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Twitter is top social media channel among Fortune 500

Firebelly

This represents a six percent increase over the 2008 study. 86% of these blogs (93) link directly to a corporate twitter account, a 300% increase over the 2008 study. 80% — four of the top five corporations – Wal-Mart, Chevron, ConocoPhillips and General Electric – consistently post on their Twitter accounts.

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The Guide To Social Media Marketing Automation

Webbiquity SMM

Studies show that users on platforms like Twitter and Pinterest maximize their engagement when brands post as many as 15 tweets or 11 pins per day. Besides mainstream sites like Facebook, Instagram, LinkedIn, and Twitter, there are also niche social media platforms that target specific industries.

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How Does A Tweet Become A Lead?

Small Business Mavericks

You may have seen Twitter’s recent study called “Discovering the Value of Earned Audiences — How Twitter Expressions Activate Consumers.” You pay for stuff like display ads, pay-per-click, paid search, etc. One tweet by itself does nothing; it has to be part of a package of owned, paid, and earned messages.

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Monday’s 5 Social Media Must-Reads

Firebelly

When are your Twitter friends online? By Brad McCarty There’s something magical about Twitter. Social Media and SEO massively undervalued: Study. From this data, we have proof that natural search and social media channels are vastly undervalued, while the effect of paid search is overstated.

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5 Reasons CMOs Can No Longer Own Social Media

Hootsuite

Hootsuite partnered with the analyst and research firm Altimeter Group to conduct a study of the quantitative value that social offers modern organizations. More than a billion use Instagram monthly, and hundreds of millions more use Twitter and Pinterest and Snapchat. Our new research reveals it’s time to rethink this assumption.

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Firebelly at Brainstorming & Social Media Optimization Summits

Firebelly

You’ll learn how to identify your content assets, use a push and pull approach, the social platforms that can work for you, a review of the monitoring tools, and see case studies of companies doing it right. We look forward to seeing you in Dallas! View an alternate.

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Why Influencer Marketing is Creating Huge Returns for Businesses

Convince & Convert

The poll also found that influencer marketing is the fastest-growing online marketing channel, crushing other strategies like affiliate marketing, paid search, and display. Blogs and Facebook are by far the most effective outlets for influencer marketing, dwarfing YouTube, Instagram, and Twitter. Budgets Rising.