Buzz Marketing for Technology

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Use Facebook Data to Unlock Consumer Affinity

Buzz Marketing for Technology

Today we are talking about almost 1 billion posts on Facebook per day, the same happens on Twitter every 4 days. When I started this blog back in 2006 Facebook was just getting going but nobody had a clue on when it came to the volumes of valuable data that they would ultimately produce.

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Social Media Listening for B2B Marketing

Buzz Marketing for Technology

One of the biggest challenges for organizations today is managing the flow of information about their brands, products, and services that occurs in social media channels, including microblogs (such as Twitter), social networking sites (such as Facebook), blogs, and online forums.

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Social Media and the Contact Center for Dummies (Wiley)

Buzz Marketing for Technology

One of the biggest challenges for organizations today is managing the flow of information about their brands, products, and services that occurs in social media channels, including microblogs (such as Twitter), social networking sites (such as Facebook), blogs, and online forums. Is Twitter the Next Channel for Contact Centers?

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Grow Your Wiki

Buzz Marketing for Technology

International Forum on Enterprise 2.0: International Forum on Enterprise 2.0 Luis Suarez posed an excellent running summary of my talk this morning on Twitter. Luis’ main Twitter account is @elsua ; the summary is on his conference specific account @elsuacon ). SlideShare. social media. SocialSoftware. supply chain.

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Social Media for the Boardroom

Buzz Marketing for Technology

They identified around 60 Million conversations (per year) across blogs, microblogs such as Twitter, discussion forums and social networks like Facebook and other enabling technologies such as YouTube, Vimeo and Flickr relating to Energy. Related posts brought to you by Yet Another Related Posts Plugin.

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Any Publicity is Good Publicity in Social Media, right?

Buzz Marketing for Technology

It’s the interconnected nature of today’s social networks like Facebook or microblogs like Twitter and the way they broadcast their messages to the world but also in the process creating permanent search friendly records that make them so powerful and also potentially dangerous.

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Why Your Marketing Needs Real-Time Data

Buzz Marketing for Technology

Another Advertising Week in New York is upon us and so far I have seen some great presentations from companies like Facebook, LinkedIn, Twitter, Quantcast, comScore, and even Yahoo! We created a custom audience based on social data from blogs, microblogs, social networks, and forums.

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