Webbiquity SMM

DECEMBER 21, 2010

From a pure lead generation / ROI standpoint, this skepticism isn’t entirely unjustified; research from earlier this year showed that branding metrics (increased brand exposure, webs traffic, email subscribers partnerships)—not strict revenue or ROI measures—topped the list of benefits that b2b marketers realized from social media activities.

Social Media 191

Social Media Research ROI Technorati 191

Idaconcpts

NOVEMBER 18, 2010

According to a survey commissioned by identity protection services firm Kindsight, nearly two-thirds of respondents worried that banking, credit card or other personal info could be stolen from their computers. According to an August 2009 survey of US consumers by the American Bankers Association (ABA), online is now the No.

Banking 137

Banking Mobile SMS Technorati 137

Bill Hartzer

JANUARY 28, 2010

MashedIn provides a widget that you can add to a web site or blog where your users can authenticate with either Facebook , Twitter , or LinkedIn to reveal common connections to the widget owner. Share this on Technorati. Individuals have various groups of friends or connections on different social networks they use on a regular basis.

Applications 115

Applications Social Media Widget Technorati 115

Techipedia: Tamar Weinberg

MAY 18, 2010

Social Media Consultant and Tech Geek at Heart Home About Press Consulting Contact Sitemap Home > Marketing , Social Media > 10 Reasons Why Your Business Needs a Killer Social Media Strategy 10 Reasons Why Your Business Needs a Killer Social Media Strategy by Tamar Weinberg on May 18, 2010 Share This is a guest post by Beth Hrusch.

Social Media 269

Social Media Strategy StumbleUpon Digg 269

Webbiquity SMM

JANUARY 24, 2011

Blekko’s Tools Give Search Marketers Google Alternative by MediaPost Online Media Daily. Measure your social media marketing performance with tracking tools for the major social media networks, keep tabs on competitors and compare your results to theirs, and get alerts about trends and social media activity.

Tools 206

Tools Social Media Lithium Sysomos 206

Techipedia: Tamar Weinberg

DECEMBER 31, 2009

Organizations have used it for developing programs, marketing efforts, research, and education. You can use the many applications that Facebook offers, so that others can answer questions on a survey, have discussions on the forums, and/or have notes to bring awareness to a topic. Thought Linkedin would have deserved a slot.

Crowdsourcing 192

Crowdsourcing scribd Ustream Social Media 192

Myrland Marketing

MAY 13, 2008

Here’s where to start: I advise firms that they should interview, or survey, professionals in the firm who will be affected by the addition of marketing personnel, either in-house or outsourced. If the firm is too large to interview everyone, they can opt to outsource that function to an independent marketing advisor.

Marketing 40

Marketing Technorati WordPress StumbleUpon 40

Techipedia: Tamar Weinberg

APRIL 22, 2010

Social Media Consultant and Tech Geek at Heart Home About Press Consulting Contact Sitemap Home > Internet , Marketing > How You Can Benefit from Real Time Search How You Can Benefit from Real Time Search by Tamar Weinberg on April 22, 2010 Share This is a guest post by Evan Britton, founder of Sency. Tiger Woods photo by Shutterstock.

Engineering 142

Engineering Wikipedia MySpace Yahoo 142

Webbiquity SMM

AUGUST 23, 2010

Can the financial return on expenditures for social media business activities– in marketing, PR, customer support, HR, product development or other areas — be accurately measured? Chris Bennett lays out the list of metrics he uses to analyze, track and “prove ROI’ from social media marketing.

ROI 193

ROI Social Media Vocus Metrics 193

Buzz Marketing for Technology

JULY 24, 2008

Surveys and interviews presuppose (often incorrectly) that you know how and why your customers are (and arent) using your products and services. Technorati Cosmos. Technorati Cosmos. want to see more: original research, surveys etc. Being an anthropologist takes a certain mindset. Hans Henrik. Stu Henshall. Meg Hourihan.

Technorati 100

Technorati Aggregator Resources Report 100

Buzz Marketing for Technology

OCTOBER 4, 2008

Facebook or LinkedIn) or other communities of practiceâ?? lend a voice to the market on the work culture at a particular company.â?? 38% of organizations surveyed for an upcoming study from Aberdeen said the biggest growth in learning and development over the next year will come from â??informal Technorati Tags : workliteracy.

Project 265

Project Web 2.0 Module Wiki 265

Buzz Marketing for Technology

JULY 22, 2008

Blog Surveys & Directories. · Corporatism, Free Trade & Distorted Markets. · Technorati Cosmos. want to see more: - original research,surveys etc. The Wisdom of Crowds. · · Advice for Entrepreneurs. Finding & Creating Meaningful Work. Creating Natural Enterprises. Using Weblogs & Technology. ·

How To 100

How To Compete Skills Directory 100

Buzz Marketing for Technology

JULY 21, 2008

I surveyed the people of Ernst & Young about this three years ago, and heres how some of them answered this question: "We dont know how to effectively organize, manage and find the information we have now, in our offices, on our laptops, and in the few shared databases we use, so we waste a huge amount of time looking for stuff."

Aggregator 100

Aggregator Repository Directory Meme 100

Buzz Marketing for Technology

JUNE 27, 2008

Id been asked to investigate a leveling-off of use of the firms award-winning centralized knowledge resources, and decided to do the research through personal interviews with non-users , rather than the usual user surveys. Technorati Cosmos. Technorati Cosmos. want to see more: original research, surveys etc. comment [].

Repository 100

Repository FAQ Aggregator Resources 100

Buzz Marketing for Technology

JUNE 27, 2008

Id been asked to investigate a leveling-off of use of the firms award-winning centralized knowledge resources, and decided to do the research through personal interviews with non-users , rather than the usual user surveys. Technorati Cosmos. Technorati Cosmos. want to see more: original research, surveys etc. comment [].

How To 100

How To Repository FAQ Aggregator 100

Techipedia: Tamar Weinberg

MAY 5, 2010

Let’s just take a look at the potential of Facebook for business for a moment here and review the various options business owners have in order to be effective with Facebook business marketing. You can do many things to market your business, add value, and empower your customers. I am one of those users.

Facebook 279

Facebook How To Marketing URL 279

Webbiquity SMM

JANUARY 17, 2011

For anyone in marketing or PR being asked to make “data-driven&# decisions “based on the numbers&# (and doesn’t that include pretty much everyone in marketing and PR these days?), How do social media marketing strategies in small businesses differ from those in larger enterprises? Social Media Facts and Stats.

Research 210

Research Social Media B2B Marketing 210

Webbiquity SMM

OCTOBER 27, 2010

Forrester recently released a report by Laura Ramos and Augie Ray on How to Assess the Impact of Social Media in B2B Tech Marketing. While B2B marketers have been ramping up social media activities over the past 18 months, not all are seeing the outcomes they’d hoped for. Coordinate efforts.

B2B 175

B2B Social Media Marketing Microblogging 175

Webbiquity SMM

JULY 12, 2010

Recent surveys have shown that while businesses are embracing social media in droves, many are doing so without any real strategy in place. If not possible, then responsibility should rest with an executive in marketing, PR, product management or customer service. Share this on LinkedIn. Share this on Technorati.

Report 191

Report Social Media Strategy Policies 191

Webbiquity SMM

NOVEMBER 10, 2010

That was the provocative question raised, and answered, by HubSpot VP of Marketing Mike Volpe in a webinar last Friday. Traditionally, big brands used TV and print advertising, while their smaller counterparts employed direct mail and telemarketing, to reach consumers directly through interruption marketing.

Social Media 176

Social Media Hubspot SEO Diagrams 176

Techipedia: Tamar Weinberg

JULY 8, 2008

Social Media Consultant and Tech Geek at Heart Home About Press Consulting Contact Sitemap Home > Interviews , Marketing , Opinion , Social Media , Websites > What Traits Define a Social Media Marketer? What Traits Define a Social Media Marketer?

Social Media 163

Social Media Marketing Consultant Communities 163

Webbiquity SMM

JANUARY 19, 2011

Web presence optimization (WPO)—using tactics like SEO, PPC, online PR, social media, content marketing and reputation management in a coordinated fashion to maximize your online visibility and business results—is the core theme of this blog. Why B2B Marketers Should Leverage Flickr by Search Engine Land. of the past year.

Tips 179

Tips Press Release Reputation B2B 179

Webbiquity SMM

AUGUST 2, 2010

Much has been written about content marketing from the delivery side. A B2B Marketer’s Guide to Great Facebook Pages from HubSpot (29 pages). Social Media Marketing GPS (91 pages). Insights from more than three dozen social media marketing experts including Ann Handley, Marc Meyer, B.L.

Report 174

Report Social Media B2B GPS 174

Webbiquity SMM

JANUARY 3, 2011

Sean Donahue notes that, “If you’re still on the fence about the importance of a company blog, consider this trend: Many B2B marketers report that their team’s blog — not the company homepage — is now the most popular entry point for online visitors,&# then provides tips for maximizing company blog success. by MarketingSherpa.

Tips 176

Tips Sysomos SEO WordPress 176

Myrland Marketing

SEPTEMBER 21, 2010

Home About Services Social Media Speaking-Training LMA Contact Subscribe Myrland Marketing Minutes Strategic Social Media: Making Social Media Make Sense PLEASE DON’T TAPE MY MOUTH SHUT by Nancy Myrland on September 21, 2010 Lately I’ve run into a few blogs and Facebook Pages that don’t allow visitors to comment.

Comments 83

Comments Conversation Social Media Wikipedia 83

Laurel Papworth

NOVEMBER 22, 2009

And what is free stuff anyway – marketing? In this episode of Social Media Business podcast, the concept of freemium is introduced – what it is, how Flickr, LinkedIn, SecondLife are making millions of dollars from giving stuff away for free. advertising? A mugs game? Advertising versus Free/Premium subscriptions.

Social Media 98

Social Media Social Networking Flickr Vimeo 98

Buzz Marketing for Technology

JUNE 27, 2008

Tools and mechanisms for surveying employees, customers and the informed public and otherwise tapping the Wisdom of Crowds (including prediction markets and decision support applications). Technorati Cosmos. Technorati Cosmos. want to see more: original research, surveys etc. cultural anthropology tools).

Organization 113

Organization Repository Module Template 113

Webbiquity SMM

SEPTEMBER 8, 2010

Data junkies, stats addicts, web trivia buffs rejoice — here are a deluge of social media, search and other marketing research facts and figures from 50 articles and blog posts published so far in 2010. How are marketers planning to allocate budgets this year? How do B2B social media marketing practices differ from B2C companies?

Research 191

Research Social Media B2B Statistics 191

Techipedia: Tamar Weinberg

SEPTEMBER 15, 2010

TLC made many missteps when it came to their social media marketing efforts. Before long, social networks became hugely successful, and savvy marketers realized that they could create accounts on these networks to promote themselves. The report surveyed over 2,200 adults and found that many are dedicated to their work.

Social Media 217

Social Media Foursquare Marketing Flickr 217

Kikolani

NOVEMBER 5, 2010

Essential statistics from the State of the Blogosphere 2010 – this post summarizes some major findings, but if you want the full details, head to the source at Technorati. Anatomy of a search marketer – great information from the 2010 SEO survey, plus a neat infographic. Making Money Online / Online Marketing.

Mashup 140

Mashup Resources System Products 140

Webbiquity SMM

AUGUST 26, 2010

Also included are a few posts from Facebook proponents, and skeptics, to help you determine if you even really need to be concerned with any of this — or if your social media marketing efforts might be best directed elsewhere. Facebook Marketing Tips and Tactics. 10 Secrets of a Winning Facebook Fan Page by Palmer Web Marketing.

Advertising 215

Advertising Facebook Marketing B2B 215

Techipedia: Tamar Weinberg

APRIL 28, 2010

The problem is that Twitter didn’t try to market itself as a private platform. This makes me wonder about such brands like Dunkin’ Donuts and their Fan of the Week, which they advertise on their wall (still a contest), or Adidas Originals who are currently promoting a survey on the Wall, with the participation being a sweepstakes.

Facebook 277

Facebook Issues MySpace Privacy 277