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Snapchat Publishes New Study into Evolving Video Consumption Behaviors

Social Media Today

Snapchat has published a new study which looks at evolving video consumption behaviors, and how businesses can align their content efforts with these shifts.

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Snapchat Publishes New Data Which Shows that App Facilitates More Positive User Experiences

Social Media Today

The study looked at how people physically respond when using different social apps.

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Snapchat Publishes New Data on the Rising Effectiveness of 6-Second Ads

Social Media Today

Snapchat has published a new study which underlines the rising effectiveness of shorter video ads.

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LinkedIn Publishes New Data on Optimal InMail Campaign Tactics, Based on Millions of Messages

Social Media Today

LinkedIn has published a new study on InMail response rates, including pointers on how to maximize InMail performance.

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Snapchat Publishes New Data Showing App Facilitates More Positive User Experiences

Social Media Today

The study looked at how people physically respond when using different social apps.

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New Study Finds Consumers are Concerned About the Influence of Social Media on News Coverage

Social Media Today

Pew Research has published a new study which looks at how consumers view social media's influence on news coverage, which shows that there are significant concerns around bias.

Study 167
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TikTok Publishes New Guide on the Effective Use of Audio for Marketing Campaigns

Social Media Today

The guide shares various case studies highlighting how brands have used audio in their TikTok campaigns.

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