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Adam Sherk
JANUARY 23, 2013
To get a better sense of the situation I pulled StumbleUpon referral figures from 2010-2012 for a group of 47 news and content sites that we work with at Define Media Group , primarily magazine brands. Participation, budgets and timing varies greatly for the sites in this group and I am not able to segment that in the reported data.
Adam Sherk
APRIL 16, 2013
Social sites use infinite scrolling as a way to offer a never-ending stream of new content, and it has appeal for sites that want to offer a seamless browsing experience for large groups of items. Publishers are starting to use it more often too on their home and channel pages. Don’t Forget SEO.
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Adam Sherk
APRIL 24, 2012
For this year’s comparison I started with the group of sites I looked at last year (see Google Page Speed Ratings One Year Later ) and added in the majority of sites from News Organizations on Google+: Which Pages Get the Most Engagement? Among the rest of the group all but one site received a higher score this year.
Adam Sherk
AUGUST 14, 2012
The surveyed group includes the magazine sites in my Pinterest traffic survey plus quite a few more that we work with at Define Media Group. For reasons of client confidentially I am not able to reveal the specific sites but they are all well-known brands from major publishers.
Adam Sherk
JANUARY 25, 2012
” I wanted to get a better idea of just how much of a shift has occurred with some of the publishers that we work with at Define Media Group. To anonymize the data I combined each site’s figures into a total number for the group. Among the surveyed group, Reddit went from a combined total of 6.3 million 2011.
Adam Sherk
NOVEMBER 11, 2014
On average, for the past six months (May-October 2014) mobile visits accounted for 40% of total site traffic for this group. But if you have a SimilarWeb PRO subscription you can pull this data for any site. Here’s a breakdown by percentile. The highest figure was 70% and the lowest was 25%: Average Mobile Traffic Number of Sites.
Adam Sherk
FEBRUARY 10, 2014
After I pulled these figures our team at Define Media Group decided to do a larger-scale analysis. So the bottom line is what constitutes good performance is relative, and you need to consider multiple factors including strength of brand, nature of the content, publication frequency, site architecture, level of promotion, etc.
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