Twist Image

FEBRUARY 18, 2012

There's a growing lesson for big brands in Social Media. Unless you own the platform (like a Blog, Podcast or your own, personal, online social network), ensure that everything else is a channel for you to connect and not the entire platform. online social network. product innovation. social crm.

Social Media 108

Social Media Yahoo Social CRM Data 108

Hootsuite

SEPTEMBER 16, 2022

Social media analytics tools. Social media analytics tools are solutions that give marketers the ability to track, analyze, and understand the performance of social posts and campaigns. All social networks offer basic native analytics tools. Specialized social analytics tools allow you to see the bigger picture.

Social Media 134

Social Media Tools Marketing Analytics 134

SocMed Sean

DECEMBER 9, 2011

Changes that lower overhead or introduce new products and services automatically drive ROI. Social can do both. 5) Social CRM – CRM is social…we don’t need to add “social” to the front of every term to make it sound cool and new.

Social Media 255

Social Media Social CRM Creative Commons Sentiment 255

The Realtime Report

DECEMBER 10, 2012

Looking at the results reveals some major pointers for social CRM: Listen for your brand’s name – with or without the @ symbol. The study looked at how long it took each brand to respond and the percent of total tweets that received a reply.

Brands 193

Brands Twitter Study Social CRM 193

Techipedia: Tamar Weinberg

APRIL 15, 2015

If you don’t know what Rapportive is, I’ll tell you here: Rapportive was (past tense) an excellent plugin that worked with Gmail and Chrome or Firefox to learn all social media associations with an email address. It was an internal social CRM of sorts. A URL to share the briefing with other people. I think so too.

Data 100

Data Tools Bookmarklet Social CRM 100

Akamai Marketing

DECEMBER 22, 2011

I’m putting my Carnack hat on and writing down the trends I see in social media for 2012. Social CRM: I predict in 2012, I think we’re going to see an increasing attempt to translate digital profiles back to a customer. Further segmentation of social platforms.

Social Media 217

Social Media Trends Smart Phone ROI 217

Laurel Papworth

MAY 23, 2010

This article on IDM – Image and Data Manager has a good wrap up: While it is estimated that SharePoint is Microsoft’s fast growing product, the likely reality is that in many instances the product is not being fully utilised. Australia Sharepoint Conference June 16/17 2010 is a post from: Laurel Papworth- Social Network Strategy.

Sharepoint 63

Sharepoint Conference Social CRM Microsoft 63

Razor Social

JUNE 1, 2017

Unlike other social networks, LinkedIn doesn’t support a lot of third party tools but there are still ways to speed up some of your key activities, such as finding the right leads, gathering customer data, building connections, and kickstarting your sales process. The opportunities are there, you just need the right way to find them.

LinkedIn 111

LinkedIn Tools Social CRM Widget 111

Convince & Convert

SEPTEMBER 14, 2010

The debate on Social CRM (sCRM) could easily become a distraction. As marketers, we need to reach our customers where they are and social media’s potential in that regard is unquestionable. Is it good enough to just say “here is our product, go buy it?&# And of course product improvement ideas are important.

Social Media 123

Social Media Social CRM Strategy Consultant 123

Proactive Report

DECEMBER 27, 2010

For three years or so savvy companies and organizations have been experimenting with how to become a social brand. They’ve experimented with social media campaigns and activities, mostly in the marketing and PR arena. Some have been dragged into social CRM by their customers.

Yammer 105

Yammer Trends Training Wiki 105

Techipedia: Tamar Weinberg

JANUARY 26, 2011

If you’re selling a product, unless it’s proprietary to your own store and offered nowhere else online, chances are you have a lot of competition, so those links can significantly improve your online visibility. Of course, shared links on social networks also drive traffic. This is where we’re going.

Findability 201

Findability Domain Name Policies Social CRM 201

Visually SM

JULY 27, 2020

Social media tools are essential for a smart business to manage important channels in their Digital Marketing routine. It is possible to raise interest in products, generate interaction, and even work on customer service. However, there are a couple of unique features that set Sprout Social apart.

Social Media Management 246

Social Media Management Social Media Tools Domain Name 246

Social Media Network Marketing

MAY 31, 2010

Those organizations willing to invest the time and resources required to develop and support a strong virtual presence are gaining practically unlimited access to consumers' steady outpouring of raves and rants, toward favorite and disliked companies and products. Unported License.

Social Media 62

Social Media Social CRM Reputation Widget 62

Hootsuite

OCTOBER 19, 2021

While you can still access Facebook Page Insights and Instagram Insights individually, using a coordinated tool like Facebook Business Suite is much more productive. You can add notes and labels, so this functions like a very basic social CRM. The standalone Facebook Analytics tool was retired on July 1 , 2021. Get Started.

Facebook 132

Facebook HootSuite Marketing Comparison 132

Convince & Convert

JUNE 17, 2010

Let me hear about it: View Comments | Subscribe To This Blog | Sign Up For Our Newsletter Share This Post: Similar Posts That You Might Enjoy: 7 Surprising Statistics About Twitter in America Why Social Supports Email in the Interactive Marketing Hub Are You Suffering From Premature Calculation? Numbers can both have value and be deceptive.

Twitter 126

Twitter Metrics Social CRM Consultant 126

Pixlee

JANUARY 19, 2017

65% of social media users from ages 18 - 24 evaluate information that is shared on social networks when making a purchasing decision. 64% of Millennials recommend a product or service on social media at least once a month. 84% of millennials report that UGC on company websites has influence on what they buy.

UGC 41

UGC Content Loyalty Travel 41

Convince & Convert

FEBRUARY 15, 2010

Social network connectivity is becoming the post-modern email newsletter. I certainly do not support the Draconian position that somehow social networks threaten email’s existence as a marketing channel. Those two areas are a lot more interesting than the devolution of Social Media into direct marketing.

Social Media 114

Social Media Strategy Social CRM Newsletter 114

Convince & Convert

FEBRUARY 11, 2010

Skip to content Skip to navigation Skip to footer Convince and Convert Blog: Social Media Strategy and Social Media Consulting Social Media Strategy Blog Social Media Consulting Blog Social Media Consulting Speaking Newsletter Free Social Media Tools Twitter Interviews About Lijit Search Is It Curtains for the App Store?

Social Media 114

Social Media Strategy Apple iPhone 114

Webbiquity SMM

MAY 10, 2011

Publishing has historically relied on advertising, or sponsorships, to pay for content production. Social media is a great way to make more in-real-life contacts. Offer a free trial of your product (if practical). Link to product information from within your blog posts. Get more from your presentations.

ROI 191

ROI Case Study Bazaarvoice Klout 191

Convince & Convert

SEPTEMBER 7, 2010

Based on consistency of product, suitability of packaging, and convenience of location, Stratten shifted his daily coffee habit – to the tune of perhaps $30,000 in lifetime value, underscoring the ultimate importance of every customer acquisition or defection. He’s on the road now on the UnMarketing book tour of 30+ cities.

Review 115

Review Social Media Social CRM Consultant 115

Convince & Convert

JULY 26, 2010

Let’s say you’re a small business owner who wants your brand to appear in Google when someone searches for your product or service in your area. Then came social networks that were great places to deliver and share messages – but not really that great for telling your story. Why Am I sharing This?

SEO 115

SEO Social Media Consultant Social CRM 115

Convince & Convert

JULY 27, 2010

Whether it’s blog posts, video blogs, Powerpoint presentations, podcasts, haiku, or graffiti art, practice makes the production process easier. Powers RT @jaybaer: Are You Growing Enough Voices [link] That's a productive vacation. Certainly, there is a benefit to creating content on a daily basis.

Social CRM 117

Social CRM Consultant Blogger MySpace 117

Keyhole.co

JULY 9, 2023

Meltwater focuses more on being a Media Intelligence platform and offers features for media monitoring, social media monitoring , and collecting brand insights. It has great content curation and scheduling features, allowing users to post to various social networks. Shaun P I think that the service is too expensive.

HootSuite 52

HootSuite Social Media Management Social Media Price 52

Convince & Convert

FEBRUARY 24, 2010

Let me hear about it: View Comments | Subscribe To This Blog | Sign Up For Our Newsletter Share This Post: Similar Posts That You Might Enjoy: Tying Together Social Media and Corporate Social Responsibility 5 Steps to Winning Fans with Content Strategy Are You Ready for the Opportunity Economy? Now that it is so easy for Joe Q.

Compete 116

Compete Conference Organization Social CRM 116

Convince & Convert

MAY 12, 2010

So clients ignoring social channels and networks need to realize that traditional venues will continue to lose ground and their products and services will be left behind if they don't do as you've suggest and try those 'green eggs' [link] cheryl andonian RT @jaybaer: Would You Try It With a Fox?

Consultant 121

Consultant Social CRM MySpace Social Media 121

Convince & Convert

JUNE 24, 2010

The Power of the Unexpected The genius of infomercials (and to a lesser degree, home shopping channels), is that they present to you products that you didn’t know you needed, because you didn’t know they existed. Your social media strategy should do this too. That’s just a brochure in 140 characters. Any thoughts?

Social Media 122

Social Media Strategy Social CRM MySpace 122

Convince & Convert

MARCH 28, 2012

According to a report focusing on online casual and social games from market research firm Newzoo , 126 million Americans, or 87% of the 145 million U.S. gamers ages 10 to 65, play games on social networks or casual game websites. Increased Loyalty - Gamification of customer service will drive engagement and brand loyalty.

CSR 128

CSR Airlines Loyalty Hashtag 128

Convince & Convert

MARCH 28, 2012

According to a report focusing on online casual and social games from market research firm Newzoo , 126 million Americans, or 87% of the 145 million U.S. gamers ages 10 to 65, play games on social networks or casual game websites. Increased Loyalty - Gamification of customer service will drive engagement and brand loyalty.

CSR 127

CSR Airlines Loyalty Hashtag 127

Convince & Convert

FEBRUARY 19, 2010

This, I'll try. in the morning here in Holland and I can't sleep.so what do you do? in the morning here in Holland and I can't sleep.so what do you do?

Social Media 115

Social Media Social CRM MySpace TweetBeep 115

Convince & Convert

MAY 5, 2010

This 40-something Florida Mom found herself undergoing several simultaneous life shifts, and realized that products and the communication about them didn’t resonate with her any longer. With free membership open to all women, JaneNation combines social networking with opinion collection.

Social Media 126

Social Media Case Study Strategy Study 126

Convince & Convert

SEPTEMBER 20, 2010

And while substantially smaller than the Facebook brigade, the Twitter crew is tuned in to brands like nowhere else on the social Web. 49% of monthly Twitter users follow brands or companies, compared to just 16% of social network users overall. 42% learn about products and services via Twitter. 19% seek customer support.

Social Media 160

Social Media Statistics Strategy Research 160

Convince & Convert

FEBRUARY 23, 2010

We also find Facebook fan pages that try to explain product features (wrong again, as it’s unlikely that non-customers are going to fan your page, thus talking about features is preaching to the converted). This is the a classic issue with many marketing and product developers, they don't listen.

Social Media 118

Social Media Strategy Social CRM Company 118

Convince & Convert

MAY 18, 2011

I’ve had several companies respond quickly to conversations I was having with others about their products. Business hat: I’m monitoring conversations about my product. This effect is even worse on social networks. The circumstance where I definitely do want a fast response is when I’m having a problem.

Twitter 123

Twitter Price Travel Buy 123

Convince & Convert

APRIL 28, 2010

In Search of Mass Influencers In a fascinating new Forrester Research study about online peer influence, Augie Ray and Josh Bernoff determine that consumers generated more than 500 billion online impressions about products and services in 2009. population. That’s a good starter list for Mass Influencers. link] Joseph Ruiz Great stuff.

Social Media 149

Social Media Strategy Influencer Social CRM 149

Convince & Convert

JULY 21, 2010

She spends her days thinking about social media, public relations and digital strategies for her agency’s consumer focused clients. The Lawyers Are Coming Social networks give people the ability to share incredible volumes of content. People are sharing photos, ideas, writings and video. All that stuff? Ad Chickadee ?

Social Media 155

Social Media Policies Consultant Social CRM 155

Techipedia: Tamar Weinberg

JUNE 23, 2010

and its restricted access, people had no need to use any other names on the Mark Zuckerberg-created social network. It’s how social networks are intended to be used. Besides, what if there was no online platform to network? That’s what Social CRM systems are trying to solve.

Facebook 268

Facebook SEO Policies Groups 268

Convince & Convert

MAY 11, 2010

After all, why would they even be coming to your Web site unless they had questions about your product or service? And if possible, I’d recommend having employees closest to the product (designers, engineers, product marketing, customer service) be the stars of the show, not executives or marketers. To be entertained?

FAQ 139

FAQ Content Consultant Social Media 139