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How a Small New York City Hotel Put Itself on the Map through.

Techipedia: Tamar Weinberg

Did you know that there are other hotels beyond the Hyatts, the Hiltons, the Omnis, the Sheratons, and the Marriotts of the world in NYC? When you go to a conference in Manhattan, you probably seek out hotels that you’ve also heard of. How does one small hotel possibly compete with these hotel franchises?

Hotels 245
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Reputation Management Seminar to be Held in Dallas Texas May 13

Bill Hartzer

How is your reputation? What about your online reputation? On May 13, 2009 at the Renaissance Hotel In Richardson Texas, the Dallas Fort Worth Search Marketing Association will be hosting a panel discussion about “Reputation Management – tools, tips and techniques for monitoring, protecting and defending brand reputations online”.

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Creating an online review management strategy

Sprout Social

You might also be familiar with reputation management – this is a larger umbrella terminology for maintaining the consumer’s perception of a brand. If you’re looking to start taking a more active role in your brand’s reputation management, having a review management strategy in place is an essential first step.

Review 98
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Five Signs the Future Belongs to User-Generated Content

Waxing UnLyrical

So which one garnered more interest according to Google trends? Pic-N-Post has already revolutionized weddings and parties; now, it’s changing the game for hotels, convention centers, special events, restaurants, and more. Twitter Google+ LinkedIn Five Signs the Future Belongs to User-Generated Content.

Content 253
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46 Travel Tools to Optimize Your Next Vacation

Convince & Convert

Vacationist - Vacationist is a members-only website featuring exclusive sales for stays at fine hotels (Web). Hotel Tonight - Last minute-deals on unsold hotel rooms up to 70% off (Web, iPhone, iPad, Android). Priceline Hotel Negotiator Negotiate up to 60% off with Name Your Own Price and book a room in seconds.

Travel 165
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Best Social Media Monitoring Tools

Bill Hartzer

Review Analyst – ReviewAnalyst is a new tool that lets hotels take a proactive approach to user-generated hotel reviews, blogs, videos & images. With ReviewAnalyst, you can track, analyze and react to what people are saying about your hotel on the major travel and social media sites. Post on Google Buzz.

Cymfony 152
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What’s Your Score? How Klout and PeerIndex Affect Social Engagement

Idaconcpts

Klout tracks activity across numerous social networks, including Twitter, Facebook, LinkedIn, Google+, Foursquare and YouTube. Like Klout, PeerIndex has a scoring scale of 1 to 100, with the score reflecting, in part, a user’s “social and reputational capital on the web.”. What Does All of This Mean? That depends on who you ask.

Klout 154