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What is Social CRM and How to Make It Work for You

Oktopost

There’s a wealth of additional information on your customers out there, voluntarily offered up on social media. Social CRM tools can solve this problem by integrating your internal customer data with the information they’re providing on social media. Social CRM: What Is It? Source: Cloudave ).

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Are Social Media Monitoring Tools Really Expensive?

agora pulse

When you are building your social media management toolkit, you need to make some hard decisions. So what about social media monitoring tools? What does a social media monitoring tool really do for you? Some tools just give you the basics while others provide a more comprehensive, social CRM style solution.

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Social CRM with Google contacts and Rainmaker

Laurel Papworth

What is Social CRM? Social CRM mixes up business information with personal tweets, LinkedIn and Facebook status updates. You can investigate it here at Google Apps Rainmaker social CRM store. Rainmaker: Social CRM for Google Apps. Social networking is a waste of time/money (11).

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How Social Media and Smartphones Breed a Petri Dish of Negativity

Convince & Convert

57% of Americans will have a smartphone this year , meaning that the majority of your customers (and in some industries, the vast majority) now possess two things, at all times, in their pants: Access to almost the entirety of the world’s knowledge. Jay is the founder of [link] and host of the Social Pros podcast. Tweet this ).

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Social Media Horror Story With A Happy Ending

Firebelly

Imagine if this poor girl was in charge of that local Candlewood Suites social media presence and said something like that? Social media is easy for companies that produce soft drinks and TV shows. account=hotels&page=industry. She’s been yelled at thousands of times, she stated. The Oracle Debacle.

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102 Compelling Social Media and Online Marketing Stats and Facts for 2012 (and 2013)

Webbiquity SMM

With 92% of companies now incorporating social media into their marketing efforts, it’s no longer sufficient to just “be there” on social networks. What do buyers really want from social media marketers? 25 Social Media Facts and Statistics. e-Strategy Trends ). e-Strategy Trends ).

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9 social media trends to keep your eye on in 2012

Akamai Marketing

2011 was a game changing year in social media. In some ways, social media is growing up, but in other ways we’re just getting started. I’m putting my Carnack hat on and writing down the trends I see in social media for 2012. Further segmentation of social platforms.