Convince & Convert

MAY 29, 2013

I come from a background of 20 years in marketing, and gained my Associate Marketing Degree from the Chartered Institute of Marketing almost 15 years ago. I cut my teeth on the Four Ps of Marketing – Product, Price, Promotion and Place – and used that quadrant for clients and employers alike.

Influencer 146

Influencer Marketing ROI Hubspot 146

Keyhole.co

NOVEMBER 29, 2023

The only time they watch mobile is in the morning before leaving for school and after returning from school in the evening. Try answering these questions to get a grip on your current status. After surveying 1200+ marketers, Hubspot says this: 6-9 p.m. There is a high chance that most kids leave for school on weekdays.

YouTube 59

YouTube Analytics Analysis Engagement 59

Writtent Blog

MARCH 29, 2013

Ladies and gentlemen, prick up your ears for some interesting reading on the marketing world. Epic Content Marketers: 20 More Women Who Rock. Although generating leads into customers is a highly valuable skill, sometimes content marketing just becomes a part of our professional or even personal life.

Google 69

Google Content Flipboard Marketing 69

Writtent Blog

APRIL 25, 2013

If you answer “Yes” to at least on of these questions, our collection of blogging statistics will definitely be of great help to you. Tweet (Source: Hubspot ). Tweet (Source: HubSpot ). Tweet (Source: HubSpot ). 7) B2B marketers who use blogs generate 67% more leads than those that do not. 9) 61% of U.S.

Statistics 111

Statistics Hubspot comScore Sysomos 111

Pixlee

DECEMBER 13, 2021

In today’s highly competitive world of ecommerce, it takes more than building a product, pushing it to the market, and making claims about being the best to get consumers to actually pay attention to your business and buy from you. The answers to these questions will define how people perceive your brand in 2022 and beyond.

Strategy 52

Strategy UGC Brands Apparel 52

Webbiquity SMM

NOVEMBER 12, 2012

Although the framework has been for the most part enthusiastically embraced (and dozens of people have downloaded the framework white paper ), a few people on Twitter questioned the need for a “new” marketing concept. Content Marketing. Inbound Marketing. Image credit: Ajax Union.

AJAX 194

AJAX SEO Engineering Metrics 194

Diva Marketing Blog

JUNE 10, 2012

It is my pleasure to introduce you to the co-author of Marketing In The Round. In his third book, co-authored with Gini Dietrich , the focus is on integrating traditional and new media marketing elements and breaking down those stifling internal silos. Diva Marketing/Toby: Let’s start this off with “Why this book?”

Marketing 96

Marketing Radian6 Blogger Hubspot 96

Buffer Social

MAY 30, 2023

Question: Why have short-form videos become so popular in the past few years, and how can I use them for my social media? It’s your best bet if the consensus is anything to go by — 85% of marketers say short-form video is the most effective format on social media. What is short-form video content?

Video 76

Video Film Meme Trends 76

Postcron

MAY 29, 2018

The focus on video isn’t surprising—a recent study by Hubspot found that 53 percent of people want to see more video content. Chatbots use artificial intelligence to help them answer customers’ questions in a conversational tone. To learn more about getting started with chatbots, check out this summary from Hubspot.

Social Media 56

Social Media Hubspot Groups Groups 56

Keyhole.co

JANUARY 27, 2023

Social media is quickly becoming the go-to method medium for B2B marketers looking to promote their business. This has made producing social media content a top priority for 95% of B2B marketers. Sagefrog reports that 66% of marketers have seen a positive return on investment (ROI) from social media marketing.

ROI 52

ROI B2B Social Media How To 52

Buzz Marketing for Technology

JUNE 17, 2015

This week I had the pleasure of reading a new report from Smart Insights on the State of Digital Marketing 2015 and decided to dig in a bit further with an interview. 1) What do you think the biggest change to Digital Marketing for B2B firms will be in the next year?

B2B 100

B2B Adwords ROI Hubspot 100

Socialmedia.biz

SEPTEMBER 11, 2018

With an average person using 7 social media accounts , it comes as no surprise that marketers and business owners everywhere are flocking to these platforms to create brand awareness, interact with the existing audience and attract new customers, amongst other things.

Social Media 93

Social Media ROI Influencer Campaign 93

Writtent Blog

JULY 25, 2013

The internet and mobile technology have revolutionized the way that consumers research organizations, and many prospects who find your website through organic search simply aren’t ready to make a purchase. Answer Customer Questions. Back in 2007, marketing guru Marcus Sheridan was the owner of a struggling swimming pool business.

Comparison 79

Comparison Hubspot Pharmaceuticals Education 79

Webbiquity SMM

OCTOBER 16, 2012

Though social media marketing is now used in about 90% of companies, techniques, platforms and best practices continue to evolve. Increase use of video marketing? Marketing Pilgrim ). 90% of marketers now use social networks in their marketing efforts, but growth has plateaued; the figure was 89% in 2011.

Social Media 229

Social Media Hubspot B2B Marketing 229

Buffer Social

MAY 31, 2017

With Facebook video being the top priority of marketers in 2017 , we’d love to help you get ahead of this rising trend. With Facebook constantly evolving and introducing new features, your video marketing strategy has to evolve, too. Square videos take up 78% more real estate in the News Feed on mobile than on desktop.

Video 111

Video Engagement Facebook Mobile 111

Buffer Social

NOVEMBER 30, 2016

When I first started out with digital marketing, I was blown away by the sheer amount of online marketing resources and social media classes. I read hundreds of articles and enrolled in as many marketing courses that I could possibly get my hands on. Digital marketing classes (9-17). Diploma in Social Media Marketing.

Class 40

Class Skills Social Media Marketing 40

Almost Savvy

JANUARY 3, 2009

Twitter is growing quickly, at the rate of 5,000-10,000 new accounts per day, according to a new report from Hubspot called State of the Twittersphere.? What questions would you like to have answered in this session? If you’re not sure if this session is right for you, feel free to @ me with a question on Twitter.

Twitter 204

Twitter LinkedIn Tweetdeck Lijit 204

Webbiquity SMM

MAY 3, 2011

The answer may come from the email marketing field. Many of these were other B2B marketers, but others were social media experts, journalists, PR professionals, or just plain fascinating personalities. This list will be posted on Cheryl Burgess’ Blue Focus Marketing Blog. What is it? Jennifer Aaker. Allison Mooney. allimooney.

Twitter 279

Twitter Pharmaceuticals B2B Biotechnology 279

Writtent Blog

JUNE 13, 2013

92% of marketers are currently creating custom branded content. Advice to write “quality content” isn’t always enough; even brilliant content can be ignored if you aren’t marketing it the right way. During the day, she works at HubSpot , developing the marketing industry’s leading content on all marketing subjects.

Tips 110

Tips Creative Commons Hubspot Publishing 110

Buffer Social

OCTOBER 3, 2017

Have you considered the possibility of using it for your marketing? And we have been experimenting with different ways to include Messenger as one of our go-to marketing tools , by sending out our latest blog posts through Messenger and engaging and helping our customers t through the platform too. There are now more than 1.3

Hubspot 111

Hubspot Strategy Facebook Marketing 111

Webbiquity SMM

MARCH 27, 2018

Social media marketing is sometimes viewed as Facebook —and then there’s the other guys. Any successful B2B social media marketing strategy will necessarily involve multiple social networks, taking advantage of the unique characteristics and ambiance of each. Eight Instagram Marketing Stats. Eight Twitter Marketing Stats.

LinkedIn 183

LinkedIn Instagram Hubspot Twitter 183

Buffer Social

NOVEMBER 7, 2017

I read through more than 20 studies on Instagram marketing from companies like Facebook, Simply Measured, and News Whip. 8 Actionable Instagram Marketing Tips, Backed by 20+ Studies. According to Statista , an online market research portal, the largest user group on Instagram in the U.S. percent of U.S. Instagram users.

Study 111

Study Instagram Hashtag Research 111

Social Media Strategies Summit

NOVEMBER 18, 2022

Yet the proportion of marketers using social media to reach new and existing audiences has risen every year since 2013: Image source. With so much competition from other marketers, you must take the time to develop smart strategies for social media marketing to help you: Target the right people through the right channels.

Social Media 240

Social Media Strategy Influencer LinkedIn 240

Oktopost

AUGUST 5, 2019

“One-size-fits-all” is a pretty brilliant marketing concept. Ironically, one place where a one-size-fits-all approach is never a good idea is in marketing itself. There are significant differences between performing marketing for small organizations and large ones. . This is where marketing middleware comes in.

Hubspot 90

Hubspot Marketing WordPress Collaboration 90

Webbiquity SMM

MARCH 13, 2018

Facebook is, for marketers of all types, the social network that can’t be ignored. Business executives and marketers no longer ask about if their company should have a Facebook presence, but rather how to best utilize the platform. HubSpot ). HubSpot ). Image credit: www.vpnsrus.com. Facebook Demographics.

Facebook 141

Facebook Hubspot Statistics B2B 141

Techipedia: Tamar Weinberg

JANUARY 5, 2010

of articles on the topic of Internet Marketing, from SEO to social media to web usability and then some. They are strategic guides that hopefully will enhance your internet marketing experiences in the future. Without further ado, I now present to you the best internet marketing posts of 2009. Here’s my list for 2008.

Marketing 265

Marketing SEO Journal Engineering 265

Hootsuite

AUGUST 30, 2021

If you’re actively marketing your business, you need an equally active customer service program. Rather than having to start from scratch to learn about the customer’s challenge or question, the agent can jump directly into resolving the issue or providing a detailed and customized answer. Chatbots answer the most common questions.

Software 120

Software HootSuite Hubspot Small Business 120

Sprout Social

JANUARY 30, 2020

Even so, the cloud market is scheduled to grow a staggering 17% in 2020. Doing so means nailing down your SaaS marketing strategy, though. In this guide, we’ve broken down everything you need to know about SaaS marketing. What makes SaaS marketing “different?”. SaaS marketing is all about long-term customers.

Strategy 99

Strategy Marketing Case Study How To 99

Buffer Social

APRIL 5, 2017

Before becoming a marketer, Brian sold insurance. We’re a team of eight Buffer marketers , with vastly distinct backgrounds and educations, who collectively bring in 20,000 Buffer signups each week. Many of us fell into marketing, accidentally or on purpose. Good question! Alfred was in the army.

Marketing 108

Marketing Diagrams Skills How To 108

The Realtime Report

DECEMBER 18, 2018

9 Resolutions Every Marketer Should Make for 2019. what should marketers seek to improve professionally? Which approaches should you embrace to make your marketing efforts more efficient and effective? Which approaches should you embrace to make your marketing efforts more efficient and effective? Transparency.

Marketing 89

Marketing Metrics Privacy Mobile 89

Webbiquity SMM

FEBRUARY 10, 2015

Or have too many social media marketing statistics.” How effective is social media in comparison to other digital marketing channels? How does B2B social media marketing differ in effectiveness from B2C use? What do more than half of marketers identify as their most critical areas of focus over the next 12 months?

Statistics 50

Statistics Social Media B2B Hubspot 50

Buffer Social

MARCH 6, 2018

Videos are becoming increasingly popular on social media , especially on mobile. ” Design for sound off: Facebook found that people watch mobile videos everywhere — home, at work, during their commute, etc. Experiment with size: More than 50 percent of videos are played on mobile now 5 Ooyala , 2017.

Examples 111

Examples Video Engagement Social Media 111

Convince & Convert

MAY 10, 2012

And I was so mobilized by this, I wrote a post on Saturday and used it to ignore my in-laws, which is probably a bad call long term. But beyond that, my question is who cares? And unless you know the answer to that question, you are fooling yourself. You do not understand how digital marketing works. Pinterest 101.

Hubspot 114

Hubspot Mobile Analytics Google 114

Razor Social

APRIL 23, 2020

Tracking pixels are a very useful tool for building audiences that are more receptive to your marketing message. According to a research from HubSpot, the more often you publish new blog posts the more leads you’ll get. Not optimized for mobile. So it’s very important that you provide a great mobile experience.

How To 113

How To Mobile Patterns Issues 113

Webbiquity SMM

JANUARY 3, 2012

Marketers need to think like publishers not only to improve their company’s visibility in search (which is where 93% of B2B buying cycles now start ) but also to address the differing information needs of buying team members, at different stages during the decision process. B2B Marketing Trends, Tips and Strategies.

B2B 190

B2B Strategy Marketing Buy 190

Buffer Social

AUGUST 7, 2018

It sure feels like every time we as marketers and business owners think we have our Facebook marketing strategy figured out, a major algorithm change is announced or a new tactic becomes the latest trend. How to improve your Facebook marketing strategy today. What a year for Business Pages on Facebook! Let’s dive in!

Research 111

Research Brands Facebook ROI 111

ProBlogger

AUGUST 30, 2015

To see why, read A Guide to Using Data Analytics to Optimize Your Content Marketing Strategies. Content Marketing: Planning content: Identify and create a profile for your dream reader. You can incentivize them with free or cheap access to a product, or offer a free coaching question in exchange. Email Marketing.

Training 20

Training Eventful Tips Analytics 20