Oktopost

SEPTEMBER 28, 2023

Here’s the solution: harnessing social media engagement insights. We’ll run you through how social media can turn your prospects into customers, starting from their first ‘like’ all the way to closed-won, and how you can use Oktopost to achieve it. Step 2: Your lead shares their information This is where sales teams can get to work.

Social Media 135

Social Media How To B2B Team 135

Bill Hartzer

NOVEMBER 17, 2023

In a groundbreaking collaboration, Mindshare, the media services company under the WPP umbrella, and technology giant Snapchat have delved into the intricate world of social media behavior, revealing the subconscious associations that users have with different platforms. This knowledge is the key to unlocking the true power of social media.”

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Social Media Survey Study Collaboration 95

Convince & Convert

APRIL 25, 2024

Here’s a closer exploration of six profound insights that promise to redefine our navigational charts. Rather, this insight should drive us to create gated content that not only captivates but also enriches our audience’s professional journey. We all want them to read and consume what we produce. Unreasonable statement?

B2B 105

B2B Report Case Study Content 105

The Realtime Report

MARCH 19, 2024

What Is MetaTrader: A Complete Guide As a trader, you’re likely familiar with a range of platforms for conducting your trades. This article delves into the platform, providing insights on how to leverage it effectively. MetaTrader is a trading platform that was created and launched by MetaQuotes Software Corporation.

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Platform Software Mobile System 91

Hootsuite

APRIL 25, 2024

From Hootsuite’s Swiss army knife versatility to Talkwalker’s data-driven insights and Pocket’s simplicity, discover which content curation tool best aligns with your social strategy. Bonus: Download our free, customizable social media calendar template to easily plan and schedule all your content in advance.

Curation 62

Curation Social Media Management Tools Social Media 62

Sprout Social

FEBRUARY 6, 2024

Or consider how IT software company Ivanti generates $500,000 in earned media value through its Sprout-powered brand ambassador program: We couldn’t have succeeded without the data, insight and partnership we got from Sprout. To all of our customers: We see you. Let us show you around the platform with a personalized demo.

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Software Products Team One Spot 116

Convince & Convert

JANUARY 31, 2024

But how do you manage all these tasks across multiple social media platforms without compromising your content quality, consistency, and sanity? Find content creators on freelance platforms like Upwork and Fiverr. Use platforms like BuzzSumo, Influencer Marketing Hub, or AspireIQ to find and connect with influencers.

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Project Social Media Template Templates 129

Sprout Social

JUNE 27, 2023

It gives you deep insights from customer feedback so you can uncover trends, make targeted improvements to your business and build a richer brand management strategy. To conduct review analysis effectively, you need to focus on the right platforms and choose the right review analysis tool. What is review analysis?

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Review Brands How To Analysis 128

Oktopost

FEBRUARY 26, 2024

Many B2B organizations find themselves using social media management platforms originally crafted for B2C brands. As a result, these platforms often lack the nuanced insights needed to thoroughly gauge your social media performance and its impact on revenue. Are you measuring the right B2B social media metrics?

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B2B Metrics Social Media Social Media Management 62

Convince & Convert

FEBRUARY 9, 2024

One last note: Every major sales platform is integrating content personalization, automated responses, lead intelligence, and predictive analytics. All the big solution providers (Salesforce, HubSpot, Demandbase, etc), and a few new ones, are working to build the all-in-one Sales AI solutions. But, no one is there yet.

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Hubspot Meeting Avatar Data 131

Sprout Social

OCTOBER 4, 2023

In this article, we’ll show you how 3 brands have created a Tagging strategy for marketing campaigns, cross-org reporting and better insights. Using Tags allows you to filter social media reports to see specific content pieces, themes and posts, enhancing your social media insights. Let’s dive in.

Strategy 123

Strategy Brands UGC Marketing 123

Hootsuite

JANUARY 18, 2024

Worldwide, social users spend almost two and a half hours on social platforms each day. So read on for everything you need to get started with your brand-new social media game plan, and a list of our favorite resources to help you grow from social rookie to all-star. And we’re here to say that we couldn’t be more proud of you.

Social Media 121

Social Media Tips HootSuite Marketing 121

Hootsuite

FEBRUARY 5, 2024

And knowing what works (and what doesn’t) is the first step to growing your account and building an engaged following on the platform. Actionable insights to help you grow faster. This is key if you want to increase your Instagram ROI and tie your Instagram efforts to off-platform goals. Clear data.

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Analytics Instagram HootSuite Metrics 97

The Realtime Report

NOVEMBER 1, 2023

With the explosive growth of platforms like Twitch, TikTok, and YouTube, and partnership contracts reaching the $100 million dollar mark for top creators , it’s hard to argue that our pension for this kind of content will slow. Take Youtube for example.

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Proposal Metrics YouTube Advertising 170

Sprout Social

MAY 15, 2023

That’s why you need social listening tools to analyze what people are saying on social media and extract valuable insights. You can then analyze the data to uncover insights that will inform your marketing decisions. But the quality of your insights greatly depends on your choice of tools.

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Tools Tweetdeck Brands Sentiment 112

Oktopost

OCTOBER 26, 2023

Considering your audience’s reliance on social networks for making purchasing decisions, neglecting to equip them with valuable insights and advice on these platforms will undoubtedly provide your competitors with a significant advantage. This defeats the purpose of your employee advocacy program.

Reputation 125

Reputation B2B Guidelines Policies 125

Sprout Social

APRIL 25, 2023

Just because emerging platforms are coming onto the scene doesn’t mean you should count Facebook out of your social media strategy. billion active users , Facebook is still the third most visited website in the world and boasts a long-time reign as the most used social media platform. Optimize your posting strategy.

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Facebook How To Aggregator Metrics 115

Oktopost

SEPTEMBER 21, 2023

Rather than limiting social media to corporate profiles, this strategy involves sales teams utilizing their personal accounts to reach new prospects, share insights, and engage in meaningful conversations. People buy into people’s stories, experiences, and insights – if someone trusts you , they will trust the business you represent.

Examples 136

Examples B2B ROI Analytics 136

Bill Hartzer

JANUARY 23, 2024

Diving into Munch’s Video Insights Munch, a powerhouse AI-powered automation platform, has pulled back the curtain on the state of short-form videos in 2024. Secret Sauce for Viral Clips As businesses of all sizes jump on the short-form content bandwagon, Munch’s research reveals some golden nuggets for success.

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Report Platform Video Film 95

Ignite Social Media

JULY 24, 2023

The goal of a social media audit is to gain insights about the current social media performance, identify areas for improvement, and make initial recommendations and informed decisions for the future. With your own content, it can also be insightful to look at click data. Therefore, follower numbers matter less today.

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Social Media Analysis How To Syndication 148

Sprout Social

JANUARY 9, 2024

Another 56% expect all offers to be personalized. What you need to build and execute a social media personalization strategy To personalize customer experiences on social, you need deep customer insights, comprehensive data and assistance from automated workflows. Audience research Every audience is different.

Social Media 125

Social Media Sentiment Data Team 125

Sprout Social

JANUARY 11, 2024

Noodle’s winter coat gets the royal treatment with our trusty Pet Teezer brush, keeping that fur fabulous all season long. Looking at data from popular posts provides insight into the most effective social media platforms, post types and influencers that best promote your brand to a wider audience. And it’s all yours.

Brands 110

Brands How To Sentiment Metrics 110

Oktopost

OCTOBER 8, 2023

To achieve these goals, nurturing strong relationships with your prospects will make all the difference in growing your pipelines and increasing your sales win rate. Social selling is a sales strategy that focuses on building relationships with potential customers on social media platforms through your revenue team’s networks.

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B2B Education Meeting Engagement 131

Sprout Social

FEBRUARY 12, 2024

It’s also important to align influencer activities with platforms that drive high engagement and conversion rates. This also means establishing consistent messaging across all platforms. It’s all about authenticity and relatability. They give you an insight into consumer preferences, behaviors and their unmet needs.

Influencer 107

Influencer Marketing Collaboration ROI 107

Hootsuite

NOVEMBER 7, 2023

Now, all you have to do is set up a social listening tool to track the details that matter most to your brand, and the information comes directly to your computer screen. You can then access all of this information in one place to get both macro and micro views of the social conversation about your industry and your brand.

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Brand Monitoring Tools HootSuite Brands 98

Sprout Social

JANUARY 31, 2024

From there, you can draw insights to boost engagement. Leveraging insights from YouTube analytics can uncover ways to optimize your content and channel’s for further engaging your target audience. Off-platform activity such as traffic from search engines or social networks can help you here, too. Video duration.

YouTube 100

YouTube Engagement Metrics Analytics 100

Hootsuite

SEPTEMBER 25, 2023

average performance stats for a social platform or industry), it’s difficult to make sense of raw data. Actionable insights to help you grow faster. Average Facebook engagement rate: 0.97% Average LinkedIn engagement rate: 1.47% Average TikTok engagement rate: 6.01% Average engagement rates: September insights 1. But we got you.

Industry 125

Industry Engagement HootSuite Analytics 125

Oktopost

APRIL 26, 2024

Social media takes our legal branding to the next level by getting social with our audience and providing them with real insights for their legal needs. The right social media management platform can help law firms leverage social media to boost brand awareness and bring in new clients, while protecting their reputation and integrity.

Social Media Management 62

Social Media Management Social Media Reputation Platform 62

Ignite Social Media

AUGUST 9, 2021

We are breaking down 3 Global Web Index insights of IG Reels users below. Reels is relatively new to Instagram, want a quick recap of what all Reels entails? While most people consider this Instagram’s attempt to become competitive with TikTok, the two platforms do have a handful of differences. Read our blog post, here.

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Instagram Overview Fashion Newsletter 172

Sprout Social

MARCH 28, 2024

LinkedIn hashtag analytics reveal how popular specific hashtags are on the platform and how they impact content performance. For example, hashtag analytics offer insight into how many people see your posts because of the hashtags you use, which hashtags get the most traction and how much engagement your posts get because of those hashtags.

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Hashtag Analytics LinkedIn Content 103

Hootsuite

FEBRUARY 7, 2024

So where exactly can you find the hashtag analytics you need to do all of that? For example, you might find that posts with hashtags perform better than those without on one platform, but not on another. Hashtag tracking tools compile all of this data to make it easy for you to plan, refine, and test your hashtag strategy. #1

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Hashtag Analytics Tools HootSuite 91

Ignite Social Media

DECEMBER 16, 2022

We’ve rounded up some of our insightful content to help shape your 2023 social media marketing strategies by highlighting the blog content that readers found most helpful in recent months. . This is a great way to build trust between you and your customers and also gives you more insight into your customer base.

Social Media 161

Social Media Brands Fair Use Marketing 161

Hootsuite

SEPTEMBER 14, 2023

By tuning in to the conversations that your target audience is having–both about your brand and the broader topics in your industry–you can gain valuable insights into how they think, what they care about, and what motivates them. Data analysis Now that you have all this big, powerful data, you’ll want to make sense of it.

Social Media 102

Social Media Sentiment HootSuite Analysis 102

Sprout Social

NOVEMBER 8, 2023

Customer expectations are at an all-time high : 60% of customers will switch to a competitor after a negative experience. That’s what sentiment analysis is all about. As a brand, your job is to decipher that emotion, paint an accurate picture of the customer experience and then use that insight to improve future experiences.

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Sentiment How To Analysis Review 111

Keyhole.co

MARCH 11, 2024

Undoubtedly, LinkedIn stands out as the premier professional networking platform, with millions of users leveraging it to connect with peers, scout for job opportunities, and promote their businesses or personal brands. Networking LinkedIn is all about connections, and analytics can help you optimize your networking strategy.

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Template Templates Analytics LinkedIn 52

Social Media Today

MAY 9, 2022

TikTok has shared some new insights for gaming marketers, which are also relevant notes for all marketers on the platform.

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Trends Marketing Platform 150

Sprout Social

JANUARY 9, 2024

When applied in marketing, AI analytics extracts meaningful insights from various data sources such as social media listening, review websites, customer forums and survey data. These insights help cross-functional teams, such as marketing and sales, product research, human resources and PR, perform their jobs more effectively and efficiently.

Analytics 114

Analytics Sentiment Analysis Patterns 114