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Mobile Is Here – Are You Ready for Mobile Marketing?

yMarketingMatters

OK, we know that mobile Internet usage is rising exponentially, and clearly, it is no fad, its here to stay. Smartphones and tablets are becoming a paramount marketing consideration, and skyrocketing mobile use has critical implications for business. An impressive 75% of mobile Internet users make purchases on mobile devices.

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11 Smart Ways to Use Twitter Advanced Search

Hootsuite

Twitter isn’t just the birthplace of cutting-edge humor or the top place to find breaking news. Thanks to Twitter’s advanced search features, it’s also a surprisingly robust search engine. Twitter’s advanced search capabilities are some of the app’s most well-kept secrets. Here’s how to use it: 1.

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#ActionTags Let Consumers Buy Products Directly From TV Ads Using Twitter, Facebook or Instagram

The Realtime Report

Starting March 4th, consumers can instantly purchase products that they see on TV through Twitter, Facebook or Instagram. during one campaign, the brand added 20,000 Twitter followers (a 10% increase) in less than a week. The hybrid of old and new media is promising. How will #actiontags on TV change things?

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11 Ways to Boost Engagement with Twitter Polls

Hootsuite

That’s why Twitter polls are a handy tool to keep in your back pocket. A Twitter poll can help you learn more about what your audience thinks, wants, and how they behave. In this guide, we’ll teach you what Twitter polls are and how to use them to connect with your audience. What is a Twitter poll? We promise.

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5 Easy-to-Use Mobile Apps to Create Powerful Social Media Videos

agora pulse

Creating engaging social media videos doesn’t require a Hollywood production team or budget. Use these mobile apps for social and get started crafting fantastic content right away. Here are five easy-to-use mobile apps to help you create powerful social media videos. Easily add cinematic transitions to your video clips.

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Mobile Positioning: A Business Must

Webbiquity SMM

Mobile access to the web has surpassed browser usage. Consider these 2012 statistics: • Twitter estimates 55% of users access the site through a mobile device. • 34% of marketers have generated leads using Twitter. Click-through rates on search result ads are higher on mobile, according to a Marin Software study.

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Twitter ecommerce: How to embrace the next social shopping frontier

Sprout Social

But where does Twitter fit into the social commerce landscape, and who is buying on Twitter? To answer this, we reviewed Twitter’s latest ecommerce features and looked to brands mastering them. We also explain how you can leverage these features to sell on Twitter and best practices to get started. Twitter Shops.

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