230

Policies Social Media Guidelines Privacy 230

Mindjumpers

MARCH 21, 2013

The influencer shall keep his image and attract more followers – therefore the product must benefit the influencer’s good reputation. Would a teenage influencer spread the word about diapers absorbency? Therefore, remember to put an effort in identifying the right influencer, and thereby advancing your social reach.

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Influencer Guidelines Tumblr Reputation 193