No matter if you’re a large brand or a small business I believe everyone should manage and monitor their online reputation. The team at Digimind created a statical infographic outlining online reputation by the numbers. few key statics from the online reputation by the numbers infographic is that 76% of US retailers said user-generated content will have greater impact on their marketing goals in the future. Clearly giving an important reason why you should always monitor your brands reputation. What tools do you use to manage your online reputation? MORE >>

Click to read more » social media strategy customer reviews customer service online reputation management reputation economyImage via BigStockPhoto.com. You’ve spent years building your business. You’ve invested time, sweat, and tears. You’ve missed dance recitals and soccer games as you’ve toiled to create it. You finally feel as though you can relax… until the day when the phone calls stop, the new customers vanish, and you can’t understand why. You’re still providing excellent service and your existing customers love you, but your business is struggling. MORE >>

As such, it’s more important than ever to own and manage your reputation before another person or institution defines it for you. This is no simple matter, in substance or execution, as your personal and professional reputation are now blurred by social media. Plus, at any one time your reputation is a multi-faceted entity playing out across many channels making it even more difficult to track and manage. Advertising Brands Consumers Future Purpose We First branding reputation Social mediaLet’s explore how it lives on four key levels. MORE >>

The Cluetrain Manifesto said markets are conversations.  Reputation is the result of how you look, what you say and most of all what you do.  What does all this mean for your PR and marketing strategy? Build relationships with traditional, online and social media influencers that reach your market, so that you get earned media mentions in all areas. Social Media Marketing Tips Social Media Strategy media online PR reputation social trust“This works because people can trust each other.” order to gain their business you have to build trust.  MORE >>

This is why finding ways to take control of your online reputation is so essential to online success. Here are 3 tips for taking control of your online reputation. There are times a more aggressive approach with our online reputation must be taken. The best way to get a good reputation is to create one, not just through reputation management and SEO tactics, but through forming actual connections. The idea is to establish yourself amount your niche market and get credibility to your venture. However, keeping a reputation is even harder. Takeaway. MORE >>