The Reddit Marketing Guide
MARCH 4, 2015
By Jessica Malnik I truly think there is no social media site more misunderstood and undervalued by PR pros and marketers than Reddit. Reddit is nicknamed the “front page of the Internet” for a reason. That said, many PR pros and marketers are quick to dismiss Reddit as a viable outlet because of their own preconceived notions, or due to horror stories they have heard.
Reddit Marketing: Six Tips for AMA Success
APRIL 14, 2015
By Jessica Malnik Successful Reddit marketing is a mystery to many communications pros. In my previous post, I talked about seven ways marketers can leverage Reddit. In this post, I’m going to do a deeper dive into one of those way—the Reddit AMA—or “Ask me Anything.” Many brands, celebrities and politicians, including President Obama, have hosted AMAs on Reddit.
Why Reddit Continues to be Relevant
MAY 4, 2011
Reddit. Reddit is (was?) So why did these Digg users embrace Reddit as their new social news website home? Because Reddit users (or Redditors) are very protective of their site and do everything they can to ensure it’s not spammed, scammed, or otherwise abused. Scott currently works with Professional Marketing International helping people change their lives.
How to Use Reddit to Boost Your Marketing through the Roof
DECEMBER 9, 2014
Reddit is the 30 th busiest website in the world, attracting a whopping 56 billion pageviews and helping to popularise millions of pieces of content each year. Although Reddit is dwarfed by the likes of Facebook and Twitter, its influence on the internet is huge, and its potential for marketers as a way to reach customers is incredible. What is Reddit and How Does it Work?
Social Networking Stats: Reddit Earns 56 Billion Pageviews in 2013, #RLTM Scoreboard
The Realtime Report
JANUARY 3, 2014
Reddit: 100 million monthly unique visitors. via Reddit. Reddit Earns 56 Billion Pageviews in 2013. 2013 was a big year for Reddit. The site saw 56 billion pageviews from 731 million unique visitors, according to the Reddit blog. Reddit users are spreading the wealth among posts; out of over 40 million posts in 2013, the most popular post had just 3.6
Ocean Marketing Fired and Crisis Managed
JANUARY 23, 2012
The issue was a N-Control customer sent an email asking why his delivery was delayed and, taking the role of customer service, the company’s social media firm, Ocean Marketing, responded, IN WRITING, in ways most of us would never even think to do. And the first thing Chiullan did is take them to Reddit, to address the irate customers who, to this point, have pretty much been ignored.
7 Steps to Successful Content Marketing [Infographic]
NOVEMBER 30, 2013
Content marketing is a way of communicating with your customers and prospects without pitching your products or services. . Also known as inbound marketing , content marketing is non-interruptive. This form of marketing may create recognition, but it’s rejected by consumers about 90% of the time. . Marketers use content marketing for: Brand awareness (79%).
47 Superb Social Media Marketing Stats and Facts
JANUARY 19, 2016
Most businesses now use social media for marketing and those efforts are expected to continue to increase, yet many marketers and top executives alike find the business value difficult to quantify. Here are four key takeaways (among the many possible) from the compilation of social media marketing facts and statistics below: Social is important today, but even more so tomorrow.
The Ugly Side of Social Media Sharing
APRIL 30, 2013
” 3) Without asking or anyone else knowing, Susan’s friend’s boyfriend saw the picture, thought it was funny, uploaded it to Imgur, and posted it to Reddit. Here are some screen captures from the conversation with PreventDisease.com (this conversation was before we traced the original image back to Reddit/Imgur). It’s where I work. The image went viral. Sorry.”
Phil’s Fish Market Just Hit the Jackpot
JANUARY 15, 2014
On Reddit today, someone posted a picture of an attraction at a local restaurant. Phil’s Fish Market in Moss Landing, CA has a map of the world posted with the question, “Where are you visiting from?” According to this post on the theory of Reddit , this post may have around 140,000 views so far. Maybe even from a small business marketing blog or two.
50 Tips to Make Your Company’s Blog Rock
AUGUST 20, 2012
Write articles for the different types of customers that are relevant for each of your vertical markets. Subscribe to the top industry blogs in your market, both company blogs and personal blogs for ideas. Enlist your colleagues to write on topics in your industry or market that they are passionate about. Enjoy! 50 Tips to Make Your Company’s Blog Rock. Ask questions.
Life in the Marketing Cloud
MARCH 11, 2015
Many people have a vague or unclear idea what the marketing cloud is, and a little less about how they both already and can use the cloud every day. . Cloud services have played a major role in shaping the marketing landscape in the digital era. With that in mind, here some smart ways marketers can use cloud services on a regular basis. Social Media in the Marketing Cloud.
Best Internet Marketing Posts of 2011
Techipedia: Tamar Weinberg
JANUARY 5, 2012
In January of 2011, I said that I’d make our Internet Marketing Posts of 2011 subscriber only. This year, I am pleased to bring back our Best Internet Marketing Posts of 2011 thanks to an excellent sponsor, HubSpot. HubSpot has recently launched a most amazing Marketing Grader tool to help you measure the effectiveness of your website. Marketing Automation. Enjoy!
First User Growth, Now Revenue Growth Falters at Twitter | Social You Should Know
Ignite Social Media
AUGUST 1, 2016
Check it out here, plus more about Reddit and Social Fresh, in this week’s Social You Should Know. Reddit, Famously Tough to Market To – Offers a New Ad Unit. Most social networks have a personality and community norms, but few have been as difficult for marketers to understand and crack as Reddit. That was Twitter’s week. million. r9AZd9rzI3.
102 Compelling Social Media and Online Marketing Stats and Facts for 2012 (and 2013)
JANUARY 2, 2013
With 92% of companies now incorporating social media into their marketing efforts, it’s no longer sufficient to just “be there” on social networks. Today’s most effective marketers are optimizing content across channels, coordinating search and social marketing activities with traditional PR, and measuring their web presence and performance with sophistication.
The Ultimate Guide to Infographic Marketing
Convince & Convert
MARCH 4, 2016
In the words of entrepreneur and acclaimed author Gary Vaynerchuk, “Marketers ruin everything.” . This couldn’t be more true for infographics, which became a highly popular and effective content marketing tool three or four years ago. With honest beginnings, infographics were now a value-sucking black hole in the content marketing universe. Choose the Right Topic. Research.
87 More Vital Social Media Marketing Facts and Stats for 2012
OCTOBER 16, 2012
Though social media marketing is now used in about 90% of companies, techniques, platforms and best practices continue to evolve. Increase use of video marketing? Marketing Pilgrim ). 2. 90% of marketers now use social networks in their marketing efforts, but growth has plateaued; the figure was 89% in 2011. 500 firms. ( V3 Integrated Marketing ). But 3.1
5 Social Media & Digital Marketing “Must Haves” for 2016 – Part II
MARCH 27, 2016
In Part I , I gave you a bird’s eye view of what is only going to INCREASE in 2016 and recommended concentrating on and implementing these “Must Have” tactics to see fast, powerful and reliable results in your marketing and sales for your B2C or B2B business: Consumers Are Social. By distributing YouTube videos on other popular media sites such as Facebook, Twitter, LinkedIn, StumbleUpon, and Reddit, your business exposure can instantly increase exponentially. Being on Social Media is a Must. Consumers Are Visual. Incorporating Images & Videos are a Must. Consumers Are Mobile.
103 Compelling Social Media and Marketing Statistics for 2013 (and 2014)
NOVEMBER 12, 2013
As the use of social media in marketing has become ubiquitous, marketers have turned their attention to making the use of business social media more sophisticated and strategic. They are refining tactics, integrating social with other marketing channels, taking a hard look at new networks, and continuing to refine their measurements of success. Marketing Pilgrim ).
The Three Things Edition 1
SEPTEMBER 30, 2012
It has been one of the bigger beefs I have with Facebook and I champion opt-in versus opt-out in the advertising, marketing, and technology industries. Bearded Sihk Woman Teaches Reddit a Lesson in Tolerance. Someone took a photo of a bearded woman standing in line at the airport and posted it to his Reddit page, where hundreds of people ridiculed her. Michael on Technology. As
30 Resources and Tips for Using Pinterest to Market Your Business
FEBRUARY 18, 2012
just started playing around with the platform, collecting images about social media and marketing and other topics. . hours on Tumblr, and 7 hours on Facebook, but a recent study by Shareaholic shows that Pinterest is driving more referral traffic than Google+, YouTube, Reddit, and LinkedIn — combined. Brand Marketing. People like to collect things. General information.
The Ultimate Guide to Social Marketing for an Ecommerce Business
OCTOBER 27, 2015
Nothing is further from the truth, because you must also focus on monetizing your social media, choosing the right social media networks and combining social media with other marketing platforms. In addition, Reddit is the fastest growing social site in terms of orders. It’s a tough game, so we recommend beginning your marketing efforts through your personal social profiles.
Essential tools for influencer marketing
JULY 14, 2016
A master roundup of social marketing tools to use on behalf of brands. Target audience: Social marketers, influence marketers, businesses, brands, digital marketers, SEO specialists, entrepreneurs, educators, journalists, Web publishers. If you’re an aggressive email marketer, GoDaddy can really zing you if they, for whatever reason, are displeased by your behavior.
The Pillars of Online Marketing Success in 2014 & Beyond
OCTOBER 14, 2014
As online marketing budgets continue to rise this year and with prospects to increase for the future, there’s good sign that more businesses are taking the potential and necessity of the web seriously. Email is still killing it for marketers and is the preferred medium for permission-based promotion and is rapid growing in use among mobile users. Image source. Image source.
11 B2B Marketing Predictions for 2011
Buzz Marketing for Technology
DECEMBER 8, 2010
Around this time last year I wrote about the 10 B2B Marketing Predictions for 2010 and while I would say 7 out of 10 have already materialized and the others are on their way. So that begs the question – what’s on the horizon specifically for B2B Marketers next year? Here are 11 concrete ways I think the environment in which B2B Marketers operate will evolve in 2011. Enjoy!
The 4 C’s of B2B Marketing
Buzz Marketing for Technology
JANUARY 19, 2010
We’ve all heard about the four P’s of marketing. The four P’s were created mainly to describe the ideal “marketing mix. The term “marketing mix became popularized after Neil H. Borden published his 1964 article, Concept of the Marketing Mix. Share this on Reddit. Product. Price. Placement. Promotion. Share this on Facebook.
Creating Engagement in B2B Marketing
Buzz Marketing for Technology
MARCH 2, 2010
You can call it Inbound Marketing (like the folks at HubSpot do) or you could call it Content Marketing (like the folks at Junta42 do) but whatever you call it this is the basis for all your online activity. Years ago on this blog I remember saying “measuring engagement is hard since there is no one button you can push as a marketer to measure it. Share this on Reddit.
106 More Amazing Social Media and Marketing Statistics for 2014 and 2015
FEBRUARY 10, 2015
Or have too many social media marketing statistics.” How effective is social media in comparison to other digital marketing channels? How does B2B social media marketing differ in effectiveness from B2C use? What do more than half of marketers identify as their most critical areas of focus over the next 12 months? Digital Marketing Statistics. 68% of U.S.
Six Links Worthy Of Your Attention #308
MAY 14, 2016
But this, this is something different: once the lawyers for big CO2 emitting companies start to worry about financial liabilities for the effects of climate change, once rating agencies and the markets start baking that into their calculus, well, things might change faster than we thought." 9MOTHER9HORSE9EYES9: the mysterious tale terrifying Reddit - The Guardian. reddit.
This Blog Is Dead
DECEMBER 20, 2013
They could test different types of stories and writers to see if there was a market for their writing, and more. Let''s forgo the irony that this piece was published on a blog and read this: "Instead of blogging, people are posting to Tumblr , tweeting, pinning things to their board, posting to Reddit , Snapchat ting, updating Facebook statuses, Instagram ming, and publishing on Medium. reddit. Let''s admit it. Blogging (as we knew it) is dead. Is your blood boiling? Are you priming your fingers to lambast this thought in the comment section of this post? Images?
37 Free Marketing and Social Media Classes to Elevate Your Skills Today
NOVEMBER 30, 2016
When I first started out with digital marketing, I was blown away by the sheer amount of online marketing resources and social media classes. read hundreds of articles and enrolled in as many marketing courses that I could possibly get my hands on. Digital marketing classes (9-17). Marketing data and analytics classes (18-24). Diploma in Social Media Marketing.
10 PPC Blogs Every Marketer Should Read
Convince & Convert
AUGUST 3, 2015
When I first started my own digital ad agency, all I had was a strong passion for marketing. If there was one thing I wanted to do in my life, it was digital marketing. Get you entire marketing team to read these blogs today! Specialization: PPC + Paid Marketing Strategy. This blog is one of the best places to read thought leadership around search marketing.
The Value Of Blog Comments
JANUARY 12, 2012
They can push it out through StumbleUpon , Reddit or Digg. When brands look at Blogs as a marketing opportunity, this is one of the leading key indicators that they are looking for next to traffic. marketing. reddit. blog blogcomment blogger blogging bookmark content delicious digg email engagement gigaom googlebookmarks googleplus link linkedin linking marketing mathewingram onlinecommunity onlinesocialnetwork onlinevideo publishing reddit rss smartphone socialmedia socialproof stumbleupon trackback tumblr tweet twitterfacebook vimeo viral youtube
How to Use Facebook for Business and Marketing
Techipedia: Tamar Weinberg
MAY 5, 2010
Social Media Consultant and Tech Geek at Heart Home About Press Consulting Contact Sitemap Home > Business , Marketing , Social Media > How to Use Facebook for Business and Marketing How to Use Facebook for Business and Marketing by Tamar Weinberg on May 5, 2010 Share As much as Facebook may not be kind to businesses , it’s still a tremendously valuable business tool.
Facebook Advertising Tricks for B2B Marketers
Buzz Marketing for Technology
DECEMBER 15, 2010
After 9 years of Search Engine Marketing – I think it is safe to say any keyword you are going to buy is maxed out when it comes to the Google AdWords auction process. So let’s go through 3 Tricks to Maximize a Facebook Advertising purchase for B2B Marketers. Share this on Reddit. Trick 1) Place specific Job Titles into the Likes and Interest field. Email this to a friend?
Best Social Media Stats, Facts and Marketing Research of 2010
JANUARY 17, 2011
For anyone in marketing or PR being asked to make “data-driven decisions “based on the numbers (and doesn’t that include pretty much everyone in marketing and PR these days?), the sources below provide a vast wealth of data, statistics and research results, as well as a bit of interesting social media trivia. B2B Marketing and Social Media. And much more.
10 Brand New Books That You Should Read
SEPTEMBER 25, 2013
Epic Content Marketing - How to Tell a Different Story, Break through the Clutter, and Win More Customers by Marketing Less by Joe Pulizzi. In a world where everyone is talking about the merits of content marketing, Joe Pulizzi is one of the true, experienced voices in the space. If you''re looking at how to bulk up your content marketing strategy, or where to get started, this is a great primer and is right up there with Content Rules. Here''s a conversation we had back in 2012: SPOS #289 - Content Marketing With Joe Pulizzi. epic content marketing.
11 Myths of Social Media Marketing
MAY 24, 2010
Though social media marketing is rapidly advancing in terms of adoption and sophistication, many marketers and business executives still struggle with it. This confusion is partly due to some still-common misconceptions about social media marketing. Social media marketing is really hard. Since social media marketing is labor-intensive, we should offshore it.
5 Under-the-Radar Social Media Studies to Make You A Smarter Marketer
DECEMBER 19, 2016
Social media studies have given us great ideas to improve our social media marketing , helped us understand the psychology behind social media behaviors , and made us better marketers. It could be handy for creating your marketing personas.). Key takeaways for marketers. If you have the budget, Facebook ads is a popular option among marketers , too. 79% of U.S.
Best Social Media and Digital Marketing Research and Statistics of 2011, Part 2
FEBRUARY 7, 2012
Marketers, we’re told, need to think like publishers. How widespread, really, is the use of social media for marketing? How are B2B marketers using social media differently from their B2C counterparts? How are marketers measuring social media success? 59% are on Twitter, and 43% use a company blog for marketing. ” B2B Marketing Research and Statistics.