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Some Questions About Your Questionable Content

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The question is asked often, and in various ways: How long should a tweet be? The answer to all of the questions above surrounding length is rather simple: content should be as long as it needs to be to create value. we need to be asking more profound (and real) questions about the content that brands are putting out into the world.

Questions 102
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Tips for Your Business from Social Media Day Conference

yMarketingMatters

Findability’ Will Make or Break Your Online Business. As always, contact me with any questions, feedback, or comments. It’s a must have. . #2. With Google Search and mobile usage growing exponentially, people are searching for information 24/7, mostly on mobile. They must be able to find you! #3. Like everything else in life.

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Delivering on The Promise of Artificial Intelligence

The Realtime Report

It’s a question of the proper integration of technology,” writes Earley. He addresses how to manage this transformation, step-by-step, covering such issues as: Customer Experience – Customer experience is hard to get right and easy to get wrong.

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10 Content Marketing Tricks That Will Help Your Brand Stand Out

Waxing UnLyrical

Ask questions on social media. It could be an inspiring quote (from you or someone else), a question (β€œWhat’s the top thing on your bucket list for this year?”), or a tip. People won’t use them, and therefore they won’t be used enough to make your content findable. Focus on the benefits of working with/buying from you.

Content 124
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What Type Of Content Should My Company Produce?

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" This seems to be one of the most frequently asked questions. Prior to answering this question, there are three things need to happen within the organization. All of these little actions make the content you are producing that much more findable to those who are looking for it - and for those who will just stumble across it.

Types 111
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The Business (To Business) Of Social Media

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" I get asked this question all of the time. What makes any media "social" is the ability for the media (in and of itself) to be as shareable and findable as possible. Social media makes your business more findable and more shareable. The truth is that most people are not looking hard enough. That's core.

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The End Of Conversation

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What makes something (anything) "social" is a brand's ability to make their marketing materials (and this includes their content) as shareable and as findable as possible. When a brand makes their content as shareable and as findable as possible, people will latch on to it and share it. Can brands take part in them?