Techipedia: Tamar Weinberg

MAY 18, 2010

Which is why, of course, your business needs a killer social media strategy. In order to tap the potential of this fabulous marketing tool, you’ll want to first determine if social media can meet your goals and objectives. New tools pop up. It covers everything anyone needs to know when considering social media!

Social Media 269

Social Media Strategy StumbleUpon Digg 269

Techipedia: Tamar Weinberg

DECEMBER 19, 2009

Twitter as a tool to communicate during conferences. After attending SMX (I’ll post something on that soon) and SES NY, I realized that Twitter is a useful tool for conferencegoers to communicate their whereabouts or to share breaking news and announcements. Twitter as a marketing tool. What are my top picks?

Twitter 131

Twitter Microblogging MySpace Yahoo 131

Techipedia: Tamar Weinberg

OCTOBER 7, 2010

Social Media Advertising Building your personal brand is about interacting with others and establishing your credentials. Logging onto social networks only to propagate self aggrandizing propaganda will turn off potential clients. As Seen In… Social Media Backtype Brightkite Business Exchange DailyBooth del.icio.us

Brands 236

Brands Handbook MySpace Construction 236

Techipedia: Tamar Weinberg

JANUARY 12, 2010

by Tamar Weinberg on December 19, 2007 Share How do you leverage different social networks? I am fascinated by the amount of social networks that I’m part of, but better yet, I’m intrigued to find that I assume different “personas,&# at least in terms of choosing friends (and using the networks), on each social site.

MySpace 114

MySpace LinkedIn Facebook Social Networking 114

Techipedia: Tamar Weinberg

DECEMBER 8, 2009

In the post, I shared my don’ts of social networks, and to that point, I added the following rule for LinkedIn: Gathering all the email addresses of users you are connected to — even locating email addresses of LinkedIn Group managers — and utilizing this mailing list to promote your own company or service off-site.

Newsletter 144

Newsletter Handbook Virtual World LinkedIn 144

Techipedia: Tamar Weinberg

JANUARY 19, 2010

Techipedia readers can use code Tamar for a 15% limited time discount when registering. One of the most common questions in social media is – “is it worth it?”. Because of the nature of the marketing tool, each industry differs to the point that people just aren’t sure. Every industry can benefit from social media.

Social Media 164

Social Media Yahoo Discount Training 164

Buzz Marketing for Technology

JUNE 27, 2008

Find Missing Links in your Social Networks with MyBlogLog Connector. MyBlogLog Connector makes it easier to be an online social butterfly and get connected with whats going on in Internet City. Your own personal online social directory of where all your friends are! share an item on Google Reader.

Yahoo 100

Yahoo Google Reader Flickr Widget 100

Techipedia: Tamar Weinberg

MAY 12, 2010

Moreover, if you follow the latest search engine algorithm trends, you know that Google and others are apparently beginning to factor any and all social mentions into their ranking methodologies, and it’s likely that these social signals will become even more influential over time. It’s much appreciated.

Smart Phone 218

Smart Phone Mobile Social Media SEO 218

Techipedia: Tamar Weinberg

JUNE 18, 2008

Twitter went about this in the right way and it’s opened up a host of new applications, tools, and scripts. It’s an absolutely important tool, and it brought an immersion into the site even when I wasn’t on it. All this communication and web socializing takes too much time (even if it is fun).

Microblogging 102

Microblogging API MySpace Yahoo 102

Techipedia: Tamar Weinberg

AUGUST 14, 2009

Epic Change’s success obviously means that the tools they used, where the barriers for entry are rather low, are working. Interactions We’ve seen the motivations for Epic Change to get involved in the social media space, but what do they do? They wanted to use media that was free.

Social Media 172

Social Media Case Study MySpace Yahoo 172

Techipedia: Tamar Weinberg

JULY 15, 2009

After you’re quite certain you’re ready to dig into the social media world and you have formulated a strategy , the latter half of the book will guide you through popular existing tools that can ease your way into social media. As Seen In… Social Media Backtype Brightkite Business Exchange DailyBooth del.icio.us

Communities 170

Communities Marketing MySpace Yahoo 170

Techipedia: Tamar Weinberg

SEPTEMBER 29, 2009

A few months ago, Brian Solis talked about an off-topic pitch about a social network for plants. Somehow, I think nature lovers would be more interested in socializing shrubbery.) Search for blogs via paid tools such as Radian6, TruPulse, and Trackur. Where do they come off doing that? I’m sure you can relate.

Press Release 129

Press Release How To Radian6 Blogger 129

Techipedia: Tamar Weinberg

AUGUST 25, 2010

They hear about tools, put forth a miserable effort, and are either too busy or just lazy. With social media, an abundance of resources are at your fingertips. However, without a successful plan and any adequate preparation, your social media efforts will fail. It’s a dumb move, to be honest (I thought it was temporary!).

Social Media 272

Social Media Engagement Forums Policies 272

Techipedia: Tamar Weinberg

FEBRUARY 2, 2010

Reply Robert February 2, 2010 at 6:27 pm You had me when you put more focus on communicating than the tools. Made me laugh when I compared it back to Roberts comment about focus on communicating rather than tools. There is a reason why Social media is called social media. Hope that clarifies. It doesn’t work.

Social Media 229

Social Media Influencer MySpace Consultant 229

Techipedia: Tamar Weinberg

MAY 19, 2008

12484 SUBSCRIBERS FOLLOWERS Lijit Search Read more about The New Community Rules Get Techipedia on your iPhone or iPod touch! As Seen In… Social Media Backtype Brightkite Business Exchange DailyBooth del.icio.us Digg Diigo Disqus Dopplr Facebook Fetch Flickr FriendFeed gdgt Google Reader Identi.ca

Reputation 100

Reputation Airlines Digg MySpace 100

Techipedia: Tamar Weinberg

JUNE 3, 2010

This is especially true of other social networks, especially ones where you were originally untrusted. I turned off the posts on Buzz mostly for the issue that Google doesn’t truncate the posts. Meanwhile, I always share my posts via Google Reader and at least doing so encourages people to click on the post on Buzz.

Social Media 221

Social Media Marketing Digg Consultant 221

Techipedia: Tamar Weinberg

JULY 15, 2010

In an effort to write for readers, for example, one can get a little anxious about whether they’re coming off sufficiently experienced or skilled. Sometimes graphics or images can be subjective too, meaning one thing to the author and potentially lacking meaning to the reader. But we carry on, don’t we?

Blogger 250

Blogger Engineering Flickr SEO 250

Techipedia: Tamar Weinberg

FEBRUARY 22, 2008

Pierre recently launched Social Alerter. He writes a science blog , maintains a set of SEO tools and moderates at Cre8asite Forums. Tagged as: Marketing , social media { 7 trackbacks } Will Business Boldly Go Into The Social Media? Social Media is certainly getting a lot of attention.

Social Media 105

Social Media Marketing Digg MySpace 105

Techipedia: Tamar Weinberg

MAY 28, 2010

Regardless of the many years of experience you have in the online space, the ideas behind social media and social media marketing are applicable to everyone. Social media rocks because it’s one of the most amazing tools for “free&# market research. Kirtsy and Other Niche Social Networks.

Social Media 278

Social Media Strategy Yahoo Communities 278

Techipedia: Tamar Weinberg

JANUARY 12, 2010

Despite the fact that Facebook has the most customizable privacy settings of all social networks (though we could argue with their effectiveness in a whole other post), people don’t like maintaining a “business&# identity on the same profile as their “personal&# (fun?) People use both networks as a free-for-all.

Facebook 233

Facebook LinkedIn Social Networking Microblogging 233

Techipedia: Tamar Weinberg

JANUARY 5, 2010

Social Media: Getting Started Why You Have to Engage in Social Media, Even if You Don’t Want to (A Smart Bear): Jason Cohen (@asmartbear) makes a compelling argument into why social media must be considered, even if you have no interest in it. The article has examples of how social media worked too.

Marketing 265

Marketing SEO Journal Engineering 265

Techipedia: Tamar Weinberg

MAY 5, 2010

Aggregate Your Other Social Streams If you’re only on Facebook, this step isn’t for you. Hopefully, though, you’re considering other social networks to broaden your social media reach. Hootsuite , for example, has multiple tabs that highlight their social involvement elsewhere on the web.

Facebook 279

Facebook How To Marketing URL 279

Techipedia: Tamar Weinberg

MARCH 17, 2010

A Community Manager who does use social platforms needs to be able to track its effectiveness in… um… getting people through the door. I remember sitting in an ROI webinar with New Marketing Labs’ Justin Levy , and he more or less skimmed through 5 or 6 different measuring tools like Grader, and of course, Google Analytics.

Communities 237

Communities Twitter Web 2.0 ROI 237

Techipedia: Tamar Weinberg

JUNE 30, 2008

Plurk: Real Nested Conversations Brought to the Microblogging Platform A few days ago, I noticed via Twitter search tool Summize that Aaron Brazell had been talking about me on his Twitter stream. I think plurk is more for networking and twitter more for tweeting news/events/links. Perhaps, however, I haven’t seen it all yet.

Twitter 199

Twitter Microblogging MySpace Comparison 199

Techipedia: Tamar Weinberg

JANUARY 28, 2010

The Quiz The quiz is another viral tool that brings a bit more fun into everyday web browsing. Tools Users also like things that make their lives easier. Whether it is a tool that finds domains for you or a utility that makes web surfing just a bit easier, remember, tools were created out of a need.

Social Media 180

Social Media Content SEO Examples 180

Techipedia: Tamar Weinberg

JULY 8, 2008

Reem Abeidoh , Social Media Strategist : A social media marketer provides strategic online recommendations based on the client’s business goals and intensive research. That said, such a broad determination means you can be a social media marketer and not know it.

Social Media 163

Social Media Marketing Consultant Communities 163

Techipedia: Tamar Weinberg

JANUARY 26, 2010

But with all other social networks, there are rules of engagement that are determined by the community. I’ve personally found StumbleUpon to be a great tool to find good and exciting content, and I’ve even made some friends through the “toolbar.&# It’s not a way to pawn for votes on other social networks.

StumbleUpon 181

StumbleUpon Digg Social Networking Review 181

Convince & Convert

SEPTEMBER 21, 2010

Also, at my social media speaking engagements hither and yon I’m often asked what tools I use. So, I took a personal inventory and created this overview of the 39 social media tools I use daily. ChatCatcher This is a nice little tool that finds Tweets about your blog posts, and automatically adds them as comments.

Social Media 167

Social Media Strategy Consultant Tweetdeck 167

Techipedia: Tamar Weinberg

DECEMBER 22, 2009

Tweet Spinner is a CRM tool too, allowing you to connect with potential followers. The tool will also prevent you from following spammer accounts through a variety of tactics. Tweet content: @replies : You also might choose not to follow people if they are a broadcast tool. Twitter CRM. Thanks for doing the research.

Applications 179

Applications Review Statistics URL 179

Techipedia: Tamar Weinberg

APRIL 14, 2010

I would be curious to see a ratio of legitimate references to “social media&# vs. spam/splogs/social snake oil salesmen. The marketing mix has changed, social media consists of channels and tools that all marketers must consider for their clients. As for social media becoming boring…I don’t think so.

Social Media 267

Social Media SEO Blogger Communities 267

Techipedia: Tamar Weinberg

JANUARY 5, 2009

Social Media Sites: General The Big Boys of Social Bookmarking: The Top 20 Sites (10e20): Chris Winfield ranks the top 20 social bookmarking sites by their Alexa rankings and gives a short description of what each does — in case you haven’t ventured beyond Digg. What are the most popular sites in these age groups?

Marketing 144

Marketing StumbleUpon SEO Reputation 144

Techipedia: Tamar Weinberg

MAY 19, 2008

but I was an early adopter of social networks from when I first opened my 3.5″ On the other hand, my first ever interaction on AOL was with someone who was separated from my social network by only one degree. As Seen In… Social Media Backtype Brightkite Business Exchange DailyBooth del.icio.us

MySpace 101

MySpace Yahoo Ustream StumbleUpon 101

Techipedia: Tamar Weinberg

APRIL 8, 2010

Social Media is More than Just Twitter and Facebook Hopefully, if you’re participating in social media marketing, you’re using more than just the tools everyone else is using. Social Media is More than Just Twitter and Facebook >> This is absolutely right.

Social Media 268

Social Media Marketing Policies Sysomos 268

Techipedia: Tamar Weinberg

JUNE 16, 2010

Measurement Audit What part of my social activities do I measure? If you haven’t already, get measurement tools to measure all your social activities. Some tools you can use are Social Mention , Trackur , and PostRank. You can also get Google Analytics installed on your Facebook Fan page. Have a nice one.

Questions 277

Questions Social Media How To Postrank 277

Convince & Convert

MARCH 16, 2010

I advocate participating in Twitter, and I’ve certainly grown my own audience via that channel, and it should be part of almost every company or business professional’s social media tool kit. Retweet-style sharing tools? How many more platforms or tools must one try to digest/use regularly? Check ( Facebook Lite ).

Social Media 124

Social Media Strategy Foursquare Social CRM 124

Techipedia: Tamar Weinberg

JULY 29, 2008

My startup, Roomorama.com (a tool for hosts and guests to manage their short-term rentals) just released a beta version three weeks ago and we’re exploring a few viral marketing methods – perhaps you can give us some feedback and pointers! As Seen In… Social Media Backtype Brightkite Business Exchange DailyBooth del.icio.us

Marketing 103

Marketing Film StumbleUpon Project 103

Techipedia: Tamar Weinberg

MARCH 10, 2008

Zuckerberg: The internet is a great platform for overall communication, but there need to be specific tools. We’re not the only ones [enabling such communication] but a lot of people are using our tools, especially in places like Colombia. As Seen In… Social Media Backtype Brightkite Business Exchange DailyBooth del.icio.us

Web 2.0 104

Web 2.0 MySpace Applications Microsoft 104