Pam Moore

AUGUST 11, 2018

In 2018 there is even more pressure on marketers and business leaders in businesses of every size to continuously create content to drive conversation, engagement and sales. I also hosted a live webinar training which you can get instant access to the replay. How to Subscribe to Social Zoom Factor Podcast . Soundcloud.

Industry 60

Industry Real Estate Content Insurance 60

Convince & Convert

OCTOBER 12, 2013

Much of what we’ve come to believe about social media and content marketing is wrong. I crushed them originally a few weeks ago on a webinar for the Content Marketing Institute : Myth 1: My customers are not social. Recognize that in social you are primarily preaching to the choir. They are myths.

Social Media 167

Social Media Content Marketing B2B 167

Pam Moore

MAY 5, 2016

It’s not news that social networks such as Facebook, Instagram and LinkedIn are moving to a pay to play model. Results in the social world of today require more planning, integration, and money. Marketing leaders today must understand and embrace the know, like, trust and pay model for growing their business.

Buy 113

Buy Social Media Brands Loyalty 113

Saying It Social

JUNE 16, 2010

Saying It Social Your Social Media Marketing Resource Home About Polls Our Services Testimonials Saying It Social Adds Two New and Exciting Services! Amongst other things, LinkedIn involves creating a personal profile and connecting with people whom you or may meet at networking events, seminars, marketing meetings, etc.

Social Networking 124

Social Networking StumbleUpon LinkedIn Digg 124

Oktopost

MARCH 15, 2021

We’re working from home, live streaming classes and get-togethers, and shifting even more of our social lives onto social media. B2B marketing has felt these shifts as much as any other field. Social platforms have provided effective and coronavirus-safe ways for businesses to share and connect.

B2B 136

B2B Social Media Strategy LinkedIn 136

Buffer Social

DECEMBER 14, 2023

  Here are two creators who have mastered the art of sharing industry news through LinkedIn carousels: Girl Power Marketing uses a distinct tone of voice and visual branding to share important social media updates.  Pretty Little Marketer shares their favorite marketing moments of the year in a visually engaging carousel.

Examples 101

Examples LinkedIn Collaboration Case Study 101

Keyhole.co

SEPTEMBER 20, 2023

First, you must conduct a thorough online search using social media platforms and search engines. Use social listening to track brand mentions across different social networks and forums. Create valuable and engaging content How do you make your brand identity memorable and valuable to the target market?

Reputation 59

Reputation Brands Construction How To 59

Twist Image

JANUARY 29, 2011

Being a Chief Marketing Officer is no easy gig. So, what do CMOs really want out of Social Media (and do they think it's going to save them)? report titled, CMOs On Social Marketing Plans For 2011. When you add the word "marketing" to "social media" its about business.

Bazaarvoice 106

Bazaarvoice Aggregator Discount Loyalty 106

Bare Feet Studios

APRIL 29, 2009

Take Action: Free Webinar , Thursday April 30: 7 am HST – 10 am PDT – 1 pm EDT I found out about this in one of my feeds; it’s free so you can try it out and there’s a good chance you’ll learn something! Aloha, Share/Bookmark Thanks for reading!

Loyalty 57

Loyalty Twitter Upcoming Conference 57

Kikolani

JULY 12, 2012

Be a social networker. Link blog content to your social profiles. Inbound marketers know the principle of making yourself useful. You can publish whitepapers, reports and factsheets, and even hold webinars if you have time and resources for. Increase Your Blog Readership with These Social Media Techniques.

Klout 122

Klout Newsletter Blogger Resources 122

Convince & Convert

JUNE 24, 2011

He’s been great, taught me and our entire agency a ton about how to develop and deploy social media for our clients and own efforts to grow business. That said, much as we love our time with Jay, I’m always struck right after hanging up the phone, or at end of a webinar, just how simple this whole social media thing is.

Social Media 154

Social Media Flickr Badge Groups 154

Convince & Convert

APRIL 15, 2010

Sure, I pay attention to where I’m ranked in the AdAge Power 150 (a broader ranking of all marketing blogs), and I look at my search rankings, etc. But I am incredibly delighted to top the list of content marketing blogs, because for me content marketing is becoming fundamental to business success at every level.

Content 124

Content Marketing Consultant Social Media 124

Hootsuite

OCTOBER 28, 2019

Bonus: Get a free social media report template to easily and effectively present your social media performance to key stakeholders. The most important social media metrics for marketers. The social funnel: a breakdown. Before diving into social media metrics, let’s review where each one lives in the social funnel.

Metrics 112

Metrics Social Media CPM CPC 112

Writtent Blog

DECEMBER 6, 2023

To compete on the same level but with a smaller budget, you have to market smarter. Start by brainstorming with your business partners and connections to come up with several cheap outside-the-box marketing tricks. 60+ Creative Marketing Ideas For Small Businesses.Then, if you’re really feeling stumped for ideas, consider these 1.

Small Business 98

Small Business Marketing Compete Directory 98

Almost Savvy

MARCH 1, 2009

Related articles which may interest you: BREAKING NEWS: It Takes Work To Get Ahead New Tool Makes My Email Work Harder and Smarter Social Networking Friends vs. Real Life Friends LinkedIn-apalooza! They are great for connecting with people face-to-face, and can be a great marketing tool, too! Ready to rev-up your profile?

Real Estate 267

Real Estate LinkedIn Meeting Tools 267

Convince & Convert

SEPTEMBER 7, 2010

UNderstandable One of the most commendable aspects of this book is Stratten’s gift for boiling down a marketing principle to its simplest form. UNderstandable One of the most commendable aspects of this book is Stratten’s gift for boiling down a marketing principle to its simplest form.

Review 115

Review Social Media Social CRM Consultant 115

Webbiquity SMM

OCTOBER 16, 2012

Though social media marketing is now used in about 90% of companies, techniques, platforms and best practices continue to evolve. Increase use of video marketing? What will likely be the hot trends in social media over the next couple of years? Marketing Pilgrim ). Social networks and blogs In the U.S

Social Media 229

Social Media Hubspot B2B Marketing 229

Waxing UnLyrical

DECEMBER 6, 2010

ITA that social is not for everyone; you shouldnt be there "just because." You need an endgame, a plan for using that FB page, that Twitter account and a way to turn that engagement from awareness to sales, loyalty, advocacy, etc. She likens it to a cocktail party or going to a business networking event. ROI rears its head.

Class 211

Class Comments Eventful Conversation 211

Josh S Peters

SEPTEMBER 18, 2009

Home About eBooks Social Media and Internet Marketing Speaking Twitter Says You Are Here: Home » Social Media » The GAP, ROI, and Awareness The GAP, ROI, and Awareness Written on September 18, 2009 by Josh Peters in Social Media 5 Comments - Leave a comment! 4 basic types of marketing campaigns 1.

ROI 100

ROI CPA Campaign Buy 100

Convince & Convert

JUNE 24, 2010

I’ve been in marketing or advertising (online or otherwise) for 20 years. I’ve been thinking lately about why I got involved in social media. Testimonials are a huge part of the infomercial world, as they are for effective social media. That’s what builds loyalty and advocacy. But, I’m not.

Social Media 121

Social Media Strategy Social CRM MySpace 121

Convince & Convert

MAY 5, 2010

So, Lisa Beatty build JaneNation.com , a new opinion, information, and idea community just for women, that launched recently at the Marketing to Women conference. With free membership open to all women, JaneNation combines social networking with opinion collection. It’s on JaneNation.

Social Media 125

Social Media Case Study Strategy Study 125

Convince & Convert

SEPTEMBER 14, 2010

The debate on Social CRM (sCRM) could easily become a distraction. As marketers, we need to reach our customers where they are and social media’s potential in that regard is unquestionable. Leaving the etiquette alone for now, our focus is how marketers need to approach our targets.

Social Media 123

Social Media Social CRM Strategy Consultant 123

Keyhole.co

AUGUST 10, 2023

As the world’s largest professional social networking platform, LinkedIn is the go-to platform for knowledge-seeking professionals and business owners. When Maeva Cifuentes, the founder and CEO of Flying Cat Marketing, shared a behind-the-scenes look at her comedy sketch on LinkedIn, the engagement from her followers was massive.

LinkedIn 52

LinkedIn Engagement Content Case Study 52

Keyhole.co

AUGUST 10, 2023

As the world’s largest professional social networking platform, LinkedIn is the go-to platform for knowledge-seeking professionals and business owners. When Maeva Cifuentes, the founder and CEO of Flying Cat Marketing, shared a behind-the-scenes look at her comedy sketch on LinkedIn, the engagement from her followers was massive.

LinkedIn 52

LinkedIn Engagement Content Case Study 52

Convince & Convert

SEPTEMBER 21, 2010

This presentation: “Why Before How: The Keys to Developing a Social Media Strategy in 7 Steps&# also formed the basis for my recent MarketingProfs Webinar. Developing a Social Media Strategy in 7 Steps View more presentations from Jason Baer. Awareness, Sales, or Loyalty? Sessions start October 5.

Social Media 167

Social Media Strategy Consultant Conference 167

Convince & Convert

JULY 6, 2010

She leads the agency’s social media group, and has more than 20 years experience in consumer, technology, B2B and social media marketing. Be Committed to CSR As mentioned, it’s critical to be transparent when it comes to a company’s CSR program, especially when harnessing social networking platforms.

CSR 137

CSR Social Media Strategy Consultant 137

Convince & Convert

SEPTEMBER 21, 2010

Many successful social media programs take months (or even more than a year) to really germinate. Social Media is “Viral Marketing&# False, in the same way that a square is also a rectangle, but a rectangle isn’t a square. Can a social media program go viral? Social Media results can’t be measured False.

Social Media 149

Social Media Strategy Consultant Web 2.0 149

Convince & Convert

JULY 28, 2010

Because helpfulness hasn’t historically been looked at as a marketing objective (tons of great stuff about this umbrella concept in Scott Stratten’s forthcoming new book UnMarketing – buy it ), identifying areas where help could be provided isn’t in the DNA of most companies – yet. It’s a Bird.

Social Media 148

Social Media Strategy Consultant B2B 148

Convince & Convert

APRIL 13, 2010

Tagged as: apps , contests , dale carnegie , how to win friends and influence people , influences , iphone , mobile marketing , social media Did you enjoy this blog post? People who… [link] #marketing [link] Innovate AZ The Best Advice Has No Shelf Life: Who Influenced You?All Who influenced you, and why?

Social Media 112

Social Media Strategy Influencer Education 112

Convince & Convert

APRIL 28, 2010

But now, social media is enabling companies to make influencer outreach a foundational marketing tactic. Sure, “listening&# is the most oft-cited path to social success, but if the “Mass Influencers&# aren’t talking about your company, you could have Dumbo ears, and it won’t make a bit of difference.

Social Media 147

Social Media Strategy Influencer Social CRM 147

Sprout Social

MAY 19, 2023

LinkedIn’s rising popularity has made it a leading social network for brands to gain authority and target potential customers. With 82% of B2B marketers achieving their greatest success on LinkedIn, it’s clear that LinkedIn is a preferred channel for B2B marketing. You need to know: who are you talking to?

LinkedIn 90

LinkedIn How To Collaboration Analytics 90

Convince & Convert

JULY 14, 2010

This resonates with me, since I've been saying for a while now, “Stripped down to its essentials, new media marketing is about participating in the conversations that will go on with or without us.&# There is nothing new about social media; it's just modern WoM.

Social Media 134

Social Media Strategy Metrics Organization 134

Convince & Convert

MAY 26, 2010

Content creation and content marketing will continue to allow companies to capitalize on the fact that every customer is now a reporter. Place making social media (Foursquare, Gowalla, et al) will continue to gain traction over the next 18 months.

Social Media 134

Social Media Consultant Video Strategy 134

Socialmedia.biz

AUGUST 13, 2018

With 27% of the total internet time being spent on social networking platforms, it comes as no surprise that small, medium and large businesses are investing time in improving their online presence for brand positioning, data crowdsourcing, lead generation and customer relationship building opportunities. to increase engagement. .

Social Media 63

Social Media How To Crowdsourcing Compete 63

Convince & Convert

AUGUST 10, 2010

Last week, I interviewed three men that are helping create an all-new field of marketing and customer service – the emerging discipline of influence mining. Influence mining makes the old school, direct marketing notions of sorting consumers by purchase history seem dinosaurian by comparison. Customer service?

Social CRM 133

Social CRM Influencer Klout Social Media 133

Convince & Convert

APRIL 14, 2010

The best – and most effective – social media programs aren’t based on promotions and message distribution. It’s about marketing sideways , not marketing head-on. Or do you think that reputation through relationships is enough to expand your market? Isn't that where promotional campaigns serve a purpose?

Social Media 128

Social Media Consultant Health Care Questions 128

Pam Moore

JULY 21, 2016

To be successful in business using social and digital marketing strategies and tactics, you must do more than simply focus on the near term. Top social media goals and objectives chosen? What social networks are marketers achieving the greatest ROI? Most popular social media software platforms?

Report 60

Report Social Media Conference ROI 60